Media Creativa

What Media Creativa does

Media Creativa, legally MEDIACREATIVA 2020 S.L., is a Bilbao-based micro-enterprise (6 employees) operating as a private limited company (S.L.) in the Basque Country, Spain. Its activity is organised around three service pillars: Media INVESTIGACIÓN (applied social research, socio-economic analysis, consulting, project design, and program monitoring and evaluation), Media FORMACIÓN (design of tailor-made training programs, content creation and adaptation, advice on active learning methodologies, and delivery of workshops and courses), and Media NETWORKING (professional network creation, event organisation, and application of LEGO Serious Play methodology for team building).

The company's commercial core is a portfolio of Erasmus+ training courses delivered as 4-day immersive programs in Bilbao to cohorts of 8-15 participants, with courses available in English and Spanish. Course topics span gamification, digital skills, inclusion, wellbeing, intercultural dialogue, AI literacy (for educators and adults), media literacy and critical thinking ('Bulocracy'), computational thinking, local identity and social inclusion, climate action for seniors (B-Glocal), and survival/communicative Spanish. Methodological assets include gamified learning design, LEGO Serious Play facilitation, and an immersive format that integrates local Basque culture. The company is also developing the INclusive TrAIners Platform and Virtual Lab (Erasmus+ KA2, October 2025) for ethical AI integration in vocational education.

The business model is grant-driven and EU co-funded rather than commercially priced. Media Creativa participates in Erasmus+ KA1 mobility programs as a hosting organisation receiving international participants, and in Erasmus+ KA2 strategic partnership projects both as coordinator (B-Glocal) and partner (INclusive TrAIners, Computational Seniors, ECOnsumer, DIGIMIND4YOUTH), with consortia spanning Spain, Portugal, Poland, Germany, Italy, Greece, and Turkey. Additional revenue streams include project design and consulting, content creation and adaptation, and applied social research for educational and social organisations. Pricing is not publicly disclosed. The company markets through a multilingual website, LinkedIn, Facebook, X, Instagram, YouTube, content marketing, mobility fair participation (e.g., III GAZBilbao Mobility Fair, January 2026), and European project platform listings. Reported cumulative scale: 65 projects, 260 partners, 130 courses and workshops, 2,100+ learners trained.

Name

Media Creativa

Legal name

MEDIACREATIVA 2020 S.L.

Website

https://mediacreativa.eu

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Adult Education and Training Services

NAICS

Educational Services (611), Educational Support Services (611710), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Erasmus+ and Government-Sponsored Exchange Partnerships (EDAIABAJ)

akta.pro secondary industry

Professional Development & Teacher Training Media (EDAGALAI)

Keywords

• Adult education training
• Erasmus+ mobility programs
• Professional development courses
• Vocational training services
• Social research consulting

Headquarters

HQ city

Bilbao

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Erasmus+ Training Courses: The organization designs and delivers Erasmus+ training courses for adult educators and adult learners in Bilbao, typically 4-day programs combining innovation, creativity and meaningful learning. Revenue comes from European Union co-funded Erasmus+ programs where participants attend subsidized training.
2. Project Design and Consulting: Applied social research, socio-economic analysis, project design, and program monitoring and evaluation services for educational and social organizations.
3. Content Creation and Adaptation: Design of tailor-made training programs and creation/adaptation of educational content for active learning methodologies.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Media Creativa designs and delivers Erasmus+ co-funded training courses for adult educators and adult learners in Bilbao, combining pedagogical innovation with immersive local cultural experiences. The company also provides applied social research, socio-economic analysis, project design, program monitoring and evaluation, and networking facilitation including LEGO Serious Play methodology for adult education and social-sector organizations across Europe.

