Marinéo

What Marinéo does

Marinéo is the commercial brand of the Compagnie des Transports du Boulonnais (CTB), a SASU wholly owned by RATP Développement and the exclusive public transport operator for the 22 communes of the Communauté d'Agglomération du Boulonnais (Hauts-de-France, France). RATP Dev has held the public service delegation contract since 2013, operating a multi-modal urban mobility network that includes a standard bus network, school lines (16–210), proximity shuttles, seasonal beach and event shuttles, the Marin\u00e9o Appli mobile app with AIRWEB-powered TixiPass dematerialized ticketing, the PASS PASS contactless smart card (interoperable across Hauts-de-France), Marin\u00e9o V\u00e9lo electric-bike long-term rental (operated with Cycléco), the TPMR Marin\u00e9o Handi adapted-transport service, and a SAD on-demand transport service.

The company generates revenue through a mix of recurring subscription passes (monthly/annual ELIT at €30/month or €300/year; student, senior and disability passes priced at €14–€180/year; income-tiered solidarity passes at €5–€20/month), pay-as-you-go tickets (€1 single, €8 for 10 rides, €3 day, €9 weekly), fare evasion penalties (€34.50–€51.50), bike rental fees, and a managed-services compensation stream under the public service delegation contract with the CAB. Distribution is omnichannel — physical Boutique, on-bus, partner retail Points Pass Pass, e-boutique, and the mobile app — with tariffs held unchanged since 2013 and 84% of website traffic in 2025 coming from mobile devices. The company targets residents of the 22 communes (general public, students under 26, seniors 65+, disabled users with 80%+ disability, low-income solidarity-tier families, and tourists visiting the Côte d'Opale) under a hybrid segmentation model that pairs means-tested pricing with broad annual subscription offerings.

Name

Marinéo

Legal name

Compagnie des Transports du Boulonnais

Website

https://marineo.fr

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Marinéo is the multi-modal public urban transport network (bus, bike, on-demand, adapted transit) for the 22 communes of the Communauté d'Agglomération du Boulonnais in Hauts-de-France, France, operated by RATP Développement via its subsidiary CTB under a public service delegation contract since 2013.

Ownership category

akta.pro rank

Headquarters

HQ city

Boulogne-sur-Mer

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Ticket and Pass Sales: Revenue from sale of individual tickets (1€ single ride), multi-ride passes (8€ for 10 rides), day passes (3€), weekly passes (9€), monthly passes (30€), annual passes (300€/year or monthly installments), and solidarity/family-tier passes (5€-20€). Income also from annual subscriptions for seniors (14€/year) and disabled users (14€/year).
2. Fare Fines and Penalties: Revenue from fixed penalty fines for fare evasion, unvalidated tickets, and travelling without a valid title (34.50€-51.50€). Also from duplicate card fees (10€ per lost/stolen/damaged card) and school card fees (5€ for PASS PASS creation).
3. Bike Rental (Marinéo Vélo): Long-term electric bike rental service (VAE) contracted through partner Cycléco. Revenue generated from rental fees over 3, 6, 9, or 12-month periods, plus optional security kit purchases (antivirus, helmet, vest).
4. Contract with Public Authority: Operated under a public service delegation contract with the Communauté d'Agglomération du Boulonnais (CAB). RATP Dev/CTB receives public compensation for operating the urban transport network.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels9 records

Core offering

Marin\u00e9o operates the urban public transport network of the Communaut\u00e9 d'Agglom\u00e9ration du Boulonnais, providing bus services, proximity and event shuttles, on-demand transport (SAD), accessibility transport for reduced-mobility users (TPMR/Marin\u00e9o Handi), and long-term electric bike rentals across 22 communes. The network is sold to residents and visitors through a range of single, multi-ride, daily, weekly, monthly, annual, and solidarity pricing tickets, distributed via a physical Boutique Marin\u00e9o, the e-boutique, the Marin\u00e9o Appli mobile app with TixiPass digital ticketing, on-board bus purchases, and partner Points Pass Pass retailers.

Product overview

Marinéo is the public urban transport network of the Communauté d'Agglomération du Boulonnais, operated by RATP Développement since 2013. The offering is a multi-channel, multi-service mobility platform comprising: (1) a core bus network with standard lines, school lines (16-210), and seasonal beach/event shuttles; (2) the Marinéo Appli mobile app and TixiPass dematerialized ticketing system for digital ticket purchase and validation; (3) Marinéo Vélo electric bike rental and secure bike parking infrastructure; (4) accessibility services including TPMR-Marinéo Handi for reduced mobility users and SAD on-demand transport; (5) an extensive ticketing portfolio including Pass'Scolaire (free for students), Pass'Margat (free for children under 10), Pass' 1 voyage/10 voyages/1 jour/7 jours (pay-per-use tickets), Pass' Mois (30€/month), Pass' Annuel ELIT and ELIT -26 ans (annual subscriptions with 2-3 free months), and Pass' Annuel Senior/Handibus (14€/year for seniors 65+ and disabled 80%+); (6) solidarity pricing through income-based Pass'Mois Solidaire QF1/QF2 passes for families; and (7) Multimodal Exchange Poles connecting bus, train, bike, and car transport. Services are accessible via physical Boutique Marinéo, E-boutique, PASS PASS contactless cards, and mobile applications.

