Marketing Makers
Marketing Makers s.r.o. is a Czech performance marketing and web analytics agency offering PPC management, GA4/BigQuery analytics, and marketing automation services to 50+ B2B and e-commerce clients across Central Europe.
- Company typePrivate
- Founded2015
- HeadquartersHavlíčkův Brod, Czechia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Marketing Makers does
Marketing Makers s.r.o. is a Czech performance marketing and web analytics agency founded in 2015, headquartered in Havlíčkův Brod with a registered office in Prague. The firm delivers PPC campaign management across Google Ads, Facebook Ads, TikTok Ads, LinkedIn Ads, Apple Search Ads, and Seznam Sklik, with an explicit B2B specialization. Its service portfolio is built around three interlocking practices: performance marketing, web/mobile/data analytics (anchored on GA4 and BigQuery), and marketing automation (driven by Make.com workflows and rule-based PPC and email logic). The agency has developed proprietary integration patterns — most notably a GA4 cost-import pipeline combining cost-import.cz, Make.com, Google Sheets, and SFTP, plus free BigQuery data ingestion for Search Console, Google Ads, and Facebook Ads, and server-side GTM deployments. Marketing Makers operates as a private, founder-led professional services firm with 7 employees and serves 50+ clients across sectors including e-commerce, SaaS, logistics, healthcare, finance, automotive, and real estate. Revenue is generated through quote-based professional services engagements on project or multi-year retainer terms, with pricing not publicly disclosed. The firm also offers add-on services (video production, training/workshops, US market expansion consulting for Czech/Slovak firms) and maintains an active content presence through its blog and the Instagram "Market Trending" series, positioning itself as a thought leader in performance marketing and analytics engineering within the Czech market.
Marketing Makers firmographics
Firmographics- Name
- Marketing Makers
- Legal name
- Marketing Makers s.r.o.
- Website
- https://marketingmakers.net
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Marketing Makers s.r.o. is a Czech performance marketing and web analytics agency offering PPC management, GA4/BigQuery analytics, and marketing automation services to 50+ B2B and e-commerce clients across Central Europe.
- Ownership category
- akta.pro rank
Marketing Makers industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (54181), Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Influencer Marketing Agencies (BPAFAHAA)
- akta.pro secondary industry
- Creative, Content Production & Ad Ops Tools (BPAMALAK)
Keywords
Where Marketing Makers is headquartered
LocationHeadquarters
- HQ city
- Havlíčkův Brod
- HQ country
- Czechia
- HQ region
- Europe
Offices2 records
Markets served
Marketing Makers business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Marketing Agency Services: Professional services revenue from performance marketing management, web analytics implementation, and marketing automation services. Pricing based on project scope and ongoing retainer arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Professional services model |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Marketing Makers product offering
Product offeringCore offering
Marketing Makers is a Czech B2B performance marketing agency that manages PPC campaigns across Google Ads, Facebook Ads, TikTok Ads, LinkedIn Ads, Apple Search Ads, and Sklik. The agency implements web, mobile, and data analytics (including GA4 and BigQuery integrations) and delivers marketing automation using Make.com (Integromat) and email platforms. Supporting offerings include video production, training/workshops, and consulting for Czech companies expanding into the US market.
Product overview
Marketing Makers is a Czech performance marketing agency offering a portfolio of interrelated marketing services. Its core offerings are Performance Marketing (PPC management across Google, Facebook, TikTok, LinkedIn, and Sklik), Web/Mobile/Data Analytics (setup and reporting for GA4 and related tools), and Marketing Automation (email, website, and PPC automation). These three services are designed to be used together: analytics informs performance marketing strategy, and automation extends both. The portfolio is complemented by Video Production, Training/Workshops, and US Market Expansion consulting services. The agency also publishes a blog with specialized technical articles on GA4, Google Tag Manager, A/B testing, BigQuery, and cookie compliance.
Differentiator
Problem solved
Functional benefit
Products and services
- Performance Marketing (Výkonnostní marketing)
Quantifiable outcome
- Client Nakopka.cz achieved double revenue growth (2x) while maintaining the same PNO (advertising cost ratio)
- +1 more outcomes
Companies that use Marketing Makers
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Marketing Makers technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature4 records
Marketing Makers partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- GooglecoreGoogle Partner status with certified expertise in Google Ads, Google Analytics, and related Google marketing technologies.