Product overview

Media Creativa is an education and training organization based in Bilbao, Spain, operating as a social enterprise that develops projects with social impact. The company offers three core service pillars: Media INVESTIGACIÓN (research services), Media FORMACIÓN (training services), and Media NETWORKING (networking services). The primary product offering centers on Erasmus+ training courses delivered in Bilbao, covering areas such as gamification, digital skills, inclusion, wellbeing, and intercultural dialogue. The course portfolio is organized into two main segments: courses for adult educators/trainers (including AI for Health and Wellbeing, Bulocracy on disinformation, Local Identity and intercultural dialogue, and Gamification) and courses for adult learners (including AI for Life, Bulocracy, and Spanish Express levels I and II). Additionally, the company develops Erasmus+ project outputs including the Inclusive TrAIners Open Educational Resources Platform and Virtual Lab for ethical AI training. The company has over 10 years of experience in specialized training for education and social sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Media INVESTIGACIÓN (Media Research) Research services including applied social research, socio-economic analysis, consulting and project design, training needs analysis, and monitoring and evaluation of programs, targeted at educational and social organizations in Europe.
• Media FORMACIÓN (Media Training) Training services including design of tailor-made training programs, content creation and adaptation, advice for active learning methodologies, and delivery of workshops and courses for adult educators and adult learners.
• Media NETWORKING (Media Networking) Networking support services including professional network creation, event organization and facilitation, and application of LEGO Serious Play methodology for team building and networking.
• Erasmus+ Training Courses In-person and digital training courses for adult education professionals and adults committed to lifelong learning, covering gamification, digital skills, inclusion, wellbeing, and intercultural dialogue, delivered in immersive format in Bilbao with cultural activities.
• AI for Health and Wellbeing (Educators) Four-day course for educators on using AI tools for self-care, wellbeing, and community support, covering accessible AI applications, ethical dimensions, and pedagogical methods for teaching health literacy to adults.
• Bulocracy: Disinformation, Manipulation and Critical Thinking (Educators) Four-day training course helping adult educators develop media literacy and innovative methods for teaching critical thinking and responsible communication in adult learning contexts.
• Local Identity, Social Inclusion and Intercultural Dialogue Course using gamification and innovative methodologies to explore local identity, promote social inclusion, and foster intercultural dialogue among adult learners.
• Gamification for Adult Trainers Training course teaching gamification techniques and experiential learning approaches for adult education trainers.
• AI for Life: Empowering Adults through AI Course for adult learners focused on practical AI applications for daily life, empowering adults to use AI tools effectively and ethically.
• Spanish Express Level I Survival Spanish course for everyday life situations, designed for adult learners seeking basic communication skills.
• Spanish Express Level II Advanced Spanish course focusing on living and communicating in real contexts for adult learners.
• Inclusive TrAIners Platform Open educational resources platform developed as part of the INclusive TrAIners Erasmus+ project, providing training resources for ethical AI use in vocational education and training trainers.
• Inclusive TrAIners Virtual Lab Virtual laboratory for experimenting with real AI tools, developed as part of the INclusive TrAIners project for CVET trainers working with vulnerable groups.

Quantifiable outcome

• 2100+ adults trained across programs
• +3 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

13 partnerships are on record, tiered core and minor.

• MIS Foundation (Poland)coreStrategic or Co-development PartnerErasmus+ mobility partner organizing educational exchanges with adults visiting Bilbao for values and citizenship training programs. Collaboration involves designing and delivering week-long immersive learning experiences combining visits, workshops and participatory activities.
• GAZBilbaominorGTM or Marketing PartnerOrganization hosting the Mobility Fair where Media Creativa shares Erasmus+ projects and connects with young people and educators about training, volunteering and employment abroad opportunities.
• KOOP SF 34minorStrategic or Co-development PartnerOrganization working on inclusion, social change and coexistence in multicultural environments. Collaborated on reflection activities about integration during Erasmus+ mobility programs.
• Kosmopolis (Getxo)minorStrategic or Co-development PartnerOrganization providing integration mechanisms for migrants in Getxo municipality, sharing experiences with integration processes during educational exchanges.
• Asociación MoviendoteminorStrategic or Co-development PartnerVolunteer association contributing to integration processes in Getxo through testimony and active participation in Erasmus+ learning activities.
• Diputación Foral de Álava - Departamento de Turismo, Empleo y ComerciocoreStrategic or Co-development PartnerLead partner for Computational Seniors Erasmus+ project (2024-2026) focused on developing innovative training resources for adult trainers in computational thinking. Two-year project duration.
• Diputación Foral de Álava - Dirección de Fomento del Empleo, Comercio y TurismocoreStrategic or Co-development PartnerPromoter of ECOnsumer Erasmus+ project (Empowering e-consumers for Green Transition) addressing sustainable consumption with interdisciplinary multi-agent partnership across Portugal, Poland, Germany and Italy.
• INclusive TrAIners ConsortiumcoreStrategic or Co-development PartnerErasmus+ KA2 strategic partnership (October 2024-2026) developing open educational resources platform, virtual labs, and resource banks for ethical AI integration in CVET, including recommendations for vulnerable groups.
• B-Glocal ConsortiumcoreStrategic or Co-development PartnerErasmus+ co-funded project (February 2024 - May 2025) led by Media Creativa, developing interactive educational resources, environmental workshops, and trainer guides for seniors to lead climate action.
• Boğaziçi Üniversitesi (Istanbul, Turkey)minorStrategic or Co-development PartnerTurkish university partner for Go Zero waste training project, delivering one-week training programs in Istanbul.
• CLUB UNESCO de AtenascoreStrategic or Co-development PartnerLead partner for Digimind4youth Erasmus+ project (2022-2025, 36 months) combining digitization and knowledge networks for youth work, with 6 consortium partners.
• San José Maristak de DurangominorStrategic or Co-development PartnerLead partner for InVET project fighting early school leaving in vocational training through inspiring resources for FP teachers.
• FP Conecta NetworkminorStrategic or Co-development PartnerPrestigious network in vocational training that Media Creativa joined to strengthen commitment to creative and innovative solutions for vocational training challenges.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Regional players

