Laboratorios Blanes

What Laboratorios Blanes does

Laboratorios Blanes is an Ecuadorian dietary supplement laboratory founded in 2014 and headquartered in Portoviejo, Manabí, operating as a privately held S.A.S. (RUC 1391938370001) with 8 employees. The company develops, markets, and distributes a portfolio of nutritional supplements focused primarily on women's hormonal health and general wellness, with flagship products including Myo & D-Chiro Inositol capsules/powders (40:1 ratio), Ashwagandha Premium, Magnesium Citrate and Glycinate, Micronized Creatine Monohydrate, Resveratrol/ResveraPlus, Alpha Lipoic Acid, Curcumin with Piperine, and Liposomal Vitamin C. Product differentiation rests on bioavailability-enhanced formulations — notably liposomal encapsulation technology for Vitamin C, an optimal 40:1 Myo/D-Chiro Inositol ratio matching natural body composition, and a sub-brand (Blanes Woman) targeting female hormonal support across life stages (PCOS, menstrual support, fertility, perimenopause). Manufacturing is outsourced to Laboratorios del Pacífico in Ambato, including private-label/maquilado services for third-party brands.

The business operates a hybrid GTM model: direct-to-consumer e-commerce via its website (with 10% multi-product discount, free shipping over $35, and bank transfer/card/cash-on-delivery payments processed via Paymentez), complemented by an extensive physical retail network across 30+ Ecuadorian cities through the Pharmacys pharmacy chain (100+ locations), naturist stores (Origenes Healthy Market, Al Peso, Gourmetta, Nature's Garden), and specialty retailers (Oncocare Plus, Thaliderm). A parallel B2B consulting vertical sells regulatory, marketing, and operational advisory — including ARCSA permits, sanitary registration, GMP certification, and market entry strategy — to other supplement companies. The marketing mix is content and social-led via Instagram (@blaneswoman), Facebook, an educational blog with practitioner-authored content, WhatsApp-based consultative sales, and email newsletter. The company has no disclosed funding, no patents, no awards, and no M&A activity, consistent with a bootstrapped micro-enterprise operating in a single country (Ecuador).

Name

Laboratorios Blanes

Legal name

Laboratorios Blanes S.A.S.

Website

https://laboratoriosblanes.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Laboratorios Blanes is an Ecuadorian dietary supplement laboratory founded in 2014 that develops and distributes women-focused nutritional supplements (inositol, ashwagandha, magnesium, liposomal Vitamin C) via DTC e-commerce and a 30+ city retail network across Ecuador.

Ownership category

akta.pro rank

Product category

Dietary Supplements (Nutraceuticals)

NAICS

Food (Health) Supplement Retailers (456191), Medicinal and Botanical Manufacturing (325411)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro industry

PRIMARYCRADAGAK

Women’s Health Supplements (Prenatal, Menopause, Hormonal)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Vitamins, Supplements & Sports Nutrition

SECONDARYCRADAGAD

Herbal & Botanical Supplements

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Vitamins, Supplements & Sports Nutrition

SECONDARYCRADAGAE

Specialty Condition Supplements (Sleep, Stress, Heart, Joint, Gut, Immunity)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Vitamins, Supplements & Sports Nutrition

SECONDARYCRADAGAB

Vitamins & Minerals (Single Nutrients)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Vitamins, Supplements & Sports Nutrition

Keywords

• Dietary supplements
• Nutraceutical manufacturing
• Women's health supplements
• Hormonal health products
• Vitamin mineral supplements

Headquarters

HQ city

Portoviejo

HQ country

Ecuador

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Direct Product Sales (B2C): Direct-to-consumer sales of dietary supplements through their e-commerce website and physical retail network across Ecuador. Products sold include vitamins, minerals, and specialized supplements in capsule and powder formats.
2. Consulting Services: Business consulting services for supplement companies including strategic marketing, market research, sales channel advisory, advertising, cost optimization, raw material importation, and regulatory permit acquisition (ARCSA certificates, sanitary registration, GMP).
3. Contract Manufacturing (Maquilado): Private label and contract manufacturing services for third-party brands through partner facility Laboratorios del Pacífico.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Laboratorios Blanes develops, manufactures, and sells a portfolio of dietary nutritional supplements focused on women's hormonal health (led by Myo & D-Chiro Inositol at 40:1 ratio) and general wellness, including Magnesium (Citrato and Glicinato), Ashwagandha, Resveratrol, Curcumin, Alpha Lipoic Acid, Creatine, and Liposomal Vitamin C in capsule and powder formats. Products are sold directly through the company's e-commerce website and a national retail network across Ecuador (pharmacies, naturist stores, specialty retailers), with secondary B2B consulting and contract manufacturing services for third-party supplement brands via partner facility Laboratorios del Pacífico in Ambato.

