LV Gymnastics

What LV Gymnastics does

LV Gymnastics is a Dutch gymnastics association (vereniging) based in Leidschendam-Voorburg, Netherlands, entirely volunteer-run with no paid staff. It serves over 1,000 weekly active members across an age range spanning toddlers (from 1.5 years) through to seniors, across eight core service programs: recreational gymnastics (Recreatie Turnen), competitive selection gymnastics (Turnen Selectie), freerunning, parent-and-child gym (Ouder & Kind Gym), toddler and kindergarten gym (Peuter & Kleutergym), senior gymnastics (Senioren), and adaptive gymnastics (Aangepast Turnen) for children aged 6+ with physical disabilities such as missing limbs, cerebral palsy, or scoliosis. The adaptive program launched in the 2024-2025 season.

The organization operates through a network of approximately 35+ volunteer trainers and 70 assistants, governed by a four-member board (Chair Remie Pennings, Secretary Bas van Delden, Treasurer Robert Hoeksema, and General Board Member Wendy van den Bos). Lessons are delivered across multiple local venues including Cascade (Delflandlaan 6, Voorburg), Forum Kwadraat, De Balans, and De Waterlelie. The technology stack is lightweight: AllUnited's ClubApp (Socie platform) handles member management, attendance tracking, event registration, and communication, while the public website is also powered by AllUnited. The club is affiliated with KNGU (Royal Dutch Gymnastics Federation), which provides certified training pathways and access to federation-sanctioned competitions.

The business model is a non-profit subscription membership model. Revenue is generated primarily through recurring contributie (membership fees) collected via direct debit, with members able to cancel three times per year at fixed deadlines. Secondary revenue streams include event fees (e.g., LVG Kamp at €120 per child for 100 children), sponsorships, donations, and fundraising through the Grote Clubactie. The club actively seeks sponsors to keep fees low and offers discount pathways via the Ooievaarspas program and financial support through Stichting Leergeld. Go-to-market is community-led and event-driven, relying on word-of-mouth referrals, the annual Open Kijkweek (Open Viewing Week), and an active event calendar including LVG Kamp, Springwedstrijd, Turn & Fun, and SpringDing. The geographic footprint is restricted to the Leidschendam-Voorburg municipality, with no international or national expansion signaled.

Name

LV Gymnastics

Legal name

LV Gymnastics

Website

https://lvgymnastics.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

LV Gymnastics is a volunteer-run Dutch gymnastics association (vereniging) in Leidschendam-Voorburg, Netherlands, serving over 1,000 weekly members across recreational, competitive, freerunning, senior, and adaptive gymnastics programs for all ages from 1.5 years to seniors.

Ownership category

akta.pro rank

Product category

Gymnastics Instruction

NAICS

Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Strength & Conditioning / Athletic Performance Training (HSADAEAB)

akta.pro secondary industry

Sports-Specific Group Conditioning (HSADABAK)

Keywords

• Gymnastics instruction
• Youth sports programs
• Recreational gymnastics
• Adaptive gymnastics
• Sports club membership

Headquarters

HQ city

Voorburg

HQ country

Netherlands

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Membership Fees (Contributie): Recurring membership fees paid by members. Fees are collected via direct debit (automatische incasso). Members can cancel membership three times per year at specific deadlines.
2. Event Fees: Fees charged for special events such as LVG Kamp (€120 per child). Camp takes place over 3 days (September 18-20, 2026) with capacity for 100 children.
3. Sponsorships and Donations: Financial support from sponsors and gifts mentioned as important revenue stream to keep membership fees low. Actively seeking sponsors.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

LV Gymnastics is a volunteer-run Dutch gymnastics association (vereniging) based in Leidschendam-Voorburg that delivers scheduled weekly gymnastics lessons across multiple programs, including parent-child gym, recreational gymnastics, competitive selection gymnastics, freerunning, senior gymnastics, and adaptive gymnastics for children with physical disabilities. Membership fees, sponsorships, and event fees fund the association, which serves over 1,000 members through programs held at several local sports facilities.

