What Kings Park Dance Center does

Kings Park Dance Center (operating as KP Dance) is a privately held dance education studio founded in 1988 and headquartered in Huntington, New York, serving families across Long Island through two physical studio locations — a 8,300 sq ft flagship in Commack (6534 Jericho Turnpike) and a 2,400 sq ft downtown Smithtown studio (116 E Main St). The studio delivers structured dance instruction across a full age spectrum (infant/toddler ages 6 months through adult) and discipline range (Ballet, Jazz, Tap, Hip Hop, Lyrical, Contemporary, Modern, Acro, Musical Theatre, Cheer), spanning recreational, competitive (E22 Dance Co. Aftershock), and pre-professional (15-20+ hours/week) programs.

The company operates on a primarily subscription-based revenue model, with monthly recurring tuition at $50–$175 per dancer depending on class count, supplemented by one-time streams including a $45 registration fee, $399–$550 birthday party packages, and a 5-week summer program. Customer acquisition is direct-to-consumer, driven by a free trial class offer, seasonal open houses, Google reviews (5.0 stars from 16 reviews), website content, and SMS/email marketing. Technology infrastructure is built on third-party SaaS — Jackrabbit Class for parent portal and student management, Enrollio for online registration, A2P 10DLC-compliant SMS for parent communications, and native iOS and Android applications — with no proprietary technology stack or AI/ML capability disclosed.

Commercially, KP Dance is a founder/owner-operated local business with 6 employees, no external funding, no parent company, and no disclosed ownership. The studio is MTJGD-affiliated for industry accreditation and recently completed a relocation to a new Commack facility featuring a performance stage, signaling continued capital reinvestment in physical infrastructure. The business model is asset-heavy (leased commercial dance space with sprung floors) and labor-intensive, with revenue fundamentally tied to local enrollment density in the Commack/Smithtown corridor.

Name

Kings Park Dance Center

Legal name

KP Dance Center

Website

https://kpdancecenter.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

1–10 employees

Short description

Kings Park Dance Center (KP Dance) is a privately held, 38-year-old Long Island dance education studio operating two Commack and Smithtown locations, serving families with recreational, competitive, and pre-professional dance programs for ages 6 months through adult.

Ownership category

akta.pro rank

Product category

Dance Education Services

NAICS

Fine Arts Schools (61161)

SIC

Services-Educational Services (8200), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance) (EDAMAAAH)

akta.pro secondary industries

Dance & Movement (Ballroom, Contemporary, Social Dance) (EDAAAGAD), Youth/Student & Community Dance Recitals (MPAGADAI)

Keywords

• Dance education
• Recreational dance classes
• Competitive dance team
• Pre-professional dance training
• Children dance programs

Headquarters

HQ city

Commack

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Dance Class Tuition: Monthly recurring tuition fees for dance classes across recreational, competitive, and pre-professional programs. Billed monthly with packages ranging from 1 to 3+ classes per week.
2. Birthday Party Packages: One-time fee birthday party packages at $399 (Dance Party Express) or $550 (Ultimate Dance Party), with additional guests at $15 each. Food and cake not included except in Ultimate package.
3. Summer Programs: 5-week summer dance program with various class offerings for ages 1.5 to adult. Flexible pricing for different program options.
4. Registration Fees: One-time registration fee of $45 per individual or family. Additional fees for performances and events.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

KP Dance is a comprehensive dance education studio offering structured recreational, competitive, and pre-professional dance programs across Ballet, Jazz, Tap, Hip Hop, Contemporary, Lyrical, Acro, Musical Theatre, and other styles for dancers ages 6 months through adult. Classes are delivered at two Long Island studio locations (Commack and Smithtown), with revenue generated primarily through monthly recurring tuition, one-time registration fees, birthday party packages, and seasonal summer programs.

Product overview

KP Dance is a comprehensive dance education studio offering a unified program portfolio structured across multiple levels and formats. The core offering includes Recreational Dance programs organized by age groups (Infant/Toddler for 6 months-2.5 years, Preschool for ages 3-6, Youth/School Age for ages 6+, plus dedicated Boys and Adult programs). Beyond recreational classes, the studio operates a Competitive Team (E22 Dance Co. Aftershock) for aspiring competitive dancers and a Pre-Professional Company for those pursuing professional dance careers. Additional offerings include Birthday Party Packages and a seasonal Summer Dance Program. All programs are delivered across two physical studio locations in Commack and Smithtown, NY, with supporting services including a Parent Portal (via Jackrabbit Class) and mobile applications. The studio covers dance styles including Ballet, Jazz, Tap, Hip Hop, Lyrical, Contemporary, Modern, Acro, and Musical Theatre.

Differentiator

Problem solved

Functional benefit

Brands

• E22 Dance Co. Aftershock: The competitive team program of KP Dance, formerly known as the company team. Inspired by titanium (element 22) and the concept of aftershocks, the team competes at regional and national competitions.

Products and services

• Infant / Toddler Program

Named customers3 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

One partnership is on record.

• MTJGD (Musical Theatre Jazz Dance)coreOthersKP Dance is proudly MTJGD Affiliated, indicating membership and adherence to industry standards in musical theatre and jazz dance education. MTJGD is a dance industry organization providing curriculum standards and accreditation for member studios.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Peridance Capezio Center: NYC-based multi-studio dance school offering recreational, competitive, and professional-track programs. Comparable in providing the full age-range and skill-range programming that KP Dance delivers, though with broader geographic reach.
• Steps on Broadway: Iconic NYC dance studio offering drop-in and registered classes across ballet, jazz, contemporary, hip-hop, and tap for all ages and levels. Comparable as a comprehensive dance education destination serving recreational through pre-professional students.
• Joffrey Ballet School: NYC-based dance school offering ballet, contemporary, jazz, and pre-professional training with recreational through advanced divisions. Comparable in vertical programming from youth through pre-professional and in industry-standard curriculum affiliation.
• The Ailey School: Official school of Alvin Ailey American Dance Theater offering pre-professional and recreational programs in NYC. Comparable as a dance education institution with both community/recreational and pre-professional tracks, serving similar age ranges.
• Broadway Dance Center: NYC-based dance education studio offering recreational through professional-level classes across multiple styles. Directly comparable as a multi-style dance school serving students from youth through adult, though at larger scale and in a denser urban market.

Others

• Tremaine Dance Academy: National dance convention and workshop provider serving competitive dance studios and dancers. Related as an industry enabler providing curriculum, conventions, and teacher training to studios like KP Dance's competitive program, rather than direct competition.

Regional players

• Pacific Northwest Ballet School: Seattle-based dance school offering recreational through pre-professional divisions with strong curriculum standards. Comparable as a comprehensive dance education institution with community and professional tracks serving similar age ranges.
• Pittsburgh Dance Center: Multi-location regional dance studio in the Pittsburgh area offering recreational through competitive programs. Comparable as a multi-location regional dance education business with subscription-style tuition and similar age-tiered programming, though in a different geography.
• Carolina Dance Center: Regional dance studio in the Carolinas offering recreational and competitive programs across ballet, jazz, hip hop, and contemporary. Comparable as a mid-sized regional dance education business with similar programming structure and subscription tuition model.

Emerging players

• Debbie Allen Dance Academy: LA-based dance education program offering youth dance training and pre-professional pathways. Comparable in youth-to-pre-professional dance education mission, with a distinct celebrity-led cultural positioning versus KP Dance's family-community focus.

Market position

Strengths4 records

Weaknesses1 record

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/kings-park-dance-center

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kings Park Dance Center