Montus Business Academy

What Montus Business Academy does

Montus Business Academy is a Danish continuing education institute founded in 2017 and headquartered in Hellerup, Denmark. The company delivers a catalog of more than 100 courses, conferences, and multi-module educational programs across eight subject categories: Leadership, AI, IT, Personal Development, Communication, Sales & Marketing, Economics, and Law. Instruction is delivered at premium five-star hotel venues — the Copenhagen Marriott and the Radisson Blu Scandinavia in Aarhus — supplemented by customized on-site or online corporate training. Annual throughput exceeds 5,000 participants, served by a network of 40+ instructors drawn from practitioners, published authors, and recognized subject-matter experts. The business is not technology-platform-based; the underlying "product" is curated classroom content, instructor quality, and venue experience rather than proprietary software or AI systems.

The business model is a hybrid of direct-to-consumer open enrollment and B2B corporate training. Individual courses are sold on a one-time-fee basis, priced in Danish Kroner (5,299 DKK for single-day courses, up to 31,999 DKK for multi-module tracks such as Masterclass i Ledelse). Volume discounts (15% for 3+ registrations) and a 10% newsletter-acquisition discount are offered; payment terms are 8 days net. Corporate clients (including Lego, Novo Nordisk, Folketinget, PWC, Danmarks Nationalbank, Bech-Bruun, Københavns Kommune, and Socialstyrelsen) procure customized firmakurser through a negotiated contact-sales process. The core team is unusually lean at 8 employees, with the instructor base operating on a contract/speaker model rather than full-time employment. Brand reputation is anchored by a 4.7/5 Trustpilot rating, used as primary social proof in marketing.

Name

Montus Business Academy

Legal name

Montus Business Academy

Website

https://montus.dk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Montus Business Academy is a Danish continuing education provider offering 100+ business, leadership, and AI courses at premium five-star venues in Copenhagen and Aarhus, serving 5,000+ professionals annually with a lean 8-person core team and 40+ contracted instructors.

Ownership category

akta.pro rank

Product category

Professional Development and Continuing Education

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143), Business Schools and Computer and Management Training (6114), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Project, Quality & Operations (PMP PDUs, Six Sigma, Quality CE) (EDAAALAM)

akta.pro secondary industries

Corporate Learning & Training Content Development (EDAGAKAC), Corporate Training Course Marketplaces (B2B Content Libraries) (EDAFAIAH)

Keywords

• Professional development courses
• Continuing education programs
• Corporate training services
• Leadership training courses
• AI business training

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Open enrollment courses: One-time fees for individual course registrations. Prices range from approximately 5,000 to 32,000 DKK depending on course duration and depth. Multi-day programs and extended educational tracks command higher price points (e.g., Masterclass i Ledelse at 31,999 DKK, AI-uddannelsen 5 moduler at 21,999 DKK). Group discounts available (15% for 3+ registrations).
2. Corporate / in-house training: Customized firm courses delivered at client premises or online, with content tailored to the client's needs. Billed separately, likely at negotiated rates.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Montus Business Academy is a Danish continuing education institute that delivers 100+ professional development courses, multi-module educational programs, and conferences in eight subject areas (Leadership, AI, IT, Personal Development, Communication, Sales & Marketing, Economics, Law). Offerings are delivered as open enrollment courses at premium 5-star hotel venues in Copenhagen and Aarhus, and as customized corporate in-house training delivered at client sites or online. Pricing ranges from 5,299 DKK for single-day courses to 31,999 DKK for multi-module leadership programs, with the academy serving approximately 5,000 participants annually.

Product overview

Montus Business Academy is a Danish continuing education institute offering a portfolio of 100+ courses, conferences, and multi-module educational programs. The core offerings include comprehensive programs (AI-uddannelsen, Sekretæruddannelsen, Koordinatoruddannelsen, Digital kontoruddannelse, Masterclass i Ledelse, Excel-uddannelsen) combining multiple modules for in-depth professional development. Individual add-on courses cover specific skills in AI tools (ChatGPT, Copilot, Claude), communication, conflict management, personal effectiveness, leadership, and personal development. The academy also offers custom corporate training (Firmakurser) and free annual inspiration events. Courses are delivered in 5-star venues in Copenhagen and Aarhus, targeting professionals seeking practical, applicable skills.