Product overview

Laboratorios Blanes is an Ecuadorian dietary supplement laboratory offering a diverse portfolio of nutritional supplements primarily focused on women's health and wellness. The product line includes Myo Inositol and Myo & D-Chiro Inositol variants (in both capsule and powder forms) as their flagship hormonal support products, complemented by Magnesium supplements (Citrato and Glicinato), adaptogens like Ashwagandha, antioxidants including Resveratrol and ResveraPlus, anti-inflammatory Curcumin, Alpha Lipoic Acid, micronized Creatine Monohydrate, and Liposomal Vitamin C. Products are categorized into Cápsulas (capsules) and Polvo (powder) formats, with some items offered in bulk/savings packs. The company positions itself with a focus on female hormonal health, metabolic support, and overall wellness.

Differentiator

Problem solved

Functional benefit

Brands

• Blanes Woman: A sub-brand focused on specialized supplements for women, with products such as Myo & D-Chiro Inositol with MTHF Folato and dedicated hormonal health support offerings.

Products and services

• Alfa Lipoico (Alpha Lipoic Acid) Alpha Lipoic Acid supplement with 400mg per capsule in a 90-capsule presentation; antioxidant supplement supporting glucose regulation and insulin sensitivity for general wellness consumers in Ecuador.
• Ashwagandha Premium Adaptogenic Ashwagandha supplement with 400mg per capsule in a 90-capsule presentation ($24.99 IVA included); supports stress management, sleep quality, and cognitive function for women and general wellness consumers.
• Citrato de Magnesio Cápsulas Magnesium Citrate supplement with 500mg per capsule in a 150-capsule presentation; supports digestive function, nervous system, and muscular health for general wellness consumers.
• Citrato de Magnesio en Polvo Magnesium Citrate powder supplement in a 200g presentation; powder format for mixing in water or other beverages to support digestive, nervous system, and muscular health.
• Creatina Monohidratada Micronizada Micronized Creatine Monohydrate supplement in a 250g powder presentation ($25.99 IVA included); supports muscle mass increase, physical performance, and mental power for active consumers.
• Curcumina Curcumin supplement in capsule form providing anti-inflammatory and antioxidant support for general wellness consumers in Ecuador.
• Curcumina + Piperina Curcumin with Piperine supplement with 500mg per capsule in a 90-capsule presentation; improves digestion, liver function, and reduces inflammation for general wellness consumers.
• Glicinato de Magnesio Magnesium Glycinate supplement with 500mg per capsule in a 150-capsule presentation; supports sleep quality, stress regulation, and neuroemotional balance for general wellness consumers.
• Mio Inositol Cápsulas Myo Inositol supplement with 1g per capsule in a 100-capsule presentation ($22.99 IVA included); supports cellular function, mood improvement, and stress level reduction for women.
• Mio Inositol Polvo Myo Inositol powder supplement in a 180g presentation; supports cellular function and metabolic health for women seeking hormonal support.
• Myo & D-Chiro Inositol Cápsulas Myo and D-Chiro Inositol combination supplement with 2.05g total, 40:1 ratio, in a 120-capsule presentation ($31.99 IVA included); flagship product supporting hormonal health, menstrual cycle, and ovarian health for women.
• Myo & D-Chiro Inositol Polvo 1 Mes Myo and D-Chiro Inositol powder supplement in a 61.5g presentation (1-month supply, $31.99 IVA included); same 40:1 ratio formulation as capsules in powder format for hormonal support.
• Myo & D-Chiro Inositol Polvo 3 Meses (Pack Ahorro) Myo and D-Chiro Inositol powder supplement in a 184.5g presentation (3-month supply, $84.99 IVA included); economic savings pack for extended hormonal support use.
• Myo & D-Chiro Inositol + 5-MTHF Folato + Vitaminas D3 y B6 Enhanced Myo and D-Chiro Inositol formula with added 5-MTHF Folate, Vitamin D3, and B6 in a 120-capsule presentation; comprehensive hormonal support supplement targeting fertility, reproductive health, and perimenopause for women.
• ResveraPlus Resveratrol supplement combined with Quercetin and MCT Oil in a 90-capsule presentation ($17.49 on sale from $34.99, IVA included); potentiates immune system, antioxidant function, and cellular health.
• Resveratrol 98% pure Trans-Resveratrol supplement in a 60-capsule presentation; supports cognitive health, cardiovascular health, and cellular health for general wellness consumers.
• Vitamina C Liposomal Liposomal Vitamin C supplement with 500mg per capsule in a 60-capsule presentation; uses liposomal encapsulation technology for up to 400-500% greater absorption than conventional Vitamin C; strengthens immune system, protects against oxidative stress, and supports collagen formation.
• B2B Consulting and Contract Manufacturing for Supplement Companies Business consulting and contract manufacturing services for food supplement companies in Ecuador, leveraging 10+ years of experience. Services include strategic marketing, market research, sales channel advisory, advertising, cost optimization, raw material importation, and regulatory permit acquisition (ARCSA certificates, sanitary registration, GMP/Buenas Prácticas de Manufactura). Contract manufacturing ("maquilado") and private-label production are delivered through partner facility Laboratorios del Pacífico in Ambato.

