What Moonlight Events OC does

Moonlight Events OC is a privately held, founder-owned boutique event planning business headquartered in Southern California, founded by Andrea in 2014. The company specializes exclusively in three service categories: surprise proposal planning, intimate elopement planning for 0–10 guests, and micro-wedding planning for up to 35 guests. It serves consumer couples across six Southern California regions: Orange County, Los Angeles, Santa Barbara, Inland Empire, Palm Springs, and Joshua Tree. The company has 5 employees and operates without any proprietary technology platform, instead relying on HoneyBook for inquiry management and organic social media (Instagram and TikTok) as its primary acquisition channels.

The core products are three published service packages: Proposal Planning starting at $2,000, Elopement Planning starting at $4,500, and Micro-Wedding Planning starting at $4,500. Services include custom design, location scouting, fresh floral design, vendor coordination, permit handling, and optional add-ons such as photography, videography, live music, champagne setups, and personalized signage. Each engagement is a one-time, custom-priced transaction delivered in-person with the founder personally conducting consultations and serving as the primary planner. The business generates revenue through direct-to-consumer inquiry-based sales, with prospective clients reaching out via website contact forms and being converted through founder-led consultations.

The competitive differentiation rests on the founder's decade-plus of event design experience, personal relationships with a preferred vendor network across photography, videography, and live music, and exclusive access to hidden-gem locations throughout Southern California. Marketing is concentrated on organic social media content showcasing portfolio work, supported by client testimonials on the website. There are no disclosed funding rounds, external investors, patents, certifications, or technology integrations beyond HoneyBook, and the business operates as a straightforward, founder-led service company with no institutional backing.

Name

Moonlight Events OC

Legal name

Moonlight Events

Website

https://moonlighteventsoc.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Moonlight Events OC is a Southern California boutique event planning company founded by Andrea in 2014, specializing in surprise proposals, elopements, and micro-weddings for couples across Orange County, Los Angeles, Santa Barbara, Inland Empire, Palm Springs, and Joshua Tree. The 5-person, founder-led business offers customized planning packages starting at $2,000.

Ownership category

akta.pro rank

Product category

Event Planning Services

NAICS

Other Amusement and Recreation Industries (7139)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Engagement & Proposal Planning (HSACABAJ)

akta.pro secondary industries

Elopement Planning & Coordination (HSACABAE), Ceremony Planning & Officiant Coordination (HSACABAL)

Keywords

• Proposal planning services
• Elopement planning
• Micro-wedding planning
• Intimate wedding coordination
• Romantic event design

Headquarters

HQ city

Southern California

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Proposal Planning Services: Full-service proposal planning starting at $2,000, including custom design, location selection, fresh florals, candle staging, vendor coordination, and optional enhancements like photography, videography, champagne setups, and personalized keepsakes.
2. Elopement & Micro-Wedding Planning Services: Planning and coordination services for intimate elopements (0-10 guests) and micro-weddings (up to 35 guests) starting at $4,500. Includes personalized planning, design, location recommendations, floral design, and seamless vendor coordination.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Moonlight Events OC is a boutique event planning service that designs and coordinates romantic surprise proposals, intimate elopements, and micro-weddings across Southern California. The firm handles location scouting, custom floral design, candle staging, vendor coordination, permits, and timeline creation for couples seeking a fully managed, stress-free intimate celebration. Packages start at $2,000 for proposals and $4,500 for elopements and micro-weddings.

Product overview

Moonlight Events OC is a Southern California-based proposal and intimate wedding planning service offering three interconnected planning experiences: Proposal Planning Services, Elopement Planning Services, and Micro-Wedding Planning Services. The company provides full-service coordination including location selection, custom floral design, vendor management, and luxury staging for romantic proposals starting at $2,000 and intimate weddings/elopements starting at $4,500. Services are tailored to individual love stories and operate across Orange County, Los Angeles, Santa Barbara, Inland Empire, Palm Springs, and Joshua Tree.

Differentiator

Problem solved

Functional benefit

Products and services

• Proposal Planning Services Full-service planning for surprise romantic proposals, including custom proposal design, perfect location selection, fresh florals, luxury candle staging, and vendor recommendations and coordination. Optional add-ons include live music, professional photography and videography, champagne and picnic setups, and personalized signage and keepsakes. Targeted at engaged individuals planning a proposal. Starting price $2,000.
• Elopement Planning Services Intimate elopement planning for 0–10 guests at secluded locations such as beaches, desert landscapes, mountaintops, or city settings. Includes personalized planning and design, exclusive location recommendations, floral design, and seamless coordination and logistics including permits. Targeted at couples seeking a non-traditional, intimate ceremony. Starting price $4,500.
• Micro-Wedding Planning Services Small wedding planning for up to 35 guests, blending intimacy with celebration in beautifully designed settings. Includes personalized planning and design, exclusive location recommendations, floral design, and seamless coordination and logistics. Targeted at couples wanting a chic, timeless, personal celebration with their closest loved ones. Starting price $4,500.

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• Courtney LynetteminorStrategic or Co-development PartnerCourtney Lynette provides branding and design services for Moonlight Events, as acknowledged in the website footer.
• Preferred Vendors NetworkminorOthersCompany maintains a network of preferred vendors for photography, videography, and live music to complement core planning services.

Scale indicators1 record

Recent moves6 records

Expansion highlights3 records

Direct peers

• Simply Eloped: National elopement planning specialist that books intimate ceremonies and provides location and vendor coordination — directly overlapping Moonlight's elopement and micro-wedding offering.
• Wildly Beloved Co. Boutique adventure elopement and intimate wedding planner focused on curated outdoor ceremonies with permit and vendor coordination — closely mirrors Moonlight's niche.

Broad incumbents

• Zola: Wedding planning, registry, and vendor marketplace that has expanded into curated vendor directories, competing for the same couple-facing funnel.
• The Knot Worldwide: Dominant wedding marketplace and planning platform with vendor listings that influence SEO and discovery for niche planners like Moonlight.
• HoneyBook: All-in-one business management platform for event and wedding professionals; Moonlight uses HoneyBook for inquiries, making it both a tooling incumbent and a potential threat if it expands into marketplace services.

Regional players

• Here Comes The Guide: Long-standing California-focused wedding vendor directory and venue marketplace with deep SoCal coverage — adjacent channel competitor that influences how couples discover planners.
• Elope in Vegas: Specialty elopement planner operating in a different geography (Las Vegas) but serving a similar destination-elopement client profile.
• LVL Weddings & Events: Southern California boutique wedding and event planning firm serving similar destination and intimate wedding clients in the same geography.

Others

• Courtney Lynette: Branding and design studio that partners with Moonlight on its visual identity — an adjacent ecosystem participant relevant for understanding Moonlight's brand investment and positioning.

Emerging players

• Wanderlust Wedding Co. Adventure and destination elopement planner targeting similar 'skip the big wedding' couples with curated experience-based packages.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• InstagramInstagram.com/themoonlightco_
• TikToktiktok.com/@moonlightcoevents
• LinkedInlinkedin.com/company/moonlight-events-oc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moonlight Events OC