Laguna Dental
Laguna Village Dental is a privately-held general and cosmetic dental practice in Elk Grove, California, led by Dr. Amir Shad, DDS. The single-location practice serves individual Sacramento-area patients with preventive, restorative, cosmetic, orthodontic, and surgical dental services under a fee-for-service, insurance-based model.
- Company typePrivate
- Founded-
- HeadquartersElk Grove, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Laguna Dental does
Laguna Village Dental (also operating under the DBA Laguna Family Dental) is a privately-held, single-location general and cosmetic dental practice at 8239 Laguna Blvd Ste 100, Elk Grove, California. Founded and led by Dr. Amir Shad, DDS — a general dentist with 27 years of clinical experience spanning general dentistry, cosmetic dentistry, implants, and Invisalign orthodontics — the practice serves individual consumers across Elk Grove and the greater Sacramento area. The clinical and administrative team includes a practice manager (Jami Nichol'e Gordon, 20+ years in medical/dental operations), a registered dental hygienist (Trina Trieu, 24 years), and a second hygienist (Sunny Sahota, with the practice since 2009). Operating hours run four days per week (Tuesday-Thursday 9:00 am-5:00 pm and Saturday 8:00 am-3:00 pm), an operating cadence consistent with a stable, capacity-bounded solo practice rather than scale-driven expansion.
Service scope is unusually broad for a solo GP. The practice covers preventive care (cleanings, sealants, UV-light oral cancer screenings), restorative procedures (crowns, bridges, dentures, implants, composite/amalgam fillings), cosmetic treatments (porcelain veneers, bonding, in-office and take-home teeth whitening, smile makeovers), orthodontics (traditional braces and Invisalign), endodontics (root canal therapy), periodontics (scaling and root planing, flap surgery, bone and gum grafts), oral surgery (extractions and wisdom teeth removal), and ancillary services (sedation dentistry, pediatric dentistry, custom mouthguards, sleep apnea appliances, and TMJ/TMD treatment). The technology stack — digital X-rays, cone-beam CT, intraoral cameras, laser decay diagnostics, laser dentistry, digital impression scanning, and same-day crown fabrication — is conventional modern dental equipment and contains no disclosed AI/ML components.
The practice operates on a fee-for-service revenue model. Patients pay per procedure; the practice accepts most traditional PPO insurance plans (specifically excluding HMO participation) and files claims on patients' behalf. Financing flexibility is provided through in-house payment plans and a CareCredit partnership offering no-interest and low-monthly-payment options. Patient acquisition is direct-to-consumer via phone, online appointment request, content marketing (an active blog plus an extensive patient education video library), a newsletter signup, and listings on Healthgrades and Google. No venture capital, private equity, parent company, or multi-location footprint is evident from the available material.
Laguna Dental firmographics
Firmographics- Name
- Laguna Dental
- Legal name
- Laguna Village Dental
- Website
- https://lagunavillagedental.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Laguna Village Dental is a privately-held general and cosmetic dental practice in Elk Grove, California, led by Dr. Amir Shad, DDS. The single-location practice serves individual Sacramento-area patients with preventive, restorative, cosmetic, orthodontic, and surgical dental services under a fee-for-service, insurance-based model.
- Ownership category
- akta.pro rank
Laguna Dental industry classification
Industry- Product category
- Dental Services
- NAICS
- Offices of Dentists (6212), Offices of Dentists (62121)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)
- akta.pro primary industry
- Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)
Keywords
Where Laguna Dental is headquartered
LocationHeadquarters
- HQ city
- Elk Grove
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Laguna Dental business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Dental Service Fees: Fee-for-service dental care model where patients pay for individual procedures. The practice accepts most traditional insurance plans and files insurance claims for patient reimbursement. Flexible payment plans available through in-house options and CareCredit financing partner.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Insurance-based dental services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Laguna Dental product offering
Product offeringCore offering
Laguna Village Dental is a general and cosmetic dental practice that delivers a comprehensive range of in-office dental services to individual patients, including preventive care (cleanings, sealants, oral cancer screenings), restorative procedures (crowns, bridges, dentures, implants, fillings), cosmetic treatments (veneers, bonding, teeth whitening, smile makeovers), orthodontics (braces and Invisalign), endodontics (root canals), periodontics, oral surgery, pediatric dentistry, sedation dentistry, and emergency dentistry. Patients access services by scheduling appointments at the practice's single Elk Grove, CA office and pay via fee-for-service billing, supported by traditional insurance claims, in-house payment plans, and CareCredit financing.
Product overview
Laguna Village Dental is a general and cosmetic dental practice offering a comprehensive range of dental services. The practice operates as a single-location dental office with multiple service categories including preventive care (cleanings, sealants, oral cancer screenings), restorative procedures (crowns, bridges, dentures, implants, fillings), cosmetic treatments (veneers, bonding, teeth whitening, smile makeovers), orthodontics (braces and Invisalign), endodontics (root canals), periodontics (gum disease therapy), oral surgery (extractions, wisdom teeth removal), and advanced dental technology (digital X-rays, cone beam CT imaging, intraoral cameras, laser dentistry, same-day crowns, digital impressions). The practice also provides emergency dentistry, sedation dentistry, pediatric dentistry, and sleep apnea treatment.
