MCGUIRE FARMS
McGuire Farms is a privately held, family-operated Kentucky farm established in 1968 that breeds and sells Rocky Mountain Horses, registered Red Devon cattle, and 100% grass-fed beef directly to individual consumers via on-farm pickup and phone/email ordering.
- Company typePrivate
- Founded1968
- HeadquartersCampbellsburg, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What MCGUIRE FARMS does
McGuire Farms is a privately held, family-operated agricultural business established in 1968 on a single site near Campbellsburg, Kentucky, currently run by David and Phyllis McGuire alongside their son Colt, daughter-in-law Elly, and grandchildren (8 employees total). The farm's core output is breeding stock and farm products across three livestock lines: (1) purebred Rocky Mountain Horses bred for smooth natural gait, calm temperament, and trail-riding conformation, with a herd of approximately 30 animals whose genetics trace to Sam Tuttle's foundation stock acquired in 1990; (2) purebred Red Devon cattle registered with Red Devon USA, raised on a 100% forage-only diet with no hormones, steroids, or antibiotics; and (3) grass-fed, grass-finished Devon beef sold as USDA-inspected, dry-aged retail cuts and (forthcoming) half/whole orders. The farm also produces quality hay for sale.
The business model is direct-to-consumer with no intermediaries: customers contact the farm by phone (502-845-2822) or email to inquire about horses, cattle, or beef, and arrange on-farm pickup. Beef is sold at premium unit prices ($8–$32/lb), with a family pack tier at $8/lb for 20+ lbs of premium ground beef, and half/whole orders requiring a downpayment to reserve a fall 2027 processing slot. No e-commerce storefront, no dealer network, and no shipping infrastructure are evidenced; the only digital channels are the Wix-built website and a Facebook page (mcguirefarmskentucky). The customer base consists of individual trail-riding horse buyers, hobby and purebred cattle breeders, and direct beef consumers seeking genuinely grass-finished, locally raised meat.
Technically, the operation is traditional with no proprietary technology stack, software platform, or AI components disclosed. The farm's principal differentiators are heritage — genetic lines, parentage verification (blood-typing since 1991, predating registry requirements), and breed awards (Kentucky Blue's 1997 RMHA championships) — rather than scale, automation, or technology. The company is unprofitable at scale unknown given the absence of any disclosed financials, and the strategic posture is generational continuity rather than expansion.
MCGUIRE FARMS firmographics
Firmographics- Name
- MCGUIRE FARMS
- Legal name
- McGuire Farms
- Website
- https://mcguirefarms.com
- Company type
- Private
- Founded year
- 1968
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- McGuire Farms is a privately held, family-operated Kentucky farm established in 1968 that breeds and sells Rocky Mountain Horses, registered Red Devon cattle, and 100% grass-fed beef directly to individual consumers via on-farm pickup and phone/email ordering.
- Ownership category
- akta.pro rank
MCGUIRE FARMS industry classification
Industry- Product category
- Livestock Farming and Ranching
- NAICS
- Horses and Other Equine Production (112920), Beef Cattle Ranching and Farming (112111)
- SIC
- Agricultural Prod-Livestock & Animal Specialties (200)
- akta.pro primary industry
- Horse Breeding & Stud Farms (AFAEAGAA)
- akta.pro secondary industries
- Seedstock/Purebred Beef Cattle Breeding (AFAEABAD), Yearling/Weanling Raising & Sales Prep (AFAEAGAD)
Keywords
Where MCGUIRE FARMS is headquartered
LocationHeadquarters
- HQ city
- Campbellsburg
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
MCGUIRE FARMS business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure
Revenue model
- Rocky Mountain Horses: Sale of Rocky Mountain Horses including stallions, brood mares, foals, and gelded horses. The farm breeds horses with focus on natural gait, temperament, conformation, and trail riding qualities.
- Beef Products: Sale of 100% grass-fed, grass-finished Devon beef. Products include retail cuts (ground beef, steaks, roasts) and whole/half beef orders. Beef is USDA inspected, dry aged 2 weeks, vacuum packed and labeled.
- Red Devon Cattle: Sale of purebred Red Devon breeding stock including bulls, heifers, and feeder steers. All breeding stock registered with Red Devon USA. Homozygous polled bulls available for sale.
- Quality Hay: Production and sale of quality hay to sell.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Family Pack - 20+ lbs premium ground beef |
| Unit Pricing | Pay-as-you-go | Individual retail cuts |
| Unit Pricing | Pay-as-you-go | Half or whole beef orders |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
MCGUIRE FARMS product offering
Product offeringCore offering
McGuire Farms is a fully operational family farm established in 1968 near Campbellsburg, Kentucky, producing and selling purebred Rocky Mountain Horses (stallions, mares, foals, and prospects), purebred Red Devon breeding cattle registered with Red Devon USA, and 100% grass-fed and grass-finished Devon beef sold as retail cuts or whole/half carcass orders. The farm also produces quality hay for sale.
Product overview
McGuire Farms is a fully operational family farm established in 1968, producing Rocky Mountain Horses and Red Devon cattle for breeding stock and meat sales. The core offerings include purebred Rocky Mountain Horses bred for trail riding with smooth gait and calm temperament (approximately 30 horses), Red Devon breeding cattle registered with Red Devon USA, and 100% grass-fed beef products. The farm also sells quality hay. Horse breeding utilizes foundation bloodlines tracing to Sam Tuttle's stock, with horses registered through RMHA.
