Lima Cómo Vamos

What Lima Cómo Vamos does

Lima Cómo Vamos is a Peruvian non-profit citizen observatory founded in 2010 that monitors and analyzes urban quality of life across the Lima and Callao metropolitan area. Its core products are the annual Encuesta de Percepción Ciudadana (15 editions as of 2025), the technical Informes de Indicadores de Calidad de Vida / 'Evaluando la Gestión en Lima', the annual Ranking de Transparencia that scores municipal transparency portals across 10 standardized criteria, and the Premio Ciudad awards program (7 editions), all reinforced by a public data portal and an open publication library. The organization is led by Executive Director Mariana Alegre and a Consejo Directivo including board member Armando Casis.

The underlying technology stack consists of survey methodology and urban indicator frameworks rather than software products: PUCP's Instituto de Opinión Pública conducts the perception survey, while a dedicated Ocupa Tu Calle tactical-urbanism methodology supports public-space regeneration projects in collaboration with Fundación Avina. The primary revenue mechanics are institutional grants and in-kind support from three founding partners — Asociación UNACEM, Grupo RPP, and Pontificia Universidad Católica del Perú — augmented by cooperation agreements with Uber Peru and Lima Expresa, international support from UN-Habitat and CAF, and a recently introduced tiered fee structure (S/. 200–250 PEN) for virtual courses on Sustainable Urban Mobility. GTM is community-led and event-driven, distributing research through free downloads, the website (260,018 cumulative page visits), social channels, the annual Foro Ciudades Cómo Vamos, and Premio Ciudad ceremonies, targeting municipal governments, citizens, academia, and civil society organizations in Peru.

The operating model is unusual in that it is not commercially revenue-generating: with 6 employees and no disclosed operating budget, the observatory sustains itself through a small founding coalition and recurring publication cadence rather than scaling. Its competitive position rests on the longitudinal dataset, multi-stakeholder ecosystem, and brand recognition built over 15 years, while its concentration risk sits with the same handful of founding partners.

Name

Lima Cómo Vamos

Legal name

Lima Cómo Vamos

Website

https://limacomovamos.org

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Lima Cómo Vamos is a Peruvian non-profit citizen observatory founded in 2010 that monitors urban quality of life in Lima and Callao through annual perception surveys, indicator reports, transparency rankings, and awards, serving municipal governments, citizens, academia, and civil society.

Ownership category

akta.pro rank

Product category

Civic Urban Observatory Services

NAICS

Administration of Environmental Quality Programs (924), Administration of Environmental Quality Programs (9241), Administration of Conservation Programs (92412)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Environmental Permitting & Impact Assessment (EIA/NEPA) (BPAIAMAK)

akta.pro secondary industries

Institutional Planning, Performance Management & Accreditation Liaison (EDADAKAM), Institutional Effectiveness & Continuous Improvement Reviews (EDADAGAD), Stakeholder Engagement, Indigenous/Tribal Consultation & Social Impact (SIA) (EUAHAAAH)

Keywords

• Citizen perception surveys
• Urban quality monitoring
• Municipal transparency ranking
• Sustainable mobility education
• Urban policy research

Headquarters

HQ city

Lima

HQ country

Peru

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Educational Course Fees: Revenue generated from virtual courses on urban topics such as Sustainable Urban Mobility, with tiered pricing for general public and students.
2. Institutional Partnerships and Grants: Funding from founding partners (UNACEM, Grupo RPP, PUCP), cooperation partners (Uber, Lima Expresa), and international organizations (UN-Habitat, CAF).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Lima Cómo Vamos operates as a citizen observatory that publishes annual citizen perception surveys (Encuestas de Percepción Ciudadana) and technical quality of life indicator reports for Lima and Callao, Peru. The organization also publishes an annual municipal transparency portal ranking, runs the Premio Ciudad awards program, hosts educational courses on urban topics such as sustainable mobility, and maintains an open data portal. Its work promotes evidence-based urban decision-making, active citizenship, and accountability in municipal governance.

Product overview

Lima Cómo Vamos is a citizen observatory that operates as a single unified platform offering urban monitoring and research services rather than a modular product suite. Its core offerings consist of annual citizen perception surveys (Encuestas de Percepción Ciudadana), technical management evaluation reports (Informes de Indicadores de Calidad de Vida), municipal transparency rankings (Ranking de Transparencia), an annual city award program (Premio Ciudad), a data portal, and educational courses on sustainable urban mobility. These products work together to provide evidence-based urban quality of life monitoring for Lima and Callao.