Quantifiable outcome

• Liposomal Vitamin C provides up to 400-500% greater absorption compared to conventional Vitamin C
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Laboratorios del PacíficocoreTechnology or IntegrationContract manufacturing partner for private label and maquilado (contract manufacturing) services. Located at Av. Guaytambos y Violetas, Ambato. Provides manufacturing capabilities for third-party brands seeking private label supplements.
• Pharmacys (Cadena de Farmacias)coreChannel Partner/ Reseller/ DistributorMajor pharmacy chain partnership with over 100+ locations across Ecuador. Primary retail distribution channel for Laboratorios Blanes products. Products vary by location.
• Origenes Healthy Market (OHM)minorChannel Partner/ Reseller/ DistributorSpecialty health food retailer at km 2.5 vía samborondón – Moderna Plaza. Carries full range of products including Myo & D-Chiro Inositol powders and capsules, Ashwagandha, Alpha Lipoico, Creatine, and other supplements.
• Oncocare PlusminorChannel Partner/ Reseller/ DistributorOncology-focused pharmacy at Av. Mariana de Jesus Oe7-02, Quito. Specialized retailer for cancer support and health supplements including Myo D-Chiro Inositol, Resveratrol, Resveraplus, Creatina, and other products.

Scale indicators2 records

Recent moves6 records

Expansion highlights7 records

Regional players

• Olimpia Nutrition: Argentine/regional sports and wellness nutrition brand operating across Latin America; comparable as a LatAm-focused supplement competitor with overlapping vitamin, mineral, and women's wellness SKUs.

Broad incumbents

• Herbalife: Global nutrition company with deep LatAm distribution via independent distributors; comparable in targeting wellness consumers through a multi-channel model, though much larger and broader in scope.
• GNC: Global specialty retailer of vitamins, minerals, and sports nutrition supplements with a strong multi-country retail footprint; comparable as an incumbent defining the supplement shelf against which Laboratorios Blanes competes in pharmacies.
• Nature's Bounty: Mass-market vitamin and supplement brand with broad product portfolio; comparable as a globally distributed incumbent that competes on brand recognition and price in the same product categories Laboratorios Blanes offers.
• NOW Foods: Large US-based supplement manufacturer offering broad vitamins, minerals, and herbal products at value price points; represents the scale-driven incumbent whose products may be distributed through the same Ecuadorian pharmacy and naturist channels.
• Solgar: Premium vitamin, mineral, and herbal supplement brand with established presence in pharmacy channels across Latin America; comparable as a higher-end incumbent competing for the same shelf space as Laboratorios Blanes.

Direct peers

• Theralogix (Ovasitol): US-based specialty supplement brand centered on Myo-Inositol and D-Chiro Inositol for PCOS and women's reproductive health — the closest direct competitor to Laboratorios Blanes' flagship hormonal-health product line and clinical-positioning strategy.
• NeoLife International: Latin American heritage nutrition and supplement company with direct-selling distribution across Ecuador and the wider region; comparable in product mix (vitamins, antioxidants, women's health) and in combining consumer sales with distributor/consultant-led model.
• Pronat: Ecuadorian dietary supplement laboratory competing in the same domestic market with a comparable portfolio of vitamins, minerals, and herbal supplements sold through pharmacy and naturist channels.

Emerging players

• Jarrow Formulas: US specialty supplement brand focused on scientifically formulated vitamins and condition-specific products; comparable as an emerging player using bioavailability and clinical positioning to differentiate in the women's health and metabolic categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/laboratoriosblanes
• Instagraminstagram.com/blaneswoman
• LinkedInlinkedin.com/company/laboratorios-blanes

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Laboratorios Blanes