LANDI Schweiz AG

What LANDI Schweiz AG does

LANDI Schweiz AG is a Swiss cooperative-owned wholesale and marketing organization headquartered in Dotzigen, Bern, that provides centralized purchasing, logistics, product service, and marketing support to approximately 270 LANDI retail stores across German- and French-speaking Switzerland. The company traces its origin to a 1964 agricultural equipment department of the Bern Association of Agricultural Cooperatives (VLG) and was renamed LANDI Schweiz AG in 1994; it operates today as a subsidiary of fenaco Genossenschaft, alongside minority shareholders LAVEBA and GVS. Core activities are organized across four departments (Purchasing, Logistics, Product Service, Marketing) and employ approximately 318-460 staff. Procurement is sourced from over 1,000 global suppliers — 59% of the assortment from Swiss suppliers — with 27 proprietary brands generating about 65% of sales. Distribution is anchored by two central warehouses at Dotzigen (55,000 pallet spaces, high-bay and automated container storage) and Lahr, Germany (45,000 pallet spaces operated by LahrLogistics since 2018), supported by a 70-truck daily outbound fleet via sister-company TRAVECO.

The business model combines three revenue streams: wholesale supply to the 270 affiliated LANDI stores (core), direct-to-consumer e-commerce via the LANDI Online Shop at landi.ch launched in 2017, and after-sales service through a Service Center processing approximately 65,000-80,000 service orders and 41,000 repair orders annually under a 5-year product guarantee that is positioned as unique in Swiss retail. The pricing proposition is the "Dauertiefpreis" (permanently low price) model — no promotional discounting, sustained low prices year-round. The assortment spans 12 categories including garden, agriculture, small animals, household, DIY, and leisure, totaling 8,000 articles plus 1,000 rotating top offers. Customer-facing marketing reaches approximately 1.2 million Swiss households via biweekly advertising brochures on 100% recycled paper, complemented by national sports sponsorships (EHC Biel, Rollhockeyclub Diessbach) and national brand communications. The company is a member of the Intercoop House & Garden international purchasing organization (14 members, ~5,000 stores, 11 European countries), and adheres to the amfori BSCI Code of Conduct for international sourcing.

Name

LANDI Schweiz AG

Legal name

LANDI Schweiz AG

Website

https://landischweiz.ch

Company type

Private

Founded year

1964

Operating status

Operating

Headcount range

251–500 employees

Short description

LANDI Schweiz AG is a Swiss cooperative-owned wholesale and marketing organization that provides centralized purchasing, logistics, product service, and marketing services to approximately 270 LANDI retail stores across German- and French-speaking Switzerland, operating from its Dotzigen headquarters and serving Swiss end consumers via the landi.ch online shop.

Ownership category

akta.pro rank

Product category

Agricultural and Retail Wholesale Distribution Services

NAICS

Building Material and Garden Equipment and Supplies Dealers (444), Lawn and Garden Equipment and Supplies Retailers (4442), Nursery, Garden Center, and Farm Supply Retailers (44424)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200), Forestry (800)

akta.pro primary industry

Gardening, Lawn & Outdoor Living Distribution (CRAOAFAH)

akta.pro secondary industry

Farm Hardware, Parts & Consumables Retail (Tools, PPE, Repair) (AFABAJAM)

Keywords

• Wholesale retail distribution
• Centralized procurement services
• Retail cooperative logistics
• Garden and DIY products
• Marketing services for retailers

Headquarters

HQ city

Dotzigen

HQ country

Switzerland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others

Revenue model

1. Wholesale Distribution to LANDI Stores: LANDI Schweiz generates revenue as a wholesale/marketing organization by supplying the 270 LANDI retail stores across Switzerland with products in categories including garden, agriculture, small animals, household, DIY, and leisure articles. The company manages purchasing, logistics, and marketing services for the retail stores.
2. Online Retail Sales: Direct consumer sales through the LANDI Online Shop (landi.ch), launched in 2017. The online shop offers the same 8,000 articles available in physical stores.
3. Product Service and Repairs: Service center handling repairs and maintenance for equipment, bicycles, and motorcycles. Approximately 65,000 service orders processed annually. Includes 5-year warranty services for most products.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

LANDI Schweiz AG is the central marketing and service organization supporting ~270 affiliated LANDI retail stores in German- and French-speaking Switzerland. It delivers four service pillars — purchasing, logistics, product service (repairs), and national marketing — and also operates the LANDI Online Shop (landi.ch) for direct consumer sales of an 8,000-article assortment across garden, agriculture, household, DIY, leisure, and small-animal categories.

