Dansk Kyst- og Naturturisme
- Company typePrivate
- Founded2018
- HeadquartersAabybro, North Jutland, Denmark
- Headcount11–50
- GTM typeB2B
- OfferingServices
Dansk Kyst- og Naturturisme firmographics
Firmographics- Name
- Dansk Kyst- og Naturturisme
- Legal name
- Dansk Kyst- og Naturturisme
- Website
- https://kystognaturturisme.dk
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Dansk Kyst- og Naturturisme industry classification
Industry- Product category
- Tourism Development Coordination
- NAICS
- Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Environmental Consulting Services (54162)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- National Park & Protected Area Tours (THAJAIAA)
- akta.pro secondary industries
- Technical Cooperation, Capacity Building & Policy Advisory Programs (BPADABAO), Oceans, Coastal & Marine Resource Management (BPADALAI)
Keywords
Where Dansk Kyst- og Naturturisme is headquartered
LocationHeadquarters
- HQ city
- Aabybro, North Jutland
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
Dansk Kyst- og Naturturisme business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Government Funding Management: The foundation manages governmentallocated tourism reserve funds (43 million DKK) from the tourism reserve, distributing them to crossmunicipal development plans and strategic initiatives for coastal and nature tourism development.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Dansk Kyst- og Naturturisme product offering
Product offeringCore offering
Dansk Kyst- og Naturturisme is a Danish commercial foundation (erhvervsdrivende fond) that develops and coordinates strategic plans, programs, and knowledge resources for sustainable coastal and nature tourism in Denmark. It produces six regional development plans covering nearly the entire country, runs national programs (Stærke Kulturdestinationer, Grøn Trepart, The Great Nearby), builds the Danmarks Rekreative Cykelnet cycling network, and maintains a Vidensbank knowledge library. The foundation works in partnership with municipalities, destination companies, VisitDenmark, Wonderful Copenhagen, and funders to allocate and deploy public and private tourism development funding.
Product overview
Dansk Kyst- og Naturturisme is a business foundation that does not offer a commercial product in the traditional sense, but rather provides a coordinated portfolio of strategic development plans, programs, and knowledge resources for sustainable coastal and nature tourism development in Denmark. The core offerings include regional development plans (Udviklingsplaner) for six major areas covering the entire country (West Coast, Funen and Islands, Bornholm, Capital Region, East Jutland, and Zealand and Islands), which serve as strategic frameworks for cross-municipal collaboration. These are complemented by targeted programs such as Danmarks Rekreative Cykelnet (a nationwide recreational cycling network), Stærke Kulturdestinationer (Strong Cultural Destinations), Grøn Trepart (Green Triple Part), and The Great Nearby (outdoor tourism innovation). The organization also maintains a comprehensive knowledge bank (Vidensbank) with 89 analytical reports and handbooks. The various development plans provide the strategic foundation while the programs and initiatives deliver specific outcomes in areas like cycling infrastructure, cultural tourism, nature recreation, and sustainable development.
Differentiator
Problem solved
Functional benefit
Products and services
- Danmarks Rekreative Cykelnet (Denmark's Recreational Cycling Network) A nationwide infrastructure initiative creating approximately 30,000 km of cycle-friendly routes connected through signed junction points, enabling flexible recreational cycling experiences across Denmark without fixed A-to-B routes. Targeted at Danish municipalities, destination companies, and recreational cyclists.
- Udviklingsplan for Vestkysten (Development Plan for the West Coast) Collaborative development plan for sustainable tourism on Denmark's west coast (2021-2025), covering 11 coastal municipalities with targets of 23 million overnight stays and 4% annual revenue growth to 31 billion DKK. Targeted at West Coast municipalities and the Partnerskab for Vestkystturisme.
- Udviklingsplan for Sjælland og Øerne (Development Plan for Zealand and Islands) Joint development plan for tourism across 17 municipalities in Region Zealand and surrounding islands, aimed at sustainable tourism growth and attracting public and private investments. Targeted at KKR Sjælland municipalities and regional destination companies.
- Udviklingsplan for Fyn og Øerne (Development Plan for Funen and Islands) Comprehensive plan uniting 10 Funen municipalities and Destination Fyn for sustainable tourism development through 2030, with focus on green transition and local pride. Targeted at Funen municipalities and Destination Fyn.
- Udviklingsplan for Bornholm (Development Plan for Bornholm) Strategic action plan for tourism development on Bornholm through 2030, positioning the island as a year-round, sustainable destination with international impact. Targeted at Bornholm municipalities and destination stakeholders.
- Udviklingsplan for Hovedstadsregionen (Development Plan for the Capital Region) Coordinated tourism development plan for the Copenhagen capital region, focusing on synergies between urban, coastal, cultural, and nature tourism. Targeted at Copenhagen-area municipalities and Wonderful Copenhagen.
- Stærke Kulturdestinationer (Strong Cultural Destinations) National program to develop strong cultural destinations with international appeal, attract new target groups, and increase local revenue outside peak season across five tracks: analysis, cultural center development, local engagement, business development, and international marketing. Targeted at cultural destinations and tourism stakeholders across Denmark.
