Miraj Hammam Spa Toronto

What Miraj Hammam Spa Toronto does

Miraj Hammam Spa Toronto operates a single luxury spa on the fifth floor of the Shangri-La Hotel Toronto at 188 University Ave, delivering an integrated wellness experience anchored in authentic Middle Eastern hammam traditions and modern clinical skincare. The service portfolio spans hammam rituals (steam, gommage exfoliation, rhassoul clay body masks), Registered Massage Therapist-led massage therapy (Swedish, deep tissue, hot stone, pregnancy), advanced facials built around Biologique Recherche methodology and technologies including OxyGeneo, Geneo X, TriPollar RF, Deep Muscle Activation, and eDermastamp microneedling, plant-based facials using Sodashi, Trilipo body contouring, and hands-and-feet services. Bundled spa packages and multi-session Spa Series (3–8 sessions) drive prepaid retention, while a Shopify storefront retails Biologique Recherche, Sodashi, Charme D'orient, Ruby Hammer Beauty, Bathorium, and proprietary Miraj merchandise, adding a secondary revenue stream beyond the single physical location.

The business operates a direct-to-consumer model targeting luxury hotel guests, Toronto professionals, and adjacent wellness segments (men's wellness, women's health and menopause support), with bookings flowing through the Book4Time/Spatime reservation platform and phone. Pricing is premium and differentiated by weekday vs. weekend/holiday rates with 18% gratuity, and average revenue per visit is high (e.g., hammam rituals $195–$295, 60-minute massages $230–$245, advanced facials $265–$525, multi-session bundles up to $3,185). The 22-employee operation generates revenue from one-time service transactions, prepaid gift cards, multi-session packages with retention economics, and retail e-commerce; a 2026 Medcan partnership extends the offering into clinical preventive health. Operational technology is conventional for the segment — Book4Time booking, Shopify commerce, standard email/social marketing — with no proprietary AI, data assets, or patents disclosed. The company has been operating since 2014 with no funding rounds, M&A, or location expansion documented, and relies on its Shangri-La Hotel co-location, ISPA membership, Spas of America Top 50 recognition, and TripAdvisor reputation as primary competitive assets.

Name

Miraj Hammam Spa Toronto

Legal name

Miraj Hammam Spa

Website

https://mirajhammamtoronto.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Miraj Hammam Spa Toronto operates a single luxury spa on the fifth floor of the Shangri-La Hotel Toronto, offering hammam rituals, massage therapy, advanced and plant-based facials, body contouring, and retail skincare to affluent hotel guests and Toronto professionals via Book4Time booking and a Shopify storefront.

Ownership category

akta.pro rank

Product category

Luxury Spa Services

NAICS

Hair, Nail, and Skin Care Services (81211)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)

akta.pro primary industry

Hammam & Turkish Bath Services (HSALAFAG)

akta.pro secondary industries

Day Spas (HSALAFAA), Spa Packages & Ritual Experiences (HSALAFAN), Spa & Massage Services (Day Spas, Massage Studios, Treatment Packages) (THAJAHAC)

Keywords

• Luxury spa services
• Hammam treatments
• Massage therapy
• Advanced facial treatments
• Body contouring

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Spa Treatment Services: Point-of-service revenue from individual spa treatments including hammam rituals, massage therapy, facials, body treatments, and hand/foot care. Prices vary by weekday/weekend/holiday with premium pricing on weekends.
2. Gift Cards: Pre-paid gift cards sold for spa services, providing upfront revenue before service delivery.
3. Retail Products: Sale of skincare products (Biologique Recherche, Sodashi), candles, teas, robes, and bath products through integrated Shopify storefront.
4. Spa Series Packages: Multi-session treatment packages (e.g., 3, 6, or 8 sessions) purchased upfront at discounted rates, providing recurring customer engagement and pre-paid revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Miraj Hammam Spa is a luxury day spa inside the Shangri-La Hotel Toronto offering authentic Middle Eastern hammam rituals (steam, gommage exfoliation, rhassoul clay masks), Registered Massage Therapist massage therapy, advanced and plant-based facials (Biologique Recherche, Sodashi, OxyGeneo, Geneo X, microneedling), body contouring and body care, and hand/foot services, complemented by spa packages, multi-session series, gift cards, and a retail product storefront.

