Koniakowsky Ocean Art

What Koniakowsky Ocean Art does

Koniakowsky Ocean Art is a sole proprietorship (legal entity "Ocean Art By Koniakowsky", governed under Wyoming law, founded in 2005) run by artist Wade Koniakowsky and his wife Lynn, who handles operations, customer service, and email inquiries. The business creates and sells original ocean-themed oil paintings, giclee prints on canvas, custom and pre-designed art surfboards, custom murals, branded merchandise, and licensed artwork. Technical production relies on traditional fine-art methods (oil painting on canvas, board, and wood; mixed media incorporating acrylic paint, gold leaf, and stain) plus Giclee printing and surfboard construction that sublimates high-resolution art into polyester foam core boards with fiberglass skin and an automotive gloss finish. Sales are executed through a self-serve Shopify DTC storefront with no third-party retail, supplemented by a sales-led custom commission workflow (consultation, digital sketch approval, 8-12 week build, mock-up validation) and event/workshop channels.

The company serves individual collectors and home/office decorators as the primary customer base, with secondary exposure to surf lifestyle brands (Billabong, Roxy, Tommy Bahama, Vans), hospitality venues (Duke's California and Hawaii), healthcare/military institutions (Intrepid Spirit at Camp Pendleton), and high-profile individual collectors (Troy Polamalu). Revenue streams span one-time product sales (originals $995-$5,200+, prints $40-$1,850, pre-designed surfboards $2,900), professional services (custom surfboard commissions from $4,500, custom paintings, murals, $125 workshops), licensing/buyout of usage rights, and ancillary merchandise (mugs $12 to throw blankets $120). Geographic reach includes California and Hawaii in the US, with international shipping and workshop activity reaching Mexico, Costa Rica, Indonesia, and Texas.

The business carries no external investors and operates self-funded. Strategic positioning leans on Wade's personal reputation — over 300 prior creative awards from a Fortune 500 advertising career, features in Graphis, Communication Arts, Art Direction, and Print, appearances in film and TV, and selection as the 2018 Vans Triple Crown of Surfing Featured Artist — to drive both DTC demand and inbound brand-partner opportunities. The Night Ryder Collection (2025) and ongoing workshop schedule through 2026 indicate continued product and geographic expansion within the existing artist-led model.

Name

Koniakowsky Ocean Art

Legal name

Ocean Art By Koniakowsky

Website

https://koniakowsky.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Koniakowsky Ocean Art is Wade Koniakowsky's sole proprietorship selling original ocean-themed oil paintings, giclee prints, custom art surfboards, commissioned works, and licensed artwork to individual collectors, hospitality venues, and surf lifestyle brands via a Shopify DTC storefront and brand partnerships.

Ownership category

akta.pro rank

Product category

Fine Art

NAICS

Art Dealers (459920)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Water Sports & Marine Recreation Retail (Paddle/Surf/Dive/Boat Accessories) (CRAMABAI)

Keywords

• Ocean art
• Surf paintings
• Original oil paintings
• Art surfboards
• Painting workshops

Headquarters

HQ city

Solana Beach, California

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Original Oil Paintings: One-time sale of original oil paintings on canvas, board, or wood. Prices range from $995 to $5,200+ for available works, with many pieces sold out. These are unique, limited-quantity works.
2. Giclee Prints: Sale of high-quality giclee prints on canvas, gallery-wrapped, flat files, and embellished works. Prices range from $40 to $1,850. Available in various sizes including standard and panoramic formats.
3. Art Surfboards: Sale of pre-designed art surfboards ($2,900) and custom commissioned surfboards ($4,500+). Pre-designed boards include Abstract Wave, Nua Wale No, Island Memory, Point Savage, and Swamis designs.
4. Custom Surfboard Commissions: Commission process for custom surfboards with consultation, digital sketches, and personalized design. Timeline of 8-12 weeks with additional shipping charges of approximately $300-$500.
5. Custom Painting Commissions: Hundreds of commissioned paintings completed. Wade creates custom works commemorating special locations through consultation process involving color palette, dimensions, and orientation discussion.
6. Merchandise: Merchandise items including puzzles ($34.95), throw blankets ($120), beverage coaster sets ($25), mugs ($12), tumblers ($32), notecard sets ($24), sarongs ($38), zines ($15), and gift cards ($50-$1,000).
7. Licensing: License, buyout, or limited usage rights sold for images used on products and print media.
8. Painting Workshops: In-person and virtual painting workshops taught by Wade Koniakowsky covering landscape, tropical, and wave painting techniques. Workshop gift certificates available for $125.
9. Custom Murals: Wade creates large-scale murals for residential and commercial spaces, including 9x9 foot murals completed in Costa Rica.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Koniakowsky Ocean Art sells original oil paintings, giclee prints, and handcrafted art surfboards featuring ocean and surf-inspired imagery by artist Wade Koniakowsky. The company also offers custom painting and surfboard commissions, in-person painting workshops, branded merchandise, gift cards, image licensing for commercial use, and a free digital mock-up service to help customers visualize artwork in their spaces.

