MARCELINE, CITY OF
The City of Marceline, Missouri is a municipal government serving 2,123 residents with water, electric, wastewater, and trash utilities, public safety, parks, and economic development. It operates three 9.375MVA substations and is deploying a new AMI smart-meter system beginning August 2026.
- Company typePrivate
- Founded1888
- HeadquartersMarceline, Missouri, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What MARCELINE, CITY OF does
The City of Marceline, Missouri is a municipal government incorporated on March 6, 1888, serving approximately 2,123 residents across 3.5 square miles spanning Linn and Chariton counties in North Central Missouri. It operates under a Council-Manager form of government adopted in June 1953, with elected council members serving three-year terms and a professional City Manager (Jesse W. Wallis, appointed July 2024) directing daily operations across Police, Fire, Electric, Water, Sewer, and Street departments.
The City's core service platform is municipal utility infrastructure. It owns and operates three 9.375MVA substations (Chicago, Longbranch, Runway), 8MW of backup generation capacity, and electric and water distribution systems. A new Advanced Metering Infrastructure (AMI) system from Core & Main began deployment in August 2026, with electric meter installation starting August 10 and water meter installation starting August 17, replacing prior manual and partial-AMI infrastructure. Approximately 150 iPERL water meters were already deployed and remain compatible. SCADA systems for remote monitoring are planned. The City maintains reported system reliability of SAIFI below 17%, CAIFI below 12%, SAIDI below 1%, and CAIDI below 1%. Online utility and tax payments are processed via Tyler Technologies' Municipal Online Payments platform with credit card processing by Open Edge (Global Payments).
Revenue is generated through usage-based water rates (first 1,000 gallons at $27.89, overage at $13.13 per 1,000), wastewater rates ($19.08 base plus $8.18 per 1,000 gallons), and tiered electric base rates by customer class ($12.88 residential, $19.32 commercial, $45.20 industrial). Trash collection is a flat $12.00 per month subscription under a 5-year RTS Waste Services contract. Additional revenue comes from property taxes (median household income $25,164), permits and licenses, Walsworth Community Center facility rentals, and the Industrial Development Authority's economic development activities. Utility rates were increased in 2024 (first water/wastewater hike since 2018) and again for January 2026 (water +5%, wastewater +5%, electric base charge +$15). The City also leverages external grant funding, including a $237,484 Land and Water Conservation Fund grant for park improvements and 75% Missouri Department of Conservation reimbursement on a $315,000 New Reservoir improvement project.
MARCELINE, CITY OF firmographics
Firmographics- Name
- MARCELINE, CITY OF
- Legal name
- City of Marceline
- Website
- https://marcelinemo.us
- Company type
- Private
- Founded year
- 1888
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The City of Marceline, Missouri is a municipal government serving 2,123 residents with water, electric, wastewater, and trash utilities, public safety, parks, and economic development. It operates three 9.375MVA substations and is deploying a new AMI smart-meter system beginning August 2026.
- Ownership category
- akta.pro rank
MARCELINE, CITY OF industry classification
Industry- Product category
- Municipal Government Services / Public Utilities
- NAICS
- Water, Sewage and Other Systems (2213), Utilities (221)
- SIC
- Water Supply (4941), Electric Services (4911)
- akta.pro primary industry
- Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities) (BPAIACAF)
- akta.pro secondary industries
- Water Supply & Wastewater Utilities Administration (BPAIACAG), Municipal Electric Utilities (Munis) (EUADABAB)
Keywords
Where MARCELINE, CITY OF is headquartered
LocationHeadquarters
- HQ city
- Marceline, Missouri
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
MARCELINE, CITY OF business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Technology or R&D, Others
Revenue model
- Utility Services Revenue: Revenue from water, electric, and wastewater services. Water rates: $27.89 first 1,000 gallons, $13.13 per 1,000 over. Wastewater: $19.08 base + $8.18 per 1,000 gallons. Electric: base rates ranging from $12.88-$45.20 depending on customer class, with recent increases in 2024 and 2025.