Product overview

Miraj Hammam Spa offers a comprehensive spa experience centered around authentic Middle Eastern Hammam traditions, integrated with modern skincare science. The core service portfolio comprises Hammam Treatments (steam, Gommage exfoliation, rhassoul clay), Massage Therapy (Swedish, Deep Tissue, Hot Stone, Pregnancy), Advanced Facials (Biologique Recherche methodology, Microneedling, OxyGeneo, Geneo X), Plant Based Facials (Sodashi), Body Care (Trilipo body contouring, wraps, polishes), and Hands & Feet treatments. Spa Packages bundle multiple services for combined experiences. The spa retails multiple skincare and beauty sub-brands including Biologique Recherche, Sodashi, Charme D'orient, Ruby Hammer Beauty, Bathorium, and proprietary Miraj Signature Items. Complimentary health club access to Shangri-La Hotel facilities is provided with 60-minute treatments.

Differentiator

Problem solved

Functional benefit

Products and services

• Hammam Treatments Authentic Middle Eastern-inspired Turkish bath rituals performed in privately booked modern hammam chambers, including high-intensity and low-mist steam sessions, eucalyptus-infused black Moroccan soap, traditional Kessa glove exfoliation (Gommage), and rhassoul clay body masks. Designed for individual guests and couples seeking detoxification, exfoliation, and a centuries-old purification tradition.
• Massage Therapy Registered Massage Therapist-delivered massage services including Personalized/Pregnancy, Swedish, Deep Tissue, and Hot Stone Massage in 60-, 75-, and 90-minute durations, with add-ons such as Argan Oil Head and Scalp treatment and Foot Massage and Scrub. Targeted at guests seeking muscle relaxation, pain relief, stress reduction, and prenatal care.
• Advanced Facials Clinical-grade facial treatments using Biologique Recherche methodology and advanced technologies including OxyGeneo 3-in-1 Super Facial, Geneo X Super Facial, VIP O2 Reset, Skin Recovery, Custom Glow, and eDermastamp microneedling, with enhancements such as High Frequency, Brightening Eye Enhancement, and Advanced Facelifting. Aimed at guests seeking skin rejuvenation, anti-aging, and tailored clinical results.
• Plant Based Facials 100% natural, vegan, and cruelty-free facials using Sodashi products, including Thermal Luminosity Facial, Marine Renewal Facial, and Purity Facial, with optional Sodashi Scalp Treatment add-on. Designed for guests seeking clean, plant-based skincare with no synthetic ingredients.
• Body Care Non-surgical body contouring and skin treatment services including Trilipo (TriPollar RF and DMA), Resculpting and Slimming Body Boost, Smoothing and Anti-Aging Body Lift, Vanilla Body Polish, Revive Salt Scrub, and Detox Body Wrap, available as single sessions or 8-session series. Targeted at guests seeking body firming, cellulite reduction, exfoliation, and detoxification.
• Hands and Feet Services Manicure and pedicure services including Miraj Manicure, Natural Hand Care, Miraj Pedicure, Natural Foot Care, Luxury Manicure, and Luxury Pedicure, with optional add-ons such as Shellac Removal, Shellac Application, French Polish, and Paraffin Treatment. Offered to all guests for hand and foot grooming and care.
• Spa Packages Bundled multi-service experiences including Essential Escape (massage, manicure, pedicure), Revive Ritual (steam, salt scrub, marine facial), Blissful Balance (hammam, massage, facial), and Together in Tranquility for Two (hammam, gommage, rhassoul for couples). Sold as single-unit bundles for guests seeking curated multi-hour experiences.
• Spa Gift Cards Pre-paid gift cards redeemable across Miraj Hammam Spa services, sold online through the Book4Time gift card portal and providing upfront revenue before service delivery. Targeted at gift purchasers seeking luxury wellness presents for individuals and couples.
• Spa Series Multi-Session Packages Pre-paid multi-session treatment packages (typically 3, 6, or 8 sessions) offered at discounted rates across Microneedling, Trilipo Body Contouring, OxyGeneo, Custom Glow Facial, Marine Renewal Facial, and Massage Therapy, with a complimentary session incentive (e.g., free 8th session on Trilipo 8-pack). Sold to recurring customers seeking cumulative treatment outcomes and pre-paid engagement.
• Retail Skincare and Lifestyle Product Storefront Online retail storefront selling premium skincare and lifestyle products including Biologique Recherche clinical skincare, Sodashi plant-based skincare, Charme D'orient hammam body care (Black Moroccan Soap, Kessa Gloves, perfumed oils), Ruby Hammer Beauty travel makeup, Bathorium bath products, Glorified by Society candles, Patchology treatments, Mankind men's skincare, SLIP silk accessories, and Miraj signature items (robes, teas, lotion). Available to consumers and spa guests nationwide via Shopify.

