Marilux S.à r.l

What Marilux S.à r.l does

Marilux S.à r.l is a family-owned wholesale distributor of specialty food raw materials and wines, headquartered in a dedicated facility in the Echternach industrial zone (SIAEE), Luxembourg. Founded in May 2005 by Francis Marques, the company sources and curates a portfolio of 101 specialty SKUs across grocery (including Jardin des Epices spice blends), dairy, frozen products, non-food, and Portuguese wines, holding exclusive Luxembourg distribution rights for Ribafreixo Wines (six Portuguese regions), Capfruit frozen fruit purees, and Koa Pure cacao juice, alongside representation of three premium chocolate brands (Callebaut, Michel Cluizel, Felchlin). The company serves professional food service operators — pastry chefs, ice cream makers, confectioners, chocolate makers, and caterers — exclusively in the Luxembourg market, with no cross-border shipping.

The business operates through a WooCommerce e-commerce storefront (powered by WordPress and Elementor) integrated with Mollie payment processing, supplemented by direct sales engagement via a small commercial team. Deliveries are handled by Marilux's own proprietary fleet across Luxembourg Tuesday through Saturday, with a €75 minimum order threshold for free delivery (€15 supplement otherwise). The wine division operates a dual-channel model, open to both professional buyers and individual consumers, while food raw materials are restricted to professional accounts. The pricing model is unit-based pay-as-you-go with no subscription or contractual tiering.

The company generates revenue through one-time product sales in two primary streams: B2B food raw materials sales to professional gastronomy, and wine sales distributed through both B2B and B2C channels. It is a privately held S.à r.l (Luxembourg SARL equivalent) with no external institutional investors, no public listing, and no disclosed funding history. The team is intentionally lean at four named members — the founder/director, an administrative lead (a Marques family member), a commercial delegate, and a fourth team member — reflecting a tightly run, family-operated specialty distribution model with 19 years of continuous operation.

Name

Marilux S.à r.l

Legal name

Marilux S.à r.l

Website

https://marilux.lu

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Marilux S.à r.l is a family-owned Luxembourg wholesale distributor (founded 2005) of specialty food raw materials and Portuguese wines, serving professional pastry chefs, ice cream makers, and caterers via e-commerce and a proprietary delivery fleet, with exclusive distribution rights for several premium brands.

Ownership category

akta.pro rank

Product category

Specialty Food Wholesale Distribution

NAICS

Grocery and Related Product Merchant Wholesalers (4244), Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers (4248)

SIC

Wholesale-Groceries & Related Products (5140), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Specialty & Gourmet Foods Wholesale Distribution (CRAOAAAI)

akta.pro secondary industries

Bar, Restaurant & On-Premise Beverage Supply Wholesale (AFAIAGAI), Premium/Artisanal Bakery Wholesale (AFAIAFAG)

Keywords

• Food wholesale distribution
• Specialty food ingredients
• Portuguese wine distribution
• Professional gastronomy supplies
• Exclusive food distribution

Headquarters

HQ city

Echternach

HQ country

Luxembourg

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. B2B Food Raw Materials Sales: Marilux acts as a wholesale distributor of food raw materials (epicerie, dairy, frozen products, non-food) to food service professionals (pastry chefs, ice cream makers, confectioners, chocolate makers, caterers). Revenue is generated through product sales via an e-commerce platform and direct sales engagement. Customers place orders online and receive deliveries via the company's own fleet.
2. Wine Sales (B2B and B2C): Marilux distributes Portuguese wines sourced from regions including Alentejo, Bairrada, Douro, Monção, Tejo, and Tomar. Sales are made through the same WooCommerce platform to both food service professionals and individual consumers. The company holds exclusive distribution of certain wine brands in Luxembourg.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Marilux is a wholesale distributor of specialty food raw materials (spices, teas, frozen fruit purees, dairy, chocolates) serving food service professionals such as pastry chefs, ice cream makers, confectioners, chocolate makers, and caterers across Luxembourg. The company holds exclusive Luxembourg distribution rights for Callebaut, Michel Cluizel, and Felchlin chocolates, Capfruit frozen fruit purees, Jardin des Epices spice blends, Koa Pure cacao juice, and Ribafreixo Portuguese wines. Customers order through the WooCommerce storefront and receive deliveries via the company's own fleet, with free delivery in Luxembourg for orders ≥€75.

