Magicell Sdn. Bhd.

What Magicell Sdn. Bhd. does

Magicell Sdn. Bhd. is a Malaysian telecommunications infrastructure services company founded in 2007 and headquartered in Shah Alam, Selangor. The firm delivers end-to-end telecom infrastructure services spanning Radio Frequency (RF) planning and optimization, Radio Access Network (RAN) technical implementation, SPDH and microwave point-to-point link services, Fiber Optic Network implementation, In-Building Coverage (IBC) engineering, and Civil, Mechanical & Electrical (CME) services for telecom sites. It also operates a Resource Supply business sourcing and managing skilled professionals across multiple industries. The company markets itself as a single-vendor, full-spectrum alternative to fragmented specialist subcontractors.

The company's revenue model is project-based professional services sold through direct enterprise sales to Malaysia's principal telecommunications operators and global infrastructure vendors, including Ericsson (Celcom, DiGi, DNB), Nokia (U Mobile, Antina), ZTE (Celcom DiGi, U Mobile), Maxis, Webe (TM), TIME, Edgepoint, eDotCo, and Omni-5G (DNB). Work covers drive-test measurement, single-site verification (SSV), cluster benchmark optimization (CBO), RAN deployment, fiber laying and splicing, inbuilding radio design, and tower/smart-pole CME works. Company materials claim 80+ completed projects and 30+ clients over 15+ years. Leadership is anchored by CEO Chin Soon Hing and COO Gilbert H'ng Kok Pin, each with 23 years of telecom industry experience across multi-vendor RF program management.

Magicell operates as a privately held, founder/management-owned Malaysian Sdn. Bhd. with no disclosed institutional investment, no M&A history, no patents or formal certifications on record, and operations confined to Malaysia. The firm's own website describes a workforce of over 200 professionals, while third-party firmographic data lists 79 employees — a discrepancy consistent with a mix of direct staff and contracted/sub-contracted field labor typical of telecom services. Its strategic positioning leans on multi-OEM integration credibility, 5G deployment relevance through DNB engagements, and a recently launched cross-industry Resource Supply vertical.

Name

Magicell Sdn. Bhd.

Legal name

Magicell Sdn. Bhd.

Website

https://magicell.com.my

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

Magicell Sdn. Bhd. is a Malaysian telecom infrastructure services firm delivering RF planning, RAN implementation, fiber optic, microwave, in-building coverage, and CME engineering to operators and OEMs including Ericsson, Nokia, ZTE, Maxis, Celcom DiGi, and U Mobile.

Ownership category

akta.pro rank

Headquarters

HQ city

Shah Alam

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Telecom Infrastructure Services: B2B professional services revenue from providing end-to-end telecom infrastructure solutions including RF planning, RAN implementation, fiber optics, microwave links, and CME services to major telecom operators in Malaysia.
2. Resource/Talent Supply: Revenue from providing skilled professionals to multiple industries, including talent sourcing, screening, payroll management, and placement services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Magicell Sdn. Bhd. is a Malaysian end-to-end telecommunications infrastructure services provider delivering RF planning and optimization, Radio Access Network (RAN) technical implementation, SPDH and microwave link services, fiber optic network implementation, in-building coverage (IBC) engineering, and civil, mechanical and electrical (CME) services. The company also offers resource/talent supply across multiple industries, supporting telecom operators and infrastructure firms through project-based engagements.

Product overview

Magicell Sdn. Bhd. is a premier end-to-end telecommunications service provider offering a comprehensive portfolio of specialized services. The core offerings include: Radio Frequency (RF) Planning & Optimization for telecom performance optimization; Radio Access Network (RAN) Technical Implementation covering outdoor and indoor infrastructure; SPDH & Microwave services for short-range point-to-point communications; Fiber Optic Network Implementation for high-speed connectivity; In-Building Coverage (IBC) Implementation for seamless indoor connectivity; Civil, Mechanical & Electrical (CME) Engineering services for telecom infrastructure; and Resource Supply for cross-industry talent sourcing. Established in 2007 and headquartered in Malaysia, the company operates with over 200 professionals serving multiple telecom operators and enterprises across the region.

Differentiator

Problem solved

Functional benefit

Products and services

• Radio Frequency (RF) Planning & Optimization

Quantifiable outcome

• 80+ completed projects demonstrating commitment to excellence
• +1 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

One partnership is on record.

• Local Universities and SchoolsminorStrategic or Co-development PartnerMagicell is committed to fostering socio-economic growth through strategic partnerships with local universities and schools. The company believes in nurturing talent and unlocking opportunities by investing in education and community initiatives.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• HSS Engineers Berhad: Malaysian-listed engineering services firm providing infrastructure engineering, project management, and construction supervision. Directly comparable as a homegrown Malaysian engineering services provider serving infrastructure owners in similar contract-driven delivery models.
• HeiTech Padu Berhad: Malaysian-listed IT and telecommunications services firm delivering network deployment, system integration, and managed services. Closely comparable given shared Malaysia base, telecom operator customer base, and project-based service delivery model.
• Ranhill Holdings Berhad: Malaysian-listed engineering and infrastructure services group providing engineering, procurement, construction, and operations support. Comparable as a Malaysian-rooted infrastructure services platform serving utility and infrastructure owners under multi-year project contracts.
• Cyient: Global engineering and digital solutions firm with a substantial telecom network engineering, planning, and operations practice. Comparable as a multi-vendor telecom field services specialist serving operators and OEMs with RF/RAN engineering and managed services.
• Kelington Group Berhad: Malaysian-listed engineering services company specializing in process engineering, ultra-pure gas, and telecommunications infrastructure works. Closely comparable given shared geography, similar subscale size, and overlapping telecom infrastructure deployment work.

Broad incumbents

• AECOM: Global infrastructure consulting and engineering firm with communications and telecom network deployment practices. Comparable as an engineering services provider to infrastructure owners, though Magicell operates at far smaller scale and narrower geographic scope.
• Tech Mahindra: Global IT and network services company with a large telecom practice covering network design, deployment, and operations. Comparable in the telecom services buyer set it serves and the multi-vendor delivery model, though materially larger and broader than Magicell.
• Jacobs Solutions: Global engineering, technical, scientific, and professional services firm with significant telecom and critical infrastructure communications work. Comparable in the network infrastructure and engineering services category, though operating at vastly larger scale and breadth.

Regional players

• Sunway Construction Group Berhad: Malaysian-listed construction and infrastructure services group with telecom and data center build capabilities. Comparable as a Malaysian engineering and construction firm serving infrastructure owners, though primarily focused on large-scale civil and building works rather than telecom field services.
• UEM Edgenta Berhad: Malaysian-listed infrastructure and asset management services company serving telecom, utilities, and highway sectors. Comparable as a Malaysian-rooted infrastructure services platform serving telecom operators, though its primary scale is in healthcare and asset management support rather than pure RF/RAN.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MagicellGroup
• LinkedInlinkedin.com/company/magicell-sdn-bhd

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magicell Sdn. Bhd.