Melia Madeira

What Melia Madeira does

Melia Madeira Mare is a 5-star hotel with 220 rooms and suites located in the Lido area of Funchal, Madeira (Portugal), operated under a brand license from Meliá Hotels International and managed by Hoti Hoteis Group (HOTI - HOTÉIS, SGPS, S.A., a Lisbon-based Portuguese holding company managing 20+ hotels). The property offers six room categories ranging from 35m² Twin rooms to a 44m² Royal Suite, with majority sea views, private balconies, Rituals amenities, and standard 5-star in-room technology (50-inch Smart TVs, high-speed Wi-Fi, electronic key cards).

The hotel operates as a full-service hospitality product spanning accommodation, four F&B venues (Restaurant Mare Nostrum buffet, Restaurant Il Massimo à la carte, Bar La Luna, Bar Ilhéu pool bar), El Spa & Health Club (sauna, hammam, jacuzzi, chromotherapy, six treatment rooms, fitness club, group classes), six meeting rooms totaling 750m² with capacity for 350 persons, and social events including weddings and baptisms. Ancillary services include a pet-friendly offering (€35/night per pet) and an in-room Virtual Personal Trainer video service.

Revenue mechanics combine nightly accommodation bookings (€95–€278 depending on room type), à la carte and buffet F&B transactions, spa and wellness services, corporate and social event contracts, gift vouchers (from €130), and ancillary fees. Distribution runs through direct booking via meliamadeira.com and the melia.com global platform with a Best Price Guarantee, OTA partnerships (notably Booking.com), corporate/group sales, and the four-tier Meliá Rewards loyalty program. The property is Green Key certified and registered in the National Tourism Registry (No. 59).

Name

Melia Madeira

Legal name

HOTI - HOTÉIS, SGPS, S.A.

Website

https://meliamadeira.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Melia Madeira Mare is a 5-star, 220-room hotel in Funchal, Madeira, operated by Hoti Hoteis Group under the Meliá Hotels International brand, serving leisure travelers, couples, families, corporate groups, and social events with rooms, F&B, spa, and meeting facilities.

Ownership category

akta.pro rank

Product category

Luxury Hotel and Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Beachfront & Coastal Full-Service Hotels (THAGAAAI)

akta.pro secondary industries

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD), Beachfront & Island Luxury Resorts (THAGACAA)

Keywords

• Luxury hotel accommodation
• Spa and wellness services
• Corporate event hosting
• Fine dining restaurants
• Hospitality and tourism

Headquarters

HQ city

Funchal

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Accommodation: Revenue from 220 guest rooms and suites ranging from Twin Vista Jardim (35m²) to Suite Royal (44m²). Offers include Best Price Guarantee for direct bookings.
2. Food & Beverage: Restaurant Mare Nostrum (buffet with live cooking), Il Massimo à la carte restaurant, La Luna bar (18:00-24:00), Ilhéu pool bar (10:00-18:00). Includes wine cellar.
3. Spa & Wellness: El Spa with aqua area (sauna, hammam, jacuzzi, chromotherapy), 6 treatment rooms, fitness club, group classes. Operating hours 10:00-20:00 (closed Sundays).
4. Events & Meetings: 6 meeting rooms with 750m² total surface area, maximum capacity 350 persons. Includes Funchal '500 Anos' Ball Room (323m²), corporate banquets, and social events (weddings, birthdays, baptisms).
5. Pet-Friendly Services: Pet accommodation with €35/night fee, includes Pet Kit (blanket, bowls, identifier, bag, water, biscuit). Maximum 1 pet per room.
6. Meliá Rewards Program: Loyalty program allowing point accumulation (10-14 points per €1) redeemable for hotel stays, spa services, and restaurants. Four tiers: White, Silver, Gold, Platinum.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Melia Madeira Mare is a 5-star oceanfront hotel in Funchal, Madeira operating 220 guest rooms and suites with private balconies and sea views. The property delivers accommodation across six room categories, four food and beverage outlets, a full-service El Spa & Health Club, 6 meeting rooms totaling 750m² for corporate and social events, plus pet-friendly services and the Meliá Rewards loyalty program.