Differentiator
Problem solved
Functional benefit
Products and services
- Rocky Mountain Horses Purebred Rocky Mountain Horses bred for smooth natural gait, calm temperament, willing disposition, and good conformation. The farm maintains approximately 30 horses with bloodlines tracing to foundation stock including Sam Tuttle's prize horses China Blue and Neace's Blue Lady. Horses are registered with RMHA.
- Red Devon Breeding Cattle Heritage breed Red Devon cattle raised strictly on a forage-only diet of pasture and hay. Purebred and registered with Red Devon USA, including polled breeding stock and homozygous polled bulls. No growth hormones, steroids, or antibiotics used.
- 100% Grass-Fed Devon Beef
Quantifiable outcome
- 100% Grass Fed and Grass Finished - never consumed any grain in lifetime
- +3 more outcomes
Companies that use MCGUIRE FARMS
Customer profileSegments3 records
Ideal customer profiles3 records
MCGUIRE FARMS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MCGUIRE FARMS partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Red Devon USAcoreAll breeding stock is purebred and registered with Red Devon USA. The farm's Red Devon cattle are registered with this breed registry organization.
Scale indicators5 records
Recent moves6 records
Expansion highlights3 records
MCGUIRE FARMS competitors and assessment
Company assessmentDirect peers
- Strauss Brands: Wisconsin-based specialty meat company with a long-standing grass-fed, pasture-raised beef line. Comparable premium grass-fed beef positioning and similar heritage / family-business origin story to McGuire Farms' beef arm.
- Country Natural Beef: Rancher-owned cooperative of family ranches in the Western U.S. producing natural and grass-fed beef. Comparable family-rancher DNA and pasture-raised cattle model, with similar focus on traceable, single-rancher sourcing.
- Niman Ranch: Network of independent U.S. family ranchers raising livestock traditionally and humanely without antibiotics or added hormones. Highly comparable premium, heritage-rancher positioning with grass-fed and pasture-raised offerings.
- White Oak Pastures: Georgia regenerative farm raising cattle on pasture and selling grass-fed and grass-finished beef direct to consumer and wholesale. Comparable in its vertically integrated, single-farm heritage approach and pasture-only production philosophy.
- Thousand Hills Cattle Co: Minnesota-based grass-fed beef producer selling 100% grass-fed and grass-finished beef direct to consumers. Highly comparable to McGuire Farms' DTC grass-fed beef model, with similar positioning around regenerative practices and no hormones or antibiotics.
- Belcampo: California-based company operating its own ranches and processing facility for 100% grass-fed and grass-finished beef sold direct to consumer. Comparable vertically integrated, single-source grass-fed model with strong brand emphasis on provenance.
- Marin Sun Farms: Northern California ranch and butcher producing 100% grass-fed beef direct from ranch to consumer, including USDA-inspected processing. Comparable pasture-only philosophy and on-ranch processing / DTC distribution.
Broad incumbents
- Claiborne Farm: Historic, multi-generational Kentucky Thoroughbred breeding operation. Operates at much larger scale and in a different breed, but is comparable to McGuire Farms as a long-running, family-owned Kentucky horse-breeding operation with documented bloodlines.
- King Ranch: Historic Texas cattle and ranching operation with deep heritage breeding programs including Santa Cruz and Red Angus. Operates at vastly larger scale and broader scope, but shares the multi-generational, heritage-breed, registered cattle DNA that defines McGuire Farms' Red Devon program.
- Laura's Lean Beef: Established premium beef brand focused on natural, no-added-hormone cattle. Operates at broader scale through retail distribution rather than a single-family farm, but competes in the same premium / natural beef category as McGuire Farms' grass-fed offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Customer concentration
MCGUIRE FARMS social profiles
Digital presenceMCGUIRE FARMS compliance and trust
Trust signalCompliance1 record
MCGUIRE FARMS financial estimates
Financial estimateRevenue estimate
Valuation estimate
MCGUIRE FARMS leadership team
Management profileNumber of profiles
Profiles4 records
MCGUIRE FARMS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MCGUIRE FARMS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MCGUIRE FARMS
What does MCGUIRE FARMS do?
McGuire Farms is a fully operational family farm established in 1968 near Campbellsburg, Kentucky, producing and selling purebred Rocky Mountain Horses (stallions, mares, foals, and prospects), purebred Red Devon breeding cattle registered with Red Devon USA, and 100% grass-fed and grass-finished Devon beef sold as retail cuts or whole/half carcass orders. The farm also produces quality hay for sale.
Is MCGUIRE FARMS a public or private company?
MCGUIRE FARMS is a private company. It is classified as family owned and is currently operating.
When was MCGUIRE FARMS founded?
MCGUIRE FARMS was founded in 1968. It employs 1 to 10 people.
Where is MCGUIRE FARMS based?
MCGUIRE FARMS is headquartered in Campbellsburg, United States, in the North America region.
How does MCGUIRE FARMS make money?
Four revenue lines are on record. Rocky Mountain Horses are the primary driver. The others are beef Products, red Devon Cattle and quality Hay.
Who are MCGUIRE FARMS's main competitors?
Direct peers on record are Strauss Brands, Country Natural Beef, Niman Ranch, White Oak Pastures, Thousand Hills Cattle Co, Belcampo and Marin Sun Farms. Broad incumbents are Claiborne Farm, King Ranch and Laura's Lean Beef.
Does MCGUIRE FARMS have an API?
No public API is recorded for MCGUIRE FARMS.
What industry is MCGUIRE FARMS in?
MCGUIRE FARMS's product category is Livestock Farming and Ranching. Its primary akta.pro industry code is AFAEAGAA, Horse Breeding & Stud Farms, with a secondary code of AFAEABAD, Seedstock/Purebred Beef Cattle Breeding. Its NAICS code is 112920 and its SIC code is 200.