Name

Kvik Antwerpen

Legal name

Kvik A/S

Website

https://kvik.be

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Kibæk

HQ country

Denmark

HQ region

Europe

Offices20 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Kitchen Sales: Sale of Danish design kitchens including cabinet fronts, storage units, drawers, and related kitchen components. Kitchens are sold through franchise showrooms with design consultation services.
2. Bathroom Sales: Sale of bathroom furniture, vanities, and bathroom storage solutions through the same franchise showroom network.
3. Wardrobe/Dressing Sales: Sale of custom wardrobes and closet solutions including sliding door systems, storage inserts, and interior organizers.
4. Kvik Living Products: Sale of living room furniture including dining tables, chairs, bar stools, lighting, shelving, and accessories. Products like The Sociable Table and The Sociable Bench by designer Rikke Frost.
5. Installation and Assembly Services: Professional mounting and installation services offered by Kvik stores through certified installers for an additional fee.
6. Financing Services: Financing options offered to customers for purchasing kitchens, bathrooms, and wardrobes, providing payment flexibility.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Kvik Antwerpen is the Antwerp franchise of Kvik A/S, a Danish kitchen and home-furniture brand. It retails own-brand kitchens, bathrooms, wardrobes, and living-room furniture through a franchised showroom, supported by 3D design consultation, in-home measurement, professional installation, and consumer financing. Kvik also runs a dedicated B2B arm, Kvik Professional, supplying housing-project developers and contractors.

Product overview

Kvik Antwerpen is a Danish kitchen, bathroom, and wardrobe furniture company offering a comprehensive product portfolio centered on the 'LeefKeuken' (Living Kitchen) concept. The core offering consists of 15 kitchen design collections (CELLENO, BORDO, ALIGN, COMPOSE, EVENTO, MANO, LINEARIS, OAKWOOD, CORISA, OMBRA, VEDA, PRATO, PAVIA, CIMA, MILK) and complementary bathroom and wardrobe lines (MANO, MILK, V19, SCHUIFDEUREN for wardrobes). The product ecosystem is extended through dedicated accessory lines (handles, drawers, cabinet inserts, sinks, faucets), complementary Kvik Living furniture collection (chairs, tables, benches, bar stools), appliance offerings with current promotion (up to €5,000 value free appliances), and digital tools (bath configurator, MyKvik customer portal, online assembly guides). The company operates on a franchise model with physical stores across Belgium, offering financing options, showroom models at discounted prices, and B2B professional services.

Differentiator

Problem solved

Functional benefit

Brands

• Kvik LeefKeuken: The company's signature kitchen concept emphasizing the kitchen as the social heart of the home, introduced in 1998.
• Kvik Living
• Kvik Professional (B2B)
• MyKvik

Products and services

• CELLENO kitchen design
• BORDO kitchen design
• ALIGN kitchen design
• COMPOSE kitchen design
• EVENTO kitchen design
• MANO kitchen design Long-standing Danish-design kitchen range in the Kvik collection and a recognized bestseller, available at Kvik Antwerpen with 3D planning and installation.
• LINEARIS kitchen design Linear-style Danish-design kitchen range from the current Kvik collection, retailed through Kvik Antwerpen.
• OAKWOOD kitchen design Oak-finish Danish-design kitchen range from the current Kvik collection, retailed through Kvik Antwerpen.
• CORISA kitchen design Danish-design kitchen range from the current Kvik collection, retailed through Kvik Antwerpen.
• OMBRA kitchen design Dark-toned Danish-design kitchen range from the current Kvik collection, retailed through Kvik Antwerpen.
• VEDA kitchen design Danish-design kitchen range from the current Kvik collection, retailed through Kvik Antwerpen.
• PRATO kitchen design Wood-tone Danish-design kitchen range from the current Kvik collection, retailed through Kvik Antwerpen.
• PAVIA kitchen design Danish-design kitchen range from the current Kvik collection, retailed through Kvik Antwerpen.
• CIMA kitchen design Danish-design kitchen range from the current Kvik collection, retailed through Kvik Antwerpen.
• MILK kitchen design Light-toned Danish-design kitchen range from the current Kvik collection, retailed through Kvik Antwerpen.
• Kvik Bathroom designs Fitted bathroom furniture collection (OAKWOOD, MANO, CELLENO, OMBRA, CORISA, VEDA, PAVIA, LINEARIS, MILK, BORDO, KVIKSETS, CIMA) configured via the online bath configurator and sold at Kvik Antwerpen.
• Kvik Wardrobe / dressing designs Modular wardrobe and dressing-room collection (MANO, MILK, V19, sliding-door range) retailed and configured at Kvik Antwerpen.
• Kvik Living furniture Living-room furniture range comprising chairs, tables, shelving, and bar stools sold alongside kitchen, bathroom, and wardrobe collections at Kvik Antwerpen.
• Kvik Professional (B2B trade channel) Dedicated B2B arm supplying fitted kitchens, bathrooms, and wardrobes to professional clients such as housing-project developers and contractors, with project-volume specifications and trade pricing.
• Installation / assembly service Professional installation and assembly service for purchased kitchens, bathrooms, wardrobes, and living furniture, booked through the showroom.
• Consumer financing Financing option offered via the showroom to spread the cost of a kitchen, bathroom, wardrobe, or living-furniture project.

Quantifiable outcome

• 50,000+ happy customers in Belgium after 20 years of operation
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Nolte Küchen: Nolte Küchen is a major German kitchen manufacturer with a broad European dealer network, including Belgium. It overlaps with Kvik in mid-market kitchen cabinetry and shares the design-led showroom selling motion.
• Nobilia: Nobilia is Europe's largest kitchen manufacturer, supplying a wide dealer network including Belgian retailers. It is comparable to Kvik on product category (kitchen cabinetry) but operates as a manufacturer rather than a branded retailer.
• Maisons du Monde: Maisons du Monde is a French-headquartered furniture and home decoration retailer with a significant Belgian store network. It competes with Kvik's Kvik Living line and adjacent kitchen/accessory assortment rather than core kitchens.
• Häcker Systeme: Häcker is a German kitchen manufacturer with an extensive dealer network across Europe. It is comparable as a mid-market kitchen supplier that competes for the same Belgian dealer and end-customer wallets as Kvik.
• IKEA: IKEA is the dominant mass-market furniture and kitchen retailer in Europe with a strong Belgian footprint. It competes directly with Kvik on affordable kitchen cabinetry, although it is broader in scope and operates through self-service megastores.
• Leicht Küchen: Leicht Küchen is a premium German kitchen manufacturer with a European dealer network. It overlaps with Kvik on the kitchen category and design-led positioning, although it sits above Kvik on price.
• Bauformat: Bauformat is a German kitchen manufacturer with broad European distribution through independent dealers. It competes for the same mid-market Belgian kitchen customer as Kvik, particularly in the design-cabinetry segment.

Direct peers

• Schmidt Küchen: Schmidt Küchen is a European designer-kitchen retailer operating its own showroom and franchise-style network with a 'designer kitchen at a fair price' positioning nearly identical to Kvik. It is the closest direct competitor in concept, customer segment and showroom-led GTM.
• Howdens Joinery: Howdens is a depot-based kitchen and joinery franchise serving trade and consumers in the UK and Ireland. Its franchise-to-customer model, mid-market pricing, and depot network closely mirror Kvik's Belgian franchise showrooms.

Regional players

• Brico: Brico is a leading Belgian DIY and home improvement retailer with a strong domestic store footprint. It is comparable as a Belgian home-renovation destination where customers also shop for kitchen, bathroom and storage products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kvik-antwerpen

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kvik Antwerpen