Mobilidade Urbana
Mobilidade Urbana is a São Paulo-based advisory and event organization firm that has run the Forum Paulista of Urban Mobility Secretaries for 30+ years, convening municipal governments, federal authorities, and mobility sector suppliers across Brazil.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Mobilidade Urbana does
Mobilidade Urbana is a São Paulo-based advisory, consulting, planning, and event organization firm specialized in the urban mobility sector in Brazil. Its core product is the Fórum Paulista de Secretários e Dirigentes Públicos de Mobilidade Urbana, a recurring forum that has convened 95 meetings over more than 30 years, bringing together municipal secretaries and public directors of urban mobility alongside state and federal authorities, sector associations, and technology suppliers. The 95th edition, held in Campinas in April 2026, registered 549 participants representing 70 municipalities across 7 Brazilian states and was supported by approximately 20 corporate sponsors spanning mobility technology (Kapsch, Autopass, Cittamobi, Digicon, Prodata Mobility, Viatech, Transdata), infrastructure (Socicam, Sinalizadora Paulista, Vaga Azul), and sector associations (ABEETRANS).
The business operates as a services platform rather than a technology vendor. Its core deliverable is event organization and convening, supplemented by advisory and consulting services to government entities, with no proprietary technology stack, software product, or app disclosed. Revenue is generated through a combination of corporate sponsorship of the recurring forum and fee-based advisory engagements with municipalities; pricing is not publicly disclosed. Distribution is direct, primarily via email communications to a curated network of municipal officials and sector stakeholders, and the firm does not maintain a public sales channel beyond its event-driven touchpoints. The organization is led by Valéria Aguiar as Executive Secretary, reflecting a founder/individual-ownership governance model with no disclosed parent company, institutional investors, or public listing.
The company's competitive position rests on institutional continuity: 30+ years of uninterrupted forum operations, a 30th anniversary commemorative publication, and a forward calendar extending through the 97th Forum Paulista in Barueri/SP (November 2026). Its primary customer segment is government municipalities in São Paulo state, with growing but secondary participation from other Brazilian states. The firm employs 61 people and serves as a neutral convening intermediary between public-sector buyers and private-sector mobility suppliers, a role that has produced a dense but geographically concentrated network of recurring relationships rather than a broadly scalable technology platform.
Mobilidade Urbana firmographics
Firmographics- Name
- Mobilidade Urbana
- Legal name
- Mobilidade Urbana - Assessoria, Consultoria, Planejamento e Organização de Eventos
- Website
- https://mobilidadeurbanaassessoria.com.br
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Mobilidade Urbana is a São Paulo-based advisory and event organization firm that has run the Forum Paulista of Urban Mobility Secretaries for 30+ years, convening municipal governments, federal authorities, and mobility sector suppliers across Brazil.
- Ownership category
- akta.pro rank
Mobilidade Urbana industry classification
Industry- Product category
- Urban Mobility Advisory and Event Services
- NAICS
- Civic and Social Organizations (813410), Business Associations (81391)
- SIC
- Services-Membership Organizations (8600), Services-Management Services (8741)
- akta.pro primary industry
- Campus / Community MaaS Platforms (Universities, Business Parks, Municipal Districts) (THADALAH)
Keywords
Mobilidade Urbana business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Marketing channels1 record
Mobilidade Urbana product offering
Product offeringCore offering
Mobilidade Urbana provides advisory, consulting, planning and event organization services focused exclusively on the urban mobility sector in Brazil. Its flagship offering is the recurring "Fórum Paulista de Secretários e Dirigentes Públicos de Mobilidade Urbana," a long-running convening of municipal, state, and federal public-sector mobility officials, alongside the publication of commemorative materials (e.g., the "Revista 30 Anos do Fórum Paulista").
Product overview
Mobilidade Urbana is an advisory, consulting, planning, and event organization company specializing in urban mobility. The company's primary offering is the organization of the "Fórum Paulista de Secretários e Dirigentes Públicos de Mobilidade Urbana" (Paulista Forum of Secretários and Public Managers of Urban Mobility), a recurring event that convenes government officials, technical specialists, and sector representatives to discuss urban mobility policies and practices. The company also publishes the "Revista 30 Anos do Fórum Paulista" documenting the forum's history. The offering is structured as a single-service consultancy focused on event-based knowledge sharing and professional networking for the urban mobility sector.
Differentiator
Problem solved
Functional benefit
Companies that use Mobilidade Urbana
Customer profileSegments1 record
Ideal customer profiles3 records
Mobilidade Urbana technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mobilidade Urbana partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered minor.
- ABEETRANSminorSupporting company for the 95th Forum Paulista meeting. ABEETRANS is an association representing transportation sector companies.
- AUTOPASSminorEvent supporter/sponsor for the 95th Forum Paulista meeting, providing urban mobility solutions.
- CITTAMOBIminorEvent supporter/sponsor for the 95th Forum Paulista meeting, providing mobility technology solutions.
- COBRASINminorEvent supporter/sponsor for the 95th Forum Paulista meeting.
- DIGICONminorEvent supporter/sponsor for the 95th Forum Paulista meeting, technology solutions provider.
