Kummich Fahrzeugwelt

What Kummich Fahrzeugwelt does

Kummich Fahrzeugwelt is a family-owned German automobile dealership group headquartered in Bopfingen, Baden-Württemberg, founded in 1984 and operated as Autohaus Kummich GmbH under managing partner Thomas Kummich. The company operates 20+ physical showroom and service locations across Baden-Württemberg and Bavaria, representing 15+ vehicle brands spanning four categories: passenger cars (Hyundai, Opel, Fiat, Honda, Mazda, Jeep, BYD, Alfa Romeo, Abarth, Dodge, RAM), motorcycles (Honda, Royal Enfield), commercial vehicles (Fiat Professional, Maxus, Opel), and recreational vehicles (CROSSCAMP, Etrusco, LMC). Kummich also holds authorized Volvo service workshop status at the Heidenheim location.

The business generates revenue across four primary streams: (1) new and used vehicle sales on a per-transaction basis; (2) financing and leasing intermediation through Allane SE (Hyundai) and Stellantis Bank (Opel/Jeep/Stellantis brands), generating commission revenue; (3) workshop and maintenance services including inspection, repair, seasonal checks, air conditioning service, and accident repair at unit prices (e.g., winter check €33, air conditioning service from €78.90); and (4) parts and accessories sales. Pricing spans entry-level vehicle leasing from €49/month (Fiat Topolino) to premium leases of €574/month (Hyundai IONIQ 9), with service pricing structured per visit. Go-to-market is anchored on physical showroom sales across the regional network, supplemented by website lead capture, event-driven acquisition (Honda Frühstück, Opel Angrillen, Mazda premieres, Hyundai Haller Frühling), and a premium sponsorship partnership with 1. FC Nürnberg.

Customer segments comprise individual private consumers (primary), business/commercial fleet buyers, and motorcycle riders. Distribution is exclusively through physical retail showrooms, with digital channels (kummich.de, AutoUncle trade-in calculator, CarLiner vehicle marketplace integration) functioning as lead-capture and service-booking tools rather than e-commerce sales channels. In April 2026, Kummich expanded via acquisition of Auto-Team GmbH, adding five dealerships in Baden-Württemberg and strengthening its Hyundai and Opel footprint in southern Germany.

Name

Kummich Fahrzeugwelt

Legal name

Autohaus Kummich GmbH

Website

https://kummich.de

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Kummich Fahrzeugwelt is a family-owned German automobile dealership group operating 20+ showrooms across Baden-Württemberg and Bavaria, selling 15+ vehicle brands across passenger cars, motorcycles, commercial vehicles, and recreational vehicles, with full workshop services and financing intermediation.

Ownership category

akta.pro rank

Headquarters

HQ city

Bopfingen

HQ country

Germany

HQ region

Europe

Offices20 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Vehicle Sales (New & Used): Sale of new passenger cars, motorcycles, commercial vehicles, and recreational vehicles across multiple brands. Revenue is generated on a per-transaction basis with pricing listed per vehicle. Both cash purchase and financing options are offered.
2. Leasing & Financing Intermediation: Facilitates vehicle leasing through third-party financial partners (Allane SE for Hyundai, Stellantis Bank for Opel). The company earns commissions on arranged financing and leasing contracts. Monthly leasing rates from €49 to €574 are advertised.
3. Workshop & Maintenance Services: Comprehensive workshop services including inspection, repair, tire change, air conditioning service, headlight restoration, underbody check, seasonal checks, and accident repair. Services are priced individually (e.g., air conditioning service from €78.90, winter check €33, pollen filter cleaning €36, underbody check €62).
4. Parts & Accessories Sales: Sale of original vehicle parts and accessories. Parts department operates with specific opening hours at each location.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Kummich Fahrzeugwelt is a multi-brand automobile dealership group operating over 20 retail showrooms and service locations across Baden-Württemberg and Bavaria in southern Germany. The company sells new and used passenger cars, motorcycles, commercial vehicles, and recreational vehicles across brands such as Hyundai, Opel, Fiat, Honda, Mazda, Jeep, BYD, and Royal Enfield. It supplements vehicle sales with comprehensive workshop services (inspection, repair, maintenance, accident handling), parts sales, financing/leasing intermediation through partner banks, and trade-in vehicle purchasing.

