ECU Health Medical Center

What ECU Health Medical Center does

ECU Health Medical Center is a not-for-profit, mission-driven health system headquartered in Greenville, North Carolina, serving Eastern North Carolina through a regional network of hospitals, outpatient practices, and specialty centers. Rebranded from Vidant Health to align with its academic affiliation, the system operates the flagship ECU Health Medical Center in Greenville (a tertiary care, academic medical center with Level I Adult and Level I Pediatric Trauma Center designations) alongside 8 additional community hospitals, 276 outpatient practices across 29 cities, and approximately 1,784 healthcare providers. The system is affiliated with East Carolina University's Brody School of Medicine, which jointly houses the East Carolina Heart Institute across both campuses.

Clinical offerings span the full continuum of care: Level I trauma and emergency services at all 9 hospitals, cardiovascular medicine (Heart Institute), adult and pediatric oncology (with Children's Oncology Group membership for pediatric clinical trial access), pediatric subspecialties, behavioral health (inpatient and outpatient), rehabilitation (inpatient, outpatient, and home health), women's services, and primary care. Nationally distinctive specialty programs include one of the largest Comprehensive Sickle Cell Centers in the United States, an ATHN-affiliated Hemophilia Treatment Center (one of 140+ nationally), a perinatal addiction IMPACT Clinic, and a state-designated International Travel Clinic for yellow fever vaccination. Patient-facing digital tools include the MyChart portal for records and scheduling, a telehealth Virtual Care service for low-acuity conditions, on-site pharmacy services at select locations, and a web-based location finder.

The revenue model is a not-for-profit, fee-for-service and value-based reimbursement structure drawing from commercial insurance, Medicare, Medicaid (with North Carolina's Medicaid expansion as a forward tailwind), and self-pay, governed by a community board with academic representation. The 92-employee firmographic figure is inconsistent with the 1,784 providers also disclosed and likely reflects a single administrative entity rather than the consolidated system.

Name

ECU Health Medical Center

Legal name

ECU Health

Website

https://locations.ecuhealth.org

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Not-for-profit health system operating ECU Health Medical Center and 8 affiliated hospitals across 29 cities in Eastern North Carolina, providing trauma, cardiovascular, cancer, pediatric, and behavioral health services through 1,784 providers and 276 outpatient practices.

Ownership category

akta.pro rank

Product category

Hospital and Specialty Healthcare Services

NAICS

General Medical and Surgical Hospitals (6221), Outpatient Care Centers (6214)

SIC

Services-General Medical & Surgical Hospitals, Nec (8062), Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Academic Medical Centers (AMCs) & Teaching Hospitals (HLAFAAAA)

akta.pro secondary industries

Pediatric Specialty Care Centers (e.g., cardiology, oncology, neurology) (HLAFAJAH), Ambulatory Cardiology Diagnostic & Procedure Centers (Non-hospital-based) (HLAFABAK)

Keywords

• Acute care hospital
• Trauma care services
• Cardiovascular care
• Pediatric oncology
• Behavioral health services

Headquarters

HQ city

Greenville

HQ country

United States

HQ region

North America

Offices14 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales

Distribution channels4 records

Marketing channels5 records

Core offering

ECU Health Medical Center is a not-for-profit, academic tertiary care hospital and regional health system providing comprehensive multi-specialty healthcare services across Eastern North Carolina. The flagship Greenville campus operates Level I Adult and Pediatric Trauma Centers and delivers acute, emergency, cancer, cardiovascular, pediatric, behavioral health, rehabilitation, and primary care services through 9 hospitals, 276 outpatient practices, and approximately 1,784 providers.

