Les Rochers de Maguelone

Name

Les Rochers de Maguelone

Legal name

Les Rochers de Maguelone

Website

https://les-rochers-de-maguelone.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Outdoor Adventure Leisure Park

NAICS

Amusement and Theme Parks (71311), Nature Parks and Other Similar Institutions (712190)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Via Ferrata & Adventure Climbing Parks (THAAACAE)

akta.pro secondary industries

Adventure Parks & Aerial Courses (Zipline, Ropes, Canopy) (THAAAAAC), Youth Adventure Camps & Summer Programs (THAAAOAB)

Keywords

• Outdoor adventure park
• Accrobranche courses
• Nature leisure park
• Team building activities
• Corporate event packages

Headquarters

HQ city

Villeneuve-lès-Maguelone

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Individual Activity Tickets: Direct admission fees for individual visitors purchasing single activity entries such as accrobranche, laser game, or discovery zone access. Prices vary by activity type and age group.
2. Group Events and Corporate Packages: Team building, seminars, school outings, and group bookings with customized activity packages. Includes meeting room rental with projector and catering services for 15+ people.
3. Birthday Party Packages: Complete birthday celebration formulas including activities, picnic table reservation, surprise gift for birthday child, complimentary discovery entry for every two participating children. Snacks and cakes available as add-ons.
4. Gift Vouchers: Gift vouchers sold for park visits, allowing recipients to book specific activities or general admission.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Les Rochers de Maguelone operates a 10-hectarc nature leisure park in a century-old oak forest near Montpellier offering on-site outdoor adventure activities — accrobranche (19 courses with 240+ workshops across difficulty levels), outdoor forest laser game, the proprietary Explor'Games® tablet-based GPS treasure hunt, plus ancillary attractions including a 200-meter giant zipline and 14-meter suspended toboggan. The park is open daily to families and also packages its activities for corporate team-building, school integration days, birthdays, EVG/EVJF (bachelor/bachelorette) parties, afterwork sessions, and CSE/association outings, with entry either direct at the gate or via the integrated Qweekle booking platform.

Product overview

Les Rochers de Maguelone is a nature leisure park offering a portfolio of adventure activities centered around outdoor recreation in a 10-hectare oak forest near Montpellier, France. The core product portfolio includes Accrobranche (19 tree-based rope courses with 240+ workshops), Laser Game Outdoor (forest laser tag with zombie mode), Explor'Games® (tablet-based interactive treasure hunt created in 2019 combining escape game and geocaching), and an Espace Découverte (play and relaxation area). Premium add-on modules include Tyrolienne Géante (200m zip line at 35m height) and Tobo'Tyro (14m suspended slide with zip line). The company also offers specialized event packages for corporate team building (Accrobranche, Laser Game, Explor'Games, and custom formats), children's birthday parties, bachelor/bachelorette adventures (EVG/EVJF), afterwork sessions, school integration days, and CSE/association activities. The park holds Quality Tourism certifications (Qualité Tourisme, Qualité Sud de France, Qualité Hérault) and operates daily with age-appropriate activities starting from 3 years old.

