La Petite Plage

What La Petite Plage does

La Petite Plage is a single-location beachfront hospitality venue operating under the legal entity QUELQUE PART AU SOLEIL SARL, situated at 4 Avenue des Frères Roustan, 06220 Vallauris in Golfe-Juan on the French Riviera. The business integrates five on-site service lines: a beach (Plage) offering sun loungers and mattresses on fine sand with crystal-clear water access; a restaurant serving home-made Mediterranean cuisine inspired by regional seafood from lunch through late dinner (open Monday to Sunday, dinner service 20h to midnight); a bar with an in-house bartender producing crafted cocktails; a venue privatization offering for corporate events and private celebrations; and a recurring events programming layer featuring live music and themed evenings. A Boutique shop is also available via the company website for merchandise/retail extensions. Founded in 2019, the company is owner-operated by M. Julien Nataf (Director of Publication and Data Protection Officer) and reports a headcount of approximately 10 employees.

The business serves a hybrid consumer base of tourists visiting the Côte d'Azur, local residents of Golfe-Juan and surrounding areas, and a smaller segment of event organizers booking private functions. Go-to-market is direct-to-consumer: customers discover the venue primarily through Instagram (which doubles as a reservations channel), Facebook, press coverage in lifestyle publications such as Côte Magazine, and word-of-mouth. Reservations are handled via phone, Instagram direct messages, and a SevenRooms online booking widget integrated into the website; pricing is quote-based and not publicly disclosed. The operating footprint is restricted to a single physical site on the Côte d'Azur with no e-commerce or delivery layer.

The business model derives revenue from four primary streams — beach services, restaurant food and beverage, bar sales, and event privatizations — all consumed on-site. There is no proprietary technology platform, no disclosed AI/ML capabilities, no institutional funding, and no parent-company relationship; the SARL carries a registered capital of €1,000 and is structured as a tightly held private limited company. Marketing relies on organic social (Instagram, Facebook), an email newsletter, earned media, and on-premise event programming, with SevenRooms and OVH SAS as the only disclosed technology or integration partners.

Name

La Petite Plage

Legal name

QUELQUE PART AU SOLEIL SARL

Website

https://lapetiteplagegolfe.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

La Petite Plage is a single-location boutique beach club and Mediterranean restaurant in Golfe-Juan on the French Riviera, serving tourists and local residents with beach loungers, refined dining, cocktails, live events, and private venue hire.

Ownership category

akta.pro rank

Product category

Beach Club and Restaurant Hospitality

NAICS

Full-Service Restaurants (722511), Food Services and Drinking Places (722)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Mediterranean & Middle Eastern Fast Casual (THAFABAD)

Keywords

• Beach club hospitality
• Mediterranean restaurant dining
• Cocktail bar services
• Private event hosting
• French Riviera venue

Headquarters

HQ city

Vallauris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Beach Services: Revenue from beach loungers, mattresses, and beach access. Staff provides personalized service to beachgoers throughout the day.
2. Restaurant Food & Beverage: Fine dining restaurant serving Mediterranean cuisine. Open Monday to Sunday with continuous kitchen service and dinner from 20h to midnight. Home-made cuisine drawing from local seafood and regional products.
3. Bar Sales: Cocktail and beverage service at the beach bar, with artisanal drinks prepared by the in-house bartender.
4. Event Privatizations: Private event hosting including corporate events, celebrations, and exclusive gatherings. Contact-based booking for venue privatization.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

La Petite Plage is a beach club and restaurant on the French Riviera offering beach access with sun loungers and mattresses on fine sand, a Mediterranean restaurant serving homemade cuisine from local seafood and regional products (open Monday to Sunday with dinner from 20h to midnight), a cocktail bar with artisanal drinks, live entertainment events, private venue hire for events, and a small merchandise boutique. All services are consumed on-site at the single Golfe-Juan location.