Product overview

ECU Health Medical Center is a not-for-profit, mission-driven health system serving Eastern North Carolina with a network of hospitals, outpatient clinics, and specialty centers. The system operates as a unified healthcare delivery platform comprising the main ECU Health Medical Center in Greenville (with Level I Adult and Level I Pediatric Trauma Centers), nine hospital Emergency Departments, multiple outpatient specialty clinics (Moye Medical Center, Brody Outpatient Center, East Carolina Heart Institute), and rehabilitation facilities. Key clinical services include heart and vascular care, cancer treatment (adult and pediatric), behavioral health, emergency medicine, and specialized programs such as the Comprehensive Sickle Cell Center, Hemophilia Treatment Center, IMPACT Clinic for perinatal addiction, and International Travel Clinic. The system also offers patient-facing digital tools including MyChart portal, Virtual Care telehealth services, and an online location finder covering 276 practices across 29 cities.

Differentiator

Problem solved

Functional benefit

Products and services

• ECU Health Medical Center Hospital Services
• ECU Health Outpatient Clinics
• Emergency and Trauma Services
• Heart and Vascular Care
• Cancer Care
• Pediatric Services
• Rehabilitation Services
• Behavioral Health Services
• ECU Health IMPACT Clinic
• Comprehensive Sickle Cell Center
• Hemophilia Treatment Center
• International Travel Clinic

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and support.

• Children's Oncology GroupcoreStrategic or Co-development PartnerECU Health is a member of the Children's Oncology Group, the largest global organization devoted exclusively to childhood and adolescent cancer research. This membership provides patients access to the most up-to-date treatment protocols and phase two and phase three clinical trials for pediatric cancer care.
• American Thrombosis and Homeostasis Network (ATHN)coreStrategic or Co-development PartnerThe ECU Health Hemophilia Treatment Center is part of ATHN, a national network of over 140 comprehensive hemophilia diagnostic and treatment centers that provide comprehensive specialty care to people with rare inherited bleeding disorders. The center also provides access to multiple clinical trials for thrombosis and hemophilia.
• East Carolina University - Brody School of MedicinecoreStrategic or Co-development PartnerECU Health Medical Center is affiliated with East Carolina University's Brody School of Medicine. The primary facilities that make up the East Carolina Heart Institute are located on the campuses of ECU Health Medical Center and ECU's Brody School of Medicine. The integration of basic science and clinical research along with clinical practice of medicine and surgery ensures patients receive the latest treatment options.
• ECU Health FoundationsupportGTM or Marketing PartnerECU Health Foundation handles donations to support ECU Health's mission of improving health and well-being in Eastern North Carolina.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cone Health:
• WakeMed Health & Hospitals: WakeMed is a community-based, not-for-profit health system serving the greater Raleigh, NC area with multiple hospitals including a Level I trauma center. It is comparable to ECU Health as a North Carolina regional health system operating multiple hospitals and outpatient sites with similar Level I trauma and academic partnerships.

Broad incumbents

• UNC Health: UNC Health is a North Carolina academic health system anchored by UNC Medical Center in Chapel Hill. It is comparable to ECU Health as another North Carolina-based AMC competing for complex tertiary cases and statewide specialty referrals, though it serves a more urban and affluent catchment.
• Atrium Health (Advocate Health): Atrium Health is one of the largest non-profit health systems in the Southeast with hospitals across North Carolina. It is comparable to ECU Health as a multi-hospital, geographically distributed NC health system with academic affiliations and a broad portfolio of specialty and primary care services.
• Novant Health: Novant Health is a not-for-profit integrated health system with hospitals across North Carolina and the Southeast. It is comparable to ECU Health as a multi-hospital regional network with comparable scale, ambulatory services, and academic medical partnerships.
• Duke University Health System: Duke University Health System operates Duke University Hospital, a leading academic medical center in Durham, NC. It is comparable to ECU Health as a North Carolina AMC with Level I trauma designation, research partnerships, and sub-specialty depth that competes for high-acuity cases originating from ECU Health's catchment.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/ECUHealthNC
• YouTubeyoutube.com/user/VidantHealth
• Facebookfacebook.com/ECUHealthNC
• LinkedInlinkedin.com/company/ecu-health-medical-center
• Instagraminstagram.com/ecuhealthnc

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ECU Health Medical Center