Differentiator
Problem solved
Functional benefit
Products and services
- Dental Crowns and Bridges
Companies that use Laguna Dental
Customer profileSegments1 record
Ideal customer profiles1 record
Laguna Dental technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Laguna Dental partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Laguna Dental competitors and assessment
Company assessmentBroad incumbents
- Western Dental & Orthodontics: Large California-focused Dental Service Organization (DSO) offering general dentistry, orthodontics, and specialty services across many locations. Directly comparable as a multi-site dental services competitor in the same California market served by Laguna Village Dental, but operates at significantly greater scale with HMO participation.
- Sonrava Health: Dental and orthodontic support organization formed from the integration of Western Dental and other brands, operating multi-location dental practices. Comparable as a California-relevant multi-site competitor in general and orthodontic dentistry.
- Pacific Dental Services: Dental support organization supporting general and specialty dental practices, with an embedded emphasis on modern clinical technology and integrated workflows. Comparable as a competitor leveraging practice support infrastructure to deliver general dentistry services.
- Jefferson Dental & Orthodontics: Multi-location dental care provider offering general dentistry, orthodontics, and specialty services with extended hours and insurance flexibility. Comparable as a competitor in the same general dentistry and orthodontics categories with broader scheduling and payment accessibility than a traditional single-location practice.
- Smile Brands: Dental support organization operating affiliated dental offices offering general, specialty, and orthodontic care across multiple states. Comparable as a competing general dentistry services platform, particularly in how it supports multi-location dental practice operations.
- MB2 Dental Solutions: Dental practice management company partnering with dentist-owners to provide operational support while preserving clinical autonomy. Comparable as a competing organizational/support model for independent general dentistry practices, often cited as an acquirer of single-location offices.
- Aspen Dental: National DSO brand operating hundreds of independently owned and operated dental offices offering general, cosmetic, and specialty services. Comparable as a direct competitor in the same general dentistry category with an emphasis on accessibility, financing, and walk-in/emergency care.
- Affordable Dentures & Implants: Multi-location dental practice network specializing in dentures, extractions, and implants with a value-pricing positioning. Comparable as a competitor in the implants and restorative services categories that Laguna Village Dental also offers, particularly for price-sensitive patients.
- Heartland Dental: The largest dental support organization in the U.S., providing non-clinical support to a large network of dentist-owned practices. Comparable as a competing organizational model in general dentistry, though operating at substantially greater scale and geographic reach than Laguna Village Dental.
Emerging players
- Tend: Modern, technology-forward dental startup offering general and cosmetic dentistry in a hospitality-styled experience. Comparable as a competitor targeting similar consumer-oriented general dentistry demand, but differentiated by digital brand, design, and urban market focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Laguna Dental social profiles
Digital presenceLaguna Dental financial estimates
Financial estimateRevenue estimate
Valuation estimate
Laguna Dental leadership team
Management profileNumber of profiles
Profiles4 records
Laguna Dental funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Laguna Dental M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Laguna Dental
What does Laguna Dental do?
Laguna Village Dental is a general and cosmetic dental practice that delivers a comprehensive range of in-office dental services to individual patients, including preventive care (cleanings, sealants, oral cancer screenings), restorative procedures (crowns, bridges, dentures, implants, fillings), cosmetic treatments (veneers, bonding, teeth whitening, smile makeovers), orthodontics (braces and Invisalign), endodontics (root canals), periodontics, oral surgery, pediatric dentistry, sedation dentistry, and emergency dentistry. Patients access services by scheduling appointments at the practice's single Elk Grove, CA office and pay via fee-for-service billing, supported by traditional insurance claims, in-house payment plans, and CareCredit financing.
Is Laguna Dental a public or private company?
Laguna Dental is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Laguna Dental founded?
Laguna Dental was founded in -1. It employs 11 to 50 people.
Where is Laguna Dental based?
Laguna Dental is headquartered in Elk Grove, United States, in the North America region.
How does Laguna Dental make money?
One revenue line is on record: dental Service Fees.
Who are Laguna Dental's main competitors?
Broad incumbents on record are Western Dental & Orthodontics, Sonrava Health, Pacific Dental Services, Jefferson Dental & Orthodontics, Smile Brands, MB2 Dental Solutions, Aspen Dental, Affordable Dentures & Implants and Heartland Dental. Tend is listed as an emerging player.
Does Laguna Dental have an API?
No public API is recorded for Laguna Dental.
What industry is Laguna Dental in?
Laguna Dental's product category is Dental Services. Its primary akta.pro industry code is HLABAAAE, Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care). Its NAICS code is 6212 and its SIC code is 8011.