Legend Shipping Company

What Legend Shipping Company does

Legend Shipping Group is a privately held, Vietnam-based international freight forwarder founded in 2009, operating from a Ho Chi Minh City headquarters and a Hai Phong regional office with a headcount band of 11-50 employees. The company provides door-to-door logistics services to import/export businesses and regional cross-border traders, with a service portfolio anchored by two core freight forwarding products: international airfreight from Vietnam's SGN, HAN, and DAD airports via agency contracts with five major airlines, and international seafreight (FCL and LCL) via service contracts with twelve ocean carriers. Around these two cores, Legend has layered a wide set of supplementary capabilities including domestic trucking, 4PL integrated logistics, customs brokerage, warehousing, dangerous goods handling (all 9 IATA classes), NVOCC services, ISO tank container agency, container trading and leasing, and out-of-gauge cargo services, with explicit cross-border coverage to Cambodia, Laos, China, Thailand, and Myanmar. The company monetizes via professional services fees (no public pricing; quote-based per shipment), runs a sales-led GTM anchored on its website quote request form, phone hotlines, and email, and competes on 15+ years of operational experience, an established agent network, and IATA-certified dangerous goods expertise rather than on proprietary technology or automation.

Name

Legend Shipping Company

Legal name

Legend Shipping Group

Website

https://legend-shipping.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Legend Shipping Group is a Vietnam-based international freight forwarder (founded 2009) providing door-to-door air, sea, and cross-border logistics services to import/export businesses across Southeast Asia and global trade lanes.

Ownership category

akta.pro rank

Product category

Freight Forwarding & Logistics Services

NAICS

Freight Transportation Arrangement (48851)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

FCL (Full Container Load) Ocean Forwarding (TLACABAA)

akta.pro secondary industries

Customs Brokerage for Ocean Shipments (Import/Export Clearance) (TLACABAG), Ocean Export Forwarding (Booking/VGM/SI/BL) (TLACABAF), Ocean Import Forwarding (Destination Handling/DO/ISF) (TLACABAE), Ocean Freight Brokerage (FCL/LCL) (TLADAMAF)

Keywords

• International freight forwarding
• Ocean freight services
• Air cargo logistics
• Customs brokerage
• Warehousing distribution

Headquarters

HQ city

Phường 26, Ho Chi Minh City

HQ country

Vietnam

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Freight Forwarding Services: The company generates revenue through providing international freight forwarding services including airfreight, seafreight, and multimodal transport. They charge service fees for logistics planning, packing, moving, and unpacking services. Revenue is derived from handling cargo transportation from origin to destination.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Legend Shipping Group is an international freight forwarding and logistics company based in Vietnam offering door-to-door shipping services worldwide. Its core offerings are airfreight from Vietnamese airports (SGN, HAN, DAD) to global destinations and seafreight for FCL and LCL shipments, supported by domestic trucking, customs brokerage, warehousing, container trading and leasing, NVOCC services, dangerous goods handling, and 4PL integrated logistics coordination.

Product overview

Legend Shipping Group is an international freight forwarding logistics company based in Vietnam offering a comprehensive door-to-door logistics service to every destination in the world. The core service portfolio consists of two primary freight forwarding products: Airfreight (international air cargo services from major Vietnamese airports to global destinations via partner airlines) and Seafreight (international ocean freight for FCL and LCL shipments via partnerships with major shipping lines). These are supported by supplementary services including Shipping Agency (global network operations), Domestic Trucking (inland transportation), and 4PL Integrated Logistics (supply chain coordination). The company also offers specialized add-on services including Dangerous Goods Services, Warehousing Services, NVOCC Services, Customs Broker Services, ISO Tank Container services, Container Trading, Container Leasing, and OOG Service. The portfolio provides end-to-end logistics solutions combining land, sea, and air transportation modes.

