Les Diététiciens - UPDLF
UPDLF (Les Diététiciens) is a Belgian non-profit professional association, founded 2008, representing French-speaking dietitians in Belgium through membership subscriptions, an online directory, continuing education, public-awareness campaigns, and AVIQ-funded public-health projects.
- Company typePrivate
- Founded2008
- HeadquartersAubechies, Belgium
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Les Diététiciens - UPDLF does
UPDLF (Union Professionnelle des Diététiciens de Langue Française), operating as Les Diététiciens, is a Belgian non-profit association (ASBL) founded in 2008 by practicing dietitians to represent French-speaking dietitians in Belgium. Its core mission is to defend and promote the profession, support continuing education, and combat nutrition misinformation through evidence-based public communication. The association is headquartered at Rue de l'Abbaye 28, 7972 Aubechies (Belgium), and operates with 16 staff.
UPDLF's offering is a service bundle rather than a single product. It maintains a public, searchable online directory of accredited dietitian members; runs an annual membership program at €135/year for active dietitians, €80/year for job seekers, €25/year for students, and free for 2025 graduates; publishes the bimonthly newsletter Les Brèves and the digital journal Actu-Diéta; and produces thematic nutrition brochures for the public. Flagship events include the annual Journée d'étude (22nd edition, October 3, 2025 at PointCentre, Charleroi, with ~500 attendees; 23rd edition planned for October 1, 2026 at CEME) and the annual Semaine du Diététicien, co-organized with VBVD in 2026 across Belgium. The technology backbone is a Yapla-hosted member portal (updlf-espace-membre.s2.yapla.com) plus a WordPress-based public website with e-commerce functionality.
The business model combines membership subscriptions, event/training fees, corporate sponsorships, and project-based government funding (notably from AVIQ for the PWNS-be-A elderly-nutrition program and the Familles en Forme family-health project). UPDLF holds an editorial partnership with Elsevier Masson for the journal Pratiques en nutrition and pilot partnerships with Aktina (BATRA mobile app), Nubel, and retail-channel partners Lidl, Carrefour, and Bioplanet. Governance rests with an administrative board of four (Roxane Aglave, Camille Kieckens, Magali Marchand, Catherine Hans).
Les Diététiciens - UPDLF firmographics
Firmographics- Name
- Les Diététiciens - UPDLF
- Legal name
- UPDLF-asbl
- Website
- https://lesdieteticiens.be
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- UPDLF (Les Diététiciens) is a Belgian non-profit professional association, founded 2008, representing French-speaking dietitians in Belgium through membership subscriptions, an online directory, continuing education, public-awareness campaigns, and AVIQ-funded public-health projects.
- Ownership category
- akta.pro rank
Les Diététiciens - UPDLF industry classification
Industry- Product category
- Professional Association Services
- NAICS
- Educational Support Services (61171)
- SIC
- Services-Educational Services (8200), Services-Membership Organizations (8600)
- akta.pro primary industry
- Nutrition & Diet Education (Meal Planning, Macros, Healthy Cooking) (EDAAAHAA)
Keywords
Where Les Diététiciens - UPDLF is headquartered
LocationHeadquarters
- HQ city
- Aubechies
- HQ country
- Belgium
- HQ region
- Europe
Offices3 records
Markets served
Les Diététiciens - UPDLF business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership subscriptions: Annual membership fees from dietitians (€135/year), students (€25/year), and job seekers (€80/year). First-year graduates receive free membership.
- Sponsoring: Corporate sponsors provide financial support for association activities and events.
- Training and events: Revenue from study days, webinars, and continuing education programs for dietitians.
- Government project funding: Funding from ministries (AVIQ) for public health projects including PWNS-be-A and Familles en Forme programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Étudiants en diététique - Student membership |
| Subscription | Annual | Demandeurs d'emploi à temps plein - Job seekers |
| Subscription | Annual | Diététiciens actifs ou non - Active dietitians |
| Subscription | Annual | Diététicien diplôme.e en 2025 - New graduates |
Distribution channels4 records
Marketing channels8 records
Les Diététiciens - UPDLF product offering
Product offeringCore offering
UPDLF is a Belgian non-profit professional association (ASBL) for French-speaking dietitians. It sells annual memberships to practicing dietitians, students, and job seekers; runs a public-facing searchable dietitian directory; organizes annual continuing-education events (Journée d'étude) and a public awareness week (Semaine du diététicien); delivers AVIQ-funded public health projects on elderly malnutrition and family nutrition; and publishes the Pratiques en nutrition journal in partnership with Elsevier Masson.
