Modern Bazaar Departmental Stores Pvt. Ltd

What Modern Bazaar Departmental Stores Pvt. Ltd does

Modern Bazaar Departmental Stores Pvt. Ltd., operating as Modern Bazaar, is a family-owned premium grocery and gourmet retail chain headquartered in New Delhi. The business was founded in 1971 by Late Shri Vishwant Kumar and is currently led by second-generation director Kunaal Kumar, who joined in 1991 and rebuilt the chain after a 2004 fire. The company serves affluent urban households in North India, with a curated assortment spanning staples, imported foods, gourmet items, personal care, and household goods, including in-house private label MB Collection and the Mandymade condiments sub-brand.

The company operates 21 self-owned retail stores concentrated in Delhi NCR (Delhi, Gurgaon, Noida, Faridabad) and extending to Chandigarh and Mohali. Distribution is omnichannel: alongside the physical estate, Modern Bazaar runs the modernbazaar.online e-commerce site and mobile applications, supported by in-app features such as MB Wallet, voice search, and a 'Kitchen Manager' tool, and a 30-minute last-mile delivery promise in select catchments. All stores are directly operated, with no disclosed franchise model, giving the company end-to-end control of assortment, pricing, and customer experience.

Monetization is retail-based, with revenue generated through per-transaction sales of grocery, gourmet, and lifestyle products across both physical and digital channels. The company is privately held by the founding family and has not raised institutional PE/VC funding. Industry recognition includes the Coca-Cola Golden Spoon award (2018) and a 2019 recognition as a leading gourmet retailer. Press reports place revenue in the vicinity of ₹200 crore annually, placing the company in the mid-sized regional specialty-grocer segment.

Name

Modern Bazaar Departmental Stores Pvt. Ltd

Legal name

New Modern Bazaar Departmental Stores Pvt. Ltd.

Website

https://modernbazaar.online

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

101–250 employees

Short description

Modern Bazaar is a family-owned premium grocery and gourmet retail chain in North India, operating 21 owned stores across Delhi NCR, Chandigarh, and Mohali alongside an omnichannel website and mobile app serving affluent urban households.

Ownership category

akta.pro rank

Product category

Grocery Retail

NAICS

Grocery and Convenience Retailers (4451)

SIC

Retail-Variety Stores (5331)

akta.pro primary industry

Import & Bazaar-Style Variety Stores (CRAEAGAD)

akta.pro secondary industry

Grocery & Pantry Inventory-led Online Retailers (CRAFADAF)

Keywords

• Premium grocery retail
• Departmental store chain
• Imported food products
• Gourmet supermarket
• Online grocery delivery

Headquarters

HQ city

New Delhi

HQ country

India

HQ region

Asia

Offices15 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Physical Retail Sales: Revenue generated from sales of grocery and food products through 21 company-owned retail outlets across Delhi NCR and Chandigarh. All stores are company-operated with no franchise model.
2. E-commerce / Online Sales: Revenue from direct-to-consumer online ordering through modernbazaar.online website and Android/iOS mobile apps with home delivery and click-and-collect options.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Modern Bazaar operates a chain of 21 premium departmental stores across Delhi NCR (Delhi, Gurgaon, Noida, Faridabad) and the Chandigarh–Mohali region, selling imported and gourmet groceries, fresh produce, frozen foods, household essentials, and personal care products. The company runs a vertically integrated omnichannel model, complementing its physical stores with an e-commerce website (modernbazaar.online) and Android/iOS mobile apps that support a 30-minute home-delivery promise and click-and-collect service.

Product overview

Modern Bazaar Departmental Stores Pvt. Ltd operates a unified e-commerce platform combining their online website (modernbazaar.online) and mobile application (available on Android and iOS) as their core product offerings. The platform serves as a premium grocery and departmental store offering delivery in 30 minutes from 21 physical store locations across Delhi, NCR, and Chandigarh. Key features include MB Wallet for digital payments, Voice Search for product discovery, and Kitchen Manager for meal planning. The product portfolio includes their own MB brand products (fresh paneer, chicken, bakery items), frozen foods from brands like Safal and ITC Master Chef, premium condiments from Mandymade, international gourmet products, fresh produce including specialty mangoes, and extensive personal care, household, and grocery categories. The Modern Bazaar platform aggregates products from multiple categories including Fruits & Vegetables, Bread & Bakery, Eggs/Meat/Fish, World Food & Gourmet, Grains/Oil/Masala, Beverages, Dairy & Vegan, Health & Organic, Frozen Foods, Personal Care, Household & Cleaning, Baby Care, Snacks & Confectionery, Tea & Coffee, and Chocolates.

Differentiator

Problem solved

Functional benefit

Brands

• MB Collection: Own brand product line including juices, drinks, fresh vegetables, and dry fruits sold under the MB brand.

Products and services

• Modern Bazaar Retail Stores
• Modern Bazaar Online Platform
• Modern Bazaar Mobile Application
• MB Collection
• 30-Minute Home Delivery
• Click-and-Collect

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• BigBasket (Tata): India's largest online grocery retailer, offering a broad assortment including imported and gourmet products with home delivery. Direct competitor in the online grocery channel of Modern Bazaar's modernbazaar.online platform.
• Swiggy Instamart: Quick-commerce vertical of Swiggy, offering 15-30 minute delivery of groceries and household essentials. Operates in Delhi NCR and other metros, directly overlapping Modern Bazaar's online and convenience grocery proposition.
• Zepto: 10-minute grocery delivery startup with deep penetration in Mumbai, Bengaluru, and Delhi NCR. Competes with Modern Bazaar on convenience for everyday grocery baskets among urban consumers.
• Spencer's Retail: Multi-format Indian grocery and food retailer operating both physical stores and online, with a similar mix of staples, gourmet, and private label. Spencer's is a direct competitor to Modern Bazaar in the urban supermarket category, especially in northern markets.
• Nature's Basket (Godrej): Premium and gourmet grocery chain owned by Godrej, with a strong assortment of imported, organic, and specialty foods. Directly comparable to Modern Bazaar in targeting affluent urban consumers with imported SKUs and omnichannel grocery.
• Le Marche (Avenue Supermarts): Premium gourmet and imported food store chain by Avenue Supermarts (DMart group). Competes head-to-head with Modern Bazaar in the imported/gourmet grocery niche across Indian metros, with similar premium positioning.
• Blinkit (Zomato): Quick-commerce grocery platform delivering within 10-20 minutes, directly challenging Modern Bazaar's 30-minute delivery promise. Overlapping grocery and household assortment with same Delhi NCR customer base.

Broad incumbents

• Reliance Smart / Smart Bazaar: Large-format hypermarket and supermarket chain by Reliance Retail operating across India including Delhi NCR. Broader and deeper assortment with much larger scale, but with overlapping customer base and premium grocery offerings.
• More Retail (Samara Capital / Amazon): Pan-India multi-format grocery and hypermarket chain, formerly Aditya Birla Retail. Operates physical supermarkets and online grocery competing with Modern Bazaar in metro markets including Delhi NCR.
• Star Bazaar (Trent / Tata): Supermarket chain operated by Trent (Tata group) with stores across major Indian cities. Comparable as a multi-category grocery and household retail operator, though with broader product mix than Modern Bazaar.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=MiXnbyZW5oM
• LinkedInlinkedin.com/company/new-modern-bazaar-departmental-stores-private-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Modern Bazaar Departmental Stores Pvt. Ltd