YAD Voezer
YAD Voezer, trading as Lichfield Web Design, is a Lichfield, England-based web design and hosting firm serving small and medium-sized businesses with HTML, Perl, and PHP-built websites, hosting, and translation services.
- Company typePrivate
- Founded-
- HeadquartersLichfield, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What YAD Voezer does
YAD Voezer trades as Lichfield Web Design and operates from 119 Beacon Street, Lichfield, Staffs WS13 7BG, England, providing web design, hosting, and translation services primarily to small and medium-sized businesses. The firm builds websites using HTML, Perl, and PHP with CGI-bin server-side scripting — a technology stack consistent with legacy small-shop web development rather than modern frameworks or platforms. Service pricing is highly modest: hosting at £25-35 per year, first-page design at £115-145, and e-commerce site builds at £350-800.
The business is operated by Tony Cadwallader, who personally handles sales, supported by a staff of 7 employees. Customer relationships include ZipVit Ltd, a vitamins and health supplements e-commerce business. The firm operates through partnerships with BB-Online (domain registration reseller) and ClaraNet (internet service provider). A hit counter on the public-facing site has accumulated 129,724 visits since May 2005, with relatively low recent monthly traffic, indicating a stable but low-engagement operation.
Revenue mechanics are built on a combination of low-recurring hosting fees, one-off design projects, and ancillary translation services. The absence of a modern stack, no observed platform/SaaS offering, and the personal involvement of the owner in sales together point to a lifestyle/owner-operated services business rather than a scalable software or product company. The last observed website update occurred in December 2025, confirming continued operation but no obvious reinvestment in growth infrastructure.
YAD Voezer firmographics
Firmographics- Name
- YAD Voezer
- Website
- https://ldb.co.uk
- Company type
- Private
- Headcount range
- 1–10 employees
- Short description
- YAD Voezer, trading as Lichfield Web Design, is a Lichfield, England-based web design and hosting firm serving small and medium-sized businesses with HTML, Perl, and PHP-built websites, hosting, and translation services.
- Ownership category
- akta.pro rank
Where YAD Voezer is headquartered
LocationHeadquarters
- HQ city
- Lichfield
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
YAD Voezer business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Web Design Services: One-time web page design and development services. Includes first page design with indexing, subsequent pages, gateway pages, and specialized scripts.
- Web Hosting: Annual hosting service providing web space on the internet. Includes basic maintenance and re-indexing for search engines.
- Translation Services: Dutch, French, and German translation services offered through independent translators. The company facilitates contact but does not take commission.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Annual Hosting |
| One time/ perpetual license | Multi-year contract | First Page Design |
| One time/ perpetual license | Multi-year contract | Additional Pages |
| One time/ perpetual license | Multi-year contract | Form and Script Services |
| One time/ perpetual license | Multi-year contract | E-Commerce Solutions |
| Subscription | Annual | Domain Registration Package |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
YAD Voezer product offering
Product offeringCore offering
YAD Voezer (operating as Lichfield Web Design) provides web design and hosting services primarily targeting small and medium-sized businesses. The company handles regular HTML as well as Perl and PHP script languages to deliver online shopping, restaurant remote ordering, membership registrations, hotel/camping bookings, email enquiry forms, data collection, statistics tracking, password protection, and bulletin boards. Annual hosting with search engine listing and year-round backup support is included as part of the service.
Differentiator
Problem solved
Functional benefit
Products and services
- Web Design and Hosting Services Full-service web design and hosting for small and medium-sized businesses, including first page design with indexing, subsequent pages, gateway pages, and bundled hosting with year-round backup and search engine listing.
- E-Commerce Web Solutions Interactive e-commerce websites with custom shopping cart programming, order statistics, country-based carriage tariffs, cookie-enabled address storage, and email marketing capabilities. Pricing ranges from £350-600 for e-commerce script with page design, and £450-800 for departmentalised e-commerce.
- Form Mail and Validation Scripts Custom email enquiry forms with field validation (such as email address validation) and acknowledgement email functionality. Pricing at £99-130 per form script.
- Password Protection Systems Cookie-based password protection systems for members or subscribers accessing restricted areas of websites. Includes password protection scripts (£45) and password change scripts (£45).