Product overview

Koniakowsky Ocean Art is an art business offering original oil paintings and print reproductions by artist Wade Koniakowsky. The core product portfolio includes Originals (original oil paintings), Prints (giclees and reproductions), and Art of the Surfboard (handcrafted art surfboards). Additional offerings encompass Custom Commissions for personalized paintings and murals, the Night Ryder Collection sub-brand featuring introspective dark-toned works, Merchandise including branded items like mugs and blankets, Gift Cards, Painting Workshops taught by Wade, and Licensing Services for commercial use. The company also provides a Digital Mock-Up Service to help customers visualize art in their spaces.

Differentiator

Problem solved

Functional benefit

Brands

• Night Ryder Collection: A collection of introspective, atmospheric ocean art pieces that move through darkness rather than away from it. Waves roll under moonlight, horizons dissolve, and the work is less about arrival and more about being carried by water, memory, and the unseen pull forward.

Products and services

• Original Oil Paintings (Originals) One-of-a-kind original oil paintings on canvas, board, or wood ranging from $995 to $5,200+. Sold individually as unique, limited-quantity works.
• Giclee Prints High-quality giclee prints on canvas, gallery-wrapped, flat files, and embellished works in standard and panoramic formats, priced from $40 to $1,850.
• Art Surfboards (Pre-Designed) Handcrafted surfboards featuring original mixed media art including acrylic paint, gold leaf, and stain on mahogany and Spanish Cedar hand-shaped alaia boards. Pre-designed boards (Abstract Wave, Nua Wale No, Island Memory, Point Savage, Swamis) priced at $2,900.
• Custom Surfboard Commissions Bespoke custom surfboards with consultation, digital sketch approval, and personalized design. Timeline of 8-12 weeks with options including 5'10" Wood Alaia, 6'/8'/9' Foam/Fiberglass. Starting at $4,500 with shipping charges of approximately $200-$500.
• Custom Painting Commissions Personalized ocean art commemorating special locations through consultation process involving color palette, dimensions, and orientation discussion. Wade has completed hundreds of commissioned paintings for clients.
• Custom Murals Large-scale custom mural painting services for residential and commercial spaces, including 9x9 foot murals completed in Costa Rica.
• Night Ryder Collection A distinct sub-brand collection of introspective, atmospheric ocean art pieces that move through darkness rather than away from it. Waves roll under moonlight, horizons dissolve. Offered at introductory pricing for early collectors.
• Branded Merchandise Ocean and surf-themed merchandise including puzzles ($34.95), throw blankets ($120), beverage coaster sets ($25), mugs ($12), tumblers ($32), notecard sets ($24), sarongs ($38), zines ($15), tote bags ($38), and Mai Tai glasses ($16).
• Gift Cards Gift cards available in denominations from $50 to $1,000, delivered via email with a unique code number for redemption on the website.
• Painting Workshops In-person and virtual painting workshops taught by Wade Koniakowsky covering landscape, tropical, and wave painting techniques. Workshops held in Carlsbad, CA and Austin, TX with private lessons also available.
• Licensing Services Image licensing, buyout, and limited usage rights sold for artwork used on products and print media.

Quantifiable outcome

• Over 300 creative awards for advertising and design work
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered minor, flagship and core.