Product overview

Kummich Fahrzeugwelt is a multi-location automobile dealership group operating approximately 15+ locations across Baden-Württemberg and Bavaria in Germany. The company operates as a unified platform offering new and used vehicle sales across passenger cars (PKW), motorcycles, commercial vehicles (Nutzfahrzeuge), and recreational vehicles (Freizeitmobile). The core product portfolio spans multiple vehicle brands including Hyundai, Opel, BYD, Fiat, Honda, Jeep, Mazda, Royal Enfield, and others. The business model combines vehicle sales (with financing/leasing options) with comprehensive after-sales services including repairs, maintenance, inspections (HU/AU), and seasonal check packages. The company also offers promotional campaigns with discounted leasing rates, trade-in bonuses, and seasonal service promotions.

Differentiator

Problem solved

Functional benefit

Products and services

• New Passenger Vehicle Sales (PKW) Sales of new passenger cars across multiple brands including Abarth, Alfa Romeo, BYD, Fiat, Honda, Hyundai, Jeep, Mazda, Opel, Dodge, and RAM, with purchasing, leasing, and financing options for private consumers and commercial buyers.
• Used Vehicle Sales Sales of certified pre-owned vehicles with financing and trade-in options, displayed via the kummich.de Fahrzeugmarkt vehicle portal.
• Motorcycle Sales Sales of new motorcycles and scooters from Honda and Royal Enfield brands, with leasing options and promotions including the 50/50 campaign and license incentive programs.
• Commercial Vehicle Sales (Nutzfahrzeuge) Sales of light commercial vehicles and vans from Fiat Professional, Maxus, and Opel brands for business and fleet use.
• Recreational Vehicle Sales (Freizeitmobile) Sales of motorhomes and recreational vehicles from CROSSCAMP, Etrusco, and LMC brands.
• Vehicle Repair and Maintenance Workshop Full-service automotive workshop offering repairs, inspections (HU/AU), accident repair, windshield replacement, and maintenance services across all represented vehicle brands at all dealership locations.
• Vehicle Inspection Services (HU/AU) Official roadworthiness (HU) and emissions (AU) inspection services conducted at Kummich dealership locations.
• Air Conditioning Service Climate control system maintenance including inspection (from €78.90), disinfection (€23.90), and combination packages (€99) with refrigerant refilling.
• Headlight Restoration Service Headlight restoration service priced on request to restore clarity and performance of fogged or yellowed headlight lenses.
• Seasonal Vehicle Check Packages

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Twelve partnerships are on record, tiered minor and core.

