Mazagan Beach & Golf Resort

What Mazagan Beach & Golf Resort does

Mazagan Beach & Golf Resort is an integrated luxury beachfront resort located in El Jadida, Morocco, approximately one hour (100km) from Casablanca's Mohammed V International Airport. The property spans 250 hectares along 7 kilometers of Atlantic coastline and operates 492 rooms and suites across categories ranging from standard guest rooms to a 342 sqm Royal Suite, supported by a workforce of approximately 1,429 employees. The resort is privately held and operated by Kerzner International Limited, the Dubai-based luxury hospitality group whose portfolio includes Atlantis, One&Only, and SIRO, with the Moroccan operating entity registered as "Resort Co" in El Jadida.

The resort's product surface is built around an integrated hospitality platform anchored by accommodation, 15 signature bars and restaurants (including Buddha-Bar Beach, Bushra by Buddha-Bar, Sel de Mer, Al Firma Berber Tent, La Cave French Bistro, and George Sports Bar), a Gary Player-designed 18-hole par-72 golf course, a 3,000 m² casino with 36 gaming tables, 390 slot machines, and 80 electronic roulettes, a world-class spa offering traditional Moroccan treatments, dedicated kids' and teens' clubs (Kidz Club ages 3-10, Rush Club ages 11-17), and 2,000 m² of indoor event space supplemented by outdoor forests, beaches, and golf course areas. Supporting infrastructure includes adrenaline activities (quad biking, buggy excursions, paintball, ziplines), nautical sports (surfing, paddleboarding), classic activities (padel, archery, horse riding), and a seasonal Summer Programme. The property holds EarthCheck Gold Certification for sustainable tourism.

The business model is multi-stream and transactional, combining occupancy-based room pricing denominated in Moroccan dirham (MAD) per room per night with a 49.50 MAD per-person daily tourist tax and ancillary fees for additional guests and rollaway beds, alongside transaction-based revenue from F&B covers, golf green fees and equipment rentals, casino gaming, spa services, MICE venue hire, sports and activities, and structured packages such as the Golfer's Getaway and Family Escape. Go-to-market is direct-to-consumer via the resort's own reservations portal and phone reservations, supplemented by event-driven corporate sales ([email protected]) and Kerzner portfolio distribution; target segments are leisure travelers and families, golf enthusiasts, corporate MICE clients, special-celebration parties, entertainment and gaming seekers, and sports groups.

Name

Mazagan Beach & Golf Resort

Legal name

Resort Co

Website

https://mazaganbeachresort.com

Company type

Private

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Mazagan Beach & Golf Resort is a 492-key, 250-hectare luxury beachfront resort on Morocco's Atlantic coast near El Jadida, operated by Kerzner International, offering integrated accommodation, 15 F&B venues, an 18-hole golf course, casino, spa, and MICE facilities for leisure, family, golf, and corporate clients.

Ownership category

akta.pro rank

Product category

Luxury Beach Resort and Integrated Hospitality

NAICS

Traveler Accommodation (7211), Casino Hotels (721120), Golf Courses and Country Clubs (71391)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Beachfront & Island Luxury Resorts (THAGACAA)

akta.pro secondary industries

Luxury Golf Resorts (THAGACAH), Beachfront & Coastal Full-Service Hotels (THAGAAAI), Luxury Wellness & Spa Resorts (THAGACAG)

Keywords

• Luxury beach resort
• Golf course accommodations
• MICE event venues
• Casino gaming resort
• Spa and wellness services

Headquarters

HQ city

El Jadida

HQ country

Morocco

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Luxury Accommodation: Revenue from 492 premium rooms and suites ranging from standard guest rooms to Royal Suite (342 sqm). Occupancy-based pricing in Moroccan dirham (MAD) per room per night including breakfast for two. Additional fees for extra guests over 12 years (800 MAD/night) and rollaway beds (250 MAD/night).
2. Golf Course Access: Revenue from 18-hole golf course with equipment rental (carts, bags, trolleys) and potential access to Royal Golf El Jadida and Jacklin Casablanca courses with additional fees.
3. Food & Beverage Operations: Revenue from 15 signature bars and restaurants including fine dining (Sel de Mer, Bushra by Buddha-Bar, La Cave), casual dining (Oasis, Beach Barbecue, George), buffet restaurants (Olives, Market Place), and specialty venues (Al Firma, Studio 42, Anis Café, Dome).
4. Casino Gaming: Revenue from casino operations including 36 gaming tables, 390 slot machines, 80 electronic roulettes, and VIP gaming area. Open 23 hours daily from 9 AM to 8 AM.
5. Spa & Wellness Services: Revenue from spa treatments including traditional Moroccan treatments and rejuvenating therapies. 15% off dedicated golfer's spa treatments for golf package guests.
6. Meeting & Events Venue Hire: Revenue from corporate events, conferences, team building, sports camps, and special celebrations utilizing 2,000 m² indoor event spaces and extensive outdoor areas.
7. Sports & Activities: Revenue from adrenaline activities (quad biking, buggy excursions), nautical activities (surfing, water sports), and classic activities (padel, archery, horse riding).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Mazagan Beach & Golf Resort is a 492-room luxury integrated beachfront resort on a 250-hectare estate with 7km of Atlantic coastline near El Jadida, Morocco. Its core offering is overnight accommodation supplemented by on-property revenue generators including 15 dining venues, an 18-hole Gary Player golf course, a 3,000 m² casino, a spa, water and land sports, kids' clubs, and 2,000 m² of MICE event space. The resort is operated by Kerzner International Limited and monetizes through per-room pricing, F&B covers, green fees and equipment rentals, gaming, spa treatments, paid activities, and corporate event venue hire.

