LebensHeldin! e.V.

What LebensHeldin! e.V. does

LebensHeldin! e.V. is a German nonprofit association (eingetragener Verein) founded in 2018 and headquartered in Hamburg, focused on emotional healing and psychosocial support for women affected by cancer, particularly breast cancer. The organization operates as the first dedicated nonprofit in German-speaking Europe addressing the post-treatment emotional gap, offering a holistic ecosystem that combines the Mutmach-Buch encouragement book (9,000+ first-edition copies, 10,000 second-edition copies from May 2026), a podcast with 110+ episodes averaging 11,000+ listeners per episode, the Sisterhood community network of ~500 monthly peer-led meetings run by 170 trained mentors, multi-day Healing Journeys (retreats with mindfulness, yoga, and meditation), and a digital member area with online courses and expert talks. The platform is digital-first with hybrid in-person delivery, supported by 10 employees and 90+ volunteers, and includes a clinical advisory board and a patron (Angelika Schindler-Obenhaus).

The business model is diversified across membership fees (starting at €10/month with €500 Healing Journey subsidies for members), individual donations, corporate sponsorships (event, podcast at €500/episode, Healing Journey partner at €500/participant, Mutmach-Buch sponsorships, embedded donation buttons), payroll-deduction Restcent donations via employer CSR programs, and project-based foundation grants totaling ~€284,876 from Deutsche Postcode Lotterie, DSEE, and aidFIVE between 2023 and 2025. The organization maintains 10+ hospital and breast-center referral partnerships (including Charité Berlin, Isarklinikum, UK Augsburg, Niels-Stensen-Kliniken) and pursues additional revenue through corporate "Wertepartnerschaften" partnerships. The 2024 launch of the re:start digital oncology coaching program signals a transition toward more structured, scalable digital delivery, with program-purpose mentors targeted to reach 400 trained by 2026.

Name

LebensHeldin! e.V.

Legal name

LebensHeldin! e.V.

Website

https://lebensheldin.de

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

LebensHeldin! e.V. is a Hamburg-based German nonprofit founded in 2018 that provides emotional healing and psychosocial support to women affected by cancer through a Sisterhood peer-support network, Healing Journey retreats, the Mutmach-Buch, a podcast, and digital coaching programs across Germany.

Ownership category

akta.pro rank

Product category

Psychosocial Cancer Support Services

NAICS

Voluntary Health Organizations (813212), Individual and Family Services (6241), Offices of Physicians, Mental Health Specialists (621112)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Educational Services (8200)

akta.pro primary industry

Disease-Specific Research & Support (e.g., Cancer, Diabetes, ALS) (BPAGACAA)

akta.pro secondary industries

Meditation Retreats, Workshops & Immersive Programs (HSADAJAF), Chronic Condition Lifestyle Coaching (Non-Clinical) (HSADAGAH), Mental Health Counseling & Psychotherapy Services (EDALAFAB), Mindfulness-Based Coaching & Training (MBSR/MBCT-style) (HSADAJAB), Women's Health & Life-Stage Wellness Education (Fertility, Pregnancy, Menopause) (EDAAAHAI)

Keywords

• Psychosocial cancer support
• Breast cancer recovery
• Peer support communities
• Cancer survivorship programs
• Healing retreat services

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others, Infrastructure

Revenue model

1. Membership Fees: Paid membership starting at €10/month with benefits including Healing Journey subsidies (€500), exclusive member area with expert talks and online courses, and access to live events.
2. Individual Donations: Direct donations from individuals supporting the mission. Donations are tax-deductible and can be made through the website. The organization maintains a dedicated donation account (IBAN: DE66 2019 0003 0084 6025 03, BIC: GENODEF1HH2).
3. Sponsoring & Kooperationen: Corporate sponsorship and cooperation partnerships including event sponsorship, podcast sponsorship (€500/episode), company partnerships for Healing Journeys and Mutmach-Buch (book sponsorship), restcent donations (round-up donations), and embedded donation buttons on partner websites.
4. Restcent-Spende (Round-up Donations): Employees voluntarily donate remaining cents from their salaries. Employers integrate this into payroll systems as a CSR initiative with minimal administrative burden.
5. Podcast Sponsoring: Sponsorship of the LebensHeldin! Podcast at €500 per episode (plus VAT), with options for 10-episode bookings receiving a bonus episode. Provides sponsor mentions in intro/outro, logo placement, and newsletter/social media promotion.
6. Foundation Grants: Project-based funding from foundations including Deutsche Postcode Lotterie (multiple projects: 'Zukunftsperspektive nach Krebs' €29,937; 're:start' €146,731), Deutsche Stiftung für Engagement und Ehrenamt (DSEE, '100xDigital' €19,958.55), and aidFIVE (Digital Mentor Training €58,268).
7. Mutmach-Buch (Courage Book) Sales: Sale and distribution of the 'Mutmach-Buch' (Courage Book) with inspirational stories and tips for women during and after cancer therapy. Available as PDF and audiobook. Also distributed through clinic partnerships.
8. Supporting Membership (Fördermitgliedschaft): Tax-deductible supporting membership that strengthens women directly and sustainably. Dues are used to fund programs and are deductible from taxes.