- ELETRAminorEvent supporter/sponsor for the 95th Forum Paulista meeting.
- GRUPO GTOminorEvent supporter/sponsor for the 95th Forum Paulista meeting.
- KAPSCHminorEvent supporter/sponsor for the 95th Forum Paulista meeting, mobility and transportation technology solutions.
- NANSENminorEvent supporter/sponsor for the 95th Forum Paulista meeting.
- PRODATA MOBILITYminorEvent supporter/sponsor for the 95th Forum Paulista meeting, mobility data solutions provider.
- SHEMPOminorEvent supporter/sponsor for the 95th Forum Paulista meeting.
- SINALIZADORA PAULISTAminorEvent supporter/sponsor for the 95th Forum Paulista meeting, signage solutions.
- SOCICAMminorEvent supporter/sponsor for the 95th Forum Paulista meeting, parking and urban management solutions.
- SPILminorEvent supporter/sponsor for the 95th Forum Paulista meeting.
- TRANSDATAminorEvent supporter/sponsor for the 95th Forum Paulista meeting, transportation technology solutions.
- TRANSURCminorEvent supporter/sponsor for the 95th Forum Paulista meeting, urban transportation solutions.
- TRC TECNOLOGIA DE SISTEMASminorEvent supporter/sponsor for the 95th Forum Paulista meeting, systems technology provider.
- VAGA AZULminorEvent supporter/sponsor for the 95th Forum Paulista meeting, blue badge parking solutions.
- VERSSATminorEvent supporter/sponsor for the 95th Forum Paulista meeting.
- VIATECHminorEvent supporter/sponsor for the 95th Forum Paulista meeting, mobility technology solutions.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Mobilidade Urbana competitors and assessment
Company assessmentBroad incumbents
- ITDP (Institute for Transportation and Development Policy): International NGO promoting sustainable and equitable urban transportation with active programs in Brazilian cities. Comparable mission of influencing municipal mobility policy and convening public-sector stakeholders.
- WRI Ross Center for Sustainable Cities (EMBARQ): Global urban mobility and sustainability think tank active in Brazil. Operates at significantly larger scale and broader scope, but engages the same municipal government audience on urban mobility policy and convenes similar stakeholder networks.
Others
- Steer Group: Global transportation and mobility consultancy advising public authorities on urban mobility strategy. Comparable in serving government mobility clients, but operates as a consultancy rather than an event/community organizer.
- C40 Cities Climate Leadership Group: Global network of cities addressing climate change including urban mobility. Engages the same municipal government audience on mobility policy through city-level convening and knowledge sharing, but at global rather than Brazilian-national scale.
- IBI Group: Global urban planning and mobility consultancy with active Brazilian operations. Comparable in advising municipal governments on urban mobility, but positioned as a professional services firm rather than a community/forum convener.
Direct peers
- CNT (Confederação Nacional do Transporte): Brazilian national transport confederation that organizes research publications, events, and policy forums for the transport sector. Overlaps with Mobilidade Urbana's role of convening Brazilian mobility professionals and producing sector publications.
- ABEETRANS: Brazilian association representing transportation sector companies and a named sponsor of Mobilidade Urbana's 95th Forum. Operates in the same Brazilian urban mobility ecosystem with overlapping member base of public and private mobility stakeholders.
- ANTP (Associação Nacional de Transportes Públicos): National association of public transport in Brazil, organizing events, publications, and policy forums for the same municipal mobility decision-makers Mobilidade Urbana serves. Closest large-scale Brazilian counterpart in convening public-sector mobility stakeholders.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Mobilidade Urbana social profiles
Digital presenceMobilidade Urbana financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mobilidade Urbana leadership team
Management profileNumber of profiles
Profiles1 record
Mobilidade Urbana funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mobilidade Urbana M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mobilidade Urbana
What does Mobilidade Urbana do?
Mobilidade Urbana provides advisory, consulting, planning and event organization services focused exclusively on the urban mobility sector in Brazil. Its flagship offering is the recurring "Fórum Paulista de Secretários e Dirigentes Públicos de Mobilidade Urbana," a long-running convening of municipal, state, and federal public-sector mobility officials, alongside the publication of commemorative materials (e.g., the "Revista 30 Anos do Fórum Paulista").
Is Mobilidade Urbana a public or private company?
Mobilidade Urbana is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mobilidade Urbana founded?
Mobilidade Urbana was founded in -1. It employs 51 to 100 people.
Who are Mobilidade Urbana's main competitors?
Broad incumbents on record are ITDP (Institute for Transportation and Development Policy) and WRI Ross Center for Sustainable Cities (EMBARQ). Others are Steer Group, C40 Cities Climate Leadership Group and IBI Group. Direct peers are CNT (Confederação Nacional do Transporte), ABEETRANS and ANTP (Associação Nacional de Transportes Públicos).
Does Mobilidade Urbana have an API?
No public API is recorded for Mobilidade Urbana.
What industry is Mobilidade Urbana in?
Mobilidade Urbana's product category is Urban Mobility Advisory and Event Services. Its primary akta.pro industry code is THADALAH, Campus / Community MaaS Platforms (Universities, Business Parks, Municipal Districts). Its NAICS code is 813410 and its SIC code is 8600.