KOPEL

What KOPEL does

KOPEL is a Polish wholesale electrical distributor headquartered in Toruń, operating as Hurtownie Elektryczne KOPEL Sp. z o.o. Founded approximately 38 years ago, the company runs 24 branch locations across Poland and serves a base of more than 50,000 professional customers. Its core offering is organized into six product categories: lighting and electrical accessories, sockets and switches, renewable energy equipment (photovoltaics and heat pumps), electrical apparatus, wires and cables, and energy sector products, drawn from a catalog of 140,000+ SKUs sourced from 250+ suppliers, with 30,000+ deliveries completed annually under a 300+ employee workforce.

The business model is sales-led and transaction-based, with revenue generated through wholesale product sales via physical branches (Mon-Fri 7:00-16:00) and a B2B online platform (b2b.kopel.pl) that serves registered professional installers and contractors. Pricing is not publicly disclosed and is consistent with quote-based, professional B2B trade terms. Customer engagement is supported by the KopelNOW promotional catalogue and the KopelGO loyalty program, both of which are designed to drive repeat purchasing rather than to add a software layer to the core distribution economics. The company is a member of FEGIME, a European electrical wholesaler purchasing group, which provides collective procurement leverage and cross-border supplier access. KOPEL reports that 65% of its sales value comes from products manufactured in Poland, positioning domestic sourcing as a distinguishing feature in its go-to-market.

Name

KOPEL

Legal name

Hurtownie Elektryczne KOPEL Sp. z o.o.

Website

https://kopel.com.pl

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

KOPEL is a Polish wholesale electrical distributor operating 24 branches across Poland, serving 50,000+ professional installers and contractors with 140,000+ products sourced from 250+ suppliers through physical branches and a B2B online platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Toruń

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale Electrical Product Sales: Revenue generated through wholesale distribution of electrical products including wiring, cables, sockets, switches, lighting, photovoltaic equipment, electrical apparatus, and energy products. Sales occur through 24 physical branch locations and B2B online platform.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

KOPEL is a Polish wholesale distributor of electrical products operating 24 branch locations across Poland and the b2b.kopel.pl B2B e-commerce platform. The company stocks 140,000+ SKUs from 250+ suppliers, covering lighting, sockets and switches, wiring and cables, electrical apparatus, energy-sector equipment, and renewable-energy products such as photovoltaic systems and heat pumps. Sales are targeted at professional electrical installers, contractors, and trade businesses, supported by a loyalty program (KopelGO) and a promotional catalogue (KopelNOW).

Product overview

KOPEL is an electrical supplies wholesaler operating in Poland with 24 branches, offering over 140,000 electrical products. The company provides a comprehensive portfolio organized into six main product categories: lighting and electrical equipment (oświetlenie i osprzęt), sockets and switches (gniazdka i łączniki), renewable energy solutions including photovoltaics and heat pumps (OZE), electrical apparatus, wires and cables, and energy sector products. In addition to its core product offering, KOPEL operates supplementary services including the KopelNOW promotional flyer, the KopelGO loyalty program, and a B2B online purchasing platform. The company serves over 50,000 customers with products from more than 250 suppliers.

Differentiator

Problem solved

Functional benefit

Brands

• KopelNOW: Company gazette/promotional newsletter for customers featuring promotions and deals.
• KopelGO

Products and services

• Lighting and electrical accessories (Oświetlenie i osprzęt elektryczny) Wholesale supply of lighting fixtures and electrical accessories for residential, commercial, and industrial applications, sold to professional installers and trade customers through branches and the B2B platform.
• Sockets and switches / installation equipment (Gniazdka i łączniki elektryczne) Wholesale supply of electrical sockets, switches, and installation equipment for electrical systems, targeted at professional installers and contractors.
• Renewable energy - photovoltaics and heat pumps (OZE - Fotowoltaika i pompy ciepła) Wholesale distribution of renewable-energy equipment including photovoltaic systems and heat pumps, sold to installers and renewable-energy project developers.
• Electrical apparatus (Aparatura elektryczna) Wholesale supply of electrical apparatus and equipment for industrial and commercial use, distributed to professional trade customers.
• Wires and cables (Przewody i kable elektryczne) Wholesale distribution of wires and cables for electrical installations and power distribution, sold to professional electricians and contractors.
• Power and energy sector products (Energetyka) Wholesale supply of power and energy-sector products for electrical infrastructure projects, distributed to industrial, commercial, and utility-sector buyers.
• KOPEL B2B Online Platform (b2b.kopel.pl) Business-to-business online purchasing platform that enables registered professional customers to place orders across KOPEL's electrical product range.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• FEGIMEcoreChannel Partner/ Reseller/ DistributorKOPEL is a member of FEGIME, a European purchasing group for electrical wholesalers. FEGIME enables member companies to benefit from collective purchasing power, shared resources, and international networking within the electrical distribution industry.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sonepar: France-based global electrical distribution leader operating in Poland through multiple regional brands. Directly competes with KOPEL across similar electrical product categories serving installer and contractor customers.
• TIM SA: Polish electrical distributor listed on the Warsaw Stock Exchange. The most directly comparable domestic peer, serving installers and contractors with electrical products through branches and a B2B online platform comparable to KOPEL's offering.
• Grodno: Polish electrical wholesaler with a hybrid retail and B2B branch network across Poland. Serves the same installer and contractor customer base with overlapping electrical product categories, making it a direct domestic competitor.
• Rexel: France-based global electrical distributor with operations in Poland (Rexel Polska). Offers wholesale distribution of electrical products to installers and contractors, directly competing with KOPEL in the Polish market with similar product categories and B2B sales motion.
• Elnext: Polish electrical wholesaler supplying installers and contractors with electrical products. Operates in the same domestic market as KOPEL with overlapping product categories and a comparable B2B distribution model.
• Alfa Elektro: Polish regional electrical wholesaler competing with KOPEL in the Polish installation market. Offers similar electrical distribution products to professional installers through a multi-branch network.

Regional players

• Graybar: US-based electrical and communications distributor with a large branch network model similar to KOPEL's. Operates in the same electrical wholesale category but primarily serves the North American market, providing a comparable business model benchmark.

Broad incumbents

• WESCO International: US-listed Fortune 500 electrical and communications distribution company. Operates a much broader portfolio including broadband, security, and MRO products but includes substantial electrical wholesale business comparable to KOPEL's core offering.
• Siemens: German industrial conglomerate whose Smart Infrastructure division manufactures and distributes electrical installation products globally. Functions as both a major supplier to KOPEL and a broad incumbent in the electrical distribution channel.

Others

• FEGIME: European purchasing group for electrical wholesalers. KOPEL is a member of FEGIME, which provides collective purchasing power and pan-European supplier access to members. Functions as a strategic alliance rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCTngZX3robD3ZZzjkiz6Zbw
• Facebookfacebook.com/kopelhurtownieelektryczne
• LinkedInlinkedin.com/company/kopel
• Instagraminstagram.com/kopelhurtownieelektryczne

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KOPEL