Product overview
Les Diététiciens - UPDLF is a professional association (ASBL) for French-speaking dietitians in Belgium, not a single software product. Its offering consists of a public-facing ecosystem of services: a searchable online directory of member dietitians (Trouver un.e diététicien.ne), a membership/adhesion program that includes professional referral placement, newsletters, and job alerts; an e-commerce shop for publications; the annual Journée d'étude conference; the Semaine du diététicien public awareness campaign (co-organized with VBVD); continuing education webinars; free patient-facing nutrition brochures; and two specialized public health projects (PWNS-be-A for elderly nutrition in care homes, and Familles en forme for family nutrition). The Elsevier-partnered Pratiques en nutrition journal and the BATRA mobile app (developed by Aktina) are additional member-facing resources. The portfolio is organized around three pillars: informing the public, supporting dietitians professionally, and acting on public health.
Differentiator
Problem solved
Functional benefit
Products and services
- Annual UPDLF Membership (Adhésion / Cotisation) Annual paid membership program for French-speaking dietitians, students, and job seekers in Belgium. Provides directory listing placement, bimonthly newsletter (Les Brèves), digital journal (Actu-Diêta), reduced-price study day access, job alerts, and participation in 16 specialized working groups.
- Journée d'étude (Annual Study Day) Ticketed annual professional development conference bringing together dietitians for scientific presentations, workshops, and networking. Sold at reduced rates for members, with corporate sponsorship opportunities.
- Semaine du diététicien (Dietitians' Week) Annual public-facing awareness campaign co-organized with VBVD, featuring supermarket-based dietitian consultations, webinars, and educational activities promoting reliable nutrition information across Belgium.
- Continuing Education Program (Formation continue) Webinars, training sessions, and an agenda of continuing education events for member dietitians, supported by AVIQ, designed to maintain professional competency across specialized areas such as eating disorders, geriatrics, bariatrics, and pediatrics.
- Pratiques en nutrition (Journal Subscription) Quarterly scientific journal published by Elsevier Masson in partnership with UPDLF. UPDLF members receive a 30% discount; published authors receive one year of free digital access. Available to all health professionals.
- Dietitian Directory (Annuaire des diététiciens) Searchable public online directory of UPDLF-member dietitians in Belgium, allowing patients and healthcare institutions to locate qualified accredited professionals by location and specialty.
- PWNS-be-A (Plan Wallon Nutrition Santé et bien-être des Aînés) AVIQ-funded public health initiative led by UPDLF to combat malnutrition among elderly residents of care homes through staff training, audits, a quality charter, and a regional quality label.
- Familles en forme (Families in Shape Project) Community health project targeting families with children aged 3-12 in the Saint-Ghislain region, providing free workshops on balanced eating and physical activity, funded by AVIQ.
Quantifiable outcome
- Near 500 participants at the 22nd annual Study Day (sold out event)
- +2 more outcomes
Companies that use Les Diététiciens - UPDLF
Customer profileNamed customers20 records
Segments4 records
Ideal customer profiles5 records
Les Diététiciens - UPDLF technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Les Diététiciens - UPDLF partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- VBVD (Vlaamse Beroepsvereniging van Dietisten)coreAnnual collaboration for the Dietitians' Week (March 16-22, 2026). VBVD represents Flemish dietitians in Belgium. Together, UPDLF and VBVD organize cross-regional activities including supermarket consultations, webinars, and quizzes to promote nutrition literacy across all of Belgium.
- NubelminorCollaborating organization in the 2026 Dietitians' Week, participating in the nutritional literacy initiative.
- Lidl BelgiumminorRetail partner hosting free dietitian consultations during the Dietitians' Week (March 16-22, 2026) in stores across Belgium.
- Carrefour BelgiumminorRetail partner hosting free dietitian consultations during the Dietitians' Week (March 16-22, 2026) in stores across Belgium.
- BioplanetminorOrganic retail partner hosting free dietitian consultations during the Dietitians' Week (March 16-22, 2026) in stores across Belgium.
- Elsevier MassoncorePartnership with Elsevier Masson, international publisher in scientific and medical fields. UPDLF participates in the editorial committee of the journal 'Pratiques en nutrition' (quarterly publication by Elsevier for health professionals). Articles from dietitians and dietetics students are valorized and published. Members receive 30% discount on journal subscriptions. Published authors receive one year free access to the digital version.
- AVIQ (Agence wallonne pour une Vie de Qualité)coreAVIQ funds UPDLF's public health projects including the 'Plan Wallon Nutrition Santé et bien-être des Aînés' (PWNS-be-A) to fight malnutrition in elderly, and the 'Familles en Forme' project promoting healthy habits for families with children aged 3-12.
- Aktina (BATRA application)minorBATRA is an application developed by Aktina to help people understand nutrition labels and make healthier food choices. UPDLF partnered on a pilot project in supermarkets where dietitians welcome consumers. The goal is to raise awareness about BATRA as a daily health tool.
- AVIQ - Familles en FormeminorUPDLF received AVIQ funding for a project targeting families with children aged 3-12 in the Saint-Ghislain region, promoting healthy eating habits and physical activity through free workshops.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Les Diététiciens - UPDLF competitors and assessment
Company assessmentRegional players
- OPDQ (Ordre professionnel des diététistes du Québec): The professional order regulating dietitians in Quebec. OPDQ is a comparable regulatory-aligned professional body in a French-speaking North American jurisdiction, bilingual governance, and similar scope over licensing, continuing education, and public protection.