• Bixby & BallminorChannel Partner/ Reseller/ Distributor · 1 March 2021Exclusive collaboration for Enlightened Shore print, sold exclusively through Bixby & Ball starting March 2021.
• Vans (Triple Crown of Surfing)flagshipStrategic or Co-development Partner · 1 January 2018Selected as Featured Artist for 2018 Vans Triple Crown of Surfing, creating artwork and branding that was applied to merchandise including T-shirts, flip flops, towels, hats, tote bags, dresses, and aloha shirts. Worked with Vans art director David Happekotte.
• Duke's Beachfront Restaurants (California and Hawaii)coreChannel Partner/ Reseller/ DistributorWade's artwork is displayed throughout Duke's beachfront restaurant locations in both California and Hawaii. This represents prominent public display of his work in high-traffic hospitality venues.
• Intrepid Spirit (Camp Pendleton)coreStrategic or Co-development PartnerTwo large oil paintings commissioned for the Intrepid Spirit traumatic brain injury treatment center at Camp Pendleton, a $11.5 million facility funded by the Intrepid Fallen Heroes Fund. Paintings depict Oceanside Pier and 15th Street Del Mar.
• Surfrider FoundationminorGTM or Marketing PartnerWork endorsed by Jim Moriarty, Former President of Surfrider Foundation, who described Wade's art as capturing 'Polynesian dreamscapes and the related emotional tie we have with far away lands.'
• BillabongcoreGTM or Marketing PartnerDesigned custom art surfboards for Billabong stores nationwide. Contributed artwork for Roxy brand sponsored events. Worked on campaigns for multiple Fortune 500 surf and beach lifestyle brands.
• RoxycoreGTM or Marketing PartnerConsistent contributor of artwork for Roxy brand sponsored events and campaigns.
• Tommy BahamacoreGTM or Marketing PartnerCreated artwork and design elements for Tommy Bahama brand campaigns.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Bing Surfboards: Custom surfboard maker offering art-finished and collaboration boards, sold direct — comparable on custom art surfboard construction and direct-to-buyer channel, though more surf-shop than fine-art positioned.
• Robert August Surfboards: Heritage surfboard brand offering custom shapes with art/tint finishes — overlaps with Koniakowsky on art-applied-to-functional surfboards serving collector and rider markets.

Others

• Wyland Galleries: Network of retail galleries selling marine and ocean fine art and reproductions — comparable on ocean-themed art retail and consumer gallery channel, though Wyland is a multi-artist platform.
• Vans: Surf and lifestyle brand that contracted Koniakowsky as featured artist for the 2018 Triple Crown of Surfing and applied his work across apparel and accessories — comparable on surf-culture customer and event-merchandise channel.
• Billabong: Surf apparel and lifestyle brand that placed Koniakowsky's custom art surfboards in stores nationwide — adjacent surf-culture licensee and a recurring enterprise channel partner.
• Tommy Bahama: Coastal lifestyle brand that has used Koniakowsky's artwork in campaigns — adjacent ocean-lifestyle licensee and customer for branded ocean art on apparel and home goods.
• Bixby & Ball: Coastal-themed print and home goods retailer that has run exclusive collaborations with Koniakowsky (Enlightened Shore, 2021) — adjacent ocean-aesthetic retailer that overlaps on customer and product aesthetics.

Direct peers

• Steve Jarvis Surf Art: Ocean and wave artist selling originals, prints, and surf-themed art directly to collectors — directly comparable niche, customer base, and direct-to-consumer model.
• Drew Brophy: Surf artist selling original paintings, prints, and custom art surfboards through an artist-run e-commerce brand — directly comparable offerings in originals, prints, and art-wrapped surfboards to surf-culture collectors.

Broad incumbents

• Wyland: Established marine life artist selling originals, prints, and licensed products through galleries and retail — comparable as a marine/ocean art brand with broader licensing reach and gallery distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/koniakowsky
• Facebookfacebook.com/Koniakowsky
• Instagraminstagram.com/koniakowskyoceanart
• Pinterestpinterest.com/wadekoniakowskyart/_created
• LinkedInlinkedin.com/company/koniakowsky-ocean-art

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Koniakowsky Ocean Art