LOOKK

What LOOKK does

LOOKK B.V. is a privately held Dutch service organization headquartered in Markelo, Overijssel, that supports entrepreneurs in starting and operating small-scale childcare facilities (kinderdagverblijven) and out-of-school care (BSO) across the Netherlands. The company's DBA expansion is "Landelijke Organisatie Ondersteuning Kleinschalig Kinderopvang" (National Organization for Support of Small-Scale Childcare), reflecting its positioning as a national, dedicated support provider rather than a generalist accountancy or SaaS firm. LOOKK serves three primary customer segments: aspiring new childcare entrepreneurs (often former guest parents transitioning to full facilities), existing small-scale childcare operators needing ongoing administrative support, and guest parents considering scaling up.

LOOKK's core technology is a proprietary administrative software system, built on the Kidsadmin platform, which is individually configured for each customer. The system handles child administration, contract management, invoicing, automatic direct debit collection, debtor management, and integration with the Dutch Tax Office (Belastingdienst) for childcare allowance data submission. Customers access their data through the Mijn LOOKK customer portal. LOOKK also offers standalone tools including an Excel-based financial calculation program (Financieel rekenplan), a business plan template (Ondernemingsplan), and a 10-step startup guide (Stappenplan).

Revenue is generated primarily through recurring monthly subscriptions: an information and guidance subscription during the preparatory phase that converts into ongoing administrative services and continuous guidance once the facility is operational. Pricing is structured as a fixed fee per child contract per month for the basic subscription, with additional modules available; a complete package is billed based on invoice lines so costs scale with the operator's revenue. One-time fees are charged for standalone products. The go-to-market is consultative sales led by personal advisors who conduct face-to-face and telephone consultations, supplemented by content marketing on lookk.nl, customer referrals, and information evenings for guest parents. The company lists 24+ customer childcare centers on its portal, with names including Kidz Plaza, At Home, Pinguïns Happy Home, Schip-a-Hoi, KOOS Kinderopvang, and Viela Vlinder, indicating a distributed SMB customer base.

Name

LOOKK

Legal name

LOOKK B.V.

Website

https://lookk.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

LOOKK B.V. is a Dutch service organization that supports entrepreneurs in starting and operating small-scale childcare facilities across the Netherlands, providing proprietary administrative software, regulatory guidance, and personal advisory services through subscription-based contracts.

Ownership category

akta.pro rank

Product category

Childcare Administrative Services

NAICS

Office Administrative Services (5611)

SIC

Services-Management Services (8741)

akta.pro primary industry

Revenue Cycle & Tuition Billing/Collections Support (Student Accounts BPO) (EDAEALAN)

Keywords

• Childcare administration services
• Small-scale daycare support
• Childcare startup consulting
• Childcare billing software
• After-school care outsourcing

Headquarters

HQ city

Markelo

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Information and Guidance Subscription: Subscription service during the preparatory phase before launching a childcare facility. This subscription provides guidance on regulations, comprehensive information, examples, forms, and references to experts. The subscription automatically transitions to administrative services upon launch.
2. Administrative Services and Ongoing Guidance: Monthly subscription providing complete contract and financial administration, invoice management, automatic collection, debtor management, and continuous support with legislation updates. Costs consist of a fixed amount per child contract per month for basic subscription, with additional modules available.
3. Standalone Products: One-time products including financial calculation plans, business plans, investment overviews, and step-by-step plans for starting childcare. These products assist entrepreneurs with important decisions during the startup phase.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

LOOKK provides subscription-based administrative outsourcing and regulatory guidance services to entrepreneurs in the Netherlands who are starting or operating small-scale childcare facilities (kinderdagverblijven) and after-school care (BSO). The core offering combines a preparation-phase information and guidance subscription with an ongoing administrative services subscription that handles child data, contracts, invoicing, automatic collection, debtor management, and tax office data submission, supported by a proprietary software portal (Mijn LOOKK) and a dedicated personal advisor.

