What Lignum does

Lignum is a Guatemalan, family-owned, vertically integrated forest products company founded in approximately 1970 that operates the full wood value chain from its own 2,250+ hectares of certified reforested land through sawmill, carpentry, prefabrication, retail, and installation. Its core offerings include processed pine lumber (S4S, machimbre, tablas, tablones, cepillada, rústica, tapa junta), pressure-treated plywood, wooden doors, cylindrical posts, lattice panels (celosías), wood stains, a line of prefabricated cabins (Casa del Bosque, Ecocabaña, and Refugio del Bosque priced from Q58,000 to Q135,000), outdoor wooden furniture, and commercial children's playground sets ranging from Q250 accessories to Q4.2M+ custom installations. The company also provides custom design, construction, and installation services for pergolas, decks, and houses, plus dust-free sanding and maintenance using BONA products.

The business reaches customers through 9 physical retail branches across Guatemala (Guatemala City in multiple zones, Fraijanes, El Progreso, Río Dulce, Monterrico, Quetzaltenango, Escuintla), an e-commerce website at lignum.com.gt, a WhatsApp direct sales channel, and a WoodCoins loyalty mobile app on iOS and Android. Customer segments are primarily residential homeowners and families, with secondary segments of contractors and builders and landscapers and property developers. Pricing models are pay-as-you-go/unit pricing across the catalog combined with one-time project licensing for prefabricated houses and custom-construction professional services, with Visa Cuotas installment financing available. The firm also reports presence in multiple Central American countries and Panama under a 'Grupo Lignum' structure and positions itself as a carbon-positive, sustainable forestry operator with a genetic improvement program for its pine plantations.

Name

Lignum

Legal name

Lignum Guatemala

Website

https://lignum.com.gt

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

251–500 employees

Short description

Lignum is a family-owned, vertically integrated Guatemalan forest products company that grows its own pine, processes lumber, and sells prefabricated cabins, outdoor structures, wood products, and playground equipment through 9 retail branches, e-commerce, and custom construction services to homeowners, contractors, and developers.

Ownership category

akta.pro rank

Product category

Wood Products and Prefabricated Structures

NAICS

Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (42331), Wood Product Manufacturing (321), Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (423310), Softwood Veneer and Plywood Manufacturing (321212), Timber Tract Operations (11311), Building Material and Garden Equipment and Supplies Dealers (444)

SIC

Wholesale-Lumber, Plywood, Millwork & Wood Panels (5031), Retail-Lumber & Other Building Materials Dealers (5211), Lumber & Wood Products (No Furniture) (2400), Millwood, Veneer, Plywood, & Structural Wood Members (2430), Forestry (800)

akta.pro primary industry

Lumber & Timber Retail (Dimensional Lumber, Plywood, OSB) (CRAIAEAA)

akta.pro secondary industries

Softwood Lumber Distribution & Trading (IMAMAIAA), Engineered Wood Product Distribution & Fabrication Services (IMAMACAO), Plywood & Panel Products Distribution (Plywood, OSB, MDF, Particleboard) (IMAMAIAC), Timber Procurement & Wood Dealer/Timber Buying Services (IMAMAAAF), Engineered Wood Products Distribution (LVL, I-joists, Glulam, CLT) (IMAMAIAD)

Keywords

• Wood products manufacturing
• Prefabricated wooden cabins
• Forest management services
• Custom wood construction
• Children's playground equipment

Headquarters

HQ city

Guatemala City

HQ country

Guatemala

HQ region

Latin America

Offices10 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Wood product sales: Sale of processed wood products including lumber (sawed, planed, rustic), plywood, doors, boards, beams, moldings, and wood stains to consumers and contractors through retail branches and e-commerce.
2. Prefabricated houses and structures: Sale of prefabricated wooden houses (cabins, eco-cabins, forest shelters) along with pergolas, decks, and children's play structures. Prices range from Q58,000 to Q150,000+.
3. Design and construction services: Custom design, carpentry, and construction services for houses, pergolas, decks, doors, outdoor furniture, and other wooden structures, including installation.
4. Maintenance and treatment services: Commercialization of artificial foliage, artificial grass carpets, and rubber mats for beautifying spaces, along with dust-free sanding and maintenance services using BONA products.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Lignum Guatemala sells processed pine wood products (lumber, plywood, doors, lattice screens, fence posts, stains, dowels), prefabricated wooden cabins, outdoor furniture, and children's playground equipment through retail branches and an e-commerce site. The company also provides custom design, construction, and installation services for pergolas, decks, and houses, leveraging vertically integrated operations from its own 2,250+ hectares of reforested forests.