Differentiator

Problem solved

Functional benefit

Products and services

• Accrobranche Tree-based rope course adventure activity featuring 19 progressive courses with over 240 workshops, including monkey bridges, zip lines, and Tarzan jumps. All courses use a continuous safety lifeline and include age- and skill-appropriate difficulty levels (green, blue, red, black) suitable for visitors aged 3+.
• Laser Game Outdoor Outdoor laser tag game played in the forest, where players use hides such as caves and nets and apply strategy to win. Features an optional zombie mode and is positioned as zero-pain, action-focused entertainment for groups.
• Explor'Games® Interactive outdoor treasure hunt combining escape-game elements with geocaching using GPS-positioned tablets. Players follow a storyline with challenges launched by characters as they explore the park, and it is the company's proprietary, trademarked activity created in 2019.
• Espace Découverte (Discovery Space) Play and relaxation area featuring games such as sound terrace, slides, natural fault, tactic color, connect 4, and 'lose the ball', with relaxation zones including hammocks and a library, plus a family nature treasure hunt following animal themes. Provides whole-park access at a low entry price for visitors not engaging in paid adventures.
• Tyrolienne Géante (Giant Zip Line) 200-meter giant zip line at 35 meters height providing a flight sensation over the forest with views of the salt flats of Villeneuve-lès-Maguelone. Available for ages 7+ weighing between 50kg and 100kg, sold as a €4 add-on or included in the 100% Accro package.
• Tobo'Tyro Suspended toboggan slide at 14 meters height that ends with a zip-line segment, providing aerial ride sensations. Limited to 15 people per 17h session and positioned as a signature attraction popular with both children and adults.
• Birthday Party Packages Children's birthday party packages including a choice of activity (Discovery, Accrobranche, Laser Game, or Explor'Games), reserved picnic table, a surprise gift for the birthday child, snack formulas (5-7 or 10-12 portions), and optional dedicated instructor. A minimum of 5 participating children is required.
• Team Building — Accrobranche Corporate team-building event using the accrobranche course's 150 workshop challenges to develop team spirit, self-transcendence, motivation, and confidence among employees, with facilitation by park instructors.
• Team Building — Explor'Games Corporate team-building event in which teams solve riddles and challenges on tablets to find the Holy Grail in the Explor'Games format, improving communication, team spirit, and individual skill leverage.
• Team Building — Laser Game Corporate team-building event using the outdoor Laser Game to develop team spirit, improve communication, and foster creativity, with the option of meeting room rental with projector and catering services for groups of 15+ persons.
• Team Building — Sur-mesure (Custom) Bespoke team-building solution designed to address a specific company's needs through collective challenges for team cohesion, motivation, and reward purposes, planned in direct consultation with the park.
• EVG/EVJF Packages Bachelor (EVG) and bachelorette (EVJF) party packages combining adventure activities including Accrobranche, Laser Game, Explor'Games, and either a Duo Pass or 100% Accro option, with a special Tarzan-jump add-on for the guest of honor and a 30% booking deposit.
• Afterwork Sessions Evening accrobranche sessions with headlamps lasting 3 hours, followed by a panoramic terrace aperitif, with equipment provided and optional evening dining on the park's terrace.
• School / CVL Integration Days School integration day program combining pleasure, adventure, and camaraderie for new students, designed for primary schools, collèges, lycées, and Centres de Vacances et Loisirs, with a downloadable brochure available for educators.
• CSE / Association Outdoor Activities Outdoor activities for sports clubs, CSE (employee committee) groups, and associations, combining Accrobranche (19 courses including 6 for ages 3+), Laser Game, and Explor'Games, adapted to members' tastes and skill levels.
• Gift Vouchers Gift vouchers sold for park visits that allow recipients to book specific activities or general admission at the park, distributed through the company's online shop.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• QweeklecoreTechnology or IntegrationOnline ticketing and reservation platform integrated into Les Rochers de Maguelone website, enabling customers to book activities, purchase gift vouchers, and reserve group events through the Qweekle e-commerce system.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Vertical'Art: French climbing park chain that combines climbing walls and aerial adventure courses with food and beverage venues. Comparable on aerial adventure positioning and target demographic of families and groups.
• Koezio: Chain of indoor team-building activity parks in France offering multi-activity adventure scenarios. Directly comparable on the corporate team-building, EVG/EVJF, and group event value proposition, complementing the anchor's outdoor focus.
• Indian Forest: Largest accrobranche/acrobatic park chain in France, operating multiple outdoor forest parks with aerial courses, ziplines, and family activities. Directly competes with Les Rochers de Maguelone on activity mix, customer segments, and pricing.
• Cap'Aventure: Outdoor adventure park operator offering families accrobranche, ziplines, and nature-based activities. Comparable activity portfolio and customer segments (families, schools, corporate).
• AccroParc: Multi-site French operator of accrobranche parks offering tree-top courses, ziplines, and family activities. Directly comparable on activity portfolio and target audience (families, school groups, corporate events).
• Laser Game Evolution: Established French laser tag chain with multiple urban and outdoor sites. Directly comparable on the laser game component of Les Rochers de Maguelone, though typically indoor-based and broader in geographic footprint.

Others

• Hérault Tourisme: Departmental tourism office that promotes accredited leisure operators in Hérault, including the anchor's Qualité Hérault-certified park. Acts as an ecosystem partner and distribution channel rather than a direct competitor.

Emerging players

• Aventure Parc: Independent outdoor adventure parks in France offering acrobatic courses and themed activities. Comparable positioning but typically smaller scale and lower activity breadth than the anchor.
• Paintball Adventure: Outdoor action-sport venues offering paintball, laser tag, and team activities in natural settings. Comparable on the laser game / outdoor group activity side of the anchor's portfolio.

Broad incumbents

• O'Jump: Trampoline park chain in France offering family and group entertainment. Operates in the same family/group leisure segment as Les Rochers de Maguelone but with indoor hardware, making it a broader-incumbent comparator rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/rochersdemaguelone

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Les Rochers de Maguelone