Le Mas Des Escaravatiers

What Le Mas Des Escaravatiers does

Le Mas des Escaravatiers is a French non-profit festival association founded in 2002 and headquartered in Puget-sur-Argens, Var (Provence-Alpes-Côte d'Azur). It operates a dual-venue live music platform: Le Mas d'Été, an outdoor summer poolside concert venue with 1,400-person capacity, and Le Mas d'Hiver, a retro-industrial indoor concert hall opened in October 2019 that extends programming into the October-May off-season. The festival attracts approximately 20,000 attendees per summer across 22 editions and serves music enthusiasts, families, corporate event organizers, and cultural patrons in the Var and Alpes-Maritimes region.

The association's core products include ticketed concerts (priced 15-62€ excluding service fees), the Sunday "Lunch Sonore" poolside DJ/lunch event (free entry, food at 17-32€), venue privatization packages starting at 3,000€ HT for corporate events and weddings, and a three-tier membership program (15€, 50€, 100€) offering benefits like complimentary drinks, newsletter access, and 66% French tax-deductible donations. Distribution is omnichannel: tickets are sold online through Digitick, France Billet, and Ticketnet (with 3,500+ retail point-of-sale locations) and on-site. The supporting ecosystem includes 18+ corporate mécénat patrons, media partnerships with RTL2, Var Matin, and France 3, and institutional support from SACEM, ADAMI, and Région Sud.

The technology stack is a standard JavaScript-based website with integrated online ticketing, hosted by OVH. Operationally the association runs lean with 8 employees (Director, Marketing Manager, Stage Manager, Site Manager, Graphic Designer, Technical Director, Intendant, Head Chef, and Artist Reception) and is governed under French association law. Revenue is diversified across transaction-based ticket sales, recurring membership subscriptions, food and beverage, one-time venue licensing, and premium VIP experiences (poolside sofas, suspended terrace, Winter Garden). No funding rounds, acquisitions, or external investment have been disclosed.

Name

Le Mas Des Escaravatiers

Legal name

Le Mas des Escaravatiers

Website

https://lemas-concert.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Le Mas des Escaravatiers is a French non-profit festival association operating a dual-venue live music platform in Puget-sur-Argens, Var — an outdoor summer concert venue (1,400 capacity) and an indoor winter hall (since 2019) — serving ~20,000 annual attendees with ticketed concerts, Sunday lunch events, venue privatization, and tiered membership programs.

Ownership category

akta.pro rank

Product category

Live Music Festival and Event Venue Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Promoters of Performing Arts, Sports, and Similar Events (7113)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Music Festival Organizers & Promoters (MPAGAAAB)

akta.pro secondary industries

Festival Grounds & Fairgrounds Operations (MPAGALAH), Concerts & Music Festivals (THAJAFAA)

Keywords

• Live music festivals
• Concert venue hosting
• Private event venue
• Festival membership program
• Corporate event privatization

Headquarters

HQ city

Puget-sur-Argens

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Concert Ticket Sales: Primary revenue stream from concert tickets priced between 15€ and 62€ (excluding service fees). Tickets sold online via Digitick, France Billet (Fnac, Carrefour, Géant), and Ticketnet (Leclerc, Cultura), as well as on-site box office.
2. Food & Beverage: Revenue from food trucks and bars during concerts, and Sunday lunch service (Lunch Sonore) with dishes priced at 17-32€. Free entry to Lunch Sonore events with revenue generated through food and drink sales.
3. Membership Program: Annual membership tiers (15€, 50€, 100€) offering benefits like free drinks, newsletter access, contest entries, and concert tickets. Provides tax-deductible donation component (66% tax reduction for French donors).
4. Venue Privatization: Private event hosting including corporate events, seminars, weddings, banquets, and product launches. Pricing from 3,000€ HT (April, May, September, October) with premium pricing for June, July, August. Capacity up to 1,150 standing or 100 seated guests.
5. Premium VIP Experiences: Premium seating options including poolside sofas (min. 4 people), suspended terrace (max 20 people with cocktails and champagne service), and Winter Garden (max 12 people with cocktails).

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Le Mas des Escaravatiers operates a seasonal live music festival and venue platform, running Le Mas d'Été (summer outdoor poolside concerts, capacity 1,400) and Le Mas d'Hiver (indoor concerts October to May). It sells concert tickets, Sunday Lunch Sonore events with food and beverage, private venue privatization packages for corporate events and weddings, and a tiered membership program with tax-deductible donations.

