Bielefelder

What Bielefelder does

Bielefelder (also doing business as "Mein Bielefelder" and branded "Bielefelder - Das Magazin für Stadtmenschen") is a privately held local city magazine and podcast platform serving residents of Bielefeld, Germany. The core product is a print and online magazine covering local news, cultural events, sports, lifestyle, family activities, restaurants, shopping, and city life topics, published under a horizontal segmentation approach targeting an urban persona ("Stadtmenschen"). The operation is supported by a WordPress-based content management system at mein-bielefelder.de, with no disclosed mobile applications, no APIs, and no proprietary technology beyond standard CMS and podcast hosting infrastructure.

The company's editorial offerings include a recurring "Bielefelder Stadtmenschen" series profiling notable local figures and a podcast series titled "Stadt.Land.Familie" covering family-related themes. Distribution spans the company website, Instagram (@bielefelder_magazin), Facebook (derbielefelder), and five major podcast platforms (Apple Podcasts, Spotify, Google Podcasts, Amazon Music, Deezer). The business employs approximately 6 people and operates exclusively in the Bielefeld market within Germany, with no disclosed parent company, subsidiaries, or institutional investment.

Revenue is generated through two streams: recurring magazine subscriptions (accessed via a downloadable PDF coupon) and advertising/sponsorships from local businesses, cultural institutions, and event organizers in the Ostwestfalen-Lippe region. Specific pricing, subscriber counts, advertiser names, and financial figures are not publicly disclosed.

Name

Bielefelder

Legal name

Mein Bielefelder / Bielefelder

Website

https://mein-bielefelder.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Bielefelder (Mein Bielefelder) is a privately held local city magazine and podcast platform for residents of Bielefeld, Germany. It covers local news, culture, events, lifestyle, and family topics via a WordPress website, a "Stadt.Land.Familie" podcast, and social media, monetized through subscriptions and local advertising.

Ownership category

akta.pro rank

Headquarters

HQ city

Bielefeld

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Magazine subscriptions: The magazine offers subscription services through PDF coupon downloads on their website, allowing readers to subscribe to the print/online publication 'Bielefelder'.
2. Advertising and sponsorships: The magazine features sponsored content and event promotions for local businesses, cultural institutions, and events in Bielefeld and the Ostwestfalen-Lippe region.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Bielefelder is a local city magazine and podcast platform serving residents of Bielefeld, Germany. The publication covers local news, cultural events, sports, family activities, lifestyle, dining, and community topics through its print and online magazine, complemented by a podcast series called 'Stadt.Land.Familie'. Content is distributed via the website mein-bielefelder.de, major podcast platforms, and print/digital subscriptions accessible through downloadable PDF coupons.

Product overview

Bielefelder is a city magazine publication for residents and visitors of Bielefeld, Germany. The offering consists of a print and online magazine (Der Bielefelder) covering local news, events, culture, sports, lifestyle, and community topics. A companion podcast called 'Stadt.Land.Familie' focuses on family-related topics. The magazine is distributed via subscription and is available to read online through their website.

Differentiator

Problem solved

Functional benefit

Brands

• Stadt.Land.Familie: Podcast series covering topics relevant to families
• Bielefelder Stadtmenschen
• Podcast

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights2 records

Broad incumbents

• Westfalen-Blatt: Established regional newspaper covering Ostwestfalen-Lippe (including Bielefeld) with news, culture, and lifestyle coverage. Competes for the same local advertising wallet and audience attention, though with a broader news scope rather than lifestyle focus.
• Neue Westfälische: Major regional daily newspaper serving the Bielefeld and Ostwestfalen-Lippe region with comprehensive local news, culture, and event coverage. Represents the incumbent local media presence against which Bielefelder competes for advertising and readers.

Regional players

• TIP Berlin: Berlin's established city magazine covering events, culture, nightlife, and lifestyle, with print, web, and social channels. Directly comparable editorial scope and revenue model, though operating in a much larger market.
• Heinz Magazin (Hamburg): Long-running Hamburg city magazine covering local culture, events, dining, and lifestyle with a print + online + events model. Same category and editorial scope as Bielefelder but serving a different (larger) German city.
• coolibri (Ruhr region city magazine): Regional city/lifestyle magazine covering events, culture, and nightlife in the Ruhr area of Germany with print and digital distribution. Same magazine category as Bielefelder, serving a different but adjacent German region.

Direct peers

• Prinz Magazin: Germany's largest network of independent city magazines, publishing local lifestyle, event, and culture content in multiple German cities including ones comparable in size to Bielefeld. Directly comparable business model (city-level editorial + advertising + events).
• Stadtmagazin (various local city magazines): A category of independent German city magazines covering local events, culture, dining, and lifestyle — same format and target audience as Bielefelder. Numerous titles (e.g., Friedrichshain Magazine, Süchtig Nach Berlin analogs) operate as direct equivalents in other German cities.
• Stadtkind (various German city editions): Family-focused city magazine series targeting urban parents and families with local event, activity, and lifestyle content — essentially the same niche as Bielefelder's 'Stadtmenschen' targeting and 'Stadt.Land.Familie' podcast focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/derbielefelder
• Instagraminstagram.com/bielefelder_magazin
• LinkedInlinkedin.com/company/bielefelder

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bielefelder