Mercy College, Coburg

What Mercy College, Coburg does

Mercy College, legally Mercy Diocesan College, is a private Catholic girls' secondary school located at 760 Sydney Road, Coburg, Victoria 3058, Australia. Founded in 1965 and entering its 60th year of operation in 2025, it is governed under the Melbourne Archdiocese Catholic Schools (MACS) system and serves female students in Years 7 through 12. The school uses a five-house pastoral structure named McAuley, Rice, Gould, Quinn and Duggan, and traces its identity to the wider Sisters of Mercy educational tradition.

The school's core offering combines a standard Victorian Certificate of Education (VCE) academic pathway with a structured pastoral and co-curricular program, including performing arts (delivered in partnership with neighbouring Parade College), sport, and a Year 7 Transition Program for incoming students from feeder primary schools. It also runs an International Student Program registered under CRICOS code 02227J, which adds a full-fee overseas student cohort to the domestic enrolment base. Operational logistics are supported through a bus transport partnership with CDC Victoria, and student pathway work is undertaken with the Inner Northern Local Learning and Employment Network (LLEN).

The business model combines three revenue streams: (1) tuition fees from individual domestic families; (2) Australian government per-capita recurrent funding channelled through the Catholic system; and (3) full-fee international student tuition via the CRICOS-registered program. The school operates from a single campus in Coburg, has approximately 53 personnel based on listed staff, and is positioned as a heritage Catholic girls' school rather than a growth-oriented education business.

Name

Mercy College, Coburg

Legal name

Mercy Diocesan College

Website

https://mercycoburg.catholic.edu.au

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

51–100 employees

Short description

Mercy College is a private Catholic girls' secondary school in Coburg, Victoria, Australia, serving Years 7-12. Founded 1965 under the Mercy tradition, the school operates within Melbourne Archdiocese Catholic Schools and offers academic and co-curricular programs including an international student program.

Ownership category

akta.pro rank

Headquarters

HQ city

Coburg

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Domestic Student Tuition: Tuition fees charged to Australian families for students in Years 7-12. Fees are set annually with the 2026 School Fees document referenced on the enrollment page.
2. International Student Tuition (CRICOS): Full fee-paying overseas students (FFPOS) pay standard tuition fees as registered under CRICOS Code 02227J (Mercy Diocesan College). International students are fully integrated into mainstream classes.
3. Non-Tuition Fees: Additional fees for uniform, computer equipment, textbooks, and optional services such as instrumental music lessons.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Mercy College, Coburg (formally Mercy Diocesan College) is a Catholic girls' secondary school delivering Years 7–12 education to approximately 750–800 students, founded in 1965 and located in Coburg, Victoria. The college provides a faith-based curriculum within a five-house pastoral structure, supplemented by a CRICOS-registered program (Code 02227J) enabling enrolment of international students alongside its domestic cohort. Teaching, pastoral care, and a Mercy tradition ethos form the core of what the school sells to families.

Product overview

Mercy College is a Catholic girls' secondary school (Years 7-12) operating as a single-campus educational institution. The core academic offering consists of the Victorian Certificate of Education (VCE) Program, VCE-VM (Vocational Major), and VET Studies for senior students, delivered through a two-semester, four-term structure. The curriculum spans nine disciplinary areas including Religious Education, English, Mathematics, Science, Humanities, Health and Physical Education, The Arts, Technology, and Languages. The college provides a portfolio of enrichment programs including STEM (Years 7-8), the Year 9 Immersion Program, and Year 8 E.I.G.H.T. Program for inquiry-based learning. Supporting services include Music and Instrumental Tuition, Performing Arts, Sports, Public Speaking and Debating, Student Leadership Programs, Careers Education, School Psychology Services, SWPBS wellbeing framework, Learning Support Services, and an Information Centre. Additional offerings encompass an International Student Program (CRICOS 02227J), subsidised College Bus Services, and Uniform Shop Services through Academy Uniforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Years 7–12 Catholic Girls' Secondary Education Core secondary education program delivered to girls from Years 7 through 12 within a Catholic, Sisters of Mercy framework, organised around a five-house pastoral structure, supporting approximately 750–800 students.
• International Student Program (CRICOS Code 02227J) CRICOS-registered enrollment pathway for international students to study Years 7–12 at the college under a student visa, alongside the domestic student cohort.