- Grøn Trepart (Green Triple Part) Initiative exploring how nature conservation can be balanced with outdoor recreation experiences for citizens, guests, and rural businesses, aligned with Denmark's Green Triple Part agreement for biodiversity and recreational access. Targeted at Naturstyrelsen, municipalities, and rural tourism businesses.
- The Great Nearby Project to unlock the potential of Denmark's nearby nature experiences by connecting modern outdoor guests with diverse landscapes, focusing on sustainability, regenerative experiences, and technological solutions for international market relevance. Targeted at Danish regional destination companies including VisitNordvestkysten, Destination Vadehavskysten, VisitNordsjælland, Destination Sønderjylland, Destination Vesterhavet, VisitAarhus, and Destination Trekantområdet.
- Vidensbank (Knowledge Bank) Comprehensive library of 89 analyses, reports, handbooks, and action plans covering topics including outdoor tourism, sustainable development, recreational infrastructure, market analyses, and camping. Targeted at Danish municipalities, destination companies, and tourism stakeholders.
Quantifiable outcome
- 43 million DKK in government funding allocated to strategic tourism development 2026-2028
Companies that use Dansk Kyst- og Naturturisme
Customer profileSegments1 record
Ideal customer profiles2 records
Dansk Kyst- og Naturturisme technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Dansk Kyst- og Naturturisme partnerships and signals
Strategic signalPartnerships
25 partnerships are on record, tiered core, major and minor.
- VisitDenmarkcoreVisitDenmark is a key partner in multiple initiatives including The Great Nearby project and the international marketing of cultural experiences in coastal and nature tourism areas.
- Destination FyncoreDestination Fyn is a key partner in The Great Nearby project and coordinates the recreational cycling network development in the Fyn and Øerne region.
- Kulturens AnalyseinstitutmajorKulturens Analyseinstitut collaborates on developing methods for citizen-engaged tourism development and has created cultural profiles for various Danish destinations as part of the Strong Cultural Destinations initiative.
- RealdaniamajorRealdania has co-funded multiple development plans including the Udviklingsplan for Vestkysten, Udviklingsplan for Sjælland and Øerne, and Udviklingsplan for Fyn and Øerne.
- 17 kommuner i KKR SjællandcoreThe 17 municipalities in KKR Sjælland collaborated on developing the crossmunicipal tourism development plan for Sjælland and Øerne, supported by destination companies and Dansk Kyst- og Naturturisme.
- 11 kystkommuner på VestkystencoreEleven coastal municipalities along the West Coast of Denmark partnered with Partnerskab for Vestkystturisme, three regions, Realdania, and Dansk Kyst- og Naturturisme to develop the Vestkysten tourism strategy.
- VisitNordvestkystenmajorRegional destination management company partnering in The Great Nearby project and multiple tourism development initiatives along Denmark's northwest coast.
- Destination VadehavskystenmajorRegional destination management company partnering in The Great Nearby project focused on the Wadden Sea coastal area.
- VisitNordsjællandmajorRegional destination management company partnering in The Great Nearby project and Strong Cultural Destinations initiative for North Zealand.
- Destination SønderjyllandmajorRegional destination management company partnering in The Great Nearby project for Southern Jutland.
- Destination VesterhavetmajorRegional destination management company partnering in The Great Nearby project and managing the Partnerskab for Vestkystturisme coordination.
- VisitAarhusmajorRegional destination management company partnering in The Great Nearby project for the Aarhus region.
- Destination TrekantområdetmajorRegional destination management company partnering in The Great Nearby project for the Triangle Region of Denmark.
- Kommunernes LandsforeningcoreKL (Kommunernes Landsforening) is a key strategic partner in The Great Nearby project and participates in the strategic dialogue group on recreational infrastructure.
- NaturstyrelsencoreNaturstyrelsen (Danish Nature Agency) is a key partner in developing Denmark's recreational cycling network and Denmark's Nature Trails, coordinating national standards for recreational infrastructure.
- Destination SjællandmajorRegional destination management company participating in the Strong Cultural Destinations project and multiple tourism development initiatives.
- Destination LimfjordenmajorRegional destination management company participating in the Strong Cultural Destinations project and data-driven business development initiatives.
- Destination NordmajorRegional destination management company participating in the Strong Cultural Destinations project for North Denmark.
- Foreningen af Lystbådehavne i Danmark (FLID)majorFLID collaborates on the initiative for developing Danish small boat harbors as tourism destinations, including pilot projects and scaling experiences.
- DGI-FynmajorDGI-Fyn is a partner in developing Denmark's recreational cycling network in the Fyn and Øerne region.
- Wonderful CopenhagenmajorCopenhagen's destination management organization collaborating on the green transport solutions project and tourism development in the capital region.
- Ringkøbing Fjord MuseerminorA cultural attraction with 10 museums attracting over 220,000 visitors annually, cited as an example of a successful cultural tourism center within the coastal destination.