Product overview

Lignum Guatemala is a vertically integrated forest products company with over 50 years of experience offering a comprehensive portfolio of wooden products and construction services. The product line includes prefabricated wooden cabins (Casa del Bosque, Ecocabaña, Refugio del Bosque series), processed pine wood in various forms (S4S, Machimbre, Tablas, Tablones, Reglas, Cepillada, Rustica, Tapa Junta), pressure-treated plywood sheets, wooden doors, cylindrical posts, wooden lattices (Celosias), wood stains (Tintes), wooden dowels (Bolillos), children's playground equipment and accessories, and wooden furniture. Services include custom design and construction of pergolas, decks, and houses; wood sales through 5 retail locations; and a loyalty app (WoodCoins). The company operates its own forests with over 2,250 hectares of certified reforested land and practices carbon-positive sustainability.

Differentiator

Problem solved

Functional benefit

Brands

• WoodCoins: Loyalty rewards program integrated within the Lignum mobile application allowing customers to accumulate and redeem points for products.

Products and services

• Prefabricated wooden cabins (Casa del Bosque, Ecocabaña, Refugio del Bosque series) Factory-built wooden cabins including Casa del Bosque (26.79 m², Q116,000, 1 bed/1 bath + kitchen-dining), Ecocabaña (35.72 m², Q135,000, 2 beds + kitchen-dining + bathroom), Refugio del Bosque (Q58,000, 2 bedrooms), and Refugio del Bosque con Baño (17.86 m², Q78,000, 1 bed/1 bath). Targeted at residential families and vacation-property buyers seeking faster, prefabricated housing solutions.
• Processed pine lumber (S4S, Machimbre, Tablas, Tablones, Reglas, Cepillada, Rustica, Tapa Junta) Range of processed pine wood products in multiple dimensions, widths, lengths, and treatment levels (0.40 impregnation), including surfaced-four-sides (S4S), tongue-and-groove Machimbre paneling, pine boards (Tablas), thick planks (Tablones), wood rulers/strips (Reglas), rustic finish pine, planed (Cepillada) pine, and joint cover strips (Tapa Junta). Sold to homeowners, contractors, and builders for construction and carpentry.
• Pressure-treated plywood sheets (Plywood Impregnación 0.40) Pressure-treated plywood panels at 0.40 treatment level, with 0.50-0.75 inch thickness in 4x8 feet sheet sizes. Prices range from Q320.90 to Q696.16 per sheet. Sold to contractors and builders for structural and outdoor construction.
• Pressure-treated pine wood doors (Puerta de Madera de Pino Tratado) Pressure-treated pine wood doors, Code P-004, priced from Q655.20 to Q1,800.00 depending on model. Sold to homeowners, contractors, and builders for residential and project installations.
• Cylindrical wooden posts (Poste Cilíndrico) Cylindrical wooden posts, 10 inches in diameter, available in various lengths and treatment levels. Used for fencing, structural support, and outdoor construction by homeowners and contractors.
• Wooden lattice screens (Celosías Abierta, Cerrada, Intermedia) Wooden lattice screens in three styles (Abierta/open, Cerrada/closed, Intermedia/intermediate) and sizes 4x8 and 6x8 feet, priced Q302.00 to Q691.00. Sold for decorative screens, fencing, and architectural features.
• Wood stains (Tintes) Wood staining products available in multiple colors including UV Glass, Nogal Oscuro, Nogal, Lapacho, Transparente, Canela, Castaño UV Deck, Caoba, Black, and Blanco Nieve. Priced from Q380.00 to Q445.00. Used by homeowners and contractors for wood finishing.
• Wooden dowels (Bolillos) Wooden dowels/cylindrical pins, 1.5 inches in diameter, available in lengths from 5 to 12 feet, priced from Q49.00 to Q99.00. Used in carpentry and construction.
• Children's playground sets and accessories (Juegos Infantiles) Complete playground structures and accessories including themed games (Turtle Q2,926,494; Penguin Q2,029,096; Bee Q995,395; Zebra Q4,215,317; Kangaroo), plus swings, slides (Q13,200), telescopes, handles, trapeze bars, and safety accessories. Sold to residential families, schools, hotels, resorts, and commercial playground developers.
• Wooden furniture (Muebles de Madera) Wooden furniture including benches with metal legs, metal benches without backrest, folding table and bench sets, living room sets, and tables. Sold to homeowners and businesses for indoor and outdoor use.
• Custom pergola design and construction services Made-to-measure wooden pergola design, fabrication, and installation services for gardens and outdoor spaces. Targeted at residential homeowners and commercial/resort properties.
• Custom deck design and construction services Custom wood deck design, installation, and finishing services for outdoor areas. Sold to residential homeowners and commercial property developers.
• Custom wooden house design and construction services Full-service wooden house design and construction, from initial idea through to final build. Targeted at residential buyers seeking custom wooden homes and cabins.
• Wood maintenance and space beautification services (Comercialización y Mantenimiento) Sales of artificial foliage, artificial grass carpets, and rubber mats for beautifying spaces, plus professional installation services and BONA dust-free sanding and maintenance service for wood surfaces.
• Retail wood sales (Venta de Madera) Direct retail wood sales sourced from the company's own forests, including sawmill wood, posts, doors, solid wood boards, treated and untreated plywood, playground sets and accessories, prefabricated pergolas, and stains. Available at 9 retail branches across Guatemala.