Differentiator

Problem solved

Functional benefit

Products and services

• Airfreight International airfreight services from Tan Son Nhat (SGN), Noi Bai (HAN), and Danang (DAD) airports to all airports worldwide, with agency service contracts with Cathay Pacific, China Airlines, Korea Airlines, China Southern, and Malaysia Airlines. Targets businesses requiring time-sensitive international cargo transportation.
• Seafreight International seafreight services for FCL (Full Container Load) and LCL (Less than Container Load) shipments with service contracts with shipping lines including APL, CMA-CGM, OOCL, ZIM, PIL, WAN HAI, MSC, and others. Targets import/export businesses moving containerized cargo globally.
• Shipping Agency Global network of offices and trusted partners covering thousands of locations worldwide with 24/7 operations backed by local expertise and port authority relations for vessel turnaround. Targets shipping lines and cargo owners needing worldwide vessel and cargo handling representation.
• Domestic Trucking Inland transportation services with a fleet of tractor trucks ensuring on-time loading and delivery, with drivers trained in port and airport formalities. Targets businesses needing first-mile/last-mile cargo transport within Vietnam.
• 4PL Integrated Logistics Fourth-party logistics service coordinating logistics solutions to help enterprises control supply chains, promoting flow of raw materials and distributing goods to consumers. Targets enterprises seeking outsourced supply chain orchestration.
• Dangerous Goods Services Transportation of dangerous goods with staff trained to handle hazard cargo across all 9 classes of dangerous goods according to IATA regulations. Targets businesses in chemical, industrial, and manufacturing sectors transporting hazardous materials.
• Warehousing Services Warehousing, transportation, and distribution services through nationwide transportation system, including packing import/export goods and loading/unloading for all container types. Targets businesses needing storage and distribution support.
• NVOCC Services Non-Vessel Operating Common Carrier service providing cost-effective ocean freight solutions with strategic relationships with major global carriers for competitive ocean rates. Targets shippers seeking consolidated ocean freight options.
• Customs Broker Services Customs declaration services including Certificate of Origin, fumigation, consular legalization, testing quality of cargo, and health certificate processing. Targets businesses needing customs clearance and trade documentation support.
• ISO Tank Container Agency ISO tank container agency services for supply chain management, optimizing supply chains, enhancing visibility, and driving cost efficiencies. Targets businesses in chemicals, food-grade liquids, and bulk liquid sectors.
• Container Trading Buying and selling new and second-hand containers including 20' and 40' dry vans, open top containers, and flat rack containers, with one-way delivery options worldwide. Targets businesses buying or selling shipping containers.
• Container Leasing Container leasing services to NVOCCs, trucking companies, and factories with flexible leasing terms and consistent supply of intermodal containers. Targets businesses needing short- or long-term container rental.
• OOG Service Out of Gauge cargo service using specialized containers for construction, energy, heavy equipment, and infrastructure industries, optimizing space usage and reducing handling time. Targets businesses moving oversized or heavy-lift cargo.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered core.