Product overview

Melia Madeira Mare is a 5-star hotel with 220 modern rooms featuring private balconies and ocean views, offering accommodation across six room and suite categories. The property operates as a unified hospitality product comprising guest rooms (Twin Vista Jardim, Twin Vista Lateral Oceano, Vista Oceano, Superior Vista Oceano, Suite Master, Suite Royal), dining venues (Restaurant Mare Nostrum buffet restaurant, Restaurant Il Massimo à la carte, Bar La Luna, Bar Ilhéu pool bar), El Spa & Health Club with spa treatments and fitness facilities, Events & Meetings services with 6 meeting rooms and banquet facilities for up to 350 guests, Virtual Personal Trainer video-based fitness service, Pet Friendly accommodation, and the Meliá Rewards loyalty program. The hotel is managed by Hoti Hoteis Group under Meliá Hotels International brand.

Differentiator

Problem solved

Functional benefit

Products and services

• Quarto Twin Vista Jardim

Quantifiable outcome

• Green Key certification demonstrates commitment to environmental sustainability through water conservation, energy efficiency, waste management, and chemical reduction practices

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered flagship, core and minor.

• Meliá Hotels InternationalflagshipStrategic or Co-development PartnerMeliá Madeira Mare operates under the Meliá Hotels International brand, part of their portfolio of 380+ hotels across brands including Gran Meliá, ME, Paradisus, Meliá Hotels & Resorts, Innside, and Sol. The property participates in the global Meliá Rewards loyalty program and benefits from the brand's international marketing reach and reservation systems.
• Hoti Hoteis GroupcoreStrategic or Co-development PartnerThe hotel is managed and operated by Hoti Hoteis Group, a Portuguese hospitality company (parent company: HOTI – HOTÉIS, SGPS, S.A., headquartered at Avenida D. João II, lote 1.16.02.B, 1990-083 Lisbon). The group manages a portfolio of 20+ hotels in Portugal and internationally, including other Meliá-branded properties and their own brands.
• Booking.comminorChannel Partner/ Reseller/ DistributorThird-party online travel agency distribution channel providing additional booking visibility and market reach beyond direct hotel bookings.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Reid's Palace (Belmond): Iconic 5-star heritage hotel also located in Funchal, Madeira, operated by Belmond. Directly comparable as a luxury full-service resort in the same destination targeting European leisure and incentive guests.
• Dom Pedro Madeira: 4-5 star beachfront resort in Machico, Madeira. Comparable in leisure positioning on the same island, though it serves a somewhat different sub-region of Madeira.
• Quinta do Lorde Resort: 4-star resort on Madeira's eastern coast offering rooms, F&B, spa, and event facilities. Comparable full-service resort model on Madeira, though slightly more peripheral to Funchal's main tourist corridor.
• The Cliff Bay (PortoBay): Leading 5-star resort in Funchal operated by PortoBay Hotels & Resorts. Direct competitor with comparable oceanfront positioning, spa facilities, and full-service amenities in the same micro-market.
• Saccharum Resort (Savoy Signature): 5-star lifestyle resort in Funchal operated by Savoy Signature, with multiple dining venues, spa, and event space. Competes for similar high-end leisure and wellness travelers on Madeira.
• Vidamar Resort Madeira: 5-star oceanfront resort in Funchal with multiple dining venues, spa, and family-friendly amenities. Directly comparable product offering and guest segmentation in the same destination.
• Savoy Palace Funchal: Recently developed 5-star luxury resort in Funchal operated by Savoy Signature. Competes head-to-head for leisure couples, families, and MICE demand with similar room counts and amenity offerings.
• Pestana Carlton Madeira: 5-star full-service hotel in Funchal operated by Pestana Hotel Group, the largest Portuguese hotel operator. Comparable on room scale, F&B breadth, and meetings capacity, targeting similar European leisure and group segments.
• Porto Mare Hotel (PortoBay): 4-5 star resort in Funchal operated by PortoBay, featuring multiple pools, restaurants, and family facilities. Comparable in product mix and target segments within the same competitive set.

Broad incumbents

• Meliá Lisboa Oriente: Sibling property within the Hoti Hoteis-managed Meliá Portugal portfolio. Comparable in operational model, brand standards, and amenity offering, but located in Lisbon serving a different (urban/corporate) demand profile.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/melia-madeira

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Melia Madeira