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Lowe's: US home improvement retailer with broad lumber, building materials, and project services. Overlaps with Lignum in retail wood products and project-oriented offerings, but is far larger and not vertically integrated into forestry.
• Home Depot: Largest US home improvement retailer with lumber, building materials, and installation services. Comparable in retail lumber and adjacent categories, but operates at vastly greater scale and lacks Lignum's upstream forestry integration.

Others

• Boise Cascade: US wood products manufacturer and distributor of plywood, lumber, and engineered wood. Comparable to Lignum's wood processing and panel distribution activities, though B2B-focused and not a retail/builder.
• Weyerhaeuser: Large timberland owner and wood products manufacturer. Comparable to Lignum's forestry and wood product manufacturing operations, but operates at much larger scale and does not retail lumber or build prefab structures.
• LP Building Solutions: Engineered wood products manufacturer (siding, panels, I-joists). Comparable to Lignum's engineered wood and plywood range, but does not retail lumber or operate storefronts.

Direct peers

• 84 Lumber: US-based lumber and building materials distributor and retailer serving contractors and DIY. Closest functional analogue to Lignum's mix of contractor supply, prefabricated components, and project services, with a comparable vertical orientation toward builders.

Regional players

• Promart: Peruvian home improvement and construction retailer with lumber, tools, and finishing materials. Comparable as a regional retail competitor in the wood and building materials category, though Lignum's vertical integration sets it apart.
• Easy (Cencosud): Latin American home improvement chain selling lumber, building materials, and home goods. Similar in product mix to Lignum's retail branches, but a broader-based retailer rather than a vertically integrated forestry/fabrication operator.
• Madecentro / Homecenter (Colombia): Major Latin American home center chain selling lumber, plywood, and building materials. Comparable to Lignum's retail offering in wood products, though without Lignum's forestry/fabrication integration.
• Sodimac: Latin American home improvement and building materials retailer (part of Falabella). Comparable to Lignum across retail lumber, building materials, and DIY project goods, but operates at larger scale across more countries, whereas Lignum is Guatemala-focused and more vertical.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Lignumgt
• Instagraminstagram.com/_lignum
• LinkedInlinkedin.com/company/lignum-s-a

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lignum