Mapleton's Organic Dairy

What Mapleton's Organic Dairy does

Mapleton's Organic Dairy (legal entity: Mapleton Organic Dairy Inc.) is a privately held, family-operated certified organic dairy farm located in Moorefield, Ontario, Canada, on 600 acres of farmland with a herd of approximately 70 Holstein and Jersey cows. Founded in 1965 as a conventional dairy operation, the farm transitioned to organic practices in the early 1990s under founders Martin and Ineke de Groot, and began on-site production of organic ice cream, frozen yogurt, and soft serve in 2000. The current product line includes organic ice cream, frozen yogurt, soft serve frozen yogurt, fresh pasteurized and homogenized milk, and pastured meats (beef, pork, poultry).

The farm employs proprietary agricultural technology including a robotic voluntary milking system (with per-cow responder collars tracking activity, rumination, and production), a compost pack barn system using sawdust and manure composted at ~50°C, and 1,254 polycrystalline solar panels installed across four farm buildings in 2014–2015 that achieve near energy self-sufficiency with excess exported to the grid. Related operations at the new owners' Clovermead Farms include an anaerobic digester capturing over 95% of greenhouse gases for renewable electricity and heat.

Revenue is generated through four channels: direct-to-consumer sales at the on-farm store and outdoor milk dispenser (November–April, $3.50/L); wholesale distribution of ice cream and dairy products to retail stores across Canada; agritourism including farm tours ($5/person Adventure Area), school visits, goat yoga, and Farm After Dark events; and direct festival/event sales at venues such as Hillside Festival and Outdoor Farm Show. In Spring 2022, ownership transferred from the de Groot family to Korb Whale and Kelly Forster; the farm store and visitor operations are temporarily closed during the transition, while wholesale distribution is understood to continue.

Name

Mapleton's Organic Dairy

Legal name

Mapleton Organic Dairy Inc.

Website

https://mapletonsorganic.ca

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

1–10 employees

Short description

Mapleton's Organic Dairy is a privately held, certified organic dairy farm in Moorefield, Ontario, producing on-site ice cream, frozen yogurt, and milk from a 70-cow herd, distributed across Canada via retail partners and direct farm sales.

Ownership category

akta.pro rank

NAICS

Dairy Product (except Frozen) Manufacturing (31151), Dairy Cattle and Milk Production (11212)

SIC

Dairy Products (2020), Agricultural Prod-Livestock & Animal Specialties (200), Ice Cream & Frozen Desserts (2024)

akta.pro primary industry

Organic Dairy Cattle Farming (AFAEACAJ)

akta.pro secondary industry

Frozen Yogurt Manufacturing (AFAHAEAC)

Keywords

• Organic dairy products
• Organic ice cream
• On-farm dairy processing
• Agritourism farm tours
• Certified organic farm

Headquarters

HQ city

Moorefield, Ontario

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Revenue model

1. Ice Cream and Dairy Products Sales: Production and sale of organic ice cream, frozen yogurt, soft serve, and dairy products made on-site from their own milk. Distributed across Canada through retail partners.
2. Farm Store Retail: Direct-to-consumer sales through on-farm store selling ice cream, dairy products, and pastured meats including beef, pork, and poultry.
3. Farm Tours and Events: Educational farm visits, school tours, special events including Farm After Dark, goat yoga, birthday parties, and seasonal festivals.
4. Wholesale Distribution: Distribution of organic ice cream and dairy products to retail stores across Canada.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Mapleton's Organic Dairy produces and sells certified organic ice cream, frozen yogurt, soft serve frozen yogurt, and fluid milk from its own 70-cow organic herd on a 600-acre farm in Moorefield, Ontario. Products are sold through an on-farm store, an outdoor milk dispenser, distribution to retail stores across Canada, and festival/event booths. The farm also offers agritourism experiences including farm tours, school visits, and seasonal events.