Pricing tiers

Go-to-market motion3 records

Distribution channels8 records

Marketing channels16 records

Core offering

LebensHeldin! e.V. is a German nonprofit association that provides psychosocial and emotional support to women affected by cancer (especially breast cancer) after medical treatment ends. Its core offerings include the Mutmach-Buch (encouragement book in print, PDF, and audiobook), a free podcast with 110+ episodes, monthly Sisterhood peer-support meetings (online and in-person across Germany), subsidized 4-day Healing-Reisen retreats, a digital Mitgliederbereich with online courses, a digital re:start oncology coaching program, and a Mentorinnen-Ausbildung (mentor training). The offerings are delivered through a hybrid model combining a membership program starting at €10/month, free discovery content, donations, foundation grants, and corporate partnerships.

Product overview

LebensHeldin! e.V. is a non-profit organization offering a holistic ecosystem of support programs for women after cancer. The core offerings include: the Mutmach-Buch (inspirational book available in print, PDF, and audiobook formats), the LebensHeldin! Podcast (110+ episodes of expert interviews and meditations), Sisterhood-Community (monthly peer support meetings nationwide), Healing-Reisen (subsidized multi-day healing retreats), and an exclusive Mitgliederbereich (member area) with digital resources. The organization also operates a WhatsApp Community for daily encouragement and Live-Events for in-person connection. Additional programs include the re:start Coaching Programm (digital oncology coaching) and a Mentorinnen-Ausbildung (mentor training program). The offerings are designed to address emotional support gaps after medical cancer treatment ends, combining digital accessibility with regional in-person community elements.

Differentiator

Problem solved

Functional benefit

Brands

• LebensHeldin! Podcast: A podcast providing interviews with experts, inspiring stories, and meditations for emotional healing after breast cancer.
• Mutmach-Buch
• Healing-Reisen
• Sisterhood
• re:start Coaching Programm

Products and services

• Mutmach-Buch (Encouragement Book) An encouragement book featuring inspirational personal experience reports and valuable tips for the time during and after cancer therapy, available as print, PDF, and audiobook. Distributed to affected women and their companions, with book sponsorship (Buchpatenschaft) options for companies and clinics.
• LebensHeldin! Podcast Audio podcast featuring interviews with experts, inspirational stories, and meditations for transformation and personal development after cancer. Free access with 110+ episodes and corporate sponsorship available at €500 per episode.
• Sisterhood Community Meetings Monthly peer-support meetings (online or in-person nationwide) providing exchange, meditation, and resilience impulses for women affected by cancer. Led by trained mentorinnen, with approximately 500 meetings annually and free access for all.
• Healing-Reisen (Healing Journeys) Four-day multi-day retreat programs featuring mindfulness walks, yoga, meditation, stress management, and anxiety reduction techniques. Members receive a €500 subsidy per retreat; companions may also attend.
• Mitgliederbereich (Member Area) Digital member-only area with expert talks, audio impulses, online courses, and workbooks worth several hundred euros for transformative personal development journeys.
• WhatsApp Community Protected WhatsApp space providing daily encouraging impulses, short meditations, and loving thoughts to gently awaken inner strength.
• Live-Events (Ein Tag für Dich and other community events) In-person events providing opportunities to exchange with other LebensHeldin! members in a protected space and experience the community live, including the annual Community Event 'Ein Tag für Dich'.
• re:start Coaching Programm Digital oncology coaching program strengthening mental health, overcoming isolation, and promoting self-determined life after breast cancer therapy, with interactive workshops, virtual meetings, and web-based community features.
• Mentorinnen-Ausbildung (Mentor Training Program) Digital training program qualifying affected women as mentors to accompany and strengthen other women. Covers mental health, resilience, and building self-efficacy.
• Kennenlern-Angebot (10-Day Discovery Offer) A free 10-day trial offering diverse impulses and inspiration for women to explore the organization's offerings before committing to paid membership.

Quantifiable outcome

• 76% anxiety reduction among re:start coaching program participants
• +4 more outcomes

Named customers13 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

18 partnerships are on record, tiered core and minor.