- PlanMiljøminorEnvironmental planning consultancy collaborating on the Green Tour/Return project developing sustainable last-mile transport solutions from Copenhagen to Zealand.
- Destination FjordlandetmajorRegional destination management company participating in the Green Tour/Return project and Strong Cultural Destinations initiative.
- Destination FjordlandetmajorDestination Fjordlandet participated in the outdoor-culture study examining combined nature and cultural experiences at Vikingeskibsmuseet, Lejre Museum and other attractions.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Dansk Kyst- og Naturturisme competitors and assessment
Company assessmentRegional players
- Visit Norway: Norway's national tourism organization. Comparable in mandate to promote nature-based and coastal tourism, but serving the Norwegian market rather than competing directly with DKNT in Denmark.
- Visit Sweden: Sweden's national tourism promotion body. Comparable function promoting nature and outdoor tourism at a national level, but operating in a different Nordic geography from DKNT.
Others
- Realdania: A Danish strategic philanthropic foundation that co-funds multiple DKNT development plans. It is a financial partner rather than a competitor, but its mission in sustainable place-based development overlaps thematically with DKNT.
- European Travel Commission: European umbrella organization promoting Europe as a tourism destination. Comparable to DKNT in coordinating destination-level tourism strategy but operating at a pan-European scale rather than national Danish scope.
- Adventure Travel Trade Association: Global trade association representing adventure and nature-based travel operators. It is adjacent to DKNT's nature and outdoor tourism development remit and serves as a comparable membership-style organization in the broader sector.
Broad incumbents
- VisitDenmark: Denmark's national tourism board, a core strategic partner of DKNT. It operates across all tourism segments rather than specializing in coastal and nature tourism, making it a broader incumbent in the same national tourism development space.
Direct peers
- Wonderful Copenhagen: Capital-region destination management organization and a named DKNT partner. It coordinates tourism strategy for the Copenhagen region with a comparable public-private stakeholder model and similar role in driving destination development.
- Destination Fyn: Regional destination management organization that co-develops the Fyn og Øerne development plan with DKNT. It performs a comparable destination coordination role at a sub-national level.
- VisitNordvestkysten: A named regional destination partner of DKNT in The Great Nearby project. It performs comparable destination management and marketing functions for a specific Danish coastal region.
- Partnerskab for Vestkystturisme: A partnership entity explicitly referenced on DKNT's site coordinating West Coast tourism development. It is structurally similar to DKNT, focused on cross-municipal coastal tourism strategy in Denmark.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Dansk Kyst- og Naturturisme social profiles
Digital presenceDansk Kyst- og Naturturisme financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dansk Kyst- og Naturturisme leadership team
Management profileNumber of profiles
Profiles9 records
Dansk Kyst- og Naturturisme funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dansk Kyst- og Naturturisme M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dansk Kyst- og Naturturisme
What does Dansk Kyst- og Naturturisme do?
Dansk Kyst- og Naturturisme is a Danish commercial foundation (erhvervsdrivende fond) that develops and coordinates strategic plans, programs, and knowledge resources for sustainable coastal and nature tourism in Denmark. It produces six regional development plans covering nearly the entire country, runs national programs (Stærke Kulturdestinationer, Grøn Trepart, The Great Nearby), builds the Danmarks Rekreative Cykelnet cycling network, and maintains a Vidensbank knowledge library. The foundation works in partnership with municipalities, destination companies, VisitDenmark, Wonderful Copenhagen, and funders to allocate and deploy public and private tourism development funding.
Is Dansk Kyst- og Naturturisme a public or private company?
Dansk Kyst- og Naturturisme is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Dansk Kyst- og Naturturisme founded?
Dansk Kyst- og Naturturisme was founded in 2018. It employs 11 to 50 people.
Where is Dansk Kyst- og Naturturisme based?
Dansk Kyst- og Naturturisme is headquartered in Aabybro, North Jutland, Denmark, in the Europe region.
How does Dansk Kyst- og Naturturisme make money?
One revenue line is on record: government Funding Management.
Who are Dansk Kyst- og Naturturisme's main competitors?
Regional players on record are Visit Norway and Visit Sweden. Others are Realdania, European Travel Commission and Adventure Travel Trade Association. VisitDenmark is listed as a broad incumbent. Direct peers are Wonderful Copenhagen, Destination Fyn, VisitNordvestkysten and Partnerskab for Vestkystturisme.
Does Dansk Kyst- og Naturturisme have an API?
No public API is recorded for Dansk Kyst- og Naturturisme.
What industry is Dansk Kyst- og Naturturisme in?
Dansk Kyst- og Naturturisme's product category is Tourism Development Coordination. Its primary akta.pro industry code is THAJAIAA, National Park & Protected Area Tours, with a secondary code of BPADABAO, Technical Cooperation, Capacity Building & Policy Advisory Programs. Its NAICS code is 813 and its SIC code is 8600.