- NVD (Nederlandse Vereniging van Diëtisten): The Dutch national dietitians' association. NVD is a neighboring-country peer with a similar structure (membership association, professional advocacy, journal, events) and serves as a relevant benchmark for cross-border nutrition policy collaboration.
- VDD (Verband der Diätassistenten - Deutscher Bundesverband): The German national professional association for dietitians/nutrition therapists. VDD is a regional peer with comparable professional advocacy, training, and publishing activities, and provides a large-market reference for UPDLF's potential growth.
- SVDE-ASDD (Schweizerischer Verband der Ernährungsberater/innen): The Swiss dietitians' association. SVDE-ASDD is a regional peer serving a multilingual country (German/French/Italian) and faces similar challenges around language-segmented membership — directly relevant to UPDLF's French-speaking positioning.
Broad incumbents
- British Dietetic Association (BDA): The UK national professional body and trade union for dietitians. BDA is comparable in mission (advocacy, professional development, public-facing communication) and offers a relevant model for membership tiers, events, and journal partnerships.
- Dietitians of Canada: The national professional association of Canadian dietitians. Dietitians of Canada is a comparable professional body covering practitioner advocacy, continuing education, and public-facing nutrition resources, with a notably developed sponsorship and corporate partnership model.
- Academy of Nutrition and Dietetics: The largest dietitians' association in the world, serving U.S. practitioners. Academy of Nutrition and Dietetics is the gold-standard incumbent for clinical nutrition professionalization, publications, and continuing education — a benchmark for UPDLF's scaling ambitions.
- EFAD (European Federation of the Associations of Dietitians): The European umbrella organization for national dietitians' associations. EFAD is a broader incumbent that aggregates ~30 national member associations including UPDLF, and operates at the EU-policy layer on issues that UPDLF contributes to locally.
Direct peers
- AFDN (Association Française des Diététiciens Nutritionnistes): The national professional association for French dietitians. AFDN is comparable on the same language, same professional scope, and same membership-based model, and serves as a natural reference point for UPDLF's continuing education and advocacy programs.
- VBVD (Vlaamse Beroepsvereniging van Dietisten): The Flemish-language counterpart of UPDLF, representing dietitians in Flanders. VBVD is the most direct peer — UPDLF and VBVD already co-organize Dietitians' Week and address the same profession in the same country under parallel governance structures.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Les Diététiciens - UPDLF social profiles
Digital presenceLes Diététiciens - UPDLF financial estimates
Financial estimateRevenue estimate
Valuation estimate
Les Diététiciens - UPDLF leadership team
Management profileNumber of profiles
Profiles4 records
Les Diététiciens - UPDLF funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Les Diététiciens - UPDLF M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Les Diététiciens - UPDLF
What does Les Diététiciens - UPDLF do?
UPDLF is a Belgian non-profit professional association (ASBL) for French-speaking dietitians. It sells annual memberships to practicing dietitians, students, and job seekers; runs a public-facing searchable dietitian directory; organizes annual continuing-education events (Journée d'étude) and a public awareness week (Semaine du diététicien); delivers AVIQ-funded public health projects on elderly malnutrition and family nutrition; and publishes the Pratiques en nutrition journal in partnership with Elsevier Masson.
Is Les Diététiciens - UPDLF a public or private company?
Les Diététiciens - UPDLF is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Les Diététiciens - UPDLF founded?
Les Diététiciens - UPDLF was founded in 2008. It employs 11 to 50 people.
Where is Les Diététiciens - UPDLF based?
Les Diététiciens - UPDLF is headquartered in Aubechies, Belgium, in the Europe region.
How does Les Diététiciens - UPDLF make money?
Four revenue lines are on record. Membership subscriptions are the primary driver. The others are sponsoring, training and events and government project funding.
Who are Les Diététiciens - UPDLF's main competitors?
Regional players on record are OPDQ (Ordre professionnel des diététistes du Québec), NVD (Nederlandse Vereniging van Diëtisten), VDD (Verband der Diätassistenten - Deutscher Bundesverband) and SVDE-ASDD (Schweizerischer Verband der Ernährungsberater/innen). Broad incumbents are British Dietetic Association (BDA), Dietitians of Canada, Academy of Nutrition and Dietetics and EFAD (European Federation of the Associations of Dietitians). Direct peers are AFDN (Association Française des Diététiciens Nutritionnistes) and VBVD (Vlaamse Beroepsvereniging van Dietisten).
Does Les Diététiciens - UPDLF have an API?
No public API is recorded for Les Diététiciens - UPDLF.
What industry is Les Diététiciens - UPDLF in?
Les Diététiciens - UPDLF's product category is Professional Association Services. Its primary akta.pro industry code is EDAAAHAA, Nutrition & Diet Education (Meal Planning, Macros, Healthy Cooking). Its NAICS code is 61171 and its SIC code is 8200.