• Flügel der Hoffnung e.V.coreStrategic or Co-development PartnerStrategic cooperation enabling targeted support for affected women by combining networks, creating touching encounters, inspiring events, and a strong community. Both organizations work together to provide hope, courage, and strength for women after breast cancer experience.
• Charité Berlin - BrustzentrumcoreStrategic or Co-development PartnerMajor university breast center partnership distributing Mutmach-Buch to patients and referring to Sisterhood meetings. Extended patient support beyond medical treatment.
• MVZ Klinik EBEminorStrategic or Co-development PartnerPartner clinic offering LebensHeldin! resources and referrals to breast cancer patients.
• Niels-Stensen-KlinikenminorStrategic or Co-development PartnerMulti-hospital network partner providing LebensHeldin! support resources to patients.
• KEM-MedminorStrategic or Co-development PartnerOncology care network partner integrating LebensHeldin! resources into patient support.
• UK Augsburg (Universitätsklinikum Augsburg)minorStrategic or Co-development PartnerUniversity hospital partner for patient referral and resource distribution.
• Isarklinikum MünchenminorStrategic or Co-development PartnerMajor metropolitan clinic partner for breast cancer patient support.
• Klinikum LippstadtminorStrategic or Co-development PartnerRegional hospital partner for community-based patient support.
• WestküstenklinikumminorStrategic or Co-development PartnerCoastal regional clinic partner in healthcare network.
• Brustzentrum Linker NiederrheinminorStrategic or Co-development PartnerSpecialized breast center partner for targeted patient support.
• MRI/TUM (Münchner Residency Initiative / TU München)minorStrategic or Co-development PartnerAcademic medical partner with research collaboration potential.
• Menarini Stemline Deutschland GmbHminorGTM or Marketing PartnerFunding partner for patient perspective visibility project featuring Marina Klostermann's personal journey from diagnosis to life with recurrence, making the patient perspective more visible.
• Peix Health GroupminorGTM or Marketing PartnerEvent host for speaker engagement, hosting Silke Linsenmaier at 'elf99 – Adlershofer Impulse' World Cancer Day 2026 event.
• YesCon! Krebsconvention BerlinminorGTM or Marketing PartnerEvent partnership at Germany's largest cancer community event for brand visibility and community engagement.
• Ich Bin DabeiminorGTM or Marketing PartnerCancer information day event partnership for community presence and education.
• Rudern gegen KrebsminorGTM or Marketing PartnerSports event partnership supporting cancer causes with event sponsorship opportunities.
• Hamburger OriginaleminorGTM or Marketing PartnerLocal Hamburg media/community partner for regional visibility.
• Heide Hotel ReinstorfminorGTM or Marketing PartnerHospitality partner potentially supporting Healing Journey retreats and event hosting.

Scale indicators17 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• YesCon! Krebsconvention: Germany's largest cancer community convention with educational and community programming for patients. Comparable as an event-based touchpoint in the same audience and as a marketing partner; partially overlapping mission around empowerment but distinct format (convention vs. ongoing community and retreats).
• YES Institute / Cancer Hope Network (international peer support): US-based peer mentor matching organization for cancer patients, providing one-on-one survivor-to-patient support. Comparable in mentor-driven peer-support model for cancer survivors; useful international benchmark as LebensHeldin! considers DACH expansion or cross-border program design.

Direct peers

• Flügel der Hoffnung e.V. German nonprofit supporting women with breast cancer through combined networks, events, and community. Already a strategic cooperation partner of LebensHeldin!; directly comparable in mission, target audience, and community-based delivery model within the same German market.
• mamazone – Frauen und Forschung gegen Brustkrebs e.V. German breast cancer advocacy nonprofit focused on empowering patients with information and peer networks. Comparable target audience (women with breast cancer), nonprofit structure, and content-led community approach, though mamazone emphasizes research literacy versus LebensHeldin!'s emotional-healing retreat model.
• Pink Ribbon Deutschland: German branch of the global Pink Ribbon breast cancer awareness movement, focused on awareness, education, and fundraising. Comparable mission (breast cancer support), nonprofit structure, and corporate partnership model, though its emphasis is awareness-building rather than post-treatment emotional healing.
• Frauenselbsthilfe nach Krebs: Germany's largest self-help network for cancer patients, organized in regional groups. Directly comparable as a nonprofit offering peer-led emotional support and group meetings to women affected by cancer across Germany, with a similar volunteer-driven, in-person and chapter-based delivery model.
• Brustkrebs Deutschland e.V. Patient-led breast cancer nonprofit providing education, advocacy, and patient guides. Closely comparable in serving the same breast cancer survivor segment in Germany through information products, events, and community resources, with overlapping clinic and partner networks.

Broad incumbents

• Deutsche Krebshilfe: Germany's largest cancer nonprofit funding research, prevention, and patient support across all cancer types. Comparable as a major funder and operator in the cancer support space, but with a much broader portfolio that includes research grants and information services beyond psychosocial support.

Others

• Psychoonkologische Versorgung (psycho-oncology clinics / university programs): German professional association and network for psycho-oncology providers (dapo e.V.). Adjacent in serving the same psychosocial-support need for cancer patients through credentialed clinicians; LebensHeldin! complements rather than replaces these services, positioning as a non-clinical peer-support layer.

Regional players

• Stiftung Perspektiven – Wellenbrecher: Munich-based foundation offering retreats and psychosocial programs for young adults with cancer. Comparable in combining multi-day retreats with peer support for cancer survivors, though narrower age range and regional scope; useful adjacent benchmark for retreat-based programming economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@lebensheldin
• Facebookfacebook.com/lebensheldin
• LinkedInlinkedin.com/company/lebensheldin-e-v
• Instagraminstagram.com/lebensheldin

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LebensHeldin! e.V.