Differentiator

Problem solved

Functional benefit

Brands

• Marinéo Appli: The mobile application enabling journey planning, ticket purchasing, and real-time traffic information for the Marinéo network.
• Marinéo Handi (TPMR)
• Marinéo Vélo

Products and services

• Marin\u00e9o Urban Bus Network Public urban bus transport service operating across the 22 municipalities of the Boulogne-sur-Mer Agglomeration, including standard lines, school lines, proximity shuttles, and seasonal beach shuttles. For residents and visitors of the Boulonnais territory.
• Marin\u00e9o Appli (Mobile App) All-in-one mobile application for journey planning, itinerary calculation, real-time traffic information, ticket purchase via TixiPass, and digital ticket validation on iOS and Android. For Marin\u00e9o network users.
• Marin\u00e9o V\u00e9lo (Electric Bike Rental)

Quantifiable outcome

• Free school transport for all eligible students in the Boulonnais (6th to Baccalauréat)
• +2 more outcomes

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature5 records

Partnerships

Eight partnerships are on record, tiered core, flagship and minor.

• RATP Développement (RATP Dev)coreStrategic or Co-development Partner · 1 January 2013RATP Développement operates the Marinéo network under a public service delegation contract with the Communauté d'Agglomération du Boulonnais since 2013. RATP Dev provides operational expertise, digital tools, management systems, and the brand framework. The CTB (Compagnie des Transports du Boulonnais) is a wholly-owned subsidiary of RATP Développement.
• Communauté d'Agglomération du Boulonnais (CAB)coreOthersThe CAB is the public authority that organizes mobility across the 22 communes of the Boulonnais agglomeration. It awards and oversees the public service delegation contract for urban transport to CTB/RATP Dev. The CAB sets the transport policy and tariff framework.
• CyclécocoreChannel Partner/ Reseller/ DistributorLocal partner operating the Marinéo Vélo electric bike (VAE) long-term rental service. Cycléco handles bike fitting, maintenance, repairs, and end-of-contract returns at their workshop in Boulogne-sur-Mer (Forum Jean Noel, Pont Marguet).
• AIRWEB (TixiPass)coreTechnology or IntegrationAIRWEB provides the TixiPass mobile ticketing technology integrated into the Marinéo app. TixiPass enables digital ticket purchase, storage, and validation on smartphones. Also provides the e-boutique solution.
• Festival de la Côte d'Opale (FCO)flagshipGTM or Marketing PartnerMarinéo is an official partner of the Festival de la Côte d'Opale (50th edition in 2026). The partnership includes special shuttle services from CAB communes to the festival site (Embarcadère, Boulogne-sur-Mer), promotional contests on Marinéo's social media offering concert tickets, and joint visibility campaigns.
• Nausicaá Centre National de la MerminorGTM or Marketing PartnerMarinéo partners with Nausicaá aquarium to promote sustainable tourism to the attraction via dedicated shuttle services during the summer season and the year-round 'Pack TER-Nausicaá' combined transport ticket offering.
• Street Art Festival (Boulogne-sur-Mer)minorGTM or Marketing PartnerMarinéo partners with the local Street Art festival as a transport facilitator, providing shuttle services and promoting the event to festival-goers through its network.
• Oscar Regional Bus NetworkminorChannel Partner/ Reseller/ DistributorLines 429 and 430 of the Oscar regional bus network operating in the Boulonnais area are accessible with Marinéo transport titles, enabling seamless regional travel beyond the core Marinéo urban network.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Tisséo: Public transport network of Toulouse Métropole under a public service concession. Larger French urban transit (bus, metro, tram) operator with comparable concession-based operating model.
• TaM Montpellier: Public transport network of Montpellier Méditerranée Métropole under a public service delegation. Comparable mid-sized French urban transit operator with bus and tram services.
• Lignes d'Azur: Public transport network of Nice Côte d'Azur Métropole under a Délégation de Service Public. Comparable mid-sized French urban transit operator with multi-modal bus and tram services.
• TAG: Public transport network of Grenoble-Alpes-Métropole under a public service delegation. Mid-sized French urban bus and tram operator with comparable concession-based structure and multi-modal offering.
• Twisto: Public transport network of Caen la Mer agglomeration, operated under a Délégation de Service Public. Comparable mid-sized French urban bus/tram operator serving a single agglomeration with similar multi-modal and tariff structure.
• Semitan: Public transport operator of Nantes Métropole under a Délégation de Service Public. Comparable French urban transit operator with bus and tram services and similar concession structure.
• Ilévia: Public transport network of Lille Métropole operated under a Délégation de Service Public. Comparable mid-sized French urban transit operator serving a single agglomeration with multi-modal bus/metro/tram services and the same concession-based structure.
• CTS: Public transport network of Eurométropole de Strasbourg under a public service delegation. Larger French urban transit (bus and tram) operator with comparable concession model.

Broad incumbents

• Kéolis: SNCF Group subsidiary operating public transport networks across France and internationally. Multi-network incumbent with overlapping urban transit concessions; comparable at the parent/operator level rather than as a single network, and a likely counter-bidder in DSP tenders.
• Transdev: Global public transport operator running multiple French urban transit concessions under DSPs. Multi-network incumbent comparable at the operating-company level, providing alternative DSP bids against RATP Dev for contracts like Marinéo.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/MarineoOfficiel
• Facebookfacebook.com/MarineoBusOfficiel
• Instagraminstagram.com/marineobusofficiel
• LinkedInlinkedin.com/company/marin%C3%A9o

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marinéo