• 1. FC Nürnberg (FCN)minorGTM or Marketing Partner · 27 May 2026Kummich Fahrzeugwelt is a premium partner (Premiumpartner) of 1. FC Nürnberg, a professional football club in Nuremberg. The company handed over a new BYD electric vehicle fleet to the club, supporting the club's transition to electric mobility. This partnership serves as a marketing and brand visibility initiative in the Nuremberg region.
• BYD (Build Your Dreams)coreChannel Partner/ Reseller/ DistributorBYD is a Chinese electric vehicle manufacturer whose vehicles are sold through Kummich Fahrzeugwelt dealerships. Kummich offers BYD new vehicles and service at multiple locations including Aalen, Ansbach, and other branches. BYD models sold include BYD SEAL, BYD SEALION 7, and others.
• Honda Motor Europe Ltd.coreChannel Partner/ Reseller/ DistributorHonda Motor Europe supplies vehicles (cars and motorcycles) and promotional programs (Summer Dealz, 50/50 campaign, driver's license subsidies) to Kummich dealerships. Kummich operates Honda car and motorcycle sales and service at locations including Nürnberg, and benefits from manufacturer-funded promotions such as the Honda Africa Twin exchange bonus (up to €2,000) and Summer Dealz pricing.
• Hyundai Motor Deutschland GmbHcoreChannel Partner/ Reseller/ DistributorHyundai is one of the core brands sold by Kummich across many locations. Kummich offers the full Hyundai passenger car range including IONIQ 5, IONIQ 6, IONIQ 9, KONA, TUCSON, i20, and i30. Hyundai Germany provides promotional support including EV subsidies and leasing programs facilitated through Allane SE.
• Opel / StellantiscoreChannel Partner/ Reseller/ DistributorOpel vehicles (Corsa, Astra, Grandland, Frontera, Movano, Zafira) are sold across many Kummich locations. Financing for Opel vehicles is provided through Stellantis Bank SA Niederlassung Deutschland. Kummich has expanded its Opel offering through the acquisition of Auto-Team GmbH.
• Volvo (via Volvo Car Germany)minorChannel Partner/ Reseller/ DistributorKummich Fahrzeugwelt in Heidenheim operates as an official Volvo authorized workshop (Volvo-Vertragswerkstatt), offering professional Volvo service, original parts, and maintenance per manufacturer specifications. This is a service partnership rather than a vehicle sales partnership.
• Allane SEminorChannel Partner/ Reseller/ DistributorAllane SE is a leasing and fleet management company that serves as the financing/leasing partner for Hyundai vehicles sold through Kummich. Leasing rates for Hyundai models (e.g., IONIQ 5 from €438/month, IONIQ 5 N LINE X from €519/month) are offered as Angebote der Allane SE.
• Stellantis Bank SA Niederlassung DeutschlandminorChannel Partner/ Reseller/ DistributorStellantis Bank SA is the financing partner for Opel and other Stellantis-brand vehicles sold through Kummich. Example: Opel Grandland financing at €449/month over 60 installments, with an effective annual interest rate of 7.19%.
• Fiat / Fiat Professional (Stellantis)coreChannel Partner/ Reseller/ DistributorFiat passenger cars (500e, 600, Tipo, Topolino, Grande Panda) and Fiat Professional commercial vehicles are sold at Kummich locations. Fiat models are offered at competitive leasing rates from €49/month (Topolino) to €234/month (TUCSON).
• Mazda Motors (Deutschland)coreChannel Partner/ Reseller/ DistributorMazda vehicles including the CX-5, CX-60, and others are sold at Kummich locations. The Backnang location hosted a Mazda CX-5 premiere event. Mazda CX-60 HOMURA is offered with leasing from €542/month.
• Royal Enfield (viaEMA GmbH)coreChannel Partner/ Reseller/ DistributorRoyal Enfield motorcycles (Himalayan 450, Guerrilla 450, Bear 650) are sold at Kummich motorcycle locations. Promotional campaigns include driver's license bonus (up to €400), Ride Out Promotion (up to €600 savings), and Travel Promotion (free carrier system).
• Maxus / SAIC MotorminorChannel Partner/ Reseller/ DistributorMaxus commercial vehicles are offered at Kummich Nutzfahrzeuge (commercial vehicle) locations, providing electric and conventional commercial vehicle options for business customers.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Senger Group: German multi-brand dealer group operating across multiple brands and vehicle segments in several German states. Closely comparable to Kummich in multi-brand retail and after-sales service model.
• Gottfried Schultz Gruppe: German multi-brand automotive dealer group concentrated in western Germany, operating multiple OEMs and a full-service workshop network. Directly comparable in business model and brand portfolio breadth.
• AVAG Holding SE: German multi-brand automotive dealer group with new/used vehicle sales and service across multiple federal states. Comparable to Kummich in operating model, multi-brand approach, and active consolidation strategy.
• Hahn Group: One of Germany's largest family-owned multi-brand automotive dealer groups, operating dealerships primarily in southern and western Germany. Comparable to Kummich in scale, multi-brand portfolio, and family governance.
• Auto-Scholz Gruppe: Long-established German multi-brand automotive dealer group with sales and service across multiple locations. Comparable regional multi-brand dealership model with full-service offerings.
• Emil Frey Group: Swiss-headquartered multi-brand automotive dealer group with extensive German operations. Operates new and used vehicle sales across a broad brand portfolio plus workshop services — directly comparable to Kummich's multi-brand, multi-state dealership model.

Others

• ADAC: Germany's largest automotive club providing roadside assistance, inspection services, and member benefits. Adjacent to Kummich's workshop/service business but operates as a mobility-services and consumer-membership organization rather than a dealer.
• Mobile.de: Germany's largest online vehicle marketplace. While not a direct competitor in physical sales, it is the primary lead-generation and used-vehicle discovery channel for dealers like Kummich and represents the structural shift toward online vehicle sourcing.
• AutoScout24: Major European online vehicle marketplace used alongside Mobile.de by German dealers for inventory listing and lead generation. Adjacent ecosystem participant rather than direct competitor, but materially shapes dealer economics.

Regional players

• Stellantis &You (formerly PSA Retail Deutschland): OEM-owned retail network for Stellantis brands (Opel, Peugeot, Citroën, Fiat, Jeep) in Germany. Direct competitor on Stellantis brands, but operates as an OEM-captive affiliate rather than an independent multi-brand group.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/autohaus-kummich-gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kummich Fahrzeugwelt