Martinengo Communication

What Martinengo Communication does

Martinengo & Partners Communication Srl, doing business as Martinengo Communication, is a privately held integrated marketing and communications agency headquartered in Milan, Italy, with 23 employees. The firm delivers a full service suite spanning Public Relations, Digital PR & Social Media, Marketing, Advertising, Events, Sales Promotions, Representative Office, Crisis Communication, Strategy, and Market Research, organized as an integrated agency offering rather than discrete product lines. Its core proposition is acting as a representative office and market-entry partner for international brands seeking to enter or operate in Italy, with the firm positioned as the client's "eyes and ears on the territory." Vertically, the agency is concentrated in aviation, tourism and destinations, luxury accommodation, wellness, art and culture, food and wine, and institutions and technology.

The business model is professional services delivered via B2B retainer and project engagements sold through relationship-based enterprise field sales. Pricing is not publicly disclosed and is quoted per scope. Named enterprise clients include American Airlines (media relations since 2013), Tourismus+Congress GmbH Frankfurt am Main, and Baden-Württemberg, all of which are international organizations using the firm as a local Italian-market presence. The agency is co-owned by Lucrezia and Lorenzo, with COCA (Strategy & Institutional Relations) and Cinzia (Managing Director) forming the senior leadership; the team is multilingual across English, German, French, and Spanish, which is consistent with the international client base.

Operationally, the firm is privately held with no external investors, no funding rounds, no acquisitions, and no disclosed revenue. The company maintains active social profiles on Facebook, Instagram, and LinkedIn, publishes regular press releases, and runs an Insight Lab blog as its content marketing channel. There is no evidence of AI/ML capabilities, proprietary technology products, patents, or API offerings; the agency is a relationship-driven professional services firm, not a technology company. The Pangaea membership is the only documented external alliance.

Name

Martinengo Communication

Legal name

Martinengo & Partners Communication Srl

Website

https://martinengocommunication.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Martinengo Communication is a privately held Milan-based integrated marketing and PR agency that serves as the Italian representative office for international brands, primarily in aviation, tourism, and luxury accommodation.

Ownership category

akta.pro rank

NAICS

Advertising Agencies (541810), Public Relations Agencies (541820)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)

akta.pro secondary industries

Product & Brand PR (Consumer & B2B) (BPAFADAH), Digital Marketing Strategy & Channel Mix Advisory (MPAAAFAF)

Keywords

• Public relations services
• Marketing communications agency
• Digital PR services
• Event management services
• Crisis communication consulting

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Professional Services / Agency Retainers: Revenue generated through ongoing agency retainers and project-based professional services including public relations, digital marketing, event management, advertising, and crisis communication. Services are customized to client needs and delivered by the integrated communication team.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Martinengo Communication is an integrated marketing and communication agency that delivers a full suite of professional services including Public Relations, Digital PR & Social Media, Marketing, Advertising, Events, Sales Promotions, Representative Office, Crisis Communication, Strategy, and Market Research. Services are packaged and customized to help international brands and companies build awareness, manage reputation, and drive sales in the Italian market through traditional PR combined with digital, event, and strategic consulting capabilities.

Product overview

Martinengo Communication is an integrated marketing and communication agency offering a comprehensive suite of services designed to generate client success. The portfolio includes Public Relations, Digital PR & Social Media, Marketing, Advertising, Events, Sales Promotions, Representative Office, Crisis Communication, Strategy, and Market Research services. These services work together as an integrated communication offering, combining traditional PR with digital capabilities, event management, and strategic consulting to ensure clients stay ahead of competitors in the Italian market.

Differentiator

Problem solved

Functional benefit

Named customers3 records

Segments7 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• PangaeaminorOthersListed as a member organization. The specific nature of the membership and benefits is not detailed in the available sources.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• MSL Italy: Publicis-owned global PR network with Italian operations providing strategic communications and influence services, comparable to Martinengo's enterprise brand work but at greater scale.
• Havas Milan: Global advertising and communications network with a significant Milan presence offering integrated marketing, PR, and digital services to enterprise clients across verticals including travel and luxury.
• BCW (Burson Cohn & Wolfe) Italy: Global communications agency with Italian operations serving enterprise clients across consumer, travel, and corporate sectors, providing broader geographic capabilities than a boutique Italian firm.
• Edelman Italy: Global public relations firm with an Italian office providing brand, corporate, and crisis communications, competing for the same enterprise communications budgets but with broader geographic reach.
• Weber Shandwick Italy: International communications network with Italian operations delivering PR, public affairs, and integrated marketing, often pitching the same multinational tourism and luxury clients.
• Ogilvy PR Italy: WPP-owned creative and PR network operating in Italy, offering integrated brand communications to enterprise clients including travel and luxury brands.

Direct peers

• Leonis PR: Independent Italian PR and communications agency focused on luxury, lifestyle, and travel sectors, directly competing for the same niche enterprise mandates as Martinengo.
• Community Group: Italian communications consultancy group offering PR, public affairs, and digital communications, operating from Milan and competing for similar enterprise and consumer mandates.
• Barabino & Partners: Milan-based independent communications and public relations firm serving corporate and consumer clients across multiple industries, comparable in scope and Italian market focus.
• Image Building: Leading Italian PR and communications agency headquartered in Milan offering integrated communications services to enterprise clients, making it the closest direct peer by geography, scale, and service mix.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/martinengo.communication
• LinkedInlinkedin.com/company/mep-communication
• Instagraminstagram.com/martinengocommunication

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Martinengo Communication