Differentiator

Problem solved

Functional benefit

Products and services

• AI-uddannelsen (5 moduler) A 5-module comprehensive training program covering AI tools, strategic perspectives, and the latest possibilities in automation and AI agents, targeting Danish professionals seeking structured AI upskilling.
• Sekretæruddannelsen (3 moduler) A 3-module program teaching practical communication and collaboration skills including personality types, communication strategies, and handling difficult behaviors, designed for secretaries and executive assistants.
• Koordinatoruddannelsen 2026 (7 moduler) A 7-module program designed to equip participants to handle the challenges of a demanding coordinator role with personal and professional development.
• Masterclass i Ledelse (6 moduler) An intensive 6-module leadership program preparing participants for future management challenges with personal and professional development.
• Digital kontoruddannelse (5 moduler) A 5-module digital office program combining role understanding, personal effectiveness, communication, and AI tools for modern administrative professionals.
• Excel-uddannelsen (5 moduler) Excel training program covering 5 modules for comprehensive spreadsheet and data analysis skills.
• Copilot til Microsoft 365 (2 dage) Advanced 2-day course for deeper understanding of Microsoft Copilot capabilities for optimizing work processes, saving time, and improving efficiency in Word, Excel, PowerPoint, Outlook, and Teams.
• AI i arbejdsdagen (2 dage) 2-day intensive course covering ChatGPT, Microsoft Copilot, Claude, NotebookLM, Gamma, and other modern AI tools for professional work applications.
• Claude (2 dage) – fra begynder til avanceret Comprehensive 2-day course covering Claude AI from beginner to advanced level for professional text production, analysis, research, and document work.
• Claude grundlæggende – kom godt i gang med Claude Beginner course on using Claude AI for practical work tasks including emails, documents, research, analysis, and planning.
• Claude Pro – arbejd smartere med AI Advanced course on building AI assistants with Claude, working with complex documents, and strategic AI workflows.
• ChatGPT grundlæggende – og andre AI-værktøjer Course on using ChatGPT and other AI tools to optimize work processes and boost productivity.
• Personlig planlægning og effektivitet – skab struktur med Outlook Course on personal planning and effectiveness using Outlook for managing information, tasks, and creating better structure and overview.
• Konflikthåndtering – håndtér konflikter effektivt Course on effective conflict management with practical tools for preventing conflicts and resolving them professionally.
• Kommunikation på tværs – få dit budskab til at lande rigtigt Course on workplace communication across the organization, adapting messages to different professions, levels, and personality types.
• Hjernedagen – bliv endnu skarpere i en travl hverdag Conference on brain training and cognitive enhancement for better memory, learning, and career performance in a demanding work environment.
• Fra overload til overskud (2 dage) 2-day stress management course covering stress signals, energy management, VIK model, mindfulness, and ACT for creating sustainable work-life balance.
• Gratis Inspirationsdag 2026 Free annual inspiration event gathering participants nationwide for a morning filled with professional development and networking.
• Firmakurser (Custom Corporate Courses) Customized corporate training programs delivered at client locations or online, tailored to specific business needs and challenges.

Quantifiable outcome

• 5,000+ course participants annually across Denmark
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Partnerships

Two partnerships are on record, tiered minor.

• Copenhagen Marriott HotelminorOthersVenue partner for open enrollment courses in Copenhagen. Montus holds courses at the Copenhagen Marriott Hotel, which is presented as a 5-star venue aligning with Montus's premium positioning.
• Radisson Blu Scandinavia, AarhusminorOthersVenue partner for open enrollment courses in Aarhus. Courses are held at Radisson Blu Scandinavia, Aarhus, a 5-star hotel venue matching Montus's premium course experience positioning.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• LinkedIn Learning: B2B/B2C learning platform offering video courses across business, technology, and creative skills. Comparable in addressing the same customer segment (knowledge workers seeking professional development) at lower price points.
• Dale Carnegie Training: Global leader in leadership, sales, and communication training with local Danish operations. Comparable in leadership and communication training focus with broader geographic reach.
• Cegos: Global corporate training provider with extensive leadership, project management, and professional development offerings. Comparable in training portfolio breadth but significantly larger and broader.
• Coursera: Global online learning platform offering professional certificates, specializations, and enterprise learning. Comparable in professional development content but operates at vastly different scale and digital-first model.
• Skillsoft: Global corporate learning platform offering professional development content, leadership training, and AI/digital skills courses. Comparable in curriculum breadth but digital-first delivery model.

Direct peers

• Implement Consulting Group: Scandinavian consultancy offering training programs alongside consulting services, with strong leadership and management development offerings. Comparable in Nordic market focus and corporate training depth.
• Mannaz: Nordic-led professional development and management training company offering courses, certifications, and leadership programs. Highly comparable to Montus in target audience (business professionals), course portfolio, and Scandinavian presence.
• Summa: Danish provider of courses, education, and conferences for administrative professionals and managers. Closest direct competitor in niche administrative professional development.
• Konsensus: Nordic provider of leadership, communication, and personal development training delivered through seminars and workshops. Directly comparable business model and content mix to Montus.

Regional players

• Mannheimer Swartling: Nordic law firm with a training arm delivering professional development in business, law, and leadership. Comparable in regional positioning and corporate training delivery, though primarily Sweden/Nordic-focused.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/montus-business-academy

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Montus Business Academy