Differentiator

Problem solved

Functional benefit

Brands

• Premio Ciudad: Annual awards program recognizing organizations and social leaders for projects with positive urban impact, promoting just, human, and sustainable cities.
• Encuesta Lima Cómo Vamos
• Evaluando la Gestión en Lima

Products and services

• Encuestas de Percepción Ciudadana Annual citizen perception surveys that monitor quality of life indicators in Lima and Callao, covering topics such as security, transportation, environment, public spaces, housing, and civic culture. Used by municipal governments, media, academics, and the general public.
• Informes de Indicadores de Calidad de Vida (Evaluando la Gestión en Lima) Annual technical reports evaluating urban management and quality of life indicators in Lima, compiling data from public institutions, municipalities, and national government bodies. Targeted at policymakers, academics, and informed citizens.
• Ranking de Transparencia (Transparency Portal Ranking) Annual evaluation of municipal Transparency Portals (Portales de Transparencia Estándar) for districts in Lima and Callao, scoring compliance against 10 standardized criteria. Used by municipalities, oversight bodies, and citizens to benchmark transparency.
• Premio Ciudad Annual awards program recognizing organizations and social leaders for projects that generate positive urban impact, with categories including Buena Gestión Urbana, Contribución Urbana, and Acción Ciudadana. Open to civil society organizations, municipalities, and citizen-led projects.
• Data Portal Open data platform providing access to urban indicators, perception survey results, and research data for Lima and Callao. Free self-serve access for researchers, journalists, and citizens.
• Curso Movilidad Urbana Sostenible Virtual educational course on sustainable urban mobility covering active mobility, public transport, policy tools, and emerging technologies, delivered through four online sessions. Targeted at professionals, students, and engaged citizens, with tiered pricing (S/. 150-250 PEN).

Quantifiable outcome

• 80.2% of citizens cite insecurity as the main quality of life problem, demonstrating high relevance of monitoring work
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Pontificia Universidad Católica del Perú (PUCP)Strategic or Co-development PartnerFounding academic partner providing research methodology support through its Instituto de Opinión Pública, which conducts the annual citizen perception surveys. Contributes academic credibility and research expertise.
• Uber PeruminorGTM or Marketing PartnerTechnology company providing cooperation support. Relationship appears limited to general organizational backing rather than specific project collaboration.
• Lima ExpresaminorGTM or Marketing PartnerInfrastructure concession company providing collaboration support to the observatory's activities.
• ONU-HábitatcoreStrategic or Co-development PartnerUnited Nations Human Settlements Programme serving as an ally and international partner. Aligns Lima Cómo Vamos with global urban development frameworks and provides international recognition.
• Fundación AvinacoreStrategic or Co-development PartnerStrategic partner in the Ocupa Tu Calle project for tactical urbanism interventions. Avina provides support for creating public spaces through low-cost, rapid-implementation urban regeneration projects.
• Carbon Disclosure ProjectminorStrategic or Co-development PartnerInternational organization collaborating on climate change and public space regeneration initiatives at events like Habitat III.
• World Urban CampaignminorStrategic or Co-development PartnerGlobal coalition for sustainable urban development that Lima Cómo Vamos is part of, connecting local work to international urban advocacy networks.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Instituto de Estudios Urbanos y Territoriales (PUCP): Academic research center at Lima Cómo Vamos's founding partner PUCP, producing urban research on Lima. Adjacent academic counterpart producing overlapping but more academic-style outputs.
• Ciudadanía Verde: Peruvian civic organization focused on urban sustainability and citizen participation. Adjacent to Lima Cómo Vamos in the local civic ecosystem with overlapping themes but a narrower environmental/sustainability lens.

Broad incumbents

• World Resources Institute (WRI Ross Center for Sustainable Cities): Global urban research and policy organization producing urban data, indicators, and citizen engagement tools at much larger scale. Overlaps with Lima Cómo Vamos on evidence-based urban policy advocacy but operates across many cities worldwide.

Direct peers

• Cali Cómo Vamos: Another Cómo Vamos network observatory applying the same citizen-observation methodology to Cali, Colombia. Closely comparable in products, governance model, and target stakeholder base to Lima Cómo Vamos.
• Medellín Cómo Vamos: Sibling Cómo Vamos observatory covering Medellín with the identical annual perception survey and quality-of-life indicator framework. Directly comparable in scale, methodology, and stakeholder mix to Lima Cómo Vamos.
• Barranquilla Cómo Vamos: Caribbean Cómo Vamos observatory covering Barranquilla with the same citizen perception and quality-of-life indicator framework. Direct methodological peer to Lima Cómo Vamos.
• Bogotá Cómo Vamos: The original 'Cómo Vamos' citizen observatory launched in Bogotá in 1998; uses the same perception-survey plus indicator-report methodology that Lima Cómo Vamos replicates. It is the closest comparable peer in mission, methodology, and product mix.
• Quito Cómo Vamos: Andean counterpart in the Cómo Vamos network operating in Quito, Ecuador. Shares the annual perception survey and indicator-report products with Lima Cómo Vamos and competes for the same multilateral partner ecosystem.

Others

• UN-Habitat (United Nations Human Settlements Programme): Core international partner of Lima Cómo Vamos and the global reference body for urban quality-of-life frameworks. Functions as an enabler and standard-setter rather than a direct observatory competitor.
• CAF – Development Bank of Latin America (Urban Development): Multilateral lender and an existing partner of Lima Cómo Vamos that funds urban development and publishes Latin American urban indicators. Acts as a funder/ecosystem participant rather than direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/watch?v=Fm1Htl7ATGM
• Facebookfacebook.com/Cinelimaindependiente
• LinkedInlinkedin.com/company/lima-como-vamos

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lima Cómo Vamos