Product overview

LV Gymnastics is a gymnastics club association offering a portfolio of gymnastics and movement programs. The primary offerings include recreational gymnastics, selection (competitive) gymnastics, freerunning, senior gymnastics, parent-child classes, and adaptive gymnastics for children with physical disabilities. The organization supplements its core service programs with a ClubApp (provided by AllUnited/Socie platform) that enables member management, attendance tracking, event registration, and communication. The club operates as a volunteer-driven organization with over 1000 members, powered by the AllUnited website platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Ouder & Kind Gym (Parent & Child Gym) Gymnastics classes for toddlers from approximately 1.5 years old together with a parent or guardian, focusing on early movement development and parent-child bonding.
• Peuter & Kleutergym (Toddler & Kindergarten Gym) Gymnastics classes for preschool-aged children (toddlers and kindergarten age) designed to develop motor skills, coordination, and confidence through play.
• Recreatie Turnen (Recreational Gymnastics) General recreational gymnastics lessons for children and youth, categorized by age groups and skill levels including recreational plus classes.
• Turnen Selectie (Selection Gymnastics) Competitive gymnastics program for talented gymnasts who have been selected for the club's selection team, including training for regional and national competitions under KNGU.
• Freerunning Freerunning and parkour-style gymnastics lessons offered for youth and children, focusing on creative movement and acrobatic expression.
• Senioren (Senior Gymnastics) Gymnastics and keep-fit classes for adult and senior members focused on mobility, strength, balance, and social exercise opportunities.
• Aangepast Turnen (Adaptive Gymnastics) Specialized adaptive gymnastics lessons for children with physical disabilities (aged 6+), using trampoline, balance beam, and bars, working at each child's individual ability level.
• Club Membership (Lidmaatschap) Annual membership subscription granting access to weekly gymnastics lessons and club events, collected via direct debit (automatische incasso), with three cancellation windows per year and an Ooievaarspas discount available.
• LVG Kamp (Gymnastics Camp) A 3-day weekend gymnastics camp for children members of LV Gymnastics, providing intensive gymnastics activities and social engagement, held annually.

Quantifiable outcome

• Over 1000 members exercise weekly at the club

Named customers1 record

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• KNGU (Royal Dutch Gymnastics Federation)coreOthersKNGU is the governing body for gymnastics in the Netherlands. LV Gymnastics is affiliated with KNGU and offers certified training programs and jury certifications through KNGU. Members receive KNGU membership numbers and can participate in KNGU-organized competitions and training.
• AllUnitedcoreTechnology or IntegrationAllUnited provides the ClubApp platform used by LV Gymnastics for member management, attendance tracking, communication, and the club website. The ClubApp synchronizes daily with the membership administration system.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Fit For Free: Dutch low-cost commercial fitness operator with national footprint. Targets value-conscious fitness consumers, overlapping with LV Gymnastics on affordability-driven adult and family segments in the same Dutch market.
• SportCity: Mid-market Dutch commercial fitness chain offering group classes, personal training, and youth programs. Comparable to LV Gymnastics in the fitness and group-class segment, though commercial rather than association-run and not gymnastics-specialized.
• NOC*NSF: Umbrella organization for organized sport in the Netherlands, supporting affiliated federations including KNGU. Relevant as the broader institutional context governing amateur sports associations such as LV Gymnastics and as a source of subsidies and programs.
• Basic-Fit: Largest low-cost commercial fitness chain in the Netherlands and Europe. Competes for adult/senior fitness participation in LV Gymnastics' service area with standardized, modern facilities and broader hours — a broader incumbent that overlaps on adult and youth fitness segments.
• KNGU (Koninklijke Nederlandse Gymnastiek Unie): Royal Dutch Gymnastics Federation — the national governing body that sanctions LV Gymnastics' selection program and competitions. KNGU sets certification, competition, and training standards across all Dutch gymnastics verenigingen, making it the umbrella incumbent in the same activity space.

Others

• AllUnited: Provider of the ClubApp membership management platform and AllUnited website framework used by LV Gymnastics. Supplies digital infrastructure to many Dutch sports associations, making it an ecosystem/platform peer rather than a direct competitor.
• Sportfondsen Nederland: Operator/manager of sports facilities across Dutch municipalities, including halls and gymnasia used by local verenigingen. Relevant as the upstream venue provider whose facilities LV Gymnastics depends on for lesson delivery across its multi-site setup.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/lv-gymnastics

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LV Gymnastics