- Make (Integromat)coreMake (formerly Integromat) Partner for marketing automation and workflow integration solutions. Marketing Makers uses Make.com for client automation projects and cost import solutions.
- Seznam.cz (Sklik)coreVerified Sklik partner with certified expertise in Czech search advertising platform.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Marketing Makers competitors and assessment
Company assessmentDirect peers
- Croud: Global digital marketing agency built around a tech-enabled performance model spanning PPC, SEO, programmatic, and analytics. Comparable for its performance-marketing core and tech-stack-driven approach, though Croud operates a global crowdsourced talent model.
- Wolfgang Digital: Award-winning performance marketing agency specializing in PPC, SEO, and digital analytics for enterprise clients. Comparable to Marketing Makers for its data-led performance marketing focus and multi-platform expertise, though at a larger scale.
- Hallam: UK-based full-service digital marketing agency offering paid media, SEO, analytics, and content. Similar boutique-agency scale and B2B/mid-market client focus as Marketing Makers, with overlapping multi-channel performance marketing services.
- Effectix: Czech digital marketing agency offering PPC, SEO, analytics, and social media. Direct regional peer operating in the same Czech market with comparable service portfolio and enterprise client base.
- Bounteous: Digital experience agency focused on analytics, paid media, and martech implementations for enterprise brands. Highly comparable for its analytics-first methodology and integration expertise (including BigQuery, GA4, and Adobe).
Regional players
- Brain: Slovak-headquartered digital agency with performance marketing, analytics, and content services across CEE markets. Comparable service model but primarily serves Slovak and broader CEE clients rather than Czech-focused accounts.
Emerging players
- Measurelab: UK-based digital analytics consultancy specializing in GA4, Google Tag Manager, and BigQuery implementations. Comparable technical depth to Marketing Makers' analytics practice but focused purely on analytics implementation rather than paid media management.
Broad incumbents
- Jellyfish: Global digital marketing group offering paid media, SEO, analytics, and creative services across enterprise clients. Overlaps with Marketing Makers on PPC and web analytics but operates at significantly larger scale with full-funnel capabilities.
- iProspect: Global performance marketing agency (Dentsu-owned) delivering paid search, paid social, and SEO at scale. Overlaps with Marketing Makers on PPC management but competes for much larger enterprise budgets with global delivery capabilities.
- Dept: Large global digital agency offering performance marketing, analytics, creative, and engineering. Overlaps with Marketing Makers on paid media and analytics services but operates across hundreds of clients globally.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Marketing Makers social profiles
Digital presenceMarketing Makers compliance and trust
Trust signalCompliance4 records
Marketing Makers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Marketing Makers leadership team
Management profileNumber of profiles
Profiles2 records
Marketing Makers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Marketing Makers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Marketing Makers
What does Marketing Makers do?
Marketing Makers is a Czech B2B performance marketing agency that manages PPC campaigns across Google Ads, Facebook Ads, TikTok Ads, LinkedIn Ads, Apple Search Ads, and Sklik. The agency implements web, mobile, and data analytics (including GA4 and BigQuery integrations) and delivers marketing automation using Make.com (Integromat) and email platforms. Supporting offerings include video production, training/workshops, and consulting for Czech companies expanding into the US market.
Is Marketing Makers a public or private company?
Marketing Makers is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Marketing Makers founded?
Marketing Makers was founded in 2015. It employs 1 to 10 people.
Where is Marketing Makers based?
Marketing Makers is headquartered in Havlíčkův Brod, Czechia, in the Europe region.
How does Marketing Makers make money?
One revenue line is on record: marketing Agency Services.
Who are Marketing Makers's main competitors?
Direct peers on record are Croud, Wolfgang Digital, Hallam, Effectix and Bounteous. Brain is listed as a regional player. Measurelab is listed as an emerging player. Broad incumbents are Jellyfish, iProspect and Dept.
Does Marketing Makers have an API?
No public API is recorded for Marketing Makers.
What industry is Marketing Makers in?
Marketing Makers's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAHAA, Influencer Marketing Agencies, with a secondary code of BPAMALAK, Creative, Content Production & Ad Ops Tools. Its NAICS code is 54181 and its SIC code is 7311.