Quantifiable outcome

• 2015 Dux achieved 98.45 ATAR with 49/50 Study Score in VCE Drama
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Inner Northern LLENcoreStrategic or Co-development PartnerPartnership with Inner Northern Local Learning and Employment Network for the Real Industry Job Interviews (RIJI) program. Year 10 students apply for mock job positions, write cover letters and resumes, and attend mock interviews with volunteer local employers who provide written feedback. Industry partners from the local business community participate as interviewers.
• Parade CollegecoreStrategic or Co-development PartnerAnnual collaboration for musical and drama productions. Collaboration for Drama Productions began in 2011 and Musical Productions in 2013. Students from both colleges participate as cast and crew members, maintaining high production standards.
• CDC VictoriacoreChannel Partner/ Reseller/ DistributorCDC Victoria (Carris Donthorn Coaches) provides dedicated school bus services exclusively for Mercy College students from Craigieburn, Broadmeadows, Campbellfield, and Fawkner. Services operate before and after school with specific pickup and dropoff locations.
• Reservoir Bus CompanyminorChannel Partner/ Reseller/ DistributorExpress bus service to Mercy College from Reservoir station, providing public transport connection for students in the Reservoir area.
• Debaters Association of Victoria (DAV)coreStrategic or Co-development PartnerMercy College participates in the DAV Debating Competition for Years 9-12. The college hosts the Coburg region competition. Students compete at multiple year levels with teams regularly reaching finals. Students have won Best Speaker awards and DAV Swanee awards.
• Frayne FestivalcoreStrategic or Co-development PartnerAnnual gathering of students from Mercy schools across Australia for public speaking (Year 12), debating (Year 11), and speech choir (Years 9-10) competitions. Founded in the traditions of Mercy education, named in recognition of Catherine McAuley and the Sisters of Mercy.
• Local EmployerscoreOthersVolunteer local employers from the broader community who participate in the Real Industry Job Interviews program by conducting mock job interviews with Year 10 students and providing written feedback on applications and interview performance.

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Emerging players

• Parade College: Catholic boys' secondary school in Bundoora (Melbourne's north), identified in Mercy College's data as an annual collaboration partner for musicals and drama productions. Competes for the same Catholic northern-suburbs families, though in the boys' segment.

Direct peers

• Our Lady of Mercy College, Heidelberg: Catholic girls' secondary school in Melbourne's northeast operating in the Mercy tradition. Closest comparable peer given shared Mercy heritage, single-gender model, and parallel curriculum/co-curricular structure.
• Sacré Cœur, Glen Iris: Catholic girls' secondary school in inner Melbourne operated by the Society of the Sacred Heart. Comparable in single-gender faith-based education and similar extracurricular breadth.
• Avila College: Catholic girls' secondary school in Mount Waverley serving Melbourne's eastern suburbs. Directly comparable faith-based, Years 7-12 model with similar wellbeing and leadership programs.
• Genazzano FCJ College: Catholic girls' secondary school in Kew with a comparable faith-based, holistic education model and similar VCE pathways. Comparable in mission and parent value proposition to Mercy Coburg.
• Loreto Mandeville Hall: Catholic girls' secondary school in Toorak rooted in the Loreto/IBVM tradition (related to the broader Mercy/IBVM family of religious orders). Directly comparable in single-gender, faith-based, premium positioning.
• Presentation College Windsor: Catholic girls' secondary school in inner Melbourne. Directly comparable single-gender, Catholic faith-based model serving Years 7-12 with a similar focus on wellbeing and community engagement.
• St Catherine's School, Toorak: Independent Catholic girls' school in Toorak offering Years 7-12 with parallel VCE and co-curricular offerings. Closely comparable in target parent demographic and competitive set.

Regional players

• Loyola College, Watsonia: Catholic co-educational secondary school located in Melbourne's northern suburbs (Watsonia), in the same geographic catchment as Mercy College. Competes for the same local Catholic families.

Broad incumbents

• Mazenod College: Catholic boys' secondary school in Mulgrave operated by the Oblates of Mary Immaculate. Overlaps with Mercy in the broader Melbourne Catholic secondary market and competes for faith-oriented families across a wider geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/MercyCoburg
• Facebookfacebook.com/mercycoburg
• LinkedInlinkedin.com/company/mercy-coburg
• Instagraminstagram.com/mercycoburg

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mercy College, Coburg