Product overview

Le Mas des Escaravatiers operates a seasonal dual-venue entertainment platform: the summer festival (Le Mas d'Été) hosts outdoor concerts around a pool under the stars with capacity for 1,400 spectators, while the winter venue (Le Mas d'Hiver) provides an indoor retro-industrial concert hall from October to May. The ecosystem includes Lunch Sonore (Sunday poolside DJ/lunch events with free entry), venue privatization options (Sous l'olivier, Terrasse Suspendue, Jardin d'Hiver, and full-site rental), and a membership/mécénat program for supporter engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Le Mas d'Été (Summer Festival) Summer outdoor music festival venue featuring concerts around the pool and under the stars, accommodating up to 1,400 spectators with an eclectic mix of French and international artists. Operates June through September on the 35-hectare Provençal estate.
• Le Mas d'Hiver (Winter Venue) Indoor concert venue with retro-industrial decor operating October to May, offering intimate concerts and themed evenings under a starry interior sky with views of Roquebrune rock. Expands the festival's programming beyond summer.
• Lunch Sonore Weekly Sunday lunch events held at the pool with DJ sets and live music, featuring food service (€17–€32 dishes), free entry, and canapés and mattresses available by reservation. Family-friendly daytime format complementing evening concerts.
• Le Mas Autrement (Venue Privatization) Private event packages including 'Sous l'olivier' (poolside sofas for groups of 4+), 'La Terrasse Suspendue' (private elevated terrace above the stage for up to 20 people), 'Le Jardin d'Hiver' (intimate veranda space for 12), and full venue privatization for weddings, seminars, and corporate events accommodating up to 1,150 standing. Pricing from €3,000 HT (April, May, September, October).
• Membership Program (Cotisant, Sympathisant, Bienfaiteur) Annual membership tiers at €15 (Cotisant), €50 (Sympathisant), and €100 (Bienfaiteur) offering benefits such as free drinks, newsletter access, contest entries, and concert tickets. Sympathisant and Bienfaiteur tiers offer 66% French tax reduction on the donation.
• Mécénat (Corporate Patronage) Corporate sponsorship program offering businesses visibility at the Var's leading contemporary music festival, with brand exposure through event materials, partnership page, and media coverage. Corporate patrons include Chopard, Swiss Life, SOGETRA, Sodobat, and others.

Quantifiable outcome

• Nearly 20,000 annual visitors across 22 summer editions
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered minor and core.

• RTL2minorGTM or Marketing PartnerFrench regional radio station, media partner providing promotional coverage of festival events.
• SACEMminorStrategic or Co-development PartnerFrench music copyright society supporting music creation and rights management.
• CulturaminorGTM or Marketing PartnerFrench cultural retail chain and ticket sales partner.
• France 3minorGTM or Marketing PartnerFrench public regional television providing media coverage of events.
• Var MatinminorGTM or Marketing PartnerRegional newspaper providing media coverage and promotional visibility.
• DigitickcoreChannel Partner/ Reseller/ DistributorPrimary online ticketing platform with extensive physical point-of-sale network (3,500+ locations) and 24/7 phone support.
• ADAMIminorStrategic or Co-development PartnerFrench performing artists rights management organization supporting artistic creation.
• Région Sud Provence-Alpes-Côte d'AzurminorStrategic or Co-development PartnerRegional council providing institutional support and funding for cultural events.
• CAVEMminorStrategic or Co-development PartnerVar economic development agency supporting local businesses and cultural initiatives.
• Domaine des EscaravatiersminorStrategic or Co-development PartnerRelated winery estate sharing the property, offering local wine products.
• UPV (Union des Professionnels du Vin)minorStrategic or Co-development PartnerWine professionals union supporting regional viticulture.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Festival de Nîmes: Summer concert festival held in the Arena of Nîmes, featuring French and international artists. Highly comparable as a Provençal-region festival with arena-style intimate concerts, similar ticket pricing, and overlapping artist rosters.
• Les Plages Électroniques: Electronic music festival in Cannes, located within the same Côte d'Azur catchment as Le Mas des Escaravatiers. Competes for the same regional audience, summer tourism calendar, and corporate sponsorship pool in Provence-Alpes-Côte d'Azur.
• Festival de Carcassonne: Summer music and performance festival in Carcassonne, southern France, operating with a similar intimate historic-venue model across multiple stages. Directly comparable in seasonal programming, regional tourism positioning, and mixed-genre artist booking strategy.
• Jazz à Juan: Long-running jazz festival in Antibes Juan-les-Pins, geographically adjacent in the Côte d'Azur. Compares directly as an intimate summer music festival targeting similar regional audience and operating on comparable venue capacity economics.
• Pause Guitare: Intimate summer music festival in Albi (southwest France) with eclectic programming. Compares directly on intimate venue scale, summer festival economics, and similar French regional festival business model.
• Festival de Fourvière: Summer performing arts and music festival at the Roman theatre of Fourvière in Lyon. Comparable as an intimate-venue French summer festival mixing established and emerging artists, with similar privatization and sponsorship monetization.
• Les Déferlantes: Multi-day music festival in Argelès-sur-Mer (Pyrénées-Orientales), serving a similar southern France summer festival audience. Comparable in scale, eclectic programming approach, and dual-segment concert/event positioning.

Others

• SACEM: French music rights management society already partnered with Le Mas des Escaravatiers as a Cultural Partner. Relevant as a supporting ecosystem participant rather than a competitor, providing institutional support and rights infrastructure.

Broad incumbents

• Hellfest: Massive French rock/metal festival in Clisson, attracting 180k+ attendees per edition. Operates in the same French live music ecosystem but at a vastly different scale, serving as a relevant benchmark for industry economics rather than a direct competitor.
• Live Nation France: Dominant French concert promoter and venue operator. Indirectly competes for the same artist rosters and corporate sponsorship budgets, but at a national scale and with broader portfolio offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/lemasconcert
• LinkedInlinkedin.com/company/le-mas-des-escaravatiers

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Le Mas Des Escaravatiers