La Revue genevoise

Name

La Revue genevoise

Legal name

La Revue Genevoise

Website

https://larevue.ch

Company type

Private

Founded year

1893

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Live Theatrical Entertainment

NAICS

Theater Companies and Dinner Theaters (71111), Musical Groups and Artists (71113)

akta.pro primary industry

Sketch Comedy Shows (MPAGACAC)

akta.pro secondary industry

Comedy Festivals (MPAGACAD)

Keywords

• Satirical musical revue
• Live theatrical production
• Annual comedy show
• Performing arts entertainment
• Corporate event hosting

Headquarters

HQ city

Geneva

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Ticket sales: Primary revenue stream from individual and group ticket sales across multiple price categories (Loge A/B and Categories A/B/C/D/PMR). Box office and online sales.
2. Corporate and private events: Privatization of the venue for company events, client evenings, team building, celebrations. Includes catering services through Genecand.
3. Group bookings: Discounted rates for groups of 20+ people with guaranteed grouped seating and 1 free ticket per 10 purchased.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

La Revue genevoise produces an annual live satirical musical comedy show in Geneva, featuring entirely original songs, sketches, and dance numbers that comment on local and international current events. Each edition runs from October to December at the Théâtre de la Plaine (capacity up to 566 spectators) and is supported by tiered ticketing, corporate venue privatization, group bookings, and on-site catering.

Product overview

La Revue Genevoise operates as a single unified live theatrical product—the annual satirical musical revue—not a software platform. The core offering is the main spectacle featuring comedy sketches, original songs, and dance performances. Additional offerings include group/private event hosting services with catering, ticket sales with multiple seating categories, and Sunday brunch packages. All offerings are centered around the annual theatrical production at Théâtre de la Plaine in Geneva.

Differentiator

Problem solved

Functional benefit

Products and services

• La Revue Genevoise — Annual Satirical Musical Revue Annual live satirical musical theatrical show featuring original songs, sketches, and dance numbers that humorously revisit local, national, and international current events. Performed at the Théâtre de la Plaine in Geneva (capacity up to 566 spectators) from late October through December, targeting the general public of Geneva.
• Group & Private Event Hosting Private venue rental and event hosting for companies, associations, schools, and private celebrations, including year-end parties, client evenings, team-building events, and birthdays. Includes customizable catering through official partner Genecand (CHF 19–36 per person menus) and full venue privatization.
• Sunday Brunch Package Pre-show gourmet brunch package offered on Sundays before the 14:30 performance, served starting at 12:30. Bundled with the main revue ticket for individuals and groups attending Sunday shows.

Quantifiable outcome

• 25,000+ spectators per season
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Ten partnerships are on record, tiered core and minor.

• MigroscoreOthersPrincipal partner of La Revue Genevoise 2025. Migros is the main sponsor providing significant financial and promotional support for the annual satirical show.
• Tribune de GenèvecoreGTM or Marketing PartnerMedia partner providing press coverage and editorial promotion of the show to Geneva readers.
• Radio LaccoreGTM or Marketing PartnerMedia partner broadcasting and promoting the show to radio listeners in the region.
• Léman Bleu TVcoreGTM or Marketing PartnerTelevision media partner covering and promoting the show to Geneva viewers.
• TPG (Transports publics genevois)minorGTM or Marketing PartnerTransport partner offering 10% discount on round-trip journeys to Casino-Théâtre upon presentation of valid show ticket.
• Café du CentreminorGTM or Marketing PartnerRestaurant partner offering 12.04% discount on bills for show ticket holders (except Dec 24, 25, 31).
• Loterie RomandeminorGTM or Marketing PartnerGaming lottery partner supporting the cultural event.
• Ville de GenèvecoreGTM or Marketing PartnerCity of Geneva as institutional partner supporting the cultural production.
• SkynightminorGTM or Marketing PartnerPartner providing promotional support for the show.
• GenecandcoreImplementation/ SI/ Consulting PartnerOfficial caterer for private and corporate events at La Revue. Genecand Traiteur SA provides customized catering for events, from cocktail receptions to seated dinners, with menu options ranging from CHF 19-36 per person.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Regional players

• Théâtre du Léman: Theater venue in the Geneva area hosting touring productions, concerts, and events. Comparable as a regional live entertainment operator with corporate event capabilities and shared market reach.
• Théâtre de Vidy-Lausanne: Major French-speaking Swiss theater in Lausanne presenting contemporary and touring productions. Comparable as a Swiss Romande theatrical venue targeting a similar francophone audience and corporate event market, though geographically separate from Geneva.

Direct peers

• Théâtre de Carouge: Long-established Geneva theater producing a season of contemporary plays and comedy. Comparable as a Geneva-based theatrical venue competing for the same francophone cultural audience and corporate event clients.
• Casino-Théâtre de Genève: Former venue of La Revue Genevoise and continuing Geneva venue for theater, music, and events. Peer because it hosts competing theatrical programming for the same Geneva audience and corporate event bookers.
• Comédie de Genève: Geneva's principal comedy theater presenting contemporary plays, stand-up, and comedic performances. Direct peer as the primary alternative live comedy venue in the same Geneva market with overlapping audience demographics.
• Théâtre du Grütli: Independent Geneva theater producing a diverse season of plays, comedy, and contemporary work. Direct peer operating in the same Geneva theater ecosystem with overlapping audiences and programming philosophy.

Broad incumbents

• Opéra de Genève: Major performing arts institution in Geneva presenting opera and orchestral programming. Broad incumbent sharing the same Geneva cultural market, sponsorship pool (Ville de Genève, Migros), and premium ticket buyer segment.
• Grand Théâtre de Genève: Geneva's flagship opera and classical theater institution. Broad incumbent in the Geneva performing arts ecosystem; not a direct competitor on comedic revue but competes for institutional sponsorship, premium audiences, and cultural prestige.

Emerging players

• La Revue de Lausanne: Satirical revue tradition in Lausanne historically running parallel to La Revue Genevoise. Concept-level peer (French-language satirical revue) but smaller scale and largely dormant in recent years; would be the most directly comparable concept if active.

Others

• New Events Production SA (NEPSA): The parent/producer company of La Revue Genevoise since 2021, organizing large-scale cultural events in Geneva. Listed as a peer because it is the operating entity producing the show and could expand its own portfolio of similar events.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCiMvxz92ZnL35rEQ1HXX-2Q
• Facebookfacebook.com/LaRevuegenevoise
• Instagraminstagram.com/larevuegenevoise2026
• TikToktiktok.com/@larevuegenevoise
• LinkedInlinkedin.com/company/la-revue-gen%C3%A8ve

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about La Revue genevoise