Ideacademy Inc representing McGraw-Hill Publishing in the Philippines

Ideacademy Inc is a 5-employee Philippines-based distribution partner that represents McGraw-Hill Publishing in the Philippine market, distributing textbooks and digital learning platforms (Connect, ALEKS, SIMnet, eBooks) to PreK-12, Higher Education, and Professional institutions across the country.

Company typePrivate
Founded1890
HeadquartersPhilippines, Philippines
Headcount1–10
GTM typeB2B
OfferingSoftware

What Ideacademy Inc representing McGraw-Hill Publishing in the Philippines does

Ideacademy Inc is a Philippines-based distribution entity with 5 employees that operates as the authorized representative for McGraw-Hill Publishing in the Philippine market. The company markets and distributes McGraw-Hill's portfolio of educational textbooks and digital learning solutions to educational institutions, students, and educators across the country. McGraw-Hill itself is a US-headquartered educational publishing company founded in 1890 with over 130 years of operating history and a globally recognized brand.

The product portfolio distributed by Ideacademy Inc is centered on McGraw-Hill's digital learning ecosystem. Core products include Connect, an adaptive learning platform that personalizes study paths and reduces instructor preparation time; ALEKS, a personalized learning platform that boosts outcomes in chemistry and mathematics through knowledge-state-based retention; SIMnet, a training and assessment solution for Microsoft Office applications; and eBooks with enhanced study features including note-taking, highlighting, searchability, and offline access. These products are organized across Business & Economics, Science/Engineering/Math, Humanities/Social Sciences, and Test Prep categories, serving PreK-12, Higher Education, and Professional segments.

Ideacademy Inc generates revenue through two primary streams: one-time textbook licensing and recurring digital platform subscriptions (Connect, ALEKS, SIMnet) billed on annual cycles. Pricing is quote-based and tailored to institutional needs based on student enrollment and platform usage, with no publicly disclosed price list. The go-to-market approach combines direct institutional sales through customer support representatives and educational consultants, a regional e-commerce platform (mheducation.asia), content marketing through the McGraw Hill Blog, educational webinars, and organic social media presence on Facebook, Twitter, LinkedIn, and Instagram.

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines firmographics

Firmographics

Name: Ideacademy Inc representing McGraw-Hill Publishing in the Philippines
Legal name: McGraw Hill
Website: https://mheducation.asia
Company type: Private
Founded year: 1890
Operating status: Operating
Headcount range: 1–10 employees
Short description: Ideacademy Inc is a 5-employee Philippines-based distribution partner that represents McGraw-Hill Publishing in the Philippine market, distributing textbooks and digital learning platforms (Connect, ALEKS, SIMnet, eBooks) to PreK-12, Higher Education, and Professional institutions across the country.
Ownership category
akta.pro rank

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines industry classification

Industry

Product category: Educational Publishing
NAICS: Software Publishers (5132), Educational Services (61), Computer Training (61142), Educational Support Services (61171)
SIC: Books: Publishing Or Publishing & Printing (2731), Services-Prepackaged Software (7372), Services-Educational Services (8200)
akta.pro primary industry: Core Digital Curriculum & Courseware (Full Programs & Units) (EDAFACAA)
akta.pro secondary industries: Online Learning Content & Course Publishing Platforms (BPAMAJAL), Adaptive Learning & Personalized Instruction Software (EDAJAMAE), Digital/Blended K–12 Courseware & Interactive Textbooks (EDAGAAAJ)

Keywords

Educational publishing
Digital learning platforms
Adaptive learning software
Higher education textbooks
K-12 learning solutions

Where Ideacademy Inc representing McGraw-Hill Publishing in the Philippines is headquartered

Location

Headquarters

HQ city: Philippines
HQ country: Philippines
HQ region: Asia

Offices1 record

Markets served

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

Educational Publishing: Sale of textbooks and educational content across PreK-12, Higher Education, and Professional segments
Digital Learning Subscriptions: Subscription-based access to digital platforms including Connect, ALEKS, and SIMnet for students and educators

Pricing tiers

Model	Billing	Price
Subscription	Annual	Custom enterprise pricing for educational institutions

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines product offering

Product offering

Core offering

Ideacademy Inc distributes McGraw-Hill Publishing's educational content and digital learning solutions in the Philippines, including textbooks and eBooks across PreK-12, Higher Education, and Professional segments. The portfolio centers on adaptive digital learning platforms — Connect, ALEKS, and SIMnet — that support students and educators with personalized study, assessment, and skill development tools.

Product overview

McGraw Hill is an educational publishing company offering a comprehensive portfolio of textbooks and digital learning solutions across PreK-12, Higher Education, and Professional segments. The company's digital platform ecosystem includes Connect (adaptive learning platform), ALEKS (personalized math and chemistry learning), and SIMnet (Microsoft Office training and assessment), along with eBooks. These products are organized into subject categories spanning Business & Economics (Accounting, Finance, Marketing, Management), Science/Engineering/Math (Biology, Chemistry, Physics, Computer Science, Mathematics), Humanities/Social Science/Language (Psychology, Sociology, Education, English), Health, and Test Prep & Assessment. The company has over 130 years of history and serves educators and learners globally.

