MakerDojo

What MakerDojo does

MakerDojo is an Italian educational technology company (legally SET Srl) founded in 2020 and headquartered in Modena, Emilia-Romagna, that delivers STEAM (Science, Technology, Engineering, Arts, Mathematics) learning experiences to children and teenagers aged 6-19. Its core offering consists of hands-on workshops in coding, robotics, electronics, and artificial intelligence, delivered through a network of nine physical Learning Centers across northern Italy (Modena, Ferrara, Forlì, Piacenza, Gropparello, Castelnuovo Rangone), in-school programs, residential Summer Camps in Montecreto, Courmayeur, and Varazze, and a free after-school MakerDojo Club for ages 9-14. The technical stack is built around third-party educational robotics kits — prominently COMAU e.Do industrial robots (forming the RoboBLOCK, RoboHISTORY, RoboINDUSTRY, RoboBIT, and RoboAXES programs), as well as LEGO Education, Makeblock mBot, Microbit, and NeuroMaker Hand — combined with an EU-funded online Educational Platform (educationalplatform.makerdojo.it) that hosts streaming video, gamified sustainability content, quizzes, and digital storytelling for students aged 8-17, plus a branded MiniEcco ecological robot mascot accessible via a dedicated web interface.

The business model is hybrid and characteristically Italian non-profit-adjacent: the majority of school-facing workshops are offered free of charge, funded instead by corporate sponsors (12 disclosed companies) and European/regional public grants (Regione Emilia-Romagna, PNRR). The primary monetized surface is the residential Summer Camp, sold on a per-week basis through a dedicated e-commerce site, representing MakerDojo's clearest fee-based revenue stream. Go-to-market is community-led, relying on school partnerships, social media (Facebook, Instagram, YouTube, LinkedIn), WhatsApp, email newsletters, and Open Day events rather than paid performance marketing. The customer base spans three primary segments — Italian schools seeking STEAM curriculum enrichment, families paying for summer programs, and corporate funders supporting CSR/education initiatives — supported by 60+ school partnerships and 20,000+ cumulative participants since inception. Strategic positioning leverages grant ecosystems and pedagogical IP (themed curricula, peer-education methodology) rather than a proprietary technology moat.

Name

MakerDojo

Legal name

SET Srl

Website

https://makerdojo.it

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

MakerDojo (SET Srl) is an Italian edutec company founded in 2020 that delivers hands-on STEAM workshops, robotics camps, and an online platform to children and teenagers aged 6-19, primarily funded by EU/regional grants and corporate sponsors, with paid residential Summer Camps as its core monetized offering.

Ownership category

akta.pro rank

Product category

Youth STEAM Education Services

NAICS

All Other Schools and Instruction (61169), Computer Training (61142)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAMALAE

Robotics, Engineering & Makers Camps

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Summer & Holiday Enrichment Camps (Multi-Activity, Academic)

SECONDARYEDAMADAD

LEGO / Block-Based Robotics Programs

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Robotics, Engineering & Makerspaces

SECONDARYEDAMALAD

Coding, Game Design & Computer Science Camps

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Summer & Holiday Enrichment Camps (Multi-Activity, Academic)

SECONDARYEDAMADAM

Teacher Training & Curriculum Providers (Robotics/Maker Education)

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Robotics, Engineering & Makerspaces

Keywords

• STEAM education services
• Children coding workshops
• Educational robotics programs
• Youth technology training
• Summer camp programs

Headquarters

HQ city

Modena

HQ country

Italy

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Summer Camp Revenue: Residential summer camps in Montecreto and Courmayeur charging fees for week-long immersive technology and outdoor experiences combining coding, robotics, electronics workshops with nature activities and excursions
2. School Projects and Custom Programs: Customized educational projects for schools delivered directly at school facilities or in learning centers, with funding potentially from PNRR and EU regional programs
3. Free Educational Labs: Free workshops in coding, robotics, electronics, and AI delivered at learning centers and schools, funded by corporate sponsors and EU regional grants

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

MakerDojo designs and delivers hands-on STEAM educational experiences (coding, robotics, electronics, AI) for children and teenagers aged 6-19 through in-person workshops at 9 Italian Learning Centers, residential Summer Camps in Montecreto and Courmayeur, school partnership programs, and an online Educational Platform. Workshops use industrial-grade educational robots (COMAU e.Do), Arduino, Microbit, mBot, LEGO Education, and NeuroMaker Hand kits. Most school workshops are offered free of charge, funded by corporate sponsors and EU regional grants, while Summer Camps and premium programs are paid offerings for families.