- Trash Collection Services: Revenue from RTS Waste Services contract at $12.00 per customer per month (5-year contract established July 2021).
- Property and Occupational Licenses: Revenue from various permits and licenses including building permits, demolition permits, ATV/UTV/golf cart permits, occupational licenses, and yard/garage sale permits.
- Facility Rentals: Revenue from renting Walsworth Community Center spaces: conference room $50/day + $150 damage deposit, multipurpose room $250/day or $500/weekend + $150 damage deposit, banquet tables $200 flat fee.
- Property Taxes: Property tax revenue supporting municipal operations (median household income $25,164, median family income $35,948 per 2020 census).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Monthly | Water utility service rates per 1,000 gallons |
| Usage-based | Monthly | Wastewater utility service rates |
| Subscription | Monthly | Electric utility base rates by customer class |
| Subscription | Monthly | Trash collection service |
| One time/ perpetual license | Pay-as-you-go | Walsworth Community Center rental fees |
| Other | Pay-as-you-go | IDA Business Improvement Grant Program |
| Other | Pay-as-you-go | North Industrial Park property |
Distribution channels4 records
Marketing channels6 records
MARCELINE, CITY OF product offering
Product offeringCore offering
The City of Marceline is a municipal government that provides essential public services to its 2,123 residents and local businesses. Core services include electric, water, and wastewater utilities, trash collection, public safety (police and fire), street maintenance and snow removal, parks and recreation, and economic development support via the Industrial Development Authority. The city also sells permits and licenses, rents community facilities, and manages cultural attractions tied to its Walt Disney heritage.
Product overview
The City of Marceline is a municipal government providing essential public services to approximately 2,123 residents. The city's technology-enabled services include an Advanced Metering Infrastructure (AMI) system for electric and water utilities (launching August 2026), an online utility and tax payment system powered by Tyler Technologies and Global Payments, and economic development properties including the North Industrial Park and former St. Francis Hospital. Core municipal services encompass electric distribution, water/wastewater management, fire and police protection, street maintenance, and parks/recreation including the Municipal Pool.
Differentiator
Problem solved
Functional benefit
Products and services
- Electric Utility Services Municipal electricity distribution services delivered to residential, commercial, and industrial customers across the city's exclusive service territory, including power delivery, outage prevention, grid reliability, and infrastructure improvements. Base rates vary by customer class (Residential, Commercial, Industrial) with energy charges applied to usage.
- Water and Wastewater Utility Services Municipal water treatment and distribution and wastewater collection/treatment for residential and commercial customers, including annual flushing programs, EPA-mandated lead service line inventory, and reservoir infrastructure upgrades.
- Trash and Refuse Collection Service Residential and commercial trash collection provided by RTS Waste Services under a city contract at $12.00 per customer per month, with additional carts available for $4.00/month per cart.
- Online Utility and Tax Payment System Web-based payment portal allowing residents and businesses to view and pay utility bills (water, electric, wastewater) and city tax accounts online, powered by Tyler Technologies and Open Edge (Global Payments).
- Advanced Metering Infrastructure (AMI) System Smart-meter infrastructure rollout for electric and water utilities, delivering remote meter reading, real-time consumption data, faster leak identification, improved billing accuracy, and enhanced customer service. Includes modern communications network, meter data management software, new meter installation, employee training, and ongoing support from Core & Main.
- Walsworth Community Center Facility Rentals Rental of the Walsworth Community Center spaces (conference room, multipurpose room, and up to 40 round banquet tables) for events, with applicable daily or weekend fees and refundable damage deposit.
- North Industrial Park Lots Sale of commercial, warehouse, heavy manufacturing, and industrial lots in the North Industrial Park at $5,000 per acre, with pricing negotiable based on the number of full-time jobs the purchasing business will provide.
- Former St. Francis Hospital Property Sale Sale of the former St. Francis Hospital facility — a 71,500 square foot building on 5.68+/- acres, originally constructed in 1962, donated to the City in 2002, featuring a large lobby, conference room, and chapel.
- IDA Business Improvement Grant Program Marceline Industrial Development Authority matching grant program providing 50/50 funding up to $1,000 per project for qualifying commercial business improvements in the community.
- Municipal Permits and Licenses Issuance of municipal permits and licenses including building permits, demolition permits, ATV/UTV/golf cart permits, occupational licenses, and yard/garage sale permits.
- Municipal Swimming Pool Public swimming pool originally dedicated in 1956 with Walt Disney in attendance; operated by the City as a recreation facility for residents and visitors.
Quantifiable outcome
- SAIFI <17%, CAIFI <12%, SAIDI <1%, CAIDI <1% - System performance metrics showing well-maintained electric grid
- +3 more outcomes
Companies that use MARCELINE, CITY OF
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
MARCELINE, CITY OF technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
MARCELINE, CITY OF partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- VEPO MeteringcoreSubcontractor working on behalf of Core & Main for AMI meter installation. Installation began August 10, 2026 for electric meters and August 17, 2026 for water meters. Project expected 60-90 days. Vehicles display City of Marceline logo magnets; crews wear safety vests and carry ID badges.
- Core & MaincoreSelected as AMI vendor through competitive evaluation process in November 2025. Provides AMI system including communications network, meter data management software, new meter installation, employee training, and ongoing support. Subcontractor VEPO Metering performs installation.
- CoffeeTree GroupcoreProfessional Technology Services Company opened Technical Delivery Center at 121 N. Main Street USA. Projected 50+ employees from Marceline and surrounding region. Expected annual revenues near $10 million. Building purchased through IDA with $200,000+ invested in rehabilitation. Ribbon cutting October 27, 2022 with Governor Mike Parson.
- Missouri Department of Conservation (MDC)core75/25 grant partnership for New Reservoir improvements. MDC provides 75% reimbursement through Community Assistance Program (CAP) grant. Project cost ~$315,000. Improvements include fishing dock, boat ramp, restrooms, parking lot, and lighting.
- Land and Water Conservation Fund (LWCF)coreFederal grant program under National Park Service administered by Missouri Department of Natural Resources. $237,484 project at Ripley Park and Walt Disney Park with $118,742 (49.76%) LWCF funding. Local organizations donated $40,000.
- Missouri Department of Natural Resources (MoDNR)coreAdministers LWCF grants. Also provides grant funding for lead service line inventory through Bartlett & West engineering firm. EPA requirement for all public water systems to complete lead service line inventory by October 16, 2024.
- Local Organizations (LWCF Matching Donors)minorAlpha Nu Beta, Marceline Recreation and Park Board, Marceline Fire Department, White Tails Unlimited, and Marceline Rotary Club donated $40,000 total toward LWCF park improvement project.
- RTS Waste ServicescoreRTS Waste Services, LLC provides trash collection service under a 5-year contract starting July 1, 2021 at $12.00 per customer per month. Rate locked for contract period. RTS purchased existing carts and remains sole property owner. Carts relabeled in August 2021.
- City of BrookfieldcoreJoint annual water main flushing program with City of Brookfield and Public Water Supply District Number 3. Annual change from chloramines to chlorine each spring for system maintenance and sediment removal.
- Public Water Supply District Number 3coreJoint annual water main flushing program with City of Marceline and City of Brookfield. Annual change from chloramines to chlorine each spring for system maintenance and sediment removal.
- Missouri Department of Economic DevelopmentminorState agency involved in CoffeeTree Group location decisions. Collaboration with City Officials, Linn County Commissioners, and IDA brought Technical Delivery Center to Marceline.
- Linn County CommissionersminorCounty government collaboration with City and IDA on economic development initiatives including CoffeeTree Group location.
Scale indicators16 records
Recent moves9 records
Expansion highlights5 records
MARCELINE, CITY OF competitors and assessment
Company assessmentRegional players
- City of Moberly, Missouri: Mid-size North Central Missouri city (~13,000 pop) with municipal electric and water utilities serving a similar rural Missouri customer profile. Larger than Marceline but operates the same integrated municipal utility model and faces comparable regional economic dynamics.
- City of Nevada, Missouri: West Central Missouri city (~8,000 pop) operating municipal electric, water, and wastewater utilities. Comparable municipal utility operator in rural Missouri with similar service-line scope (electric T&D + water/wastewater + public works).
- City of Hannibal, Missouri: Northeast Missouri city (~17,000 pop) operating municipal electric and water utilities. Functions as a regional municipal utility operator with tourism and economic development overlay; larger and geographically separate but materially comparable operating model.
- City of Kirksville, Missouri: North Missouri city (~17,000 pop) operating municipal electric distribution and water/wastewater services. Comparable in providing multi-utility municipal services in a rural Missouri service territory, though at significantly larger scale than Marceline.
- City of Chillicothe, Missouri: North Central Missouri city (~9,000 pop) operating municipal electric and water utilities in the same region as Marceline. Larger scale but functionally comparable: municipal T&D, water/wastewater treatment, public works, and economic development services to a rural customer base.
Direct peers
- City of Brookfield, Missouri: Directly comparable small Missouri municipality (~4,500 pop) that operates its own water utility and is a current joint-flushing partner of Marceline's. Performs the same set of municipal utility, public works, and economic development functions for a similarly-sized rural community in North Central Missouri.
- City of Trenton, Missouri: Small North Central Missouri city (~6,000 pop) that operates its own municipal electric and water utilities. Comparable in scope (municipal electric distribution, water/wastewater, public works) and rural service territory profile, though slightly larger customer base.
- City of Macon, Missouri: Small North Central Missouri city (~5,500 pop) operating its own municipal electric utility. Closely comparable to Marceline on the electric-utility-munis model, rural footprint, and small-city service profile.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
MARCELINE, CITY OF social profiles
Digital presenceMARCELINE, CITY OF financial estimates
Financial estimateRevenue estimate
Valuation estimate
MARCELINE, CITY OF leadership team
Management profileNumber of profiles
Profiles8 records
MARCELINE, CITY OF funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MARCELINE, CITY OF M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MARCELINE, CITY OF
What does MARCELINE, CITY OF do?
The City of Marceline is a municipal government that provides essential public services to its 2,123 residents and local businesses. Core services include electric, water, and wastewater utilities, trash collection, public safety (police and fire), street maintenance and snow removal, parks and recreation, and economic development support via the Industrial Development Authority. The city also sells permits and licenses, rents community facilities, and manages cultural attractions tied to its Walt Disney heritage.
Is MARCELINE, CITY OF a public or private company?
MARCELINE, CITY OF is a private company. It is classified as state government owned and is currently operating.
When was MARCELINE, CITY OF founded?
MARCELINE, CITY OF was founded in 1888. It employs 11 to 50 people.
Where is MARCELINE, CITY OF based?
MARCELINE, CITY OF is headquartered in Marceline, Missouri, United States, in the North America region.
How does MARCELINE, CITY OF make money?
Five revenue lines are on record. Utility Services Revenue is the primary driver. The others are trash Collection Services, property and Occupational Licenses, facility Rentals and property Taxes.
Who are MARCELINE, CITY OF's main competitors?
Regional players on record are City of Moberly, Missouri, City of Nevada, Missouri, City of Hannibal, Missouri, City of Kirksville, Missouri and City of Chillicothe, Missouri. Direct peers are City of Brookfield, Missouri, City of Trenton, Missouri and City of Macon, Missouri.
Does MARCELINE, CITY OF have an API?
No public API is recorded for MARCELINE, CITY OF.
What industry is MARCELINE, CITY OF in?
MARCELINE, CITY OF's product category is Municipal Government Services / Public Utilities. Its primary akta.pro industry code is BPAIACAF, Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities), with a secondary code of BPAIACAG, Water Supply & Wastewater Utilities Administration. Its NAICS code is 2213 and its SIC code is 4941.