Product overview

Marilux S.à r.l is a wholesale food ingredients distributor based in Echternach, Luxembourg, founded in 2005. The company operates an e-commerce platform (powered by WooCommerce) for B2B sales to professional food service customers. Their product portfolio consists of multiple categories: grocery/épicerie (spices, teas), dairy/crèmerie, frozen products/surgelé (Capfruit brand fruit purees), and wines. They serve as exclusive Luxembourg distributors for Ribafreixo Wines (Portuguese) and Capfruit (French frozen fruit purees, now 100% without added sugars), and represent three chocolate brands (Callebaut, Michel Cluizel, Felchlin). Their online store also features specialty ingredients like Jardin des Epices spices and Koa Pure natural cocoa juice. The wine business is open to both professionals and individuals, while food products are exclusively for professional customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Épicerie (Grocery & Spices) Specialty grocery line including spices, teas, and food ingredients (e.g., Sarawak black pepper, Uji Matcha Gyokuro) sourced globally and sold exclusively to professional food service customers in Luxembourg.
• Crèmerie (Dairy) Dairy products category offered exclusively to professional food service customers for use in pastry, ice cream, and confectionery production.
• Surgelé (Frozen Products) Frozen food category featuring fruit purees, zests, and specialty frozen ingredients (including Capfruit's 100% no-added-sugar purees) for professional gastronomy use.
• Vins (Portuguese Wines) Portuguese wines from six regions (Alentejo, Bairrada, Douro, Monção, Tejo, Tomar & Tejo) including Ribafreixo, Quinta Do Granjal, Campolargo, and Quinta Da Badula labels. Sold to both professionals and individual consumers in Luxembourg exclusively.
• Non-Food Non-food product line carried alongside food ingredients, offered to professional customers through the Marilux storefront.
• Callebaut Chocolate Premium chocolate brand exclusively distributed by Marilux in Luxembourg for the professional gastronomy sector, serving pastry chefs, confectioners, ice cream makers, and chocolatiers.
• Michel Cluizel Chocolate Premium chocolate brand exclusively distributed by Marilux in Luxembourg for the professional gastronomy sector, distinct in positioning from Callebaut and Felchlin.
• Felchlin Chocolate Premium Swiss chocolate brand exclusively distributed by Marilux in Luxembourg for the professional gastronomy sector, completing the three-brand premium chocolate portfolio.
• Capfruit Frozen Fruit Purées (Fruit'Zest, Fruit'Elite, Saveurs de Saison) Capfruit (Drôme, France) brand of frozen fruit purees, zests, and processed fruit products exclusively distributed in Luxembourg by Marilux for professional pastry chefs, ice cream makers, confectioners, chocolate makers, cooks, and caterers. All frozen purees in kg pots are produced without added sugars as of February 2021.
• Jardin des Epices Spice Blends Specialized French spice blend brand with over 15 years of experience creating aromatic spice mixtures, exclusively distributed in Luxembourg by Marilux for professional food preparation.
• Ribafreixo Wines Portuguese winery founded in 2007 based on a 114-hectare estate in Vidigueira, Alentejo, with a modern winery opened in 2012 producing up to 1,500,000 bottles annually. Exclusively distributed in Luxembourg by Marilux.
• Koa Pure Cacao Juice 100% natural juice from cacao fruit pulp (mucilage), produced by Ghana-based Koa using mobile solar-powered units as an upcycled, sustainable ingredient for the gastronomy and food industry. Exclusively distributed in Luxembourg by Marilux.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Ribafreixo WinescoreChannel Partner/ Reseller/ Distributor · 1 January 2007Marilux distributes Ribafreixo Wines, a Portuguese winery founded in 2007 in Vidigueira, Alentejo. The winery operates a 114-hectare estate and a 40,000 sq ft modern winery capable of producing up to 1.5 million bottles annually. Marilux offers Ribafreixo wines from multiple regions (Alentejo, Bairrada, Douro, Monção, Tejo, Tomar) to Luxembourg customers.
• CapfruitcoreChannel Partner/ Reseller/ DistributorCapfruit, based in Drôme, France, specializes in frozen fruit purees (Fruit'Zest, Fruit'Elite) and processed fruit products. Marilux is the Luxembourg distributor for Capfruit's full range, including seasonal purees, frozen fruit purees, and specialty fruit zests. Capfruit has transitioned to producing all frozen fruit purees without added sugars since February 2021.
• Jardin des EpicescoreChannel Partner/ Reseller/ DistributorJardin des Epices is a French spice blend specialist operating for over 15 years. The company creates and produces aromatic spice mixtures. Marilux distributes Jardin des Epices products (including Sarawak black pepper, Uji Matcha Gyokuro tea) to Luxembourg food service professionals.
• KoaminorChannel Partner/ Reseller/ DistributorKoa is a Ghana-based company producing 100% natural juice from cacao pulp (mucilage). Marilux holds exclusive distribution rights for Koa Pure cacao juice in Luxembourg. The product is a sustainable, upcycled ingredient derived from cacao fruit pulp, made using mobile solar-powered production units in Ghana. Koa has increased farmer incomes by 30% and reduced food waste by 40%.
• Callebaut, Michel Cluizel, FelchlincoreChannel Partner/ Reseller/ DistributorMarilux represents three major chocolate brands in Luxembourg: Callebaut, Michel Cluizel, and Felchlin. These three premium chocolate brands are distinct from each other and serve different market segments within the professional gastronomy sector (pastry, confectionery, ice cream, chocolate making).