Differentiator

Problem solved

Functional benefit

Brands

Connect: Digital learning platform powered by adaptive technologies that helps students achieve better outcomes and study more efficiently, while saving instructors time by automating prep work.
ALEKS
SIMnet

Products and services

Connect Adaptive digital learning platform that helps students achieve better outcomes and study more efficiently while saving instructors time by automating prep work. Sold to educational institutions and students.
ALEKS Personalized learning platform that boosts student outcomes in chemistry and math by fostering better preparation and improved knowledge retention. Sold to higher education institutions and students.
SIMnet Easy-to-use training and assessment solution for Microsoft Office applications, including Excel, Word, Access, PowerPoint and more. Sold to higher education institutions and students.
eBook Digital textbook with enhanced study features including note taking, highlighting, searchability, offline access, and mobile access. Sold to students and educators across PreK-12, Higher Education, and Professional segments.

Companies that use Ideacademy Inc representing McGraw-Hill Publishing in the Philippines

Customer profile

Segments3 records

Ideal customer profiles3 records

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

McGraw Hill PublishingcoreChannel Partner/ Reseller/ DistributorIdeacademy Inc serves as the authorized representative and distributor for McGraw-Hill Publishing content and digital solutions in the Philippines market. McGraw Hill provides educational publishing content and adaptive learning platforms including Connect, ALEKS, and SIMnet.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines competitors and assessment

Company assessment

Broad incumbents

Scholastic: Children's and K-12 publisher with global distribution and classroom-book channels; overlaps in PreK-12 educational content distribution and competes for the same K-12 institutional spend in Asia.
SAGE Publishing: Specializes in humanities, social sciences, and business textbooks plus SAGE Vantage digital platform; competes for the same higher education institutional budgets and is sold through similar distribution models in the Philippines.
Oxford University Press: Academic and educational publisher with strong ELT (English Language Teaching) and K-12 presence across Asia; directly competes in Philippines K-12 and higher education textbook categories.
Cambridge University Press & Assessment: Publishes Cambridge-adapted curricula and digital learning resources widely adopted by private international and K-12 schools across the Philippines; competes in the same premium institutional segment.
Pearson: World's largest education publisher with overlapping adaptive platforms (Pearson MyLab, Mastering) and the same K-12, higher ed, and professional customer base; competes head-to-head in the Philippines textbook and digital courseware market.
McGraw Hill Education: Global parent publisher of Connect, ALEKS, SIMnet; directly comparable as Ideacademy is its authorized Philippines representative selling the same digital and print products across PreK-12, Higher Ed, and Professional.
Cengage Group: Major US-based educational publisher of textbooks and digital learning platforms (MindTap, Cengage Unlimited); competes directly in higher education courseware and the Philippines market segment.
Houghton Mifflin Harcourt: K-12 and supplemental education publisher with comparable curriculum-aligned products and digital platforms; a like-for-like competitor in the PreK-12 textbook and digital solutions segment in the Philippines.
Wiley: Global publisher with a strong higher education and professional publishing line plus WileyPLUS digital platform; competes for the same university and professional learning budgets in Southeast Asia.

Regional players

Rex Bookstore: One of the largest Philippine-owned educational publishers and distributors supplying DepEd-aligned K-12 textbooks and trade books locally; competes for the same Philippine institutional accounts and acts as both competitor and potential channel alternative to Ideacademy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines leadership team

Management profile

Number of profiles

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ideacademy Inc representing McGraw-Hill Publishing in the Philippines

What does Ideacademy Inc representing McGraw-Hill Publishing in the Philippines do?

Is Ideacademy Inc representing McGraw-Hill Publishing in the Philippines a public or private company?

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines is a private company. It is classified as unknown and is currently operating.

When was Ideacademy Inc representing McGraw-Hill Publishing in the Philippines founded?

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines was founded in 1890. It employs 1 to 10 people.

Where is Ideacademy Inc representing McGraw-Hill Publishing in the Philippines based?

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines is headquartered in Philippines, Philippines, in the Asia region.

How does Ideacademy Inc representing McGraw-Hill Publishing in the Philippines make money?

Two revenue lines are on record. Educational Publishing is the primary driver. The others are digital Learning Subscriptions.

Who are Ideacademy Inc representing McGraw-Hill Publishing in the Philippines's main competitors?

Broad incumbents on record are Scholastic, SAGE Publishing, Oxford University Press, Cambridge University Press & Assessment, Pearson, McGraw Hill Education, Cengage Group, Houghton Mifflin Harcourt and Wiley. Rex Bookstore is listed as a regional player.

Does Ideacademy Inc representing McGraw-Hill Publishing in the Philippines have an API?

No public API is recorded for Ideacademy Inc representing McGraw-Hill Publishing in the Philippines.

What industry is Ideacademy Inc representing McGraw-Hill Publishing in the Philippines in?

Ideacademy Inc representing McGraw-Hill Publishing in the Philippines's product category is Educational Publishing. Its primary akta.pro industry code is EDAFACAA, Core Digital Curriculum & Courseware (Full Programs & Units), with a secondary code of BPAMAJAL, Online Learning Content & Course Publishing Platforms. Its NAICS code is 5132 and its SIC code is 2731.