La Bergerie

What La Bergerie does

La Bergerie operates Lesitedelabergerie.com, a French-language web-based editorial content platform that publishes informational articles about companion animals, including dogs (Chiens), cats (Chats), exotic pets and NAC (Autres animaux), and general animal news (Actu). The site serves French-speaking pet owners in France with long-form articles (4–12 minute reads) covering breed guides, health advice, nutrition, training, product recommendations, and behavioral content. Articles are attributed to named contributors (e.g., Léana, Brune, Eugénie) and the platform reports having consulted 50 experts across its content corpus. The site reports 250+ published articles, 30,000 monthly readers, and a 95% reader satisfaction rate on its homepage.

The company does not sell any proprietary products, software, or services. Its underlying technology is a standard content publishing website (lesitedelabergerie.com) with SEO-optimized article URLs, structured navigation by category, and visual content (photos, comparison tables) designed for organic search discovery and social sharing. Distribution is exclusively direct-to-consumer through the owned website, with no paid acquisition channels or offline distribution identified. The site includes a community newsletter signup to drive repeat visits and audience retention.

La Bergerie monetizes exclusively through indirect channels: display advertising and affiliate referrals to third-party product providers (pet food, toys, accessories). No subscription, paywall, or direct commerce model is in use. The company is privately held and domiciled in France, with no disclosed ownership structure, funding history, executive team, or financial figures. The headcount is 24 employees, and no partnerships, alliances, awards, patents, or regulatory actions are documented in the available data.

Name

La Bergerie

Legal name

Lesitedelabergerie

Website

https://lesitedelabergerie.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

La Bergerie operates Lesitedelabergerie.com, a French-language editorial website publishing articles about pets and animals for French-speaking pet owners, monetized through display advertising and affiliate referrals.

Ownership category

akta.pro rank

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Distribution channels1 record

Marketing channels4 records

Core offering

La Bergerie operates lesitedelabergerie.com, a French-language informational content website publishing editorial articles about companion animals (dogs, cats, and exotic pets/NAC). The site publishes 250+ long-form articles covering breed guides, health advice, nutrition, training, and product recommendations, with content reviewed by 50+ consulted experts. The site does not sell products or services directly; it monetizes through display advertising and affiliate referrals to third-party product providers.

Product overview

La Bergerie operates Lesitedelabergerie.com, an informational content website focused on animal care and pet ownership in France. The site publishes editorial articles across categories including dogs (Chiens), cats (Chats), and other animals (Autres animaux). The site reports 250+ published articles, 30,000 monthly readers, 50 consulted experts, and 95% satisfied readers. No proprietary products, software, or SaaS services are offered.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 250+ articles published across multiple animal care categories
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• Le Monde des Animaux: Le Monde des Animaux is a long-established French pet magazine and website publishing editorial content on pet care, breeds, and welfare — directly comparable in mission, audience (French pet owners), and content format to La Bergerie.
• Wamiz: Wamiz is a leading French-language pet media platform publishing news, breed guides, health, and product content for dog, cat, and NAC owners — the closest direct analog to La Bergerie but at substantially larger scale and with marketplace integrations.
• Vetstreet: Vetstreet publishes veterinarian-reviewed pet health and care content for pet owners — closely comparable to La Bergerie's expert-reviewed, health-and-care-focused editorial model, though Vetstreet leans more heavily on DVM credentialing.
• The Dodo: The Dodo is a major digital pet media brand publishing editorial and video content for pet owners and animal lovers — comparable to La Bergerie as a digital-native pet content publisher, though at much larger scale and video-first.
• CatTime: CatTime publishes breed profiles, behavior guides, and product reviews for cat owners — directly comparable to La Bergerie's Chats category in audience, content type, and SEO-led publishing approach.
• PetMD: PetMD is a leading English-language pet health and care content site publishing expert-reviewed articles on breeds, conditions, and care — a strong functional analog to La Bergerie's editorial model despite the language and geographic difference.
• DogTime: DogTime publishes breed profiles, care guides, and product recommendations for dog owners — directly comparable to La Bergerie's Chiens category in audience (dog owners), editorial structure, and affiliate monetization model.
• 30 Millions d'Amis: 30 Millions d'Amis is a French pet welfare foundation that also runs an editorial content platform covering pet news, adoption, and care advice — comparable to La Bergerie as a French-language pet content publisher targeting French pet owners.
• PawCulture: PawCulture publishes expert-reviewed pet care articles, breed guides, and product recommendations — a functional analog to La Bergerie as an editorial pet care publisher using external expert contributors.

Broad incumbents

• Zooplus: Zooplus is Europe's largest online pet supplies retailer and also operates an editorial/magazine section for pet owners — comparable to La Bergerie as a player in the French/European pet content space, but operating at much larger scale with a transactional commerce backbone rather than pure content monetization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/la-bergerie

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about La Bergerie