Product overview

MakerDojo is an educational services company offering a portfolio of STEAM learning programs for children and teenagers ages 6-19. The portfolio consists of free labs for schools (covering coding, robotics, electronics and AI using tools like Arduino, Microbit, Lego Education, mBot, e.Do by Comau and NeuroMaker Hand), residential Summer Camps in three Italian locations, the MakerDojo Educational Platform (an online gamified learning platform on technology and sustainability), MakerDojo Club free activities, and the MiniEcco ecological robot mascot. The offering is structured around face-to-face learning centers (9 locations), online platform access, and residential camp experiences.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 20,000 total participants to educational activities
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• COMAU e.DocoreTechnology or IntegrationIndustrial educational robot provider enabling advanced robotics workshops. Used for multiple Robo-series programs (RoboBLOCK, RoboHISTORY, RoboINDUSTRY, RoboBIT, RoboAXES).
• Google Developer Group Valle d'AostaminorStrategic or Co-development PartnerTechnology community partnership through educator Ludovico Bonora who serves as Community Manager, supporting technology education initiatives.
• Area Games APSminorStrategic or Co-development PartnerNon-profit association for gaming and technology, led by educator Filippo Vincenzi as President, supporting STEAM education programs.
• Laboratorio Aperto di FerraracoreImplementation/ SI/ Consulting PartnerInnovation hub partnership where educator Anna Agostini serves as Innovation Officer, hosting educational projects and workshops.

Scale indicators8 records

Recent moves7 records

Expansion highlights13 records

Direct peers

• Coding Giants: Pan-European coding academy for kids and teens (Italy, Spain, Poland, Portugal) offering in-person and online coding, AI, and robotics courses. Closest direct competitor in terms of business model, target age group, and European school/parent channel.
• Camp Galileo: Premium US summer day-camp operator combining STEAM activities (coding, robotics, arts) with outdoor experiences for ages 4+. Comparable to MakerDojo's premium summer camp positioning mixing technology with experiential outdoor components.
• iD Tech: US-based operator of coding, robotics, and STEM summer camps and after-school programs for kids and teens. Comparable holiday/seasonal camp model, multi-location delivery, and STEAM curriculum focus.
• CoderDojo Italy: Volunteer-led global movement of free coding clubs for kids, with active Italian chapters. Directly comparable to MakerDojo's free Learning Center workshops and Club activities targeting children and teenagers in coding, robotics, and tinkering.
• Scuola di Robotica: Italian non-profit founded in Genoa (2000) offering robotics and STEAM education programs to schools and families throughout Italy. Closest direct competitor in Italian educational robotics with similar curriculum and school-channel distribution.

Others

• Micro:bit Educational Foundation: UK-based non-profit promoting the BBC micro:bit microcontroller in global STEM education. MakerDojo is a partner in its Italian delivery, and the foundation shapes curriculum and tooling for the same target user (kids, schools, educators).

Broad incumbents

• LEGO Education: Global K-12 STEAM education arm of LEGO offering robotic kits (SPIKE, WeDo, Mindstorms) and curriculum. MakerDojo partners with LEGO Education but competes against its broader portfolio and global school-channel reach.
• Makeblock: Global STEAM education hardware and software provider (mBot, Codey Rocky, mCreate). MakerDojo is a partner using mBot in workshops, but Makeblock's portfolio spans kits, software platforms, and AI labs targeting schools worldwide.
• COMAU (e.Do): Industrial automation company whose e.Do robot is the basis of MakerDojo's premium Robo-series programs. Operates a broader Robotics Academy and competes potentially in the educational robotics space through its own programs.
• Khan Academy (Italian): Global free online learning platform expanding into computer science and AI. Comparable to MakerDojo's Educational Platform streaming offering, though at vastly larger scale and in a free ad-supported model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/makerdojo.it
• Instagraminstagram.com/makerdojo.it
• YouTubeyoutube.com/@makerdojo
• LinkedInlinkedin.com/company/makerdojoitalia

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MakerDojo