MONEY & KING VIENNA FUNERAL HOME, INC.

What MONEY & KING VIENNA FUNERAL HOME, INC. does

Money & King Vienna Funeral Home, Inc. is a family-owned funeral service provider operating from a single location at 171 Maple Ave W in Vienna, Virginia, established in 1881 and serving families in Northern Virginia and the Washington DC metropolitan area across Fairfax County, Vienna, Oakton, McLean, Falls Church, and surrounding communities. The company provides a complete suite of end-of-life services including traditional burial services, cremation options (direct cremation, cremation with ceremony, and cremation merchandise), personalized Life Celebration events, and pre-need planning arrangements funded through life insurance, trusts, and annuity contracts. The operation is built around 24/7 phone availability, on-site arrangement rooms, visitation spaces, and on-site cremation, with cemeteries coordinated at partner locations including Arlington National Cemetery and Quantico National Cemetery.

Money & King has developed a differentiated position in veteran interments, with staff possessing 20+ years of experience coordinating ceremonies at Arlington and Quantico National Cemeteries, which the company describes as a pre-eminent national capability. The business operates on a direct-to-consumer model with no external capital backing, employing 7 people and reaching families through a website optimized for local search, an active obituary archive (291 pages), Facebook and YouTube presences, community referrals, and partner channels including hospitals, hospice organizations, and veterans organizations. Revenue streams span professional services (funeral, cremation, burial, veterans benefits coordination), e-commerce merchandise (sympathy flowers, casket sprays, urns priced $99.99-$299.99), and subscription-style pre-need arrangements. The company also operates an associated brand, Heavenly Paws Cremations, for pet cremation services, and runs a decade-old grief support program led by Aftercare Coordinator Dr. Michael Catlett, providing quarterly support groups that strengthen community ties.

The technology layer is a standard commercial web platform supporting obituary publishing, online merchandise ordering, and streaming for remote attendees, with no documented proprietary IP, AI capabilities, or differentiating technical assets. The company holds memberships in Selected Independent Funeral Homes, the National Funeral Directors Association, the Cremation Association of North America, and the Virginia Funeral Directors Association, which provide industry credibility rather than commercial leverage. Revenue is not publicly disclosed, and the operating model is characterized by stable, relationship-driven local demand rather than growth-driven expansion.

Name

MONEY & KING VIENNA FUNERAL HOME, INC.

Legal name

Money & King Vienna Funeral Home, Inc.

Website

https://moneyandking.com

Company type

Private

Founded year

1881

Operating status

Operating

Headcount range

1–10 employees

Short description

Money & King Vienna Funeral Home is a family-owned funeral home established in 1881 in Vienna, Virginia, serving Northern Virginia families with burial, cremation, pre-need planning, and veteran interment services at Arlington and Quantico National Cemeteries.

Ownership category

akta.pro rank

Headquarters

HQ city

Vienna

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Funeral Services: Full-service funeral arrangements including visitation, funeral ceremonies, burial services, and memorial services. Services are priced individually based on family preferences and selections.
2. Cremation Services: Cremation arrangements with various options including direct cremation, cremation with ceremony, and cremation merchandise. Includes handling of paperwork and coordination with crematories.
3. Burial Services: Burial services including grave preparation coordination, casket selection, burial vaults, and cemetery liaison services. Special services for veterans including military honors coordination at Arlington and Quantico National Cemeteries.
4. Funeral Merchandise: Sale of caskets, urns, floral arrangements, memorial products, and sympathy items through the online shop. Products include arrangements ranging from $99.99 to $299.99, with standard shipping options.
5. Veterans Benefits Coordination: Assistance with veterans burial benefits at national cemeteries including Arlington and Quantico. The company coordinates military honors and ensures families receive earned benefits.
6. Pre-Need Planning: Advance funeral planning services allowing families to arrange and sometimes pre-fund funeral services. Products include life insurance, trusts, and annuity contracts to fund pre-need contracts.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Money & King is a family-owned funeral home providing traditional burial services, cremation services (direct cremation, cremation with ceremony), Life Celebration events, and pre-need funeral planning. It also coordinates veteran interments and military honors at Arlington and Quantico National Cemeteries, sells sympathy flowers and memorial merchandise through an online shop, and runs a quarterly grief support program led by Dr. Michael Catlett.

Product overview

Money & King Funeral Home and Cremation Services is a family-owned funeral business established in 1881, offering a comprehensive suite of end-of-life services. The core offerings include traditional burial services, cremation services (with various options ranging from direct cremation to full ceremonies), and personalized Life Celebration events. The company provides related merchandise including sympathy flowers, casket/urn designs, and easel arrangements through its online shop. Additionally, the company offers specialized veterans benefits coordination for Arlington National Cemetery and other national cemeteries, grief support sessions, and Social Security benefits assistance. The company also operates an associated brand, Heavenly Paws Cremations, for pet cremation services.