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Emerging players

• Bridor: French supplier of artisan bakery and viennoiserie products to professional pastry chefs, bakers and foodservice operators across Europe. Comparable to Marilux in serving the pastry/ice-cream/confectionery Métiers de Bouche and selling premium branded specialty ingredients rather than broadline.
• Vinos (Vinos & Gourmet): European specialist distributor of premium wines and gourmet foods to both HoReCa and consumers, with curated portfolios. Comparable to Marilux's wine-plus-gourmet combination, though not Luxembourg-based and typically serving a different geography.

Regional players

• La Vie Claire: French organic and natural food retailer/wholesaler with curated assortment of premium specialty products. Adjacent to Marilux in distribution of natural and premium ingredients (e.g., Koa, Capfruit no-added-sugar), though more oriented toward consumer retail than professional gastronomy and operating primarily in France.

Broad incumbents

• Performance Food Group: Major US foodservice distributor (Vistar, Core-Mark, Foodservice segments) supplying restaurants, convenience and specialty operators. Similar B2B wholesale distribution model to Marilux, but at vastly larger scale and broader product range.
• Bidfood (Bidcorp): International foodservice distributor serving caterers, restaurants and hospitality across Europe. Overlaps with Marilux in B2B foodservice supply, but at much larger scale and with a broadline assortment versus Marilux's curated specialty focus.
• METRO AG: Global cash-and-carry and foodservice wholesaler with presence across Europe. Overlaps with Marilux in supplying HoReCa professionals with specialty and core ingredients, but operates multi-category stores rather than a curated gastronomy-only assortment.
• Transgourmet: One of Europe's largest foodservice wholesalers (part of Coop Group), serving restaurants, hotels and caterers across multiple countries. Comparable to Marilux in foodservice distribution for professional kitchens but with a much broader catalogue and cross-border footprint.
• Sysco Corporation: Largest US foodservice distributor, serving restaurants, healthcare and hospitality with broadline and specialty ranges. Comparable business model to Marilux in B2B foodservice supply, but at global scale and with mostly generalist positioning rather than Marilux's premium-only curation.

Direct peers

• CHEFS Culinar: European foodservice distributor focused on premium ingredients for professional gastronomy (restaurants, hotels, caterers). Directly comparable to Marilux in target customer (Métiers de Bouche) and curated specialty assortment, but operating at far larger scale across Germany and neighbouring markets.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Marilux-s%C3%A0rl-101866371512184
• Instagraminstagram.com/marilux_sarl
• LinkedInlinkedin.com/company/marilux-s.%C3%A0-r.l

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marilux S.à r.l