Product overview

Mazagan Beach & Golf Resort is a 492-room luxury beachfront resort spanning 250 hectares with 7km of Atlantic coastline in El Jadida, Morocco. The resort offers an integrated hospitality experience centered on accommodation (rooms and luxury suites), dining (15 restaurants and bars featuring Moroccan, French, Middle Eastern, and international cuisines), recreation (18-hole Gary Player-designed golf course, world-class spa, casino, and diverse sports activities), and events (2,000 m² of meeting spaces). The property also features comprehensive kids' clubs and family-focused packages. The resort is operated by Kerzner International and positions itself as an eclectic destination showcasing Moroccan authenticity through a modern lens.

Differentiator

Problem solved

Functional benefit

Brands

• Kidz Club: Kids' club for children aged 3 to 10 offering creative activities, adventures, and entertainment
• Rush Club
• Mazland Discovery

Products and services

• Luxury Accommodation (Rooms and Suites) Premium guest rooms and opulent suites with Moroccan-inspired decor offering ocean, garden, pool, or golf course views, sized from 42 sqm to 342 sqm for the Royal Suite. Rates are per room per night in MAD, including breakfast for two, with options for connecting family rooms.
• Signature Restaurants and Bars

Quantifiable outcome

• 492 luxury rooms and suites across the 250-hectare beachfront resort
• +3 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and flagship.

• Kerzner International LimitedcoreOthersParent company and resort operator managing Mazagan Beach & Golf Resort. Kerzner International is a UAE-based resort and residences management company operating luxury properties including Atlantis, One&Only, SIRO, and Rare Finds resorts globally. The resort's website and legal terms indicate Kerzner's ownership and operational control.
• Buddha-BarflagshipStrategic or Co-development PartnerLicensing and brand partnership with internationally renowned Buddha-Bar. Two venue concepts at Mazagan: Bushra by Buddha-Bar (Modern Middle Eastern cuisine) and Buddha-Bar Beach (Pan-Asian cuisine, sunset parties, live DJ entertainment). Both venues feature Buddha-Bar's signature lounge ambiance and brand identity.
• Gary Player DesignflagshipStrategic or Co-development Partner18-hole golf course designed by legendary South African golfer Gary Player. Course features Atlantic Ocean views and is considered a signature Gary Player design.

Scale indicators8 records

Recent moves6 records

Expansion highlights2 records

Direct peers

• Royal Mansour Marrakech: Ultra-luxury Moroccan resort with integrated spa, F&B, and event facilities; competes head-to-head for the highest-spend international guest segment.
• La Mamounia Marrakech: Iconic Moroccan luxury hotel with strong F&B and event heritage; comparable in positioning Mazagan as a destination luxury asset within Morocco.
• Casa de Campo Resort (Dominican Republic): Beachfront luxury resort with multiple golf courses, marina, and event facilities; directly analogous as a large integrated destination resort with golf as a signature amenity.
• Four Seasons Resort Marrakech: Luxury Moroccan resort competing for the same inbound leisure and MICE traveler, with comparable full-service amenities and international brand backing.
• One&Only Royal Mirage (Dubai): Kerzner portfolio peer in luxury beachfront hospitality; comparable pricing tier, guest profile, and operational standards.
• Mandarin Oriental Marrakech: International luxury operator in Morocco with comparable villa/suite product and high-end F&B; same target customer and pricing tier.
• Baha Mar (Bahamas): Large integrated Caribbean resort combining luxury accommodations, casino, golf, and F&B; directly comparable product mix and revenue diversification.
• Atlantis, The Palm (Dubai): Sister Kerzner property offering comparable integrated beach resort with aqua park, dining, and large-scale event space; provides direct cross-property benchmarking.
• Fairmont Royal Palm Marrakech: Integrated Moroccan luxury resort with golf, spa, and MICE capabilities; closest direct comp to Mazagan's beach-and-golf positioning adapted to a city/footprint setting.

Emerging players

• Saadiyat Beach Club / Saadiyat Rotana (Abu Dhabi): Beachfront luxury resort in a competitive Middle East/Mediterranean corridor targeting similar international leisure and MICE travelers with comparable F&B and event capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/mazagan-beach-resort

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mazagan Beach & Golf Resort