- Annual Web Hosting Service Subscription web hosting service providing web space on the internet, including basic maintenance and re-indexing for search engines. Pricing from £25-35 per year for site hosting and £115-145 for annual maintenance.
- Translation Services Document translation services between English and Dutch, French, or German, facilitated through independent native-speaker translators. The company facilitates contact but does not take commission on translation services.
- Domain Registration Package Domain registration and nominal web space package, with full package including 300MB space, dialup account and Secure Server at £108, and 500MB at £219.
Quantifiable outcome
- Sites hosted from £25 per year including web space, search engine listing, and basic maintenance
Companies that use YAD Voezer
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
YAD Voezer technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
YAD Voezer partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
YAD Voezer competitors and assessment
Company assessmentEmerging players
- Squarespace: Template-based website builder with built-in e-commerce targeting SMBs and sole traders. Competes for the same brochure-website and small-shop customers as Lichfield Web Design's bespoke design offering.
- Wix.com: DIY website builder SaaS competing for the same SMB brochure-site and basic e-commerce customers that Lichfield Web Design serves. A growing share of potential clients likely self-serve on Wix instead of hiring a bespoke designer, eroding Lichfield Web Design's addressable market.
Direct peers
- Heart Internet: UK SMB-focused web hosting and domain provider offering shared hosting, website builders, and e-commerce solutions. Mirrors Lichfield Web Design's target market of UK SMBs needing affordable web presence and online selling tools.
- Tsohost: UK SMB hosting provider offering shared hosting, WordPress, cloud hosting, and domain registration. Operates in the same UK SMB hosting segment Lichfield Web Design serves, with comparable pricing tiers.
- Bluehost: Mass-market shared hosting and WordPress provider with bundled domain and website tooling. Comparable to Lichfield Web Design's hosting and basic site-building revenue, though at significantly larger scale and lower price points.
- SiteGround: Managed shared and WordPress hosting provider with site-building tools aimed at SMBs and small agencies. Comparable to Lichfield Web Design on the hosting side, though they offer more modern managed-WordPress tooling rather than bespoke Perl/PHP.
- GoDaddy: Global domain registrar and hosting provider with website builder and e-commerce products targeting very small businesses. Mirrors Lichfield Web Design's combination of domain registration, hosting, and basic site design for SMBs.
- 1&1 IONOS: Major European web hosting and website builder provider with strong UK SMB presence. Offers bundled hosting, domain registration, and DIY website tools — directly comparable to Lichfield Web Design's subscription hosting + design + e-commerce bundle.
- Fasthosts: UK-based web hosting and domain registration provider serving small and medium businesses with bundled hosting, email, and website builder products. Closest geographic and SMB-focused peer to Lichfield Web Design's hosting revenue stream.
- 20i: UK-based managed hosting provider with shared, reseller, and WordPress hosting, plus a website builder. Targets the same UK SMB and micro-agency market as Lichfield Web Design, with similar bundled hosting + site tooling offers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
YAD Voezer social profiles
Digital presenceYAD Voezer financial estimates
Financial estimateRevenue estimate
Valuation estimate
YAD Voezer leadership team
Management profileNumber of profiles
Profiles1 record
YAD Voezer funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
YAD Voezer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about YAD Voezer
What does YAD Voezer do?
YAD Voezer (operating as Lichfield Web Design) provides web design and hosting services primarily targeting small and medium-sized businesses. The company handles regular HTML as well as Perl and PHP script languages to deliver online shopping, restaurant remote ordering, membership registrations, hotel/camping bookings, email enquiry forms, data collection, statistics tracking, password protection, and bulletin boards. Annual hosting with search engine listing and year-round backup support is included as part of the service.
When was YAD Voezer founded?
YAD Voezer was founded in -1. It employs 1 to 10 people.
Where is YAD Voezer based?
YAD Voezer is headquartered in Lichfield, United Kingdom, in the Europe region.
How does YAD Voezer make money?
Three revenue lines are on record. Web Design Services are the primary driver. The others are web Hosting and translation Services.
Who are YAD Voezer's main competitors?
Emerging players on record are Squarespace and Wix.com. Direct peers are Heart Internet, Tsohost, Bluehost, SiteGround, GoDaddy, 1&1 IONOS, Fasthosts and 20i.
Does YAD Voezer have an API?
No public API is recorded for YAD Voezer.