Product overview

LANDI Schweiz AG operates as a marketing and service organization providing centralized services to 270 LANDI retail stores across German and French-speaking Switzerland. The company offers four core service pillars: Purchasing Services (procurement from 1,000+ global suppliers with 27 proprietary brands), Logistics Services (warehouses in Dotzigen and Lahr with 100,000 pallet spaces), Product Service (80,000 annual service orders with 5-year guarantee), and Marketing Services (national brand management and store support). The LANDI Online Shop (landi.ch) serves as the e-commerce channel complementing the physical store network, offering 8,000 articles at permanently low prices plus 1,000 rotating top offers. The product portfolio spans 12 range categories centered on green/garden products, along with household, DIY, small animal, and leisure categories.

Differentiator

Problem solved

Functional benefit

Brands

• Natürlich vom Hof: Umbrella brand for local products from regional farmers sold in LANDI stores, emphasizing regional roots and sustainable development.
• Caldo

Products and services

• Purchasing Services Centralized procurement service for ~270 LANDI retail stores, sourcing an 8,000-article assortment (garden, agriculture, household, DIY, leisure, small animals) from approximately 1,000 global suppliers. The product mix leans on 27 proprietary brands (~65% of sales) and over 50% Swiss supplier sourcing (59% as of end-2025).
• Logistics Services End-to-end logistics services for LANDI retail stores, including goods receipt, warehousing, picking, and distribution. Operates two central warehouses with ~100,000 combined pallet spaces and dispatches up to 70 trucks daily from Dotzigen.
• Product Service (Repairs and Maintenance) Centralized repair and maintenance service center handling ~65,000+ annual service orders across equipment, bicycles, and motorcycles, including a unique 5-year product warranty on most articles and a components workshop handling ~41,000 repair orders per year.
• Marketing Services National marketing support for LANDI retail stores including assortment planning, brand and product communication, sales support, training of approximately 2,000 employees and 100 apprentices per year, and coordination of new store construction and conversions.
• LANDI Online Shop (landi.ch) E-commerce platform launched in 2017 offering the full 8,000-article LANDI assortment (plus 1,000 rotating top offers) at permanently low prices with the unique 5-year warranty, complementing the 270-store physical retail network.

Quantifiable outcome

• 5-year product warranty unique in Swiss retail trade
• +4 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core, major and minor.

• Intercoop House & GardencoreStrategic or Co-development PartnerInternational purchasing organization with 14 members in 11 European countries operating approximately 5,000 stores. LANDI Schweiz is a member, enabling international goods procurement and sharing best practices.
• TRAVECO Transporte AGcoreChannel Partner/ Reseller/ DistributorTransportation company and fenaco-LANDI Group sister company. Since 1990, LANDI Switzerland procures transport and logistics services from Traveco. Handles transportation from Dotzigen warehouse with approximately 70 trucks daily, plus warehousing at Nebikon logistics center with 32,000 pallet spaces.
• FiegemajorChannel Partner/ Reseller/ DistributorLong-standing transportation partner handling freight transit alongside Traveco, especially during high capacity utilization periods from Lahr warehouse.
• LahrLogisticscoreChannel Partner/ Reseller/ DistributorWarehouse operator in Lahr, Germany, providing additional storage capacity for LANDI Schweiz AG since November 2018. Offers 45,000 pallet spaces and 43,300 m² logistics area. Ideal complement to LANDI's Dotzigen logistics base.
• amfori BSCImajorStrategic or Co-development PartnerInternational association with over 2,000 members committed to greater sustainability in supply chains. LANDI Switzerland adheres to the amfori BSCI Code of Conduct for international goods procurement, covering 11 core labor rights including no forced labor, no child labor, fair remuneration, and occupational health and safety.
• BienenSchweiz (Bees Switzerland)majorStrategic or Co-development PartnerSwiss beekeepers association representing approximately 14,000 beekeepers. Partnership supports biodiversity preservation and protection of pollinators. LANDI supports this initiative as part of environmental sustainability commitment.
• Swiss Animal Protection (STS)majorStrategic or Co-development PartnerStrategic partnership with Swiss Animal Protection to focus on animal welfare and achieve continuous improvements. LANDI provides targeted information and detailed fact sheets to promote responsible animal husbandry.
• LignumminorStrategic or Co-development PartnerUmbrella organization of the Swiss forestry and timber industry. LANDI cooperates closely with Lignum on wood products, with over 80% of firewood coming from Switzerland.
• Suisse GarantiemajorStrategic or Co-development PartnerSwiss certification label for agricultural products. LANDI has increased Suisse Garantie baking flour to 97% of total sales, with 100% Swiss wheat for baking flour and ready-made mixes.
• Bio SuisseminorStrategic or Co-development PartnerSwiss organic farming organization. Around 60% of plants sold by LANDI are marketed with Bio Suisse label alongside Suisse Garantie.
• EHC BielmajorGTM or Marketing PartnerMain sponsor of EHC Biel (ice hockey club). Part of LANDI's sponsorship strategy to generally strengthen the LANDI brand nationally.
• Rollhockeyclub DiessbachminorGTM or Marketing PartnerMain sponsor of Rollhockeyclub Diessbach. Part of LANDI's national sponsorship strategy along with EHC Biel.

