Newsweek Psychologia

What Newsweek Psychologia does

Newsweek Psychologia is a Polish consumer magazine focused on psychology, published bimonthly since 2015 under license from the Newsweek brand. It is operated as a publication brand within the Ringier Axel Springer Polska media portfolio, with distribution and subscription sales handled through the parent's Literia.pl e-commerce platform. The company operates with a lean team of 8 employees, producing six issues per year aimed at Polish readers interested in popular psychology topics.

The core product is a 124 PLN annual subscription (approximately 6 issues), with shorter-term quarterly and half-year options, plus single-issue sales at 18.50 PLN per copy. The company has extended its product line beyond the original magazine into two sub-brand titles, Newsweek Psychologia Dziecka (for parents of children) and Newsweek Psychologia Nastolatka (for parents of teens), both launched in 2020. It has also introduced bundled merchandise and curated book packages (e.g., an 89.99 PLN book bundle titled "Small Things That Matter"), expanding the revenue mix beyond purely periodical sales.

The business model is straightforward subscription and single-issue commerce, with no proprietary technology platform, no digital-first product, and no disclosed AI capabilities. Revenue is generated entirely in the Polish domestic market through direct consumer sales, with fulfillment and marketing infrastructure shared with the parent publisher. There are no signs of geographic expansion, M&A activity, external funding, or significant headcount growth.

Name

Newsweek Psychologia

Legal name

Newsweek Psychologia

Website

https://literia.pl

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Newsweek Psychologia is a bimonthly Polish consumer psychology magazine published since 2015 under the Newsweek brand license, serving Polish readers through subscriptions and single-issue sales via Ringier Axel Springer's Literia.pl platform.

Ownership category

akta.pro rank

Product category

Consumer Magazines

NAICS

Periodical Publishers (51312)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Health, Fitness & Wellness Magazines (MPAJAEAD)

akta.pro secondary industry

Women’s Interest & Parenting Magazines (MPAJAEAB)

Keywords

• Psychology magazine
• Mental health publication
• Parenting magazine
• Bimonthly consumer magazine
• Polish magazine subscription

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Others, Supply Chain

Revenue model

1. Magazine Subscriptions: Recurring subscription revenue from annual, half-year, and quarterly subscription plans. Subscriptions include free add-ons such as Onet Premium digital access and book packages to increase perceived value and retention.
2. Single Issue Sales: One-time purchase of individual magazine issues at 18.50 PLN per copy. Customers can purchase specific editions directly without subscription commitment.
3. Merchandise: Branded merchandise including drawstring bags and shoulder bags with Newsweek Psychologia logo, sold as complementary products to the magazine brand.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Newsweek Psychologia publishes a bimonthly expert psychology magazine for the Polish market, presenting psychology, mental health, personal development, and parenting topics in accessible language. The portfolio expanded in 2020 to include Newsweek Psychologia Dziecka (child psychology) and Newsweek Psychologia Nastolatka (teen psychology) editions. Titles are sold via single-issue purchase (18.50 PLN) and tiered subscriptions (quarterly, half-year, annual), with annual plans bundled with book packages and free Onet Premium digital access.

Product overview

Newsweek Psychologia is a bimonthly psychology magazine published in Poland since 2015. The publication has expanded to include two specialized sub-brands launched in 2020: Newsweek Psychologia Dziecka (focused on child psychology) and Newsweek Psychologia Nastolatka (focused on teen psychology). These products are sold through retail channels and subscription services. The portfolio is distributed via the Literia.pl online bookstore platform alongside other Newsweek titles including Newsweek Polska, Newsweek Extra, Newsweek Historia, Newsweek Learning English, Newsweek Magazyn Kryminalny, and Forbes Polska/Forbes Women.

Differentiator

Problem solved

Functional benefit

Brands

• Newsweek Psychologia Dziecka: Child psychology magazine helping parents understand and support their children
• Newsweek Psychologia Nastolatka

Products and services

• Newsweek Psychologia (bimonthly magazine) Bimonthly expert psychology magazine published in Poland since 2015 for individual readers interested in psychology, mental health, self-improvement, and personal development. Available as single issues at 18.50 PLN or via quarterly, half-year, and annual subscriptions with free delivery.
• Newsweek Psychologia Dziecka Child psychology magazine targeting Polish parents, helping them understand and support their children. Joined the psychology magazine family in 2020 as a specialized sub-brand of Newsweek Psychologia.
• Newsweek Psychologia Nastolatka Teen psychology magazine targeting Polish parents, helping them understand and support their teenage children. Joined the psychology magazine family in 2020 as a specialized sub-brand of Newsweek Psychologia.
• Newsweek Psychologia branded merchandise

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• Ringier Axel SpringercoreOthersRingier Axel Springer is the parent company operating Literia.pl, the primary distribution platform for Newsweek Psychologia. As the publisher and platform operator, Ringier Axel Springer handles all publishing, distribution, and sales operations for the magazine brand.
• Onet PremiumminorGTM or Marketing PartnerOnet Premium is included as a free add-on with Newsweek Psychologia subscriptions. This partnership provides digital content access to subscribers, adding value to subscription packages and driving conversion.

Scale indicators2 records

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Agora SA: Polish media and publishing group operating Gazeta Wyborcza and several magazine titles. A broader Polish media incumbent whose lifestyle and editorial activities overlap with Newsweek Psychologia's reader base.
• Burda Media Polska: Polish division of Burda Media publishing house producing a portfolio of lifestyle, wellness, and women's interest magazines. Competes in adjacent wellness/lifestyle categories and shares the Polish consumer magazine subscription market.
• Newsweek Polska: Flagship weekly news magazine from the same Newsweek family distributed by Ringier Axel Springer in Poland. Sister title under shared ownership and distribution (Literia.pl), with broader editorial scope but overlapping subscriber pool.
• Ringier Axel Springer Polska: Polish media group and parent company that operates Literia.pl and publishes Newsweek Polska. Provides shared publishing, distribution, and platform infrastructure Newsweek Psychologia runs on, making it both a parent and a portfolio peer.

Direct peers

• Zwierciadło: Polish lifestyle and psychology-oriented magazine blending self-development, mental health, and women's interest content. Competes for the same Polish consumer reader base Newsweek Psychologia targets, with overlapping self-improvement and wellness themes.
• Psychologies Magazine: International psychology and well-being magazine with editions across multiple countries. Comparable to Newsweek Psychologia on editorial positioning (accessible expert psychology content) and recurring subscription business model.
• SENS: Polish magazine focused on psychology, spirituality, and personal development. Direct competitor to Newsweek Psychologia in the Polish consumer psychology/self-improvement category, with subscription-led distribution.
• Charaktery: Long-standing Polish bimonthly psychology magazine covering mental health, relationships, and self-development. Direct competitor to Newsweek Psychologia in the same Polish psychology-magazine niche, sharing bimonthly cadence and B2C subscription model.

Regional players

• Focus (Polish edition): Polish edition of the popular-science magazine Focus, covering science, psychology, and human behaviour. Adjacent editorial territory with overlapping consumer subscription model in the Polish market.

Emerging players

• ZNAK Publishing: Polish publishing house with a catalogue spanning popular psychology, self-development, and human-interest non-fiction. Provides adjacent book-based psychology content that competes for the same Polish reader wallet as Newsweek Psychologia.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/newsweek-psychologia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Newsweek Psychologia