Product overview

LOOKK offers a comprehensive service package for entrepreneurs starting and operating small-scale childcare facilities in the Netherlands. The core offering consists of two subscription models: the 'Informatie- en begeleidingsabonnement' (Information and Guidance Subscription) for the preparation phase, and 'Administratieve diensten en doorlopende begeleiding' (Administrative Services and Ongoing Guidance) for operational support. These are complemented by standalone products including a Financial Calculation Plan (financieel rekenplan), Business Plan template (ondernemingsplan), and Step-by-Step Start Plan. LOOKK provides its own software system and customer portal (Mijn LOOKK) for childcare administration, built on the Kidsadmin platform, enabling contract management, invoicing, and parent communication. The company acts as a national organization supporting small-scale childcare entrepreneurship throughout the Netherlands.

Differentiator

Problem solved

Functional benefit

Products and services

• Information and Guidance Subscription (Informatie- en begeleidingsabonnement) Subscription offering for aspiring childcare entrepreneurs in the preparation phase before opening a facility. Includes a personal LOOKK advisor, step-by-step checklists, extensive information, templates, links, examples, and regulation guidance. Automatically converts into the administrative services subscription once the facility launches.
• Administrative Services and Ongoing Guidance (Administratieve diensten en doorlopende begeleiding kinderdagverblijf) Monthly subscription providing complete contract and financial administration, invoice management, automatic collection, debtor management, Belastingdienst child data submission, and continuous guidance on legislation updates for operational childcare facilities. Priced as a fixed amount per child contract per month, with additional modules available.
• Mijn LOOKK Customer Portal (LOOKK softwarepakket) Proprietary software portal that gives childcare entrepreneurs direct access to all customer data and administrative functions. Supports contract management, invoicing, parent communication, and administrative oversight, customized for each entrepreneur's operations.
• Financial Calculation Plan (Financieel rekenplan) One-time Excel-based calculation program that helps entrepreneurs model expenses, income, and costs for their childcare business. Allows scenario modeling based on number of child places and expected occupancy, including staffing calculations.
• Business Plan (Ondernemingsplan) One-time business plan template and format for childcare entrepreneurs, often required for financing applications and municipal zoning plan modifications. Includes an identity step-by-step plan to define the facility's identity and pedagogical basis.
• Step-by-Step Start Plan (Stappenplan start kinderopvang) A 10-step global overview of the procedure for starting a childcare business, provided free with initial information requests. Serves as a comprehensive checklist guiding entrepreneurs through all required steps.

Quantifiable outcome

• Entrepreneurs can focus their attention entirely on children and parents rather than administrative tasks
• +2 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Brightwheel: Leading North American childcare management platform providing billing, attendance and parent communication for daycare and preschool operators. Comparable vertical SaaS for SMB childcare operators at much larger scale and capital intensity than LOOKK.
• Procare Solutions: US-based childcare management software providing billing, parent engagement and back-office administration for daycare operators. Same vertical SaaS use case for childcare operators with substantially broader scale, range of modules and resources.
• Visma: Broad Nordic/European business administration software provider with vertical solutions across SMB segments including education. Comparable as an SMB admin/BPO competitor with capacity to expand into Dutch childcare admin and undercut LOOKK.
• HiMama: Childcare management app offering parent engagement, billing and daily reports for daycare centers globally. Comparable vertical SaaS for childcare operators, but using a self-serve, app-led model rather than LOOKK's high-touch advisor approach.
• Pink Roccade Education (Topicus): Leading Dutch education administration platform with childcare modules including ROSA Online. A broader incumbent that overlaps with LOOKK's invoicing, contract management and GGD-compliance offerings, typically serving larger childcare customers with standardized software.

Direct peers

• Bitcare: Dutch childcare administration platform serving crèches, BSO and gastouder agencies with parent communication, planning, and invoicing features. Directly competes with LOOKK's administrative software + service offering for Dutch small-scale childcare operators.
• Kidsadmin: Dutch childcare administration software providing parent contract management, invoicing, and GGD inspection documentation. Directly comparable to LOOKK's Mijn LOOKK customer portal and admin services for Dutch childcare centers; LOOKK itself uses the Kidsadmin platform as core technology.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/lookk.nl
• LinkedInlinkedin.com/company/lookk-start-je-eigen-kinderopvang

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LOOKK