Magnus Futsal

What Magnus Futsal does

Magnus Futsal Store, operated by Brasil Futuro Futsal Store LTDA, is a direct-to-consumer e-commerce platform founded in 2022 that sells officially licensed merchandise for Magnus Futsal, a championship-winning futsal club based in Sorocaba, São Paulo, Brazil. The store is the exclusive official retail channel for the team, selling jerseys, casual apparel, accessories, and equipment—including men's, women's, and children's lines, with customization options for names and numbers. Pricing ranges from R$79.90 for casual shirts to R$269.00 for premium game jerseys, with credit card installment options and a 5% newsletter coupon.

The platform runs on TrayCommerce with SSL encryption and hosts on TCDN infrastructure, integrating multiple Brazilian payment gateways (Vindi, PagBank, Mercado Pago, PagSeguro, Bcash, Yapay, Moip) and Pix instant payments, plus social login via Google and Facebook. The store ships nationwide across Brazil via SEDEX and JADLOG couriers, with no physical retail locations. Manufacturing is handled by Penalty (official licensee) for performance apparel and in collaboration with Saint Peter for casual wear; the store also retails a Futestyle accessories line and a Magnus Uniso Gaming sub-brand.

The business model is one-time retail merchandise sales to three primary segments: male futsal fans, female fans, and parents buying children's sizes. The store is bootstrapped with no external funding and a 9-person team, operating under master sponsorship from Magnus (a pet food company) alongside sponsors including Penalty, Prefeitura de Sorocaba, and Estrela Bet. Revenue is not publicly disclosed, and the company assesses its competitive moat primarily through brand recognition from Magnus Futsal's World Club title in 2016 and exclusive licensing rights.

Name

Magnus Futsal

Legal name

Brasil Futuro Futsal Store LTDA

Website

https://magnusfutsalstore.com.br

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Magnus Futsal Store is the official e-commerce channel for Magnus Futsal, a Brazilian futsal club, selling licensed jerseys, casual apparel, and accessories to fans across Brazil. Founded in 2022, it operates via TrayCommerce with nationwide shipping and is legal entity Brasil Futuro Futsal Store LTDA.

Ownership category

akta.pro rank

Product category

Licensed Sports Merchandise

NAICS

Sporting Goods Retailers (45911)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Team Sports Equipment & Uniforms Retail (CRAMABAE)

akta.pro secondary industry

Soccer Equipment Retail (CRAMAEAC)

Keywords

• Licensed sports merchandise
• Futsal team apparel
• Fan team jerseys
• Official team store
• Casual sportswear

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Others

Revenue model

1. Product Sales: One-time retail sales of licensed Magnus Futsal merchandise including jerseys, casual wear, accessories, and equipment. Revenue generated from direct consumer purchases through the e-commerce storefront with various payment methods including credit card installments.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Magnus Futsal Store is the official online retail store for Magnus Futsal, one of the most successful futsal clubs in the world. The store sells licensed team merchandise including official game jerseys (men's, women's, and children's), goalkeeper jerseys, casual wear (polo shirts, t-shirts, shorts), caps, and tactical training equipment through a direct-to-consumer e-commerce storefront at magnusfutsalstore.com.br. Products are manufactured in partnership with Penalty and offer personalization options for custom name and number additions.

Product overview

Magnus Futsal Store is the official e-commerce platform of Magnus Futsal, one of the most successful futsal clubs in the world, operated by TFW Marketing Esportivo and powered by TrayCommerce. The store offers a comprehensive portfolio of licensed team merchandise including: official game jerseys (Penalty Aquecimento, Penalty Amarela, Penalty Preta, and Goleiro Azul for the 2026 season) featuring Dry One technology; children's jerseys with special accessibility features (Braille applications); casual clothing lines (Magnus Uniso Gaming collection with polo shirts, printed t-shirts, and fleece shorts); collaboration items with Saint Peter brand; and accessories including caps (Futestyle line) and tactical boards. The store ships nationwide across Brazil and offers personalization services for custom name and number additions.

Differentiator

Problem solved

Functional benefit

Brands

• Linha Saint Peter: Casual clothing collaboration line between Magnus Futsal and Saint Peter, featuring Sorocaba contra a rapa designs.
• Futestyle
• Magnus Uniso Gaming