Quantifiable outcome

• Geneo X Super Facial recognized as Canada's #1 Super Facial
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• MedcancoreStrategic or Co-development Partner · 1 April 2026Partnership with Medcan, a global leader in proactive health and wellness services. Miraj Hammam Spa guests receive preferred rates on Medcan's evidence-based health services including annual health assessments, enhanced screenings, genetic testing, and personalized medical programs. The collaboration combines spa wellness traditions with clinical health tools.
• Shangri-La Hotel TorontocoreStrategic or Co-development PartnerHost location partnership within the Shangri-La Hotel Toronto. Spa occupies Fifth Floor at 188 University Ave. Guests receiving 60+ minute treatments receive complementary access to Shangri-La Health Club facilities including pool, sauna, steam room, and jacuzzi.
• Biologique RecherchecoreTechnology or IntegrationPremium skincare brand partnership providing clinical approach to beauty care using concentrated raw ingredients. Used for advanced facials including VIP O2 Reset, Custom Glow, and Skin Recovery treatments. Spa follows Biologique Recherche methodology and protocols.
• SodashicoreTechnology or IntegrationAustralian plant-based skincare brand partnership providing 100% natural, vegan, cruelty-free products for plant-based facials including Thermal Luminosity, Marine Renewal, and Purity facials. Clean beauty philosophy aligned with spa wellness positioning.
• Book4TimecoreTechnology or IntegrationSpa reservation and booking platform technology partner powering online booking system for appointments and gift cards.
• International Spa Association (ISPA)minorOthersIndustry association membership providing credibility, resources, and industry standards alignment for spa operations.
• Spas of AmericaminorOthersOnline spa directory where Miraj Hammam Spa is listed as a Top 50 Spa, providing visibility to potential customers researching spa options.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Elmwood Spa: Established downtown Toronto day spa offering massage, facials, body treatments, water therapies, and spa packages. Comparable in offering a broad service catalog targeting Toronto professionals and visitors, with package-based pricing similar to Miraj's Spa Series.
• The Spa at Four Seasons Hotel Toronto: Luxury spa located within the Four Seasons Hotel Toronto at Yorkville, offering premium massage, facials, and wellness experiences. Direct competitor sharing the same hotel-anchored luxury spa model and targeting overlapping affluent Toronto clientele.
• The Ritz-Carlton Spa, Toronto: Luxury hotel spa at the Ritz-Carlton Toronto offering premium treatments to hotel guests and local members. Direct peer competing for the same luxury hotel guest and high-end Toronto professional segments.
• Body Blitz Spa: Toronto bath house and day spa offering therapeutic pools, sauna, hammam-style cleansing rituals, and body treatments in a multi-level facility. Comparable in water-based and cleansing ritual services, though positioned at slightly more accessible pricing than Miraj.
• Hammam Spa by Céla Vancouver: West Coast sister location of the Hammam Spa by Céla brand, offering hammam rituals and skincare services. Comparable in authentic hammam tradition and premium positioning across the Canadian market.
• Hammam Spa by Céla: Toronto-based hammam and spa operator located in the King West area offering Turkish-style bath rituals, massage, and skin care. Direct competitor in the authentic hammam category that Miraj Hammam Spa Toronto serves, with overlapping customer base of affluent Toronto wellness seekers.
• AIRE Ancient Baths Toronto: Bath house concept inspired by ancient Roman, Greek, and Ottoman traditions, operating a downtown Toronto location with private thermal baths, massages, and body treatments. Directly comparable to Miraj's hammam experience in offering multi-sensory bath-based rituals at premium price points.
• Sweetgrass Spa Toronto: Toronto day spa offering massage, facials, and body treatments with a wellness-forward brand identity. Comparable to Miraj in targeting urban Toronto professionals seeking premium self-care experiences.
• Stillwater Spa at Park Hyatt Toronto: Luxury hotel spa inside the Park Hyatt Toronto offering massage, facials, and body treatments to hotel guests and Toronto residents. Direct competitor in the luxury hotel-anchored spa segment that Miraj operates within at Shangri-La.

Regional players

• Spa at Windsor Arms Hotel: Luxury hotel spa in Toronto's Yorkville neighborhood offering facials, massage, and body treatments to hotel guests and members. Comparable in luxury positioning and hotel-anchored spa model, though smaller footprint than Miraj's Shangri-La location.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/miraj-hammam-spa-toronto

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Miraj Hammam Spa Toronto