Differentiator

Problem solved

Functional benefit

Products and services

• Burial Services Traditional burial services for families including casket selection, funeral ceremonies, grave preparation coordination, burial vaults, and cemetery liaison services. Available to families in the Northern Virginia and Washington DC area.
• Cremation Services Cremation arrangements including direct cremation, cremation with ceremony, and cremation merchandise, with paperwork handling and coordination with crematories. Includes strict identification safeguards as part of the on-site cremation process.
• Life Celebration Personalized funeral experiences designed to honor the life of loved ones with unique tributes and customized services. Includes live streaming options for remote family participation.
• Veterans Benefits Coordination Assistance with veteran burial benefits at Arlington National Cemetery, Quantico National Cemetery, and other national cemeteries, including coordination of military honors and ensuring families receive earned benefits. Staff has 20+ years of experience coordinating ceremonies at these locations.
• Pre-Need Funeral Planning Advance funeral planning allowing families to arrange and pre-fund future funeral services. Products include life insurance, trusts, and annuity contracts to fund pre-need contracts.
• Memorial Merchandise Funeral merchandise including casket sprays, easel designs, urns, cremation merchandise, and keepsake items available through the online shop with standard shipping options.
• Sympathy Flowers and Plants Floral arrangements for sympathy and memorial occasions, including standing easel sprays, casket sprays, urn designs, and arrangements for families to take home. Available online with standard shipping.
• Grief Support Sessions Quarterly grief support group sessions led by Dr. Michael Catlett, providing cognitive, physical, and emotional support for grieving individuals served by the funeral home.
• Social Security Benefits Assistance Assistance in collecting Social Security death benefits including lump-sum death payments and monthly survivor benefits for families of the deceased.
• Heavenly Paws Cremations (Pet Cremation) Pet cremation services offered through the affiliated Heavenly Paws Cremations brand, allowing Money & King to extend end-of-life services to family pets.

Quantifiable outcome

• 20-30 funeral services annually through grief support program involvement

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Selected Independent Funeral HomescoreOthersMembership organization for independent funeral homes committed to excellence and ethical practices. Provides networking, education, and credibility through selective membership requirements.
• National Funeral Directors Association (NFDA)coreOthersProfessional association representing funeral directors nationwide. Provides continuing education, advocacy, and industry standards.
• Cremation Association of North America (CANA)coreOthersIndustry association focused on cremation practices, education, and standards. Supports funeral homes in providing cremation services.
• Virginia Funeral Directors Association (VFDA)coreOthersState-level professional association for funeral directors in Virginia. Provides advocacy, education, and networking for Virginia funeral homes.
• Heavenly Paws CremationsminorStrategic or Co-development PartnerAssociated company specializing in pet cremation services. Allows Money & King to offer pet loss services as an extension of their human funeral services.
• Arlington National CemeterycoreStrategic or Co-development PartnerPrimary national cemetery partner for veteran burials. Staff has 20+ years experience coordinating ceremonies at this location. The funeral home is recognized as pre-eminent for veteran interments at Arlington.
• Quantico National CemeterycoreStrategic or Co-development PartnerSecondary national cemetery partner for veteran burials. Staff coordinates military honors and burial arrangements at this location alongside Arlington.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Hilton Funeral Home: Regional independent funeral home serving Northern Virginia communities. Comparable as a local family-owned funeral services competitor in the same geographic market.
• Fairfax Memorial Funeral Home: Independent funeral home in Fairfax, VA serving the same Northern Virginia catchment. Direct competitor for burial, cremation, and pre-need planning in the immediate geographic market.
• Everly-Wheatley Funeral Home: Independent family-owned funeral home in Alexandria, VA. Comparable as a long-established local independent funeral provider serving the broader DC metropolitan area.

Broad incumbents

• Service Corporation International: The largest funeral services operator in North America (parent of Dignity Memorial). Comparable as a funeral home provider with burial, cremation, and veterans services, but operates at national scale versus Money & King's single-location model.
• Foundation Partners Group: Private equity-backed operator of funeral homes and cemeteries across the US. Comparable in core funeral service offering but with multi-location scale and PE ownership rather than family-owned independent operation.
• Carriage Services: Publicly traded death care provider offering funeral and cemetery services. Comparable in core services (burial, cremation, veterans coordination) but with multi-state footprint and corporate ownership structure.
• NorthStar Memorial Group: Private equity-backed funeral and cemetery operator. Comparable service offerings including veterans coordination, but operates across multiple states versus Money & King's single-location footprint.

Others

• Funeral Consumers Alliance: National consumer advocacy organization promoting funeral price transparency and affordable arrangements. Adjacent to Money & King's market as an influencer of consumer behavior and regulatory pressure on funeral pricing practices.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCczOE36r1qQ68KjlSrwbYqQ
• Facebookfacebook.com/moneyandkingfuneralhome
• LinkedInlinkedin.com/company/money-&-king-vienna-funeral-home-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MONEY & KING VIENNA FUNERAL HOME, INC.