Product overview

Mapleton's Organic Dairy operates a single unified product line centered on organic dairy-based frozen desserts, with their primary offerings being organic ice cream, frozen yogurt, and soft serve frozen yogurt—all produced on-site from milk sourced from their own certified organic herd. The farm also sells fresh organic milk through a seasonal outdoor dispenser. Additional farm store offerings include produce and pastured meats from other farm animals. The company complements its product sales with agritourism experiences including farm tours, demonstrations, and seasonal events.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Farm produces enough solar energy to equal electricity consumption with excess sent to grid
• +2 more outcomes

Named customers4 records

Segments3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• 3G EnergycoreTechnology or Integration · 1 March 2015Solar system engineering company that coordinated and oversaw the installation of 1,254 solar panels at the farm. Jill Tymchak, Solar System Engineer for 3G Energy, managed the installation project across four farm buildings.
• GencorcoreTechnology or IntegrationProvides trained artificial insemination technicians for cow breeding services at the farm. Procedure takes about 10 seconds and typically results in pregnancy after 1.7 procedures on average.
• Organic Council Of OntariominorStrategic or Co-development PartnerProvincial organic farming advocacy organization. Farm is listed as a supporter/partner on the organization's logo display.
• Ecological Farmers of OntariominorStrategic or Co-development PartnerFarmer organization supporting ecological farming practices. Farm participates in conferences and workshops.
• National Farmers UnionminorStrategic or Co-development PartnerFarm advocacy organization. Previous team member Arwa de Groot served as Board Member. Farm participates in union activities and educational initiatives.
• Canadian Biotech Action NetworkminorStrategic or Co-development PartnerOrganization listed as partner, focused on biotechnology issues in agriculture.
• Taste Real (Wellington County)minorChannel Partner/ Reseller/ DistributorLocal food movement organization in Wellington County promoting local food and farms.
• Clovermead FarmscoreStrategic or Co-development PartnerRelated family farm operated by the Whale family (new owners of Mapleton's). Seventh-generation farm with anaerobic digester, sustainability practices, and over 40,000 trees planted. Shares resources, equipment, and staff with Mapleton's.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Saputo: One of the largest dairy processors in the world (Canada-headquartered), with a broad portfolio of dairy, cheese, and ice cream brands including Neilson Dairy. Establishes the competitive context of large-scale Canadian dairy incumbents Mapleton's competes against for shelf space.
• Baskin-Robbins: Global ice cream and frozen dessert specialty chain (Dunkin' Brands portfolio) with a large Canadian franchise base. Comparable as an established broad-scope incumbent in branded ice cream with nationwide retail presence Mapleton's competes with for consumer dessert occasions.
• Neilson Dairy: Saputo-owned Canadian dairy brand producing fluid milk, flavored milk, and other dairy products including ice cream. Comparable as an established national Canadian dairy brand with conventional scale but a much broader (non-organic) portfolio.

Emerging players

• Menchie's Frozen Yogurt: Largest frozen yogurt franchise chain globally with Canadian presence. Comparable in the frozen yogurt category where Mapleton's soft-serve and frozen yogurt are core products, though operating a franchised retail model rather than farm-direct.

Direct peers

• Chapman's Ice Cream: Canada's largest independent ice cream manufacturer (Markdale, Ontario), producing branded and private-label ice cream and frozen desserts distributed nationally. Most direct head-to-head peer for Mapleton's in Canadian retail frozen dairy, though operating at vastly larger conventional scale.
• Organic Valley: Largest US organic farmer-owned dairy cooperative producing organic milk, cheese, butter, and other dairy products. Comparable as a cooperative-style organic dairy brand with sustainability/regenerative-organic positioning and farm-provenance storytelling.
• Stonyfield Farm: US-based organic yogurt and dairy producer (owned by Danone) with strong organic and sustainability positioning. Comparable as a certified-organic dairy brand built around a transparent farm-to-cup story and sustainability narrative.
• Gay Lea Foods: Canadian dairy farmer cooperative producing milk, cream, butter, cheese, and cultured dairy products across Canada. Comparable as a vertically-integrated Canadian dairy processor sourcing from member farms with national distribution.
• Organic Meadow: Canadian organic dairy brand (now under Saputo) producing organic fluid milk, cream, butter, yogurt, and other organic dairy products for national retail. Closely comparable as a certified-organic Canadian dairy brand with national wholesale distribution.
• Kawartha Dairy: Ontario-based dairy processor producing fluid milk, ice cream, and other dairy products distributed across the province. Closely comparable in geography, product mix (ice cream + fluid milk), and Ontario retail footprint to Mapleton's.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mapletonsorganic
• Instagraminstagram.com/mapletonsorganic
• LinkedInlinkedin.com/company/mapleton's-organic-dairy

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mapleton's Organic Dairy