• IFES Erasmus+ Training: Spanish provider offering Erasmus+ KA1 mobility training courses in Spain for European adult learners. Comparable as a regional Spain-based peer serving the same inbound Erasmus+ mobility market with overlapping course themes (digital, social, cultural).

Broad incumbents

• Generation (Generation You Employed): Global nonprofit delivering employer-aligned adult training programs with strong curriculum and methodology differentiation. Comparable as a broader incumbent in adult vocational upskilling, particularly relevant given Media Creativa's CVET and employability training focus.
• EAEA (European Association for the Education of Adults): Pan-European umbrella organization for adult education providers, NGOs, and policy actors. Comparable as a broader incumbent in the same adult-education space, providing network access and policy advocacy that intersect with Media Creativa's market.
• Junior Achievement Europe: Large European nonprofit delivering education programs (entrepreneurship, work readiness, financial literacy) to young adults and educators. Comparable as a broader incumbent in EU-funded education program delivery with similar consortium-based project structures.

Direct peers

• Inova Education: Specialist provider of Erasmus+ KA1 and KA2 projects, teacher training, and European project management consulting. Comparable as a direct peer in the same niche of Erasmus+ project design, consortium coordination, and adult-educator mobility training.
• EuroMind Plus: Spanish Erasmus+ KA1 mobility host delivering adult-education and vocational training courses to international participants. Comparable as a directly competing Iberian-based host offering immersive cultural-format courses targeting similar Erasmus+ mobility segments.
• CARDET (Center for the Advancement of Research & Development in Educational Technology): Cyprus-based research and training center specializing in Erasmus+ KA2 projects, adult education, and digital/inclusive learning. Comparable as a direct peer in EU-funded adult-education project delivery, particularly on inclusion, AI/digital skills, and vocational training topics.
• Europass Teacher Academy: Italy-based Erasmus+ KA1 mobility provider offering in-person teacher training courses across Europe. Most direct functional peer because both deliver EU-co-funded, in-person adult-educator training courses under Erasmus+ with similar course catalog, format, and target customer.

Emerging players

• EuroProcurement / European Project Management Experts: Network of consultancies supporting Erasmus+ KA2 proposal writing, partnership brokerage, and project management for European adult-education organizations. Comparable as an emerging player offering overlapping Erasmus+ project services to similar institutional clients.

Others

• SEPIE (Servicio Español para la Internacionalización de la Educación): Spanish national agency managing Spain's participation in Erasmus+ and other EU education programs. Comparable not as a competitor but as the regulator/funding intermediary that administers the Erasmus+ grants underpinning Media Creativa's revenue model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/media_crea2020
• YouTubeyoutube.com/channel/UCBTtWqcpmdv4RLaU_rjmSKA
• Facebookfacebook.com/MediaCreativa2020
• LinkedInlinkedin.com/company/mediacreativa
• Instagraminstagram.com/media_creativa2020

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Media Creativa