MERENDERO PADILLA SL

What MERENDERO PADILLA SL does

Merendero Padilla, S.L. is a family-owned Spanish outdoor restaurant (merendero) founded in 1966 by Don Feliciano Padilla Pérez in Lorca, Murcia. The business operates a single 3,220 sqm venue at Alameda Corregidor Lapuente 49, with seating capacity for over 1,000 diners distributed across a bar counter, a waiter-served terrace, and a self-service terrace, plus a children's play area. It serves traditional Lorquian cuisine — including michirones, caracoles, regional tapas, rice and meat dishes, paellas, and a range of Spanish desserts and beverages — primarily to local residents, Murcia-region visitors, and festival attendees at the annual Virgen de las Huertas fair.

The company's commercial surface is built around a WooCommerce-based online store (Tienda) for pickup-only takeaway orders prepared within 15 minutes and served between 19:00 and 23:00, and a separately branded ice cream shop (La Heladería) operating during summer months. Underlying technology is entirely off-the-shelf: the website is hosted on IONOS, the storefront runs on WooCommerce, and analytics/marketing run on Google Analytics and DoubleClick. There is no proprietary technology, no API, no mobile app, and no disclosed AI capability.

The business generates revenue through individual food and beverage sales at modest unit prices (€0.05–€18.43), seasonal ice cream sales, and takeaway orders — all settled on a pay-as-you-go basis with no delivery, returns, or cancellation policy. Marketing is minimal: a website, a Facebook page, and a contact email. Customer concentration is fully diversified across individual consumers with no B2B or enterprise accounts, and there are no funding rounds, investors, subsidiaries beyond La Heladería, or M&A activity disclosed.

Name

MERENDERO PADILLA SL

Legal name

Merendero Padilla, S.L.

Website

https://merenderopadilla.com

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

11–50 employees

Short description

Merendero Padilla, S.L. is a family-owned outdoor restaurant in Lorca, Murcia, founded in 1966, serving traditional Lorquian tapas and dishes to over 1,000 diners on-site across three dining areas, plus a separate ice cream shop and a pickup-only WooCommerce online store.

Ownership category

akta.pro rank

Product category

Outdoor Restaurant / Traditional Spanish Food Service

NAICS

Restaurants and Other Eating Places (72251), Full-Service Restaurants (722511)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Regional/Ethnic Specialty Fast Casual (e.g., Indian, Caribbean, African, Eastern European) (THAFABAM)

akta.pro secondary industry

All-Day Dining Restaurants (THAFACAJ)

Keywords

• Outdoor restaurant dining
• Traditional Spanish tapas
• Takeaway food service
• Seasonal ice cream shop
• Local Lorquian cuisine

Headquarters

HQ city

Lorca

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. On-site dining and takeaway food sales: The company generates revenue through on-site food service across three dining areas (bar, waiter-served terrace, and self-service terrace), takeaway orders prepared within 15 minutes, and online store purchases for pickup. The menu includes traditional Lorquian tapas, main dishes, desserts, and beverages.
2. Ice cream shop sales: Separate ice cream shop operation offering ice creams, cones, tubs, slushies, and frozen treats during summer months.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Core offering

Merendero Padilla operates a traditional outdoor restaurant in Lorca, Murcia, Spain, serving classic Lorquian cuisine (tapas, rice dishes, grilled meats, desserts, and beverages) across three on-site dining areas with over 1,000 seats. The company also sells the same menu for takeaway pickup through a WooCommerce-based online store, and operates a seasonal ice cream shop (La Heladería). All orders are fulfilled on-site with a 15-minute preparation window and no delivery service.

Product overview

Merendero Padilla operates as a traditional Spanish food service business with three main offerings: an outdoor restaurant (Merendero) with on-site dining capacity for over 1,000 guests, a WooCommerce-based online food ordering platform (Tienda) for takeaway orders, and an ice cream shop (Heladería). The online store sells traditional Lorca cuisine across four product categories: tapas (cold cuts, sausages, potatoes, grilled meats), main dishes (paellas, rice dishes, grilled meats), desserts (traditional Spanish cakes and puddings), and beverages (soft drinks, beer, sangria). Orders are prepared for pickup at the restaurant with no delivery service.

Differentiator

Problem solved

Functional benefit

Products and services

• Tienda Online (Online Food Ordering Platform)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Kit Digital / AceleraPyME (Spanish Government)minorOthersThe company received a subsidy from Spain's Kit Digital initiative for digitalization of their business. The website displays the Kit Digital logo indicating participation in this government program designed to help SMEs adopt digital solutions.

Scale indicators4 records

Recent moves9 records

Expansion highlights3 records

Direct peers

• Lizarrán: Spanish pinchos/tapas chain focused on casual after-work and evening dining. Comparable on casual Spanish small-plate format and evening-heavy operating window, but operates as a franchised chain across multiple regions.
• Restaurante La Pepica: Historic family-run Spanish restaurant in Valencia (founded 1880) known for paellas and large outdoor dining format. Comparable on multi-generational family ownership, traditional Spanish cuisine, and large outdoor terrace capacity, though located in a different region.
• Taberna del Alabardero: Long-standing traditional Spanish restaurant group (founded 1974) specializing in regional Spanish cuisine. Comparable on the heritage, regional Spanish cuisine focus, and traditional sit-down dining model, though urban rather than outdoor festival format.
• 100 Montaditos: Spanish casual tapas/montaditos chain with strong evening and group-dining positioning. Highly comparable on the casual Spanish tapas bar format and price-sensitive mass-market model, though it is a franchised chain rather than an independent family venue.
• Lateral: Upscale Spanish tapas chain with locations across Spain. Comparable on the traditional Spanish tapas and small-plates concept, though positioned at a higher price point and urban setting versus Merendero Padilla's outdoor festival venue.

Broad incumbents

• Grupo Vips: One of Spain's largest casual restaurant groups (Vips, Ginos, Fridays, Foster's Hollywood). Comparable as a multi-format Spanish casual dining operator, though it operates nationwide and across cuisines rather than a single regional Lorquian venue.
• Foster's Hollywood: American-themed casual dining chain owned by Grupo Vips, targeting families and groups. Comparable on large-format casual group dining positioning, though differs entirely on cuisine category.
• La Mafia se sienta a la mesa: Italian-themed casual dining chain in Spain with family/group dining positioning. Comparable as a Spanish casual full-service restaurant operator targeting families and groups, though it operates a different (Italian) cuisine and franchise model.

Emerging players

• Cervecería La Sureña: Spanish beer-and-tapas chain with strong casual evening positioning. Comparable on casual beer-led Spanish dining, though operates as a franchise chain rather than an independent outdoor venue.

Regional players

• El Fogón de Judas: Traditional outdoor grill restaurants in Murcia region offering regional cuisine and large terrace seating. Comparable on outdoor family-style dining of regional Murcian cuisine in southern Spain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/top
• LinkedInlinkedin.com/company/merendero-padilla-sl

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MERENDERO PADILLA SL