• Cathay Pacific (CX)coreTechnology or IntegrationAgency service contract for airfreight services. Legend Shipping Group provides airfreight services through agency service contracts with Cathay Pacific, enabling cargo movement from Vietnam airports (SGN, HAN, DAD) to worldwide destinations.
• China Airlines (CI)coreTechnology or IntegrationAgency service contract for airfreight services. Partnership enables air cargo transportation through China Airlines' global network.
• Korean Air (KE)coreTechnology or IntegrationAgency service contract for airfreight services. Strategic airline partnership for cargo transport to Korea and beyond.
• China Southern Airlines (CZ)coreTechnology or IntegrationAgency service contract for airfreight services. Partnership provides access to China Southern's cargo network across Asia and beyond.
• Malaysia Airlines (MH)coreTechnology or IntegrationAgency service contract for airfreight services. Enables cargo transportation through Malaysia Airlines' network.
• APL (American President Lines)coreTechnology or IntegrationService contract for seafreight FCL and LCL shipments. APL is part of the CMA CGM Group and provides ocean freight services.
• CMA CGMcoreTechnology or IntegrationService contract for seafreight services. One of the world's largest container shipping companies providing global ocean freight services.
• OOCL (Orient Overseas Container Line)coreTechnology or IntegrationService contract for seafreight services. OOCL provides international container transport and logistics services.
• ZIMcoreTechnology or IntegrationService contract for seafreight services. Israeli container shipping company providing global ocean freight.
• MSC (Mediterranean Shipping Company)coreTechnology or IntegrationService contract for seafreight services. One of the world's largest shipping lines providing global container transport.
• PIL (Pacific International Lines)coreTechnology or IntegrationService contract for seafreight services. Singapore-based container shipping company serving Asia and global routes.
• Wan Hai LinescoreTechnology or IntegrationService contract for seafreight services. Taiwanese shipping company specializing in Intra-Asia trade routes.
• YML (Yang Ming Marine)coreTechnology or IntegrationService contract for seafreight services. Taiwanese shipping line providing global container shipping.
• CK LinecoreTechnology or IntegrationService contract for seafreight services. Korean shipping company providing ocean freight services.
• TS LinecoreTechnology or IntegrationService contract for seafreight services. Shipping line providing container transport services.
• SITCcoreTechnology or IntegrationService contract for seafreight services. Chinese shipping company specializing in Asia trades.
• RCL (Regional Container Lines)coreTechnology or IntegrationService contract for seafreight services. Thai shipping company serving Intra-Asia and cross-trade routes.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Kerry Logistics Network: Asia-based freight forwarder and logistics provider with strong intra-Asia trade lanes. Competes directly with Legend on cross-border Southeast Asia forwarding and integrated logistics, with broader regional network scale.
• DHL Global Forwarding: Global freight forwarding arm of Deutsche Post DHL with established Vietnam presence. Offers the full air/sea freight, customs, and multimodal services that Legend provides, but with global scale, enterprise IT platforms, and dedicated key-account teams.
• Kuehne+Nagel: One of the world's largest freight forwarders with significant operations in Vietnam offering airfreight, seafreight, and integrated logistics. Competes with Legend on the same customer base of Vietnamese importers/exporters, but at a much larger scale with proprietary digital platforms.
• Sinotrans Limited: China's largest freight forwarder with extensive Southeast Asia operations. Comparable in offering international airfreight, ocean freight (FCL/LCL), customs brokerage, and logistics services to shippers moving cargo across Asia.
• Yusen Logistics: Japan-headquartered global logistics provider offering international freight forwarding, warehousing, and supply chain solutions. Active across ASEAN including Vietnam, providing similar airfreight/seafreight and customs services as Legend.
• Expeditors International: US-headquartered global freight forwarder with strong Asia-Pacific footprint. Directly competes in Vietnam airfreight and seafreight forwarding, customs brokerage, and NVOCC services - overlapping substantially with Legend's service portfolio.
• CEVA Logistics: Global 3PL now majority-owned by CMA CGM, combining freight forwarding with contract logistics. Directly competes with Legend's 4PL integrated logistics and freight forwarding offerings, with stronger backing from a major ocean carrier.

Emerging players

• Flexport: Digital-native freight forwarder offering online quoting, booking, and shipment visibility for ocean and air freight. Represents the technology-led competitive threat to traditional forwarders like Legend that rely on manual quote-based processes.

Regional players

• Transimex: Vietnam-headquartered freight forwarder and logistics provider with domestic trucking, warehousing, and international forwarding services. Direct Vietnam-based competitor with overlapping multimodal and cross-border capabilities.
• Vietrans (Vietnam Maritime Corporation): Vietnamese state-affiliated maritime and logistics group offering port operations, ocean shipping, and freight forwarding. Competes in the same Vietnamese trade corridors, particularly around ocean freight and port-related logistics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/legend-shipping

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Legend Shipping Company