Product overview

La Petite Plage is a beach club and restaurant located on the Côte d'Azur in Golfe-Juan, Vallauris. Its offering consists of five integrated services: the Plage (Beach) with sun loungers and mattresses on fine sand; the Restaurant serving refined, homemade cuisine inspired by the sea and region from lunch through dinner; the Bar featuring crafted cocktails; Events (Entertainment Programming) with live music and event programming; and Privatisations for private event hire. A Boutique shop is also available via the website. The business operates under the parent entity Quelque Part au Soleil SARL.

Differentiator

Problem solved

Functional benefit

Products and services

• Plage (Beach) Fine-sand beach offering sun loungers and mattresses for relaxation, with crystal-clear water and a relaxed, elegant, and festive ambiance on the Côte d'Azur. Staff provides personalized service to beachgoers throughout the day. Targeted at beachgoers and tourists seeking a premium beach day on the French Riviera.
• Restaurant Refined Mediterranean restaurant offering homemade dishes inspired by the sea and the region, with a chef applying technique and travel influences. Open Monday to Sunday with continuous kitchen service and dinner from 20h to midnight. Targeted at diners seeking quality Mediterranean cuisine at the beach.
• Bar Bartending service offering crafted cocktails and beverages, with a bartender known for impressive artisanal drink creations. Targeted at beach and restaurant guests looking for cocktail experiences on the Côte d'Azur.
• Privatisations (Private Event Hire) Private venue hire for public or private events, allowing groups to exclusively reserve the beach club for celebrations and special occasions. Targeted at individuals and companies hosting private events, corporate gatherings, and exclusive celebrations.
• Boutique (Shop) A boutique shop offering merchandise or related items, accessible via the website navigation. Targeted at venue visitors and brand fans seeking related merchandise.
• Events (Entertainment Programming) Live musical events and entertainment programming featuring DJ sets and themed evenings, with event details shared via Instagram. Targeted at visitors to the beach club seeking an enhanced evening atmosphere with live music.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Nikki Beach: Global beach-club chain with a location on the Côte d'Azur (Ramatuelle). Comparable beach-dining, cocktails, and DJ-event format; broader scale and brand recognition than La Petite Plage.
• Eden Roc Restaurant (Beachfront): Beachfront dining at the Hôtel du Cap-Eden-Roc in Cap d'Antibes, serving refined Mediterranean cuisine as part of a luxury resort. Overlapping value proposition and Côte d'Azur customer base, though operated within a wider hotel portfolio.

Regional players

• Plage de la Paloma: Beach restaurant at Cap d'Antibes on the French Riviera serving refined Mediterranean cuisine. A regional peer operating in the same geography with a similar beach-club value proposition.
• La Môme Group: Cannes-based restaurant and nightlife group (La Môme, Le Sun) with Mediterranean cuisine and event-led branding. Comparable premium Côte d'Azur positioning and event-driven audience.
• Le Baoli Cannes: Restaurant and nightclub in Cannes pairing Mediterranean cuisine with high-end event programming. Comparable Côte d'Azur premium positioning and event-driven revenue model.

Direct peers

• Bagatelle Beach: International beach-club and restaurant brand with French Riviera locations (notably Cannes), combining Mediterranean dining, beach service, and event programming. Direct competitor for premium beach-club day-to-night covers.
• La Guérite: Mediterranean beach restaurant on Île de Bendor near Bandol, serving seafood with a DJ-led daytime atmosphere. Closely comparable feet-in-the-water dining concept and target clientele.
• Club 55: Iconic Pampelonne beach restaurant just outside Saint-Tropez, operating a beachfront dining and lounger model with refined Mediterranean cuisine. Direct peer to La Petite Plage in concept, customer base, and French Riviera premium positioning.
• Anjuna Beach: Beach club and restaurant on the Larvotto in Monaco serving Mediterranean cuisine with a beachside DJ and event programme. Closely comparable Côte d'Azur premium beach-club positioning to La Petite Plage.
• Plage Keller: Long-standing beach restaurant in Antibes (La Salis) offering refined seafood and Mediterranean cuisine on the sand. Directly comparable beachfront dining model on the Côte d'Azur.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/LaPetitePlageGolfeJuan
• Instagraminstagram.com/lapetiteplage
• LinkedInlinkedin.com/company/la-petite-plagegolfe

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about La Petite Plage