Macky’s Bayside Bar and Grill

What Macky’s Bayside Bar and Grill does

Macky's Bayside Bar and Grill is a privately held, seasonal restaurant and open-air bar operating from a single bayfront location at 5311 Coastal Hwy in Ocean City, Maryland. Established as an Ocean City landmark since 1994 (per the company's own website; press sources reference 1978), the venue serves modern American pub food, full bar service including signature cocktail buckets, weekend brunch, daily happy hour, and a dedicated canine menu for its dog-friendly patio. It operates only from May through September each year, generating the entirety of its in-person revenue across roughly five months of peak Mid-Atlantic tourism.

The business serves three primary customer segments: walk-in general diners (families, couples, and groups seeking casual bayfront dining), event planners booking large private parties, corporate dinners, birthdays, and weddings, and pet owners utilizing the dog-friendly outdoor seating. Beyond on-premise dining, Macky's monetizes through online e-gift cards sold via ToastTab, a branded merchandise shop, and themed nighttime entertainment programming (trivia, DJ nights, live music, and seasonal parties such as Brain Freeze Party, Summer Halloween, Mardi Gras nights, and the White Marlin Open Bucket Challenge). The supporting technology footprint is minimal: a Squarespace-hosted marketing website featuring a live streaming webcam that allows prospective visitors to preview the bayfront location in real time, social media channels on Facebook, Instagram, and TikTok, and PeopleMatter for employment applications.

The business operates under a lease agreement held by Highwater Management, a Rehoboth Beach, Delaware-based hospitality management and consulting firm that assumed operations in April 2023. The current leadership team includes General Manager Julie Hemp, Executive Chef Derek Cantwell, Sous Chef Kenneth Purnell, and operations managers Michael Allen and Rick Haney. With approximately 12 core employees (plus seasonal labor typical for the F&B industry), no public financials, no external funding, and a single-property footprint, Macky's is a small, brand-anchored, location-driven seasonal operator rather than a scalable enterprise.

Name

Macky’s Bayside Bar and Grill

Legal name

Macky's Bayside Bar & Grill

Website

https://mackys.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Macky's Bayside Bar and Grill is a privately held seasonal bar and restaurant on the bayfront in Ocean City, Maryland, serving modern American pub food, cocktails, and weekend brunch to tourists and locals from May through September under the management of Highwater Management.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurants

NAICS

Drinking Places (Alcoholic Beverages) (722410), Full-Service Restaurants (722511), Special Food Services (7223)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Rooftop Bars & Beach/Pool Bars (THAFAEAJ)

akta.pro secondary industries

Beverage Services (Bar Catering, Mixology, Beverage Programs) (THAHAKAJ), Karaoke Bars & Entertainment Bars (THAFAEAH)

Keywords

• Bayfront restaurant
• Casual dining
• American pub food
• Live entertainment venue
• Private event hosting

Headquarters

HQ city

Ocean City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Food and Beverage Sales: Core revenue from selling modern American pub food, cocktails, and beverages to walk-in diners at the bayfront location
2. Private Events: Revenue from hosting large parties, private events, team dinners, birthday parties, and wedding celebrations with event packages
3. Merchandise and Gift Cards: Sale of branded merchandise and e-gift cards through online shop

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Macky's Bayside Bar and Grill operates a seasonal bayfront restaurant and open-air bar in Ocean City, Maryland, serving modern American pub food, full bar service including signature cocktail buckets, weekend brunch, and daily happy hour. The venue also hosts live music, trivia, DJ nights, themed parties, and private events (large parties, weddings, corporate dinners), complemented by a dog-friendly patio with a canine menu and an online merchandise and gift card shop.

Product overview

Macky's Bayside Bar and Grill is a seasonal oceanfront restaurant and bar offering a unified dining and entertainment experience. The core offerings include a modern American pub food menu, full bar service with signature cocktail buckets, weekend brunch, and happy hour specials. Additional services include a dog-friendly canine menu, live entertainment (music, trivia, DJ nights, theme parties), and private event hosting for large parties and weddings. The establishment operates a merch shop for branded apparel and sells gift cards through an online platform. A live webcam provides real-time views of the bayfront location. The restaurant operates from May through September annually under Highwater Management.

Differentiator

Problem solved

Functional benefit

Products and services

• Food Menu

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

One partnership is on record.

• Highwater ManagementcoreOthers · 24 April 2023Highwater Management, a Rehoboth Beach, Delaware-based hospitality management and consulting firm, took over the lease of Macky's Bayside Bar & Grill in 2023. They manage the restaurant operations and have been instrumental in the reopening and ongoing management of the venue, with their team including Chris Parks (Corporate Chef), Jack Temple (Director of Operations), and Dan Levin (Vice President) involved in the operation.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Harborside Bar & Grill: West Ocean City bayside bar and grill with similar American pub food menu, full bar, and waterfront views. Direct competitor for bayside casual dining dollars in the Ocean City market.
• Hammerheads Bar & Grille: Ocean City casual bar and grill destination with full bar, American pub food, and nightlife programming. Competes for the same tourist and local crowd seeking casual bayside bar experiences.
• Sunset Grille: Waterfront West Ocean City restaurant and bar with sunset views, full bar service, and casual American fare. Comparable bayside positioning and tourist-focused dining experience to Macky's.
• Seacrets Jamaica USA: Iconic Ocean City bayside bar and restaurant offering live music, themed events, and waterfront dining. Closest direct competitor to Macky's with similar bayside positioning, entertainment programming, and target audience of Mid-Atlantic tourists.
• BJ's on the Water: Waterfront Ocean City restaurant and bar serving casual American fare with live music and themed events. Direct competitor in the bayside casual dining and nightlife segment.
• Dead Freddies Island Grill: Ocean City bayside casual dining and bar venue with live music and themed events. Comparable in scale, casual American menu, and entertainment-led value proposition to Macky's.
• Fish Tales Bar & Grill: Bayside Ocean City bar and grill serving casual American pub fare with full bar, family-friendly seating, and waterfront views. Closely comparable in size, menu style, and target market to Macky's.
• Bourbon Street on the Bay: Bayside Ocean City bar and restaurant with themed entertainment, full bar service, and casual menu. Closely comparable in bayside positioning, nightlife programming, and target audience to Macky's.
• Fager's Island: Long-established Ocean City bayside restaurant and bar with premium sunset views, dinner service, and live entertainment. Comparable waterfront dining experience targeting the same tourist and local upscale-casual segment as Macky's.
• Micky Fins Bar & Grille: Ocean City bar and grill with full bar service and American pub food in a beach-town setting. Comparable casual dining and bar business targeting the same Mid-Atlantic tourist base as Macky's.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MackysOC
• Instagraminstagram.com/MackysOC
• TikToktiktok.com/@mackysbaysideoc
• LinkedInlinkedin.com/company/macky%E2%80%99s-bayside-bar-and-grill

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Macky’s Bayside Bar and Grill