Mantra Magazines Ltd

What Mantra Magazines Ltd does

Mantra Magazines Ltd is a privately held UK local media company operating under the trading name RH Uncovered, headquartered in Copthorne, West Sussex. Founded in 2004 and celebrating its 20th anniversary in 2024, the company publishes a regional community magazine and companion website (rhuncovered.co.uk) covering local news, events, features, competitions, recipes, and contributor content targeted at residents of Horsham, Crawley, Mid Sussex, East Grinstead, and surrounding RH-postcode areas in Sussex and Surrey.

The core product is the RH Uncovered magazine and digital platform, built on a standard content-managed website with social media distribution on Instagram, Facebook, and LinkedIn. There are no app products, APIs, SDKs, or proprietary technology assets disclosed in the input; the technology base is a conventional regional publisher web stack. The company also operates a door-drop distribution service that uses its existing household delivery routes in the RH area to distribute third-party promotional materials.

Mantra generates revenue from two streams: (1) magazine and digital advertising sold to local businesses in Sussex and Surrey, and (2) door-drop distribution services paid for by advertisers. Pricing is quote-based and not publicly disclosed. Distribution occurs via physical magazine circulation across the West Sussex region, the website, and direct sales contacts. The customer base is a long tail of small local advertisers (B2B) and a geographically concentrated readership of local community consumers (B2C). The company employs approximately 10 staff, no management team or ownership information is publicly disclosed, and there are no funding rounds, acquisitions, or known investors.

Name

Mantra Magazines Ltd

Legal name

Mantra Magazines Ltd

Website

https://mantramagazines.co.uk

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Mantra Magazines Ltd (trading as RH Uncovered) publishes a regional community magazine and website serving residents of West Sussex and Surrey (UK), covering local news, events, features, and lifestyle content while selling magazine advertising and door-drop distribution services to local businesses.

Ownership category

akta.pro rank

Product category

Regional Community Magazine Publishing

NAICS

Periodical Publishers (513120), Newspaper Publishers (51311)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Alternative/Independent Newsweeklies & Opinion Press (MPAJADAH)

Keywords

• Local community magazine
• Magazine advertising
• Door drop distribution
• Regional print media
• Community publishing

Headquarters

HQ city

Copthorne

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Revenue model

1. Magazine Advertising: Revenue generated from businesses advertising in the print magazine and digital platform. The B2B section advertises magazine advertising services targeting local businesses in Sussex and Surrey.
2. Door Drop Distribution: Distribution services for businesses to deliver promotional materials to local households in the RH (RH Uncovered) area.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Mantra Magazines Ltd publishes RH Uncovered, a free local community magazine and accompanying website covering news, features, competitions, recipes, and What's On event listings for the Horsham and West Sussex area. The company also sells magazine advertising space and door drop leaflet distribution services to local businesses seeking to reach households in the RH postcode region.

Product overview

RH Uncovered operates as a local community news and magazine publication, providing both digital and print content through its website and magazine format. The platform serves readers seeking local news, community features, events listings, competitions, and recipes, while also offering advertising and distribution services to local businesses. The publication celebrated its 20th anniversary in 2024.

Differentiator

Problem solved

Functional benefit

Products and services

• RH Uncovered Magazine A free local community magazine (print and digital) covering local news, community features, What's On event listings, competitions, recipes, and contributor content for households in the Horsham, Crawley, Mid Sussex, and East Grinstead areas of West Sussex, UK.
• Magazine Advertising Quote-based advertising placements in the RH Uncovered print magazine and digital platform, enabling local Sussex and Surrey businesses to reach the magazine's readership in the RH postcode area.
• Door Drop Distribution A B2B service distributing business promotional materials (leaflets, flyers) directly to households in the RH distribution area, leveraging the magazine's established household delivery routes.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Sussex Life Magazine: A monthly lifestyle and county magazine covering Sussex, including Horsham. It serves the same reader base and competes for the same local B2B advertisers as RH Uncovered, making it a near-direct peer despite its glossier editorial positioning.
• Surrey Life Magazine: Adjacent county lifestyle magazine covering Surrey, an area partially overlapping RH Uncovered's stated Sussex and Surrey reach. Comparable B2B/B2C magazine model targeting similar local advertisers and readership.
• CPM UK: One of the UK's largest door drop and leaflet distribution specialists. Directly comparable on the door drop distribution revenue stream that Mantra Magazines offers to local businesses in the RH area.
• Whistl (formerly TNT Post): Major UK door drop distribution operator offering leaflet and unaddressed mail services to advertisers. Competes with Mantra's door drop distribution arm for the same local SMB advertising budgets.

Broad incumbents

• Iliffe Media: UK regional newspaper and local magazine publisher with titles across multiple counties. Comparable business model combining local editorial with B2B advertising sales, though at much greater geographic scale than RH Uncovered.
• Royal Mail Door to Door: Royal Mail's unaddressed mail distribution service for advertisers across the UK. Overlaps directly with Mantra's leaflet distribution offering, but operates at vastly greater national scale.
• Newsquest Local Media: One of the UK's largest regional news and local media publishers, operating hundreds of local titles. Overlaps with RH Uncovered's hyperlocal news and advertising business across Sussex and southern England.

Regional players

• Kent Life Magazine: Sister title to Sussex Life and Surrey Life under Archant/Newsquest, covering a neighboring UK county. Closely comparable magazine format and B2B advertiser proposition in a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/RHUncovered
• LinkedInlinkedin.com/company/mantra-magazines-ltd
• Instagraminstagram.com/rhuncovered

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mantra Magazines Ltd