Scale indicators11 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• OBI (Switzerland operations): European DIY/home improvement chain operating in Switzerland. Competes with LANDI for the same DIY and garden customer wallet share, offering a broader big-box assortment and deeper promotional cycles than LANDI's permanent-low-price model.
• COOP (Switzerland): Switzerland's largest retail cooperative with broad grocery and non-food assortment including building, garden, and DIY categories via Bau+Hobby. Comparable as a Swiss cooperative-anchored retailer serving overlapping customers, though substantially larger in scale and product breadth than LANDI.
• Hornbach Baumarkt AG: European DIY/home improvement big-box chain with a Swiss presence. Directly overlaps LANDI's DIY and garden assortment, with substantially larger store footprints, scale-driven pricing, and omnichannel investment that exceed LANDI Schweiz's resources.
• Migros (with Do it + Garden): Switzerland's largest grocery retailer, operating Do it + Garden and other specialty retail formats that directly overlap LANDI's home-improvement and garden categories. Same Swiss market, similar customer base, and a comparable permanent-low-price positioning strategy.

Direct peers

• BayWa AG: German agricultural cooperative with a sizeable retail business in agricultural inputs, building materials, and DIY/garden. Operates a similar central-wholesale-plus-affiliated-retail-store model, anchored in farmer cooperative ownership — directly comparable to LANDI Schweiz's structure and customer mix.
• VOLG (Winterthur): Swiss cooperative retailer of food and non-food products, mentioned as a founding member of the UFA Haus & Garten Pfungen entity that became LANDI Schweiz. Operates a comparable small-format Swiss cooperative retail model with cross-category assortment.
• fenaco Genossenschaft: Parent organization of LANDI Schweiz AG and a federation of 180+ Swiss agricultural cooperatives. Both entities share the cooperative-anchored wholesale-and-retail operating model across agricultural inputs, food, and home/garden categories, making fenaco the closest structural peer and the principal shareholder.
• Hagebau: German DIY and building materials cooperative serving hundreds of independent retail stores across Germany and Europe. Highly comparable to LANDI Schweiz: cooperative-backed, central purchasing, logistics, and marketing organization supplying an affiliated retail network in the home improvement and garden categories.

Others

• Intercoop House & Garden (member network): International purchasing alliance of which LANDI Schweiz is a member; 14 cooperative retailers across 11 European countries operating ~5,000 stores. Comparable as a peer ecosystem and benchmarking group for LANDI's purchasing, private-label, and logistics practices.

Regional players

• Agravis Raiffeisen AG: Major German agricultural cooperative focused on crop inputs, livestock feed, and farm retail. Operates primarily in Germany (no direct Swiss footprint), making it a regional rather than direct peer, but highly comparable as a farmer-cooperative-anchored wholesale/retail organization in adjacent European geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks1 record

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/watch?v=7ST5D0tLmUw
• LinkedInlinkedin.com/company/landi-schweiz-ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LANDI Schweiz AG