Products and services

• Camisa Magnus Futsal Penalty Aquecimento - 2026 Official warming jersey for the Magnus Futsal 2026 season, featuring Dry One quick-dry technology and anatomical fit. Made from 100% polyester, available in sizes PP to XGG. Priced at R$179.00.
• Camisa Magnus Futsal Penalty Amarela - 2026 Official home game jersey commemorating the club's first intercontinental title in Qatar, featuring Dry One technology, bright thread fabric, and sublimated sponsors and stripes. Priced at R$269.00.
• Camisa Magnus Futsal Penalty Preta - 2026 Official away game jersey (Jogo II) for the Magnus Futsal 2026 season, featuring Dry One technology and contrasting shoulder cuts. Made from 100% polyester.
• Camisa Magnus Futsal Penalty Goleiro Azul - 2026 Official goalkeeper jersey for the Magnus Futsal 2026 season in blue color, featuring Dry One technology and V-neck design with ribbing. Made from 100% polyester.
• Camisa Infantil Penalty Magnus Futsal - Amarela Official children's game jersey featuring Dry One technology, polo collar with V-front, and Braille application 'Magnus Futsal 10 Anos de Glórias e Vitórias'. Available in sizes 2-12 (ages 1-12). Priced at R$130.00.
• Camisa polo Magnus - Preto Casual polo shirt from the Magnus Futsal casual line, made from Cotton fabric with Slim fit. Part of the Magnus Uniso Gaming collection. Priced at R$130.00.
• Shorts moletom Magnus - Preto Casual shorts from the Magnus Futsal casual line, made from fleece with elastane for comfort. Part of the Magnus Uniso Gaming collection. Priced at R$150.00.
• Linha Saint Peter - Sorocaba contra a rapa Collaboration casual shirt line between Magnus Futsal and Saint Peter brand, featuring Rodrigo and Lino collaboration designs. Made from 100% cotton with Regular fit. Priced from R$79.90.
• Boné Casual Magnus Futsal - Amarelo e Preto Casual cap in yellow and black colors with 'Campeão de Tudo - Since 2014' embroidery and exclusive championship patch. Features adaptive adjustment for any head size.
• Boné Casual Magnus Futsal - Preto Casual cap in black with 3D Magnus Futsal logo embroidery. Ventilated design with rear adjustable strap.
• Boné Casual Magnus Futsal - Branco Casual cap in white with 3D Magnus Futsal logo embroidery. Ventilated, lightweight design with rear adjustment.
• Prancheta Tática Magnus Magnetic double-sided tactical board for coaches, available in 3 sizes (Pequena 20x30cm, Média 30x40cm, Grande 60x40cm). Includes 5 black and 5 yellow player magnets. Made from aluminum, plastic, paper, and magnet.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Partnerships

Five partnerships are on record, tiered core and minor.

• TFW Marketing EsportivocoreStrategic or Co-development PartnerSports marketing agency that manages Magnus Futsal team operations. Specializes in brand activation through sports, counting iconic futsal figures including Falcão among its associates.
• PenaltycoreStrategic or Co-development PartnerSports equipment manufacturer providing official game jerseys and equipment. Products feature Dry One technology and official licensing with Penalty branding on jerseys.
• Prefeitura de SorocabaminorOthersSorocaba city government providing sponsorship support to the local futsal team.
• Estrela BetminorGTM or Marketing PartnerBet gaming company providing sponsorship support to Magnus Futsal.
• Saint PeterminorStrategic or Co-development PartnerCollaborative casual clothing line featuring the 'Sorocaba contra a rapa' collection. Joint merchandise development between Magnus Futsal and Saint Peter brands.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Topper Brasil: Brazilian-affiliated sportswear brand producing futsal shoes, apparel and team kits for several clubs. Comparable as a futsal-focused apparel/footwear brand selling through Brazilian retail and e-commerce channels.
• Decathlon Brasil: Global sporting-goods omnichannel retailer with Brazilian operations selling apparel, equipment and accessories across many sports including futsal. Comparable as a sporting-goods retailer; broader assortment and physical footprint differentiate it from a single-team e-commerce.
• Kanui: Brazilian online sporting-goods and casual apparel retailer carrying multiple brands and team merchandise. Comparable as a digital-first sports apparel retailer targeting Brazilian consumers.
• Centauro: Brazil's largest sporting-goods retail chain, selling apparel, footwear and team merchandise across both physical stores and e-commerce. Comparable as a Brazilian sports retail destination but operates at vastly greater scale and breadth than the Magnus store.
• Netshoes: Major Brazilian online sporting-goods and team-merchandise retailer carrying licensed kits from multiple clubs and brands. Directly comparable as a digital-first sports merchandise retailer, though it serves many clubs rather than specializing in a single team.
• Olympikus: Brazilian sportswear brand producing futsal footwear, apparel and accessories sold through Brazilian retail channels. Comparable as a domestically rooted futsal apparel brand with overlapping product categories.
• Umbro Brasil: International football/futsal apparel brand with a Brazilian presence, manufacturing licensed kits and performance apparel. Comparable as a futsal-kitted sportswear brand with retail distribution that overlaps with Magnus's product categories.

Others

• Penalty: Brazilian sporting-goods manufacturer that produces Magnus Futsal's official jerseys and equipment. Comparable as the upstream supplier and brand visible on every game jersey, and also operates its own team-merchandise and apparel lines that compete for shelf-of-mind.
• TFW Marketing Esportivo: Brazilian sports-marketing agency that manages Magnus Futsal's operations and brand activations. Comparable as an ecosystem partner and adjacent commercial-services player operating in the same futsal ecosystem.

Direct peers

• FutFanatics: Brazilian e-commerce retailer specializing in licensed football and futsal team merchandise across multiple clubs. Comparable as a direct online competitor pursuing the same licensed-team-merchandise niche in Brazil, with a multi-club catalog rather than single-team focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/magnusfutsal
• LinkedInlinkedin.com/company/magnus-futsal

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magnus Futsal