Marie Stopes Kenya

Name

Marie Stopes Kenya

Legal name

Marie Stopes Kenya

Website

https://mariestopes.or.ke

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Reproductive Healthcare Services

NAICS

Family Planning Centers (62141), Offices of Physicians (except Mental Health Specialists) (621111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Obstetrics & Gynecology (OB/GYN) Clinics (HLAFAJAA)

akta.pro secondary industries

Family Planning & Contraception (Including Abortion Care) (HLAKAJAG), Midwifery & Birth Centers (HLAFAJAC), Contraception & Family Planning Telehealth (birth control, counseling, follow-up) (HLALAHAB)

Keywords

• Reproductive health services
• Family planning services
• Maternity healthcare
• Sexual health services
• Mobile clinic outreach

Headquarters

HQ city

Nairobi

HQ country

Kenya

HQ region

Africa

Offices16 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Clinical Healthcare Services: Direct patient care services including maternity, family planning, STI screening, general health services. Revenue generated from service fees, with NHIF insurance accepted at some locations.
2. Commercial Product Sales: Distribution of pharmaceutical products including Misoclear (misoprostol) and Mariprist (mifepristone + misoprostol combination) through pharmacy distributors, retail pharmacies, private clinics, and MSK centres

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Marie Stopes Kenya is a non-profit healthcare provider delivering sexual and reproductive health services across Kenya through a multi-channel network of 16 owned clinics, 61 Amua social franchise clinics, 2 mobile outreach teams, and a toll-free contact centre. Core clinical services include maternity care, contraception and family planning, STI screening and treatment, pregnancy crisis support, male circumcision, and general health services. The organization also distributes pharmaceutical products (Misoclear and Mariprist) and operates a CPD-accredited International Training Centre for SRH capacity building.

Product overview

Marie Stopes Kenya is a healthcare service provider operating a multi-channel delivery model. The core offering comprises a network of 16-17 physical clinics, 2 mobile outreach teams serving 600+ sites, and 61 Amua social franchise clinics, all providing sexual and reproductive health services. Service pillars include maternity care (ANC, delivery, postnatal), contraception and family planning (short-term, long-term, and permanent methods), STI screening and treatment, pregnancy crisis support, general health services (lab, immunizations, cervical cancer screening), and male circumcision. The organization also operates a commercial sales channel distributing pharmaceutical products (Misoclear misoprostol and Mariprist medical abortion combination) through pharmacy distributors. An International Training Centre provides CPD-accredited training to healthcare providers. A toll-free contact centre provides free phone consultations. NHIF insurance is accepted at select clinics.

Differentiator

Problem solved

Functional benefit

Brands

• Amua: Social franchise network of Marie Stopes with clinics offering quality and affordable family planning services to clients in rural and peri-urban Kenya. Network of 61 clinics.
• Start Small
• International Training Centre (MITC)

Products and services

• Maternity Services

Quantifiable outcome

• 860,000+ clients reached in 2021
• +1 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Ministry of Health KenyacoreStrategic or Co-development Partner · 1 January 2019Public Sector Strengthening (PSS) channel launched 2019 to build capacity of MOH staff, transfer skills for sustainable SRH service delivery. Currently has 204 sites across 24 counties.
• MSI Reproductive ChoicescoreStrategic or Co-development PartnerMarie Stopes Kenya is an affiliate of MSI Reproductive Choices, sharing global quality clinical standards and best practice services across 37 countries. MSI has been providing women with choice for 40 years, reaching over 100 million clients worldwide.
• Government of KenyacoreStrategic or Co-development PartnerPartnership with Government of Kenya for provision of family planning, post-abortion care, and quality reproductive healthcare. Works with Ministry of Health, county health management teams, and public facilities.
• Insurance CompaniesminorOthersPartnership with several insurance companies including NHIF to provide healthcare coverage for clients. Services may be covered depending on insurance company and cover type.
• Kenya Health FederationcoreStrategic or Co-development PartnerActive participant in the SRH sector in Kenya, including Kenya Health Federation and National Adolescence SRH Technical Working Group.
• Civil Society OrganizationsminorStrategic or Co-development PartnerWorks with civil society and community/faith-based organizations in provision of family planning and reproductive healthcare services.

Scale indicators8 records

Broad incumbents

• AMREF Health Africa: Largest Africa-based health NGO headquartered in Nairobi, with broad SRH, maternal health, and training programs. Comparable as a major Kenyan health-services player and training provider, though with a much broader portfolio beyond SRH.
• Bayer Pharmaceuticals (Family Planning in Africa): Global pharmaceutical company that manufactures and distributes contraceptive products across Africa, including through donor partnerships. Comparable in the SRH product distribution layer and as a participant in Kenya's FP market.
• Jhpiego: Johns Hopkins-affiliated global health NGO focused on women's health, training, and capacity building across Africa. Comparable through its Kenya presence, training-led model, and public-sector partnership approach (similar to MSK's PSS channel).
• MSI Reproductive Choices (Marie Stopes International): MSK's global parent operating across 37 countries. Directly relevant as the strategic parent, shared clinical standards, and source of operational best practices, while operating at vastly greater scale (100M+ clients served globally).

Direct peers

• Population Services Kenya (PS Kenya): Kenyan social marketing and SRH NGO affiliated with PSI, delivering family planning, HIV, and reproductive health services through clinics, pharmacies, and community networks. Highly comparable in mission, multi-channel model, and target population to Marie Stopes Kenya.
• DKT International (Kenya/East Africa): Global SRH social marketing organization that manufactures and distributes contraceptive and safe abortion products across East Africa. Directly comparable through its Misoclear/Mariprist-style product portfolio and pharmacy distribution channels.
• Pathfinder International: Global SRH and family planning NGO with long-standing Kenya presence delivering FP/RH services through public-private partnerships. Comparable through its Kenya operations, donor-funded model, and focus on underserved populations.
• Jacaranda Health: Kenyan maternity-focused health provider operating a network of low-cost maternity hospitals and digital health platforms. Comparable through its Kenyan footprint, maternity/OB-GYN service line, and tech-enabled patient engagement.
• Family Health Options Kenya (FHOK): IPPF-affiliated Kenyan NGO operating a clinic network providing family planning, SRH, and abortion-related services. Closest direct competitor in clinical SRH delivery in Kenya with overlapping service menu and franchise-style outreach.

Others

• PharmAccess Foundation: Netherlands-based health systems NGO with significant Kenya operations focused on health financing, insurance, and quality standards. Relevant as an adjacent healthcare ecosystem player that influences the operating environment for Kenyan SRH providers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/MarieStopesKe
• YouTubeyoutube.com/channel/UCvU7K9t2soxiqaZfUB9RBbA
• Facebookfacebook.com/marie.stopes.kenya.1985
• LinkedInlinkedin.